Flash Gaming Summit - Bret Terrill on Making Flash Games That Social Networks Want to Play
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Social Game Design 101: How To Make Flash Games That Social Networkers Want to Play What are the key elements to designing successful Flash games for reaching gamers on social networks? This talk includes a deep dive into game design and viral mechanisms that you must use to succeed on social networks such as Facebook and MySpace. Presented by Bret Terrill, Zynga
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Flash Gaming Summit - Bret Terrill on Making Flash Games That Social Networks Want to Play
- 1. Making Flash Games That Social Networks Want to Play Bret Terrill
- 5. You want to be on the platform. I Facebook!
- 6. It’s all about distribution.
- 7. Mafia Wars - 1.7 Million Daily Players (12 Months)
- 8. Things Not to Do. FAIL!
- 9. Fail: Just Embedding Your SWF
- 11. … with one exception. Fun to play with strangers – like this guy.
- 12. Things to Do. UNFAIL!
- 13. Just Add People … like this guy. Texas Holdem Poker – 1,700,000 Daily Active Users
- 14. Thanks, Richard! Mindjolt Games – 300,000 Daily Active Users
- 15. Single-player: Challenge your friends Jetman – 400,000 Daily Active Users
- 16. Single-player: Friend Leaderboards Who’s Got the Biggest Brain? – 280,000 Daily Active Users
- 17. Single-player: Group Scores Bejeweled Blitz – 125,000 Daily Active Users
- 18. Multiplayer – Stranger Play I play to hang with my friends. I play because I like to dress up my avatar. And meet boys. I play because my friends are here. I play to meet girls. I play because I love games! YoVille – 775,000 Daily Active Users
- 19. Multi-player: Asynchronous Friend Visits Pet Society – 2,800,000 Daily Active Users
- 20. This is where it gets geeky… BUT WHY?
- 22. Like dogs? www.zynga.com/jobs Questions?