The document provides information about Team Knapp, a real estate team. It introduces the team members and touts their success in selling homes. It also provides tips to prepare a home for sale, including cleaning, decluttering, and making repairs. Additionally, it discusses factors that influence home sales like price, location, condition, and market forces outside their control. The overall message is that Team Knapp has the experience and tools to successfully sell homes.

1. Powerful Technology ● Proven Systems ● Successful Results

2. 9 0 4 . 3 3 4 . 7 4 2 6 * T e a m K n a p p . c o m

3. e are very excited and look forward to assisting you in selling your home. We love it
here in Northeast Florida love helping sellers sell and buyers find new homes! Please
take the time to look through your Exclusive Sellers Book.
This package was designed to equip you with all the necessary information in order to
simplify and streamline this sometimes complicated process. Also to ensure a successful
selling experience we are committed to setting expectations, standards, and partnering
with you from day one. We truly believe that an educated consumer is the very best
customer to serve!
Kim Knapp CEO Team Knapp
Coldwell Banker Vanguard Realty
Founder Real Dynamic Agents
Selling with Team Knapp

4. Kim Knapp
CEO/Realtor/Founder of
Real Dynamic Agents & Real
Giving Program
Loves mentoring &
training.
Cari Knapp
Licensed Realtor
Loves being creative.
Sara Galloway
Personal Assistant/Office
Manager
Loves her Navy husband!
Regina Kloosterman
Marketing Coordination
Specializes in organization.
Loves her family & reading.
Katrina Proulx
Licensed Listing
Coordinator/ Sales Associate
Loves her baby girl!
Meet the Team!
Sandi Andrews
Licensed Realtor
Loves her family!
Steve Holstine
Licensed Realtor
Loves his wife & kids!
“They work together
seamlessly. It was good
to know someone would
always be available with
information when we
needed it.”
Charles & Carly M.
Jason Knapp
Licensed Realtor
Loves his dog, Caesar!

5. • We will hold your interest paramount at all times and pledge honesty and truthfulness in all
dealings.
• The service you receive from me will be caring, compassionate and timely. We will listen to
your needs and concerns and will treat them as if they were my own.
• We will provide advice and counsel regarding your sale, including information and input about
price and suggestions to enhance salability.
• We will be positive and enthusiastic about your property and promote it vigorously
throughout our personal networking sources as well as within all other marketing avenues.
• We will keep you informed on a weekly basis and will provide you with updates of current
market activities that affect your property, reports on other agent showings, and the status of
our marketing efforts.
• We will answer your phone calls the same day, assist in finding answers to your questions,
and find solutions for you.
• We will advise you and then negotiate on your behalf with potential buyers to secure the best
price.
• We will follow through from now until closing---and beyond; we will be with you every step
of the way in this process. If there is an issue with any aspect of the transaction before or
after the closing, we will do all in our power to assist you in finding a solution.
• You have our promise that your real estate experience with Team Knapp will be as seamless
as possible. We will follow up and do all we say we will do, that is why we put it in writing!
I am that professional, and I want to be your REALTOR---for life.
We believe our success depends on your success.
When you win, we win.
Our Commitment to You

6. We Sell Houses Others Couldn’t
D o y o u w a n t Te a m K n a p p t o l i s t y o u r h o u s e
n o w o r l a t e r ?
“I should of went with Kim Knapp Team first. She made the house sell fast & look great. Team Knapp is
the best, and thank the team for doing a great job.”
~Joseph Memmel Sr
“We had our house on the market for eight months with a different realtor. Kim
Knapp got our home listed and within three days there was a contract on my home. I
cannot tell you how professional, knowledgeable and personable she is, throughout this whole process she
and her team went above and beyond the call of duty to ensure everything ran smoothly to get the home
sold. She is not your “common realtor” that will just tell you what you want to hear, she keeps it
real and she tells you’re the truth about what is going on whether it’s good or bad and for that I admire and
respect her… and I don’t say that about a lot of people.”
~ Richard & Tina Sylve
“After months of trying to sell my house through another realtor, I made the decision to go with
Team Knapp—the BEST decision I’ve made… every detail was handled properly and I was kept
in the loop on every step of the journey. My house sold and I couldn’t be happier. THANK
YOU LACI AND TEAM KNAPP. When I decide to purchase again, I will definitely go to you!”
~ Dawn Brown

7. Less than 4% of all Real Estate Agents worldwide are CRS designated
Kim Knapp, REALTOR®, CRS
904.334.7425
Kim@TeamKnapp.com

8. On-Line Marketing
Your First Showing is Online
“Kim is an outstanding professional, and knows all of the intricate requirements to market
and sale your home. . . . If you want your home sold, listen to her advice and follow the
unique package she provides to prepare your home prior to sale. Stan & Jane G.

9. 1. Remove clutter and clear off counters. Throw out stacks of newspapers and magazines and stow away most of
your small decorative items. Put excess furniture in storage, and remove out-of-season clothing items that are
cramping closet space. Don’t forget to clean out the garage, too. Remove anything with eyes, i.e., pictures,
magnets, nic-nacs, etc. - it’s hard for a buyer to picture themselves when they see other faces everywhere.
2. Wash your windows and screens. This will help get more light into the interior of the home.
3. Keep everything extra clean. A clean house will make a strong first impression and send a message to buyers that
the home has been well-cared for. Wash fingerprints from light switch plates, mop and wax floors, and clean the
stove and refrigerator. Polish your doorknobs and address numbers. It’s worth hiring a cleaning service if you can
afford it.
4. Get rid of smells. Clean carpeting and drapes to eliminate cooking odors, smoke, and pet smells. Open the
windows to air out the house.
5. Brighten your rooms. Put higher wattage bulbs in light fixtures to brighten up rooms. Replace any burned-out
bulbs in closets. Clean the walls, or better yet, brush on a fresh coat of neutral color paint.
6. Don’t disregard minor repairs. Small problems such as sticky doors, torn screens, cracked caulking, or a
dripping faucet may seem trivial, but they’ll give buyers the impression that the house isn’t well-maintained.
7. Tidy your yard. Cut the grass, rake the leaves, add new mulch, trim the bushes, edge the walkways, and clean the
gutters. For added curb appeal, place a pot of bright flowers near the entryway.
8. Patch holes. Repair any holes in your driveway and reapply sealant, if applicable.
9. Add a touch of color in the living room. A colored afghan or throw on the couch will jazz up a dull room. Buy
new accent pillows for the sofa.
10. Buy a flowering plant and put it near a window you pass by frequently.
11. Make centerpieces for your tables. Use brightly colored fruit or flowers.
12. Set the scene. Set the table with fancy dishes and candles, and create other vignettes throughout the home to help
buyers picture living there. For example, in the family room you might display a chess game in progress.
13. Replace heavy curtains with sheer ones that let in more light. Show off the view if you have one.
14. Accentuate the fireplace. Lay fresh logs in the fireplace or put a basket of flowers there if it’s not in use.
15. Make the bathrooms feel luxurious. Put away those old towels and toothbrushes. When buyers enter your
bathroom, they should feel pampered. Add a new shower curtain, new towels, and fancy guest soaps. Make sure your
personal toiletry items are out of sight.
16. Send your pets to a neighbor or take them outside. If that’s not possible, crate them or confine them to one
room and let the real estate practitioner know where they’ll be to eliminate surprises.
17. Lock up valuables, jewelry, and money. While a real estate salesperson will be on site during the showing or
open house, it’s impossible to watch everyone all the time.
18. Leave the home. It’s usually best if the sellers are not at home. It’s awkward for prospective buyers to look
in your closets and express their opinions of your home with you there.
19. Leave the lights on!
Simple Tips for Better Home Showings

10. First Impressions Are Lasting!
Put Your Property’s Best Face Forward!
CLEAN ⟡ CLEAN ⟡ CLEAN
When Potential buyers approach in their cars, they make their first decision; whether or not to STOP
and look inside. Therefore, a neat, attractive yard entices a buyer to view your house. Please carefully
evaluate every aspect of the property’s exterior and the interior as well.
A Few Suggestions for the Exterior:
• Keep your yard mowed, raked, fertilized, and watered.
• Remove all toys, bicycles, tools, unsightly patio furniture, trash items, debris, etc., from your yard.
• Trees and shrubs should be pruned and trimmed. Lawns and gardens should be weeded regularly.
• All hoses and garden equipment should be out of sight.
• Outdoor furniture should be kept clean and/or repainted if needed. Stack firewood out of sight.
• Walkways and driveways should be clear of debris. Make sure that walkways, driveways, and curbsides
are trimmed with edge trimmers.
• Paint your mailbox if needed. Ensure that your street number is legible.
• Ensure that the doorbell is in good working order.
• Make sure that all entrance doors - front, storm and screen - are in excellent condition. If not, replace
them if possible. Again, this is the first impression the buyer will have of the property. Lighting and
cleanliness are especially important.
A Few Other Suggestions for the Interior:
• Completely “declutter” the house.
• Pick up unnecessary items from counters, floors, and stairs.
• Remove all smoke, pet, and hobby odors from the property.
• Clean all light bulbs, light fixtures, and chandeliers so that the property is brighter.
• Vacuum and shampoo all carpets. If the carpet does not clean up well, you may want to consider
replacing it. Use a neutral color, or remove the carpet if hardwood floors underneath are in good
condition.
• Remove any posters and adhesives from walls and doors. Putty and paint any holes that result from nails
or other mishaps.
• Clean or paint the baseboards in every room.
• Remove all cobwebs.
• Repair or replace broken tiles on walls or floors in showers.

11. Price it Right ~ The First Time
DAYS ON MARKET
Many sellers think that an overpriced property can simply be reduced if it doesn’t sell. The danger with
this approach is that by the time the property is finally reduced to market value, it may have been on
the market so long that buyers perceive it to be a tainted property. Buyers then question how long the
home has been on the market and why it hasn’t sold.
Their offer to purchase, based on that knowledge, may be below its actual value. As real estate
professionals, we use market research to arrive at an initial price that is both realistic and fair to you as
the seller, but also attractive to buyers.

12. Selling Your Home is a Complex Process
From specialized marketing to financing and the actual closing of the transaction,
we provide Top of the Line Service every step of the way.

13. We Dominate the Market
property.

14. Best Price = Best Position
Knowing how to Take Advantage of the Selling Cycle

15. Pre-Listing Home Inspection
B e n e f i t s o f a P re - l i s t in g H om e In s p e c t i o n
There are many benefits to having your home inspected before listing. With a pre-listing
inspection your home could sell faster and for more money without renegotiations because results
of the inspection will be presented ahead of time.
• Home could sell faster!
• Home could sell for more money!
• No more buyers walking away because they think there is a
problem with the house.
• No deal-killing home inspector picking your home apart after the deal is done.
• No last minute renegotiations based on the inspector's findings.
• No helpless feelings that an inspector has raised an issue that is not a big problem.
• No more buyers getting cold feet when they find out the home is not perfect.
• No more buyers walking away because they don't have time for an inspection.
• You choose the inspector based on reputation and credentials.
• You resolve any differences of opinion before the house goes on the market.
• You fix any problems you like or recognize the problem and reflect it in the purchase
price - take it off the table as a negotiating tool against you.
Tabor K. Hill & Associates
Phone: 904.269.2929
Fax: 904.406.9581
Email: info@taborkhill.com
Website: www.taborkhill.com
*Tabor K. Hill & Associates offers a 10% Discount to Team
Knapp home sellers on Standard Pre-listing Inspections only which applies
to any size or age home. Tabor K. Hill & Associates will also produce a
second inspection on the same home, at the customer’s request, after
repairs have been made and within 90 days of the original inspection for
$150 to verify repairs that have been made and produce a Standard Home
Inspection report that reflects those repairs.
To take advantage of this offer, contact Tabor K. Hill &
Associates and let them know that you are listing your home with Team
Knapp and would like the Standard Pre-Listing Home Inspection.

16. This is the number one factor in the sale of your home. Our
sales and marketing program provides exposure to a large seg-
ment of potential buyers. The actual market value is then deter-
mined by what a buyer is willing to pay.
The second most important factor in the buyer’s mind is location.
The proximity to area amenities and schools is typically a con-
cern. In addition, street traffic, proximity to expressways and
public transportation are considerations.
Buyers look at the structural and mechanical integrity as well as
the upkeep and cosmetic appeal of a property. Neutral décor,
including floor and wall covering, appliances and fixtures, offer
the broadest appeal to potential buyers.
Interest rates, competition from other properties, the economy
and consumer confidence all influence the sale of your home.
Each of these factors is beyond our control, so we must respond
to these conditions with the appropriate marketing and price con-
siderations.
The terms of a sale can make or break the contract. House sale
contingencies, closing dates, and exclusions of accessories or fix-
tures should always be handled clearly up front in order to avoid
any confusion that could affect the sale.
Five Critical Elements of a Sale

17. Appraisals provide an objective opinion of value, but it’s not an exact science so
appraisals may differ.
For buying and selling purposes, appraisals are usually based on market value —
what the property could probably be sold for. Other types of value include
insurance value, replacement value, and assessed value for property tax purposes.
Appraised value is not a constant number. Changes in market conditions can
dramatically alter appraised value.
Appraised value doesn’t take into account special considerations, like the need to
sell rapidly.
Lenders usually use either the appraised value or the sale price, whichever is less,
to determine the amount of the mortgage they will offer.
What is Appraised Value?

18. Per formance Matters
Local Market Experience
Cutting-edge Technology
Strong Negotiation Skills
Understands Current Market Conditions
While we host the most innovative sales and marketing tools in the industry, we
never forget that the most important tool is the ability to listen carefully and
communicate fully.
At Coldwell Banker Vanguard Realty we know your home is one of your most
valuable assets and we will treat it accordingly. With respect for your needs, keen
attention to property details and exceptional marketing we vow to provide you
the pinnacle of real estate service.
Coldwell Banker Vanguard Realty serves all of Duval, Clay and Northern St. Johns
Counties. We are the number one Coldwell
Banker® affiliate in the entire state of Florida.
In addition, we are a partner with Cartus, the
largest relocation network in the country,
this gives us access to buyers from all over
the fifty states that are moving into our
region and searching for the perfect home.
Maybe it’s yours!
Positioning your property to sell for the
most the market will bear in a timely
fashion requires an agent who has:

19. Let’s Get Started!
So You Can ~ Start Packing!

20. 904.334.7426
TeamKnapp.com