How To Use Webinars To Grow Your List and Content Library
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TBEX '15 Costa Brava presentation that provides an overview of how travel entrepreneurs can use webinars to grow their email list and their content library.
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How To Use Webinars To Grow Your List and Content Library
- 1. How To Use Webinars To Build Your List and Content Library Tawanna Browne Smith
- 2. Agenda • What is a Webinar? • Who uses webinars? • Why use webinars? • Webinar Platforms • How To Structure a webinar? • Webinars for Travel entrepeneurs • Questions
- 4. Room Poll
- 5. What Is a Webinar?
- 6. • A webinar is an online on-screen presentation that delivers value to the user. • Delivers content in a different format. • Allows presenter to interact and engage with audience in real-time
- 7. Who Uses Webinars? • Fortune 500 Companies • Internet Marketers • Coaches • Freelancers • Hubspot • Hootsuite
- 8. Benefits of Webinars • Increases Authority • Lead generation • List Growth • Increase Sales • Content Library
- 9. Webinar Platforms • Go To Webinar • Google Hangouts • Evergreen Business System • Stealth Webinar • Webinars On Air • Webinar Jam
- 10. Platform Pricing GoToWebinar 30-day FREE trial $99 per month Webinar Jam $397 per year Evergreen Business System $497 one-time Easy Webinar $397 per year Stealth Seminar $97 setup/$70 monthly fee Webinars On Air 30 day FREE trial $19.97/mo for 25; $59.97 for 50
- 11. Equipment
- 12. How To Use Webinars In Your Travel Business
- 13. • You’re presenting what you want to teach or sell to your audience • Ask yourself: What do you want to teach or sell? • Answer: your services/product; a destination; how-to advice To Teach
- 14. Build Your Content Library • Engage with your audience to create content for your webinar • Use questions from webinar for subsequent content • Webinar itself as a form of content • Repurpose the webinar into other types of content
- 15. How To Choose Where To Go For Your Next Family Vacation List Building and Selling
- 16. How To Get Started • Decide On Your Topic • Schedule Your Webinar • Promote It • Create An Outline • Prepare Your Slides • Prep and Practice
- 17. Setup • Sign In Early • System and Sound Check • Start Recording • Welcome Attendees • Set Out Agenda • Present Material/Offer • Follow Up
- 18. Structure • Welcome and Housekeeping • Agenda • Introduction / Who You Are / Your Story • Presentation/Content • Your Offer • Q & A
- 19. Next Steps
- 20. Action Items • Sign up for a webinar • Choose a webinar service with a trial period • Decide what you want to teach and/or sell • Create presentation slides in ppt. • Send out invites to your list • Do a test run with friends.
- 21. Questions
- 22. Contact Information Tawanna Browne Smith @worldtravelmom
Editor's Notes
- To read the presentation notes for this webinar, go to http://momsguidetotravel.com/tbex15-using-webinars-for-your-business
- Let’s talk about actionable steps you can take to start hosting your own webinars.