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Audience research focus groups
summary
What is you opinion on the name Pop
Love for the music magazine?
• Eva: I think it’s a cheesy name but its
appropriate for a pop magazine.
• Nancy: I think its good because you know
what type of music magazine it is straight
away.
• Charlotte: Yeah I think its good because its
clear what it would be about just from the
name.
• Georgia: It’s a good name for a pop magazine.
How much would you pay for a pop
music magazine?
•
•
•
•

Nancy: Probably only like £1
Eva: Yeah I wouldn’t pay more than £2
Georgia : Me neither
Charlotte: Yeah I’d pay between £1-£2
What would you be most interested in
from a pop magazine?
• Nancy: most likely the pictures of the
celebrities
• Charlotte: yeah same, pictures from photoshoots and paparazzi
• Eva: Yeah and the interviews with the artists
• Georgia: I’d like the photos and the interviews
and probably competitions
Would you buy a music magazine
regularly?
•
•
•
•

Charlotte: No probably not
Nancy: Me neither
Eva: not regularly but probably sometimes
Georgia: yeah I might sometimes
So do you think the magazine should
be a weekly or monthly edition?
• Nancy: I’d say monthly
• Eva: yeah but people may want to buy it at
different times in the month so would want it
weekly so it wouldn’t be the same one all
month
• Charlotte: monthly, I wouldn’t want to buy a
music magazine more than once a month
• Georgia: yeah I’d say monthly too
Would you prefer more text or images
in the magazine?
• Charlotte: Images
• Nancy: yeah images but it would need a lot of
text too
• Eva: yeah images but with interesting text
• Georgia: yeah I agree
What do you think about the pink and
purple colour scheme for the
magazine?

• Georgia: I think its good for a pop magazine
because they’re more girly colours
• Eva: yeah they are colours that fit in with the
pop genre
• Nancy: yeah I think they’re good for a pop
magazine
• Charlotte: me too they are bright and girly and
that’s what pop music magazines are normally
like

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Task 8 summary of focus group

  • 1. Audience research focus groups summary
  • 2. What is you opinion on the name Pop Love for the music magazine? • Eva: I think it’s a cheesy name but its appropriate for a pop magazine. • Nancy: I think its good because you know what type of music magazine it is straight away. • Charlotte: Yeah I think its good because its clear what it would be about just from the name. • Georgia: It’s a good name for a pop magazine.
  • 3. How much would you pay for a pop music magazine? • • • • Nancy: Probably only like £1 Eva: Yeah I wouldn’t pay more than £2 Georgia : Me neither Charlotte: Yeah I’d pay between £1-£2
  • 4. What would you be most interested in from a pop magazine? • Nancy: most likely the pictures of the celebrities • Charlotte: yeah same, pictures from photoshoots and paparazzi • Eva: Yeah and the interviews with the artists • Georgia: I’d like the photos and the interviews and probably competitions
  • 5. Would you buy a music magazine regularly? • • • • Charlotte: No probably not Nancy: Me neither Eva: not regularly but probably sometimes Georgia: yeah I might sometimes
  • 6. So do you think the magazine should be a weekly or monthly edition? • Nancy: I’d say monthly • Eva: yeah but people may want to buy it at different times in the month so would want it weekly so it wouldn’t be the same one all month • Charlotte: monthly, I wouldn’t want to buy a music magazine more than once a month • Georgia: yeah I’d say monthly too
  • 7. Would you prefer more text or images in the magazine? • Charlotte: Images • Nancy: yeah images but it would need a lot of text too • Eva: yeah images but with interesting text • Georgia: yeah I agree
  • 8. What do you think about the pink and purple colour scheme for the magazine? • Georgia: I think its good for a pop magazine because they’re more girly colours • Eva: yeah they are colours that fit in with the pop genre • Nancy: yeah I think they’re good for a pop magazine • Charlotte: me too they are bright and girly and that’s what pop music magazines are normally like