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Taking a data-led approach to increasing profitability

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BSGAfrica
BSGAfrica

With the rapid increase in the volume and variety of data available to businesses, utilising data to complement business strategies has become a must if you want to remain a competitive industry leader. BSG partnered with a South African asset finance house to illustrate how the insights inherent in data can help them understand their customers better, allowing them to continuously improve their customer interaction.

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CONSULTING | TECHNOLOGY © BSG. All rights reserved CONSULTING | TECHNOLOGY © BSG. All rights reserved CONSULTING | TECHNOLOGY Problem solved Customer insights Industry Asset Finance Do you know how to take a data-led approach to increase profitability
CONSULTING | TECHNOLOGY © BSG. All rights reserved illustrated how optimal use of existing data can compliment business strategy, increase customer-centricity and better position the client as an industry leader CONSULTING | TECHNOLOGY
CONSULTING | TECHNOLOGY © BSG. All rights reserved CONSULTING | TECHNOLOGY Understanding how data can practically generate business value as a first step in the journey to becoming more customer-centric the challenge
CONSULTING | TECHNOLOGY © BSG. All rights reserved CONSULTING | TECHNOLOGY BSG used advanced analytics to segment customers and identify the profit potential of each segment, unravelling hidden facts in the large data set the solution
CONSULTING | TECHNOLOGY © BSG. All rights reserved CONSULTING | TECHNOLOGY BSG plotted a roadmap on how to continuously improve customer intelligence and inform customer interaction
CONSULTING | TECHNOLOGY © BSG. All rights reserved CONSULTING | TECHNOLOGY Having customer intelligence is just the first step, knowing how to apply and enhance customer data is the key to unlocking the potential in your customer data
CONSULTING | TECHNOLOGY © BSG. All rights reserved CONSULTING | TECHNOLOGY Read the full case study at www.bsg.co.za or visit bit.ly/drivemarketposition
CONSULTING | TECHNOLOGY © BSG. All rights reserved CONSULTING | TECHNOLOGY © BSG. All rights reserved Talk to us We can help you give your clients the experience they need Jurie Schoeman, CEO +27 (0) 83 302 7169 | jurie.schoeman@bsg.co.za

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Taking a data-led approach to increasing profitability

  • 1. CONSULTING | TECHNOLOGY © BSG. All rights reserved CONSULTING | TECHNOLOGY © BSG. All rights reserved CONSULTING | TECHNOLOGY Problem solved Customer insights Industry Asset Finance Do you know how to take a data-led approach to increase profitability
  • 2. CONSULTING | TECHNOLOGY © BSG. All rights reserved illustrated how optimal use of existing data can compliment business strategy, increase customer-centricity and better position the client as an industry leader CONSULTING | TECHNOLOGY
  • 3. CONSULTING | TECHNOLOGY © BSG. All rights reserved CONSULTING | TECHNOLOGY Understanding how data can practically generate business value as a first step in the journey to becoming more customer-centric the challenge
  • 4. CONSULTING | TECHNOLOGY © BSG. All rights reserved CONSULTING | TECHNOLOGY BSG used advanced analytics to segment customers and identify the profit potential of each segment, unravelling hidden facts in the large data set the solution
  • 5. CONSULTING | TECHNOLOGY © BSG. All rights reserved CONSULTING | TECHNOLOGY BSG plotted a roadmap on how to continuously improve customer intelligence and inform customer interaction
  • 6. CONSULTING | TECHNOLOGY © BSG. All rights reserved CONSULTING | TECHNOLOGY Having customer intelligence is just the first step, knowing how to apply and enhance customer data is the key to unlocking the potential in your customer data
  • 7. CONSULTING | TECHNOLOGY © BSG. All rights reserved CONSULTING | TECHNOLOGY Read the full case study at www.bsg.co.za or visit bit.ly/drivemarketposition
  • 8. CONSULTING | TECHNOLOGY © BSG. All rights reserved CONSULTING | TECHNOLOGY © BSG. All rights reserved Talk to us We can help you give your clients the experience they need Jurie Schoeman, CEO +27 (0) 83 302 7169 | jurie.schoeman@bsg.co.za