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Indian Print Media: Braving the Odds 
Disclaimer: All information contained in this report has been obtained from sources believed to be accurate by Gyan Research and Analytics (Gyan). While reasonable care has been taken in its preparation, Gyan makes no representation or warranty, express or implied, as to the accuracy, timeliness or completeness of any such information. The information contained herein may be changed without notice. All information should be considered solely as statements of opinion and Gyan will not be liable for any loss incurred by users from any use of the publication or contents.
Indian Print Media: Braving the Odds 
2 | P a g e 
© Gyan Research and Analytics Pvt. Ltd., 2013 
Synopsis The print media is the oldest and most trusted medium of information. Contrary to prevailing trends in global print media, where it is facing intense competition from digital media, the Indian print media industry is showing a strong upsurge. It was estimated at INR X billion in 2012, an increase of X percent over INR X billion in 2011. However, the industry had to contend with pressure from the beleaguered general economic environment of India, as it is heavily dependent on advertising revenues. India is the second largest print industry in the world with around X million copies in daily circulation. It is preceded only by China with X million copies. There has been a perceptible change in the consumption pattern of print media in the country. The focus has shifted from metros to other cities which are experiencing rapid urbanization and economic growth. Rise in literacy rates, increased purchasing power and print media penetration in Tier II and Tier III cities are some of the factors fueling the growth of this industry. This report encompasses an assessment of the print industry in India, within the context of the global industry, and the opportunities and challenges it presents. It also analyses the different segments of the industry along with investment opportunities and financials of the top ten major players.
Indian Print Media: Braving the Odds 
3 | P a g e 
© Gyan Research and Analytics Pvt. Ltd., 2013 
Table of Contents 1. Overview 1.1 Indian Print Media Industry 2. Market Segmentation 2.1 Newspapers 2.2 Magazines 3. Investments 4. Financials 5. Outlook
Indian Print Media: Braving the Odds 
4 | P a g e 
© Gyan Research and Analytics Pvt. Ltd., 2013 
GYAN RESEARCH AND ANALYTICS PVT. LTD. 
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Delhi NCR, INDIA 
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Mayur Vihar Phase -1 
Delhi 110 091, INDIA 
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E-mail: reports@gyananalytics.com 
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Synopsis & toc sectoral capsule - indian print media

  • 1. Indian Print Media: Braving the Odds Disclaimer: All information contained in this report has been obtained from sources believed to be accurate by Gyan Research and Analytics (Gyan). While reasonable care has been taken in its preparation, Gyan makes no representation or warranty, express or implied, as to the accuracy, timeliness or completeness of any such information. The information contained herein may be changed without notice. All information should be considered solely as statements of opinion and Gyan will not be liable for any loss incurred by users from any use of the publication or contents.
  • 2. Indian Print Media: Braving the Odds 2 | P a g e © Gyan Research and Analytics Pvt. Ltd., 2013 Synopsis The print media is the oldest and most trusted medium of information. Contrary to prevailing trends in global print media, where it is facing intense competition from digital media, the Indian print media industry is showing a strong upsurge. It was estimated at INR X billion in 2012, an increase of X percent over INR X billion in 2011. However, the industry had to contend with pressure from the beleaguered general economic environment of India, as it is heavily dependent on advertising revenues. India is the second largest print industry in the world with around X million copies in daily circulation. It is preceded only by China with X million copies. There has been a perceptible change in the consumption pattern of print media in the country. The focus has shifted from metros to other cities which are experiencing rapid urbanization and economic growth. Rise in literacy rates, increased purchasing power and print media penetration in Tier II and Tier III cities are some of the factors fueling the growth of this industry. This report encompasses an assessment of the print industry in India, within the context of the global industry, and the opportunities and challenges it presents. It also analyses the different segments of the industry along with investment opportunities and financials of the top ten major players.
  • 3. Indian Print Media: Braving the Odds 3 | P a g e © Gyan Research and Analytics Pvt. Ltd., 2013 Table of Contents 1. Overview 1.1 Indian Print Media Industry 2. Market Segmentation 2.1 Newspapers 2.2 Magazines 3. Investments 4. Financials 5. Outlook
  • 4. Indian Print Media: Braving the Odds 4 | P a g e © Gyan Research and Analytics Pvt. Ltd., 2013 GYAN RESEARCH AND ANALYTICS PVT. LTD. Corporate Office: LG 37-38, Ansal Fortune Arcade, Sector-18, Noida- 201 301 Delhi NCR, INDIA Phone: +91-120-4235181 Regd. Office: 298-A, Pocket 2 Mayur Vihar Phase -1 Delhi 110 091, INDIA Central Delivery Centre: BD-9, Sector-1, Salt Lake City Kolkata- 700 064, INDIA Phone: +91-33-40060084 E-mail: reports@gyananalytics.com Website: www.gyananlytics.com