This document provides information on the International Advanced Diploma in Business (IADB), which is equivalent to the second year of a UK Honors Degree. The IADB is delivered over two 15-week semesters, with four modules studied per semester. Each module is worth 15 credits. Sample modules described include Managerial Economics, Quantitative Methods, and Marketing Management. The document provides learning outcomes, content, delivery details, and reading materials for each module.
This document provides details for an MBA core course on corporate strategy, including:
- An overview of the course objectives to integrate functional areas and examine strategic analysis techniques from a holistic perspective.
- Learning outcomes that emphasize a holistic analysis approach and understanding strategic planning tools.
- Details on lectures, case studies, presentations, and a final exam for assessment. Students will analyze case studies in groups and individually.
- Guidelines for submitting assignments and expectations for participation and preparation for lectures and case discussions.
The course aims to develop students' strategic thinking skills through interactive case analyses and emphasize the general management perspective.
This document provides details for a macroeconomics course, including:
- The course aims to provide an understanding of macroeconomics to allow comprehension of relevant news articles and reports.
- Key learning outcomes include understanding GDP, the roles of savings/investment and fiscal policy, money creation by banks, monetary policy, and balance of payments.
- Assessment is 100% examination to motivate holistic revision. The exam will consist of answering two of six questions in 90 minutes.
- Teaching methods include lectures, optional weekly workshops for discussion and feedback, and tutorials. Readings are from the recommended textbook.
- Support and policies around plagiarism, appeals, feedback, and accommodations for disabled
This document provides details about an accounting course, including:
- Course objectives are to understand financial statements and use them to assess corporate performance.
- Assessment is a two-hour written exam in October.
- Feedback will be provided on students' exam performance within one month.
- Late assignments will be penalized by 5 marks for each 24 hours late.
- Exceptions can be made for extensions due to illness or other extenuating circumstances.
This document provides details about the Strategic Management course for the MBA program, including:
- The course aims to introduce students to strategic management concepts and processes through case studies and discussions.
- Assessment includes a team case study and presentation, peer evaluation of participation, and an exam involving a role-play scenario.
- Teaching utilizes case studies, lectures, group work and presentations to apply concepts in a practical manner.
- Guidelines are provided for assignments, presentations, exams, and other administrative aspects of the course.
Course outline aacsb mba 839_global outsourcing_r kumarShashank Gupta
1. The document outlines a course on global outsourcing for an MBA program. The course aims to provide an understanding of outsourcing, including different types and levels, and cost-benefit analysis.
2. The learning objectives are to acquaint students with factors affecting outsourcing decisions, develop skills in decision-making and innovation, and critically analyze situations.
3. Assessment will include quizzes, case study discussions, projects, and exams to evaluate students' conceptual understanding and ability to apply concepts.
This document outlines the course details for CC101 General English, CC102 Principles of Management I, and CC103 Financial Accounting at K.S.K.V. Kachchh University. It discusses the objectives, evaluation methods, course contents, topics, textbooks, and exam structure for each course. The courses aim to familiarize students with the English language, introduce fundamental management concepts, and teach financial accounting principles and techniques. Evaluation consists of end-semester, mid-semester, and other assessments. Course content is divided into modules covering subjects like stories, management functions, and accounting fundamentals.
9012 Investigate life and work related problems using data and probabilities dudu zwane
This document provides an introduction to learning unit 1 of a course on investigating life and work related problems using data and probabilities. It begins with key terminology used in statistics and probability, including definitions of population, sample, mean, median, mode, and more. It then discusses the difference between qualitative and quantitative research and key parts of the research process like forming a research question and hypothesis. Finally, it outlines different methods that can be used to collect data and discusses the importance of organizing data for analysis. The overall goal of this unit is to help learners understand how to pose questions, collect, and organize data to investigate problems.
9010 Demonstrate an understanding of the use of different number bases and me...dudu zwane
This unit standard is designed to provide credits towards the mathematical literacy requirements of the NQF at level 2. The essential purposes of the mathematical literacy requirements are that, as the learner progresses with confidence through the levels, the learner will grow in:
. An insightful use of mathematics in the management of the needs of everyday living to become a self-managing person
. An understanding of mathematical applications that provides insight into the learner `s present and future occupational experiences and so develop into a contributing worker
. The ability to voice a critical sensitivity to the role of mathematics in a democratic society and so become a participating citizen.
People credited with this unit standard are able to:
Convert numbers between the decimal number system and binary number system
Work with numbers in different ways to express size/magnitude.
Demonstrate the effect of error in calculations.
This document provides details for an MBA core course on corporate strategy, including:
- An overview of the course objectives to integrate functional areas and examine strategic analysis techniques from a holistic perspective.
- Learning outcomes that emphasize a holistic analysis approach and understanding strategic planning tools.
- Details on lectures, case studies, presentations, and a final exam for assessment. Students will analyze case studies in groups and individually.
- Guidelines for submitting assignments and expectations for participation and preparation for lectures and case discussions.
The course aims to develop students' strategic thinking skills through interactive case analyses and emphasize the general management perspective.
This document provides details for a macroeconomics course, including:
- The course aims to provide an understanding of macroeconomics to allow comprehension of relevant news articles and reports.
- Key learning outcomes include understanding GDP, the roles of savings/investment and fiscal policy, money creation by banks, monetary policy, and balance of payments.
- Assessment is 100% examination to motivate holistic revision. The exam will consist of answering two of six questions in 90 minutes.
- Teaching methods include lectures, optional weekly workshops for discussion and feedback, and tutorials. Readings are from the recommended textbook.
- Support and policies around plagiarism, appeals, feedback, and accommodations for disabled
This document provides details about an accounting course, including:
- Course objectives are to understand financial statements and use them to assess corporate performance.
- Assessment is a two-hour written exam in October.
- Feedback will be provided on students' exam performance within one month.
- Late assignments will be penalized by 5 marks for each 24 hours late.
- Exceptions can be made for extensions due to illness or other extenuating circumstances.
This document provides details about the Strategic Management course for the MBA program, including:
- The course aims to introduce students to strategic management concepts and processes through case studies and discussions.
- Assessment includes a team case study and presentation, peer evaluation of participation, and an exam involving a role-play scenario.
- Teaching utilizes case studies, lectures, group work and presentations to apply concepts in a practical manner.
- Guidelines are provided for assignments, presentations, exams, and other administrative aspects of the course.
Course outline aacsb mba 839_global outsourcing_r kumarShashank Gupta
1. The document outlines a course on global outsourcing for an MBA program. The course aims to provide an understanding of outsourcing, including different types and levels, and cost-benefit analysis.
2. The learning objectives are to acquaint students with factors affecting outsourcing decisions, develop skills in decision-making and innovation, and critically analyze situations.
3. Assessment will include quizzes, case study discussions, projects, and exams to evaluate students' conceptual understanding and ability to apply concepts.
This document outlines the course details for CC101 General English, CC102 Principles of Management I, and CC103 Financial Accounting at K.S.K.V. Kachchh University. It discusses the objectives, evaluation methods, course contents, topics, textbooks, and exam structure for each course. The courses aim to familiarize students with the English language, introduce fundamental management concepts, and teach financial accounting principles and techniques. Evaluation consists of end-semester, mid-semester, and other assessments. Course content is divided into modules covering subjects like stories, management functions, and accounting fundamentals.
9012 Investigate life and work related problems using data and probabilities dudu zwane
This document provides an introduction to learning unit 1 of a course on investigating life and work related problems using data and probabilities. It begins with key terminology used in statistics and probability, including definitions of population, sample, mean, median, mode, and more. It then discusses the difference between qualitative and quantitative research and key parts of the research process like forming a research question and hypothesis. Finally, it outlines different methods that can be used to collect data and discusses the importance of organizing data for analysis. The overall goal of this unit is to help learners understand how to pose questions, collect, and organize data to investigate problems.
9010 Demonstrate an understanding of the use of different number bases and me...dudu zwane
This unit standard is designed to provide credits towards the mathematical literacy requirements of the NQF at level 2. The essential purposes of the mathematical literacy requirements are that, as the learner progresses with confidence through the levels, the learner will grow in:
. An insightful use of mathematics in the management of the needs of everyday living to become a self-managing person
. An understanding of mathematical applications that provides insight into the learner `s present and future occupational experiences and so develop into a contributing worker
. The ability to voice a critical sensitivity to the role of mathematics in a democratic society and so become a participating citizen.
People credited with this unit standard are able to:
Convert numbers between the decimal number system and binary number system
Work with numbers in different ways to express size/magnitude.
Demonstrate the effect of error in calculations.
119457 Interpret and use information from texts dudu zwane
Learners at this level read and view a range of texts. People credited with this unit standard are able to read and view a variety of text types with understanding and to justify their views and responses by reference to detailed evidence from texts. They are also able to evaluate the effectiveness of different texts for different audiences and purposes by using a set of criteria for analysis.
Learners credited with this unit standard are able to:
• Use a range of reading and viewing strategies to understand the literal meaning of specific texts
• Use strategies for extracting implicit messages in texts
• Respond to selected texts in a manner appropriate to the context
• Explore and explain how language structures and features may influence a reader/viewer
This document outlines the module for Estimating, which is a core module in the Bachelor of Quantity Surveying program. The module aims to develop students' skills in estimating materials, components, and construction costs. It will cover terminology, factors that influence pricing, and different estimating methods. Students will be assessed through assignments, a group tender submission project, and a final exam that tests their ability to apply estimating concepts and calculate costs. They must also complete a portfolio demonstrating their achievement of learning outcomes.
Dcmh international business-management-_14-2aKhoa Tran
This document outlines the syllabus for an International Business Management course. The 3-credit course will meet for 45 classroom periods and include lectures, group discussions, presentations, and case studies. Students will learn about globalization, international business strategies and operations. Assessment includes a group work project, quizzes, and an individual final report applying concepts from the course. The syllabus provides learning objectives, outcomes, reading materials, teaching staff, and weekly topics.
The MBA generic pathway program can be completed full-time or part-time. It includes core modules in operations management, strategic marketing, financial management, innovation management, and strategic leadership. Students choose two elective modules in their second year. The program aims to provide a comprehensive business education and develop skills for careers in management. It uses cases studies, projects, and internships to apply concepts practically. Upon completing the first year, students can choose to specialize in a named MBA program or continue the generic pathway.
This document outlines the course details for a Strategic Marketing class at Dow University of Health Sciences. The course will be taught on Wednesdays from 6-9pm by Professor Dr. Akhlas Ahmed. It will focus on strategic thinking, analysis, leadership, communication and cross-functional integration. Students will learn about corporate planning, implementation, structures and change management. Assessment methods include quizzes, assignments, presentations, and exams. The course aims to help students understand strategic management concepts, analyze marketing issues, work in teams, and develop a marketing plan.
This document provides an introduction and overview for a course on competencies and aptitudes needed for an entrepreneur. It outlines the purpose and structure of the course, including contact sessions, assessments, and learning outcomes. The key goals are for students to understand entrepreneurial spirit and behavior, and analyze theories and models for sustaining and growing a business using entrepreneurial competencies. Students will be assessed based on their understanding, research, explanations, and ability to apply concepts from the course.
A design document is like a training plan contract. A design document should be used as a tool to capture and refine your initial thoughts, align them with stakeholders and to get sign off on the plan in order to avoid unnecessary re-work. Use this template, customize it to your needs and good luck with your training initiative!
This template is beneficial for especially for trainers, instructional designers and anyone who needs to align a training plan with stakeholders.
Strategic Intervention Material (SIM) is an instructional material meant to reteach concepts and skills that students were unable to master during regular classroom teaching. A SIM contains several parts: a Guide Card that provides an overview of the lesson; Activity Cards that define tasks for students to practice skills; an Assessment Card to measure skill mastery; an Enrichment Card for additional practice; a Reference Card with extra content; and an Answer Key. Teachers will create SIMs based on their students' least learned skills and be judged on subtasking, congruence, usability, and replicability.
This document discusses writing performance objectives for instructional design. It defines key components of objectives, including specifying skills, knowledge, attitudes to be taught; determining instructional strategies; and establishing criteria for evaluating student performance. The development of objectives involves considering verbs that describe observable behaviors and carefully deriving those behaviors. An example objective template is provided that includes the behavior, condition, and criteria. The purpose of objectives is to prevent gaps in instruction and indicate what students will know. The process of writing objectives involves editing goals, writing terminal and subordinate objectives, and evaluating objectives through test items.
This document provides information about a Strategic Management course taught at East West University in Dhaka, Bangladesh. The course is taught on Mondays and Wednesdays from 3:10-4:40pm in classroom 354. It is taught during the spring 2015 semester by instructor Leo V. Dewri. The document outlines the course objectives, required texts, student obligations, study and examination patterns, topics to be covered each week, and the grading scale.
This document provides the syllabus for a course on strategic perspectives on project management. The course will introduce students to a new concept called Value Project Management, which uses frameworks developed by Stevens faculty to manage projects strategically. Students will learn about the limitations of traditional project management and how to define a project strategy to maximize value for stakeholders. The course will include lectures, case studies, discussions and individual assignments such as homework questions and a final project to develop a project value statement. Students will be evaluated based on their participation, homework, exam, and final project.
This document provides the course plan for a Quantitative Methods course taught at Gyan Ganga Institute of Technology & Management.
The course aims to introduce students to basic statistical techniques for business decision making. It covers topics like descriptive statistics, probability, inferential statistics, regression, correlation, and the use of statistical software.
The course is designed to help students understand and apply statistical concepts to business problems. It will use methods like lectures, case discussions, student presentations and assignments to teach topics over 38 sessions. Student performance will be evaluated through class participation, assignments, quizzes and tests.
This document discusses costs and benefits analysis. It defines costs as any negative effects of a project and benefits as positive effects. It explains that for a business to survive, benefits must outweigh costs. The document then provides more details on what cost benefit analysis is, how and why it is used, examples of costs and benefits, and the general steps to conduct a cost benefit analysis.
Cscm qsb 2433 cons supply chain manaagement august 2016Est
This document provides information about the Construction Supply Chain Management module, including its synopsis, teaching objectives, learning outcomes, assessment plan, and schedule. The module is a 3-credit hour elective that introduces students to construction supply chain management and related topics like procurement, sourcing, and performance improvement. Students will complete individual and group assignments, presentations, and a portfolio to demonstrate their understanding of identifying and analyzing issues in the construction supply chain and applying best practices from other industries. The module will be delivered through lectures, tutorials, and self-directed study over 14 weeks.
1) The document discusses consumer learning and provides tasks for an assignment on the topic. It defines consumer learning as a change in memory or behavior from experiences.
2) The first task is to define consumer learning and distinguish two major theories of consumer learning using Sri Lankan examples. The second task analyzes an advertisement using consumer learning concepts.
3) The third task requires distinguishing stimulus generalization and discrimination in consumer behavior and analyzing how two Sri Lankan brands use these concepts in advertising. Guidelines provide details on the requirements for each task.
The document provides a course plan for a semester-long course on Management of Financial Services. The course aims to acquaint students with major financial services and institutions. It covers topics such as financial markets and systems, regulatory frameworks, mutual funds, stock exchanges, merchant banking, and various financial products and services. Learning methods include lectures, case discussions, presentations and surprise tests. Students will be evaluated based on class participation, assignments, quizzes and attendance. The course plan outlines the topics, learning objectives, readings and activities for each session across 39 sessions to comprehensively cover the subject matter.
The document discusses training design, implementation, and evaluation. It outlines the 5 phases of the ADDIE model for instructional design: analysis, design, development, implementation, and evaluation. The analysis phase identifies learner characteristics and needs. The design phase deals with objectives, assessment, and content. Development creates materials. Implementation delivers training. Evaluation assesses effectiveness. Training methods can be on-the-job like coaching or off-the-job like lectures. The goal is to provide effective training that improves workplace skills.
This document provides information on the Year 3 modules for a BSc (Hons) in Business Administration degree. It outlines 10 modules that will be covered in the final year of the program. Each module is worth 15 credits, for a total of 180 credits to complete the degree. The modules cover topics such as business marketing, business systems analysis, international marketing strategy, financial management, management and organizations, and research methods. The modules will be delivered online through weekly video lectures, tutorials, discussion forums and other learning activities requiring approximately 400 hours of study over the course of the academic year.
1 UNIVERSITY COLLEGE DUBLIN Bachelor of.docxhoney725342
This document provides an overview and study guide for a Marketing Management module. It outlines 12 topics that will be covered over 10 weeks, including strategic planning, marketing research, consumer behavior, market segmentation, branding, and pricing. It details the module aims and learning outcomes, assessment components, and resources for students. The guide is intended to outline all elements of the module and help students to successfully complete the course.
Krantiguru shyamji krishna verma kachchh university bhuj gujrat prospectus 20...00007123
We provide university prospectus student can check all prospectus in any slide Krantiguru shyamji krishna verma kachchh university prospectus 2016 17 educationiconnect.com 7862004786 Krantiguru shyamji krishna verma kachchh university
This document summarizes the first year of a three-year BSc in Business Administration program.
Year 1 consists of studying the International Diploma in Business (IDB), which is equivalent to the first year of a UK honors degree. The IDB is delivered over two 15-week semesters through four modules per semester. It requires around 400 hours of compulsory study, including classroom time and independent work.
The IDB serves as the starting point for students embarking on a business career, covering introductory business topics through modules such as Management, Economics, Communications, and Understanding Business Organizations.
119457 Interpret and use information from texts dudu zwane
Learners at this level read and view a range of texts. People credited with this unit standard are able to read and view a variety of text types with understanding and to justify their views and responses by reference to detailed evidence from texts. They are also able to evaluate the effectiveness of different texts for different audiences and purposes by using a set of criteria for analysis.
Learners credited with this unit standard are able to:
• Use a range of reading and viewing strategies to understand the literal meaning of specific texts
• Use strategies for extracting implicit messages in texts
• Respond to selected texts in a manner appropriate to the context
• Explore and explain how language structures and features may influence a reader/viewer
This document outlines the module for Estimating, which is a core module in the Bachelor of Quantity Surveying program. The module aims to develop students' skills in estimating materials, components, and construction costs. It will cover terminology, factors that influence pricing, and different estimating methods. Students will be assessed through assignments, a group tender submission project, and a final exam that tests their ability to apply estimating concepts and calculate costs. They must also complete a portfolio demonstrating their achievement of learning outcomes.
Dcmh international business-management-_14-2aKhoa Tran
This document outlines the syllabus for an International Business Management course. The 3-credit course will meet for 45 classroom periods and include lectures, group discussions, presentations, and case studies. Students will learn about globalization, international business strategies and operations. Assessment includes a group work project, quizzes, and an individual final report applying concepts from the course. The syllabus provides learning objectives, outcomes, reading materials, teaching staff, and weekly topics.
The MBA generic pathway program can be completed full-time or part-time. It includes core modules in operations management, strategic marketing, financial management, innovation management, and strategic leadership. Students choose two elective modules in their second year. The program aims to provide a comprehensive business education and develop skills for careers in management. It uses cases studies, projects, and internships to apply concepts practically. Upon completing the first year, students can choose to specialize in a named MBA program or continue the generic pathway.
This document outlines the course details for a Strategic Marketing class at Dow University of Health Sciences. The course will be taught on Wednesdays from 6-9pm by Professor Dr. Akhlas Ahmed. It will focus on strategic thinking, analysis, leadership, communication and cross-functional integration. Students will learn about corporate planning, implementation, structures and change management. Assessment methods include quizzes, assignments, presentations, and exams. The course aims to help students understand strategic management concepts, analyze marketing issues, work in teams, and develop a marketing plan.
This document provides an introduction and overview for a course on competencies and aptitudes needed for an entrepreneur. It outlines the purpose and structure of the course, including contact sessions, assessments, and learning outcomes. The key goals are for students to understand entrepreneurial spirit and behavior, and analyze theories and models for sustaining and growing a business using entrepreneurial competencies. Students will be assessed based on their understanding, research, explanations, and ability to apply concepts from the course.
A design document is like a training plan contract. A design document should be used as a tool to capture and refine your initial thoughts, align them with stakeholders and to get sign off on the plan in order to avoid unnecessary re-work. Use this template, customize it to your needs and good luck with your training initiative!
This template is beneficial for especially for trainers, instructional designers and anyone who needs to align a training plan with stakeholders.
Strategic Intervention Material (SIM) is an instructional material meant to reteach concepts and skills that students were unable to master during regular classroom teaching. A SIM contains several parts: a Guide Card that provides an overview of the lesson; Activity Cards that define tasks for students to practice skills; an Assessment Card to measure skill mastery; an Enrichment Card for additional practice; a Reference Card with extra content; and an Answer Key. Teachers will create SIMs based on their students' least learned skills and be judged on subtasking, congruence, usability, and replicability.
This document discusses writing performance objectives for instructional design. It defines key components of objectives, including specifying skills, knowledge, attitudes to be taught; determining instructional strategies; and establishing criteria for evaluating student performance. The development of objectives involves considering verbs that describe observable behaviors and carefully deriving those behaviors. An example objective template is provided that includes the behavior, condition, and criteria. The purpose of objectives is to prevent gaps in instruction and indicate what students will know. The process of writing objectives involves editing goals, writing terminal and subordinate objectives, and evaluating objectives through test items.
This document provides information about a Strategic Management course taught at East West University in Dhaka, Bangladesh. The course is taught on Mondays and Wednesdays from 3:10-4:40pm in classroom 354. It is taught during the spring 2015 semester by instructor Leo V. Dewri. The document outlines the course objectives, required texts, student obligations, study and examination patterns, topics to be covered each week, and the grading scale.
This document provides the syllabus for a course on strategic perspectives on project management. The course will introduce students to a new concept called Value Project Management, which uses frameworks developed by Stevens faculty to manage projects strategically. Students will learn about the limitations of traditional project management and how to define a project strategy to maximize value for stakeholders. The course will include lectures, case studies, discussions and individual assignments such as homework questions and a final project to develop a project value statement. Students will be evaluated based on their participation, homework, exam, and final project.
This document provides the course plan for a Quantitative Methods course taught at Gyan Ganga Institute of Technology & Management.
The course aims to introduce students to basic statistical techniques for business decision making. It covers topics like descriptive statistics, probability, inferential statistics, regression, correlation, and the use of statistical software.
The course is designed to help students understand and apply statistical concepts to business problems. It will use methods like lectures, case discussions, student presentations and assignments to teach topics over 38 sessions. Student performance will be evaluated through class participation, assignments, quizzes and tests.
This document discusses costs and benefits analysis. It defines costs as any negative effects of a project and benefits as positive effects. It explains that for a business to survive, benefits must outweigh costs. The document then provides more details on what cost benefit analysis is, how and why it is used, examples of costs and benefits, and the general steps to conduct a cost benefit analysis.
Cscm qsb 2433 cons supply chain manaagement august 2016Est
This document provides information about the Construction Supply Chain Management module, including its synopsis, teaching objectives, learning outcomes, assessment plan, and schedule. The module is a 3-credit hour elective that introduces students to construction supply chain management and related topics like procurement, sourcing, and performance improvement. Students will complete individual and group assignments, presentations, and a portfolio to demonstrate their understanding of identifying and analyzing issues in the construction supply chain and applying best practices from other industries. The module will be delivered through lectures, tutorials, and self-directed study over 14 weeks.
1) The document discusses consumer learning and provides tasks for an assignment on the topic. It defines consumer learning as a change in memory or behavior from experiences.
2) The first task is to define consumer learning and distinguish two major theories of consumer learning using Sri Lankan examples. The second task analyzes an advertisement using consumer learning concepts.
3) The third task requires distinguishing stimulus generalization and discrimination in consumer behavior and analyzing how two Sri Lankan brands use these concepts in advertising. Guidelines provide details on the requirements for each task.
The document provides a course plan for a semester-long course on Management of Financial Services. The course aims to acquaint students with major financial services and institutions. It covers topics such as financial markets and systems, regulatory frameworks, mutual funds, stock exchanges, merchant banking, and various financial products and services. Learning methods include lectures, case discussions, presentations and surprise tests. Students will be evaluated based on class participation, assignments, quizzes and attendance. The course plan outlines the topics, learning objectives, readings and activities for each session across 39 sessions to comprehensively cover the subject matter.
The document discusses training design, implementation, and evaluation. It outlines the 5 phases of the ADDIE model for instructional design: analysis, design, development, implementation, and evaluation. The analysis phase identifies learner characteristics and needs. The design phase deals with objectives, assessment, and content. Development creates materials. Implementation delivers training. Evaluation assesses effectiveness. Training methods can be on-the-job like coaching or off-the-job like lectures. The goal is to provide effective training that improves workplace skills.
This document provides information on the Year 3 modules for a BSc (Hons) in Business Administration degree. It outlines 10 modules that will be covered in the final year of the program. Each module is worth 15 credits, for a total of 180 credits to complete the degree. The modules cover topics such as business marketing, business systems analysis, international marketing strategy, financial management, management and organizations, and research methods. The modules will be delivered online through weekly video lectures, tutorials, discussion forums and other learning activities requiring approximately 400 hours of study over the course of the academic year.
1 UNIVERSITY COLLEGE DUBLIN Bachelor of.docxhoney725342
This document provides an overview and study guide for a Marketing Management module. It outlines 12 topics that will be covered over 10 weeks, including strategic planning, marketing research, consumer behavior, market segmentation, branding, and pricing. It details the module aims and learning outcomes, assessment components, and resources for students. The guide is intended to outline all elements of the module and help students to successfully complete the course.
Krantiguru shyamji krishna verma kachchh university bhuj gujrat prospectus 20...00007123
We provide university prospectus student can check all prospectus in any slide Krantiguru shyamji krishna verma kachchh university prospectus 2016 17 educationiconnect.com 7862004786 Krantiguru shyamji krishna verma kachchh university
This document summarizes the first year of a three-year BSc in Business Administration program.
Year 1 consists of studying the International Diploma in Business (IDB), which is equivalent to the first year of a UK honors degree. The IDB is delivered over two 15-week semesters through four modules per semester. It requires around 400 hours of compulsory study, including classroom time and independent work.
The IDB serves as the starting point for students embarking on a business career, covering introductory business topics through modules such as Management, Economics, Communications, and Understanding Business Organizations.
BDM Scheme of Work.docScheme of WorkBTEC HND in Busine.docxJASS44
BDM Scheme of Work.doc
Scheme of Work
BTEC HND in Business
Module Title: Business Decision Making (BDM)
September 2016 Semester
Module Leaders: Kuldeep Pradhan
Module Lecturers:
Nooreen Jafferkhan
Kuldeep Pradhan
Aims:
The aim of this unit is to give learners the opportunity to develop techniques for data gathering and
storage, an understanding of the tools available to create and present useful information, in order to
make business decisions
Learning Outcomes:
On successful completion of this unit a learner will:
LO1 Be able to use a variety of sources for the collection of data, both primary and secondary
LO2 Understand a range of techniques to analyse data effectively for business purposes
LO3 Be able to produce information in appropriate formats for decision making in an organisational context
LO4 Be able to use software-generated information to make decisions in an organisation.
Delivery:
This unit will be delivered through a combination of different methods that mainly include formal lectures (1 hour) and seminars (2hours). The lecture sessions will normally introduce the topics, and will be largely tutor-led. Seminars are designed to allow for in-depth discussion on the lecture topic, and provides opportunities for students to understand in more detail the linkages between the lecture content and the assessment for the module. During seminars, several methods and techniques that can be applied may include question and answer, group discussions and short presentations based for example on scenarios, video-clips and case study material.
Assessment:
The assessment for this module will take the form of an “Individual Assignment” which will be scenario based over a number of tasks. The tasks presented will cover learning Outcomes (LO1 – LO4), and will be designed to evaluate students’ understanding of the module content.
A completed assignment must provide evidence reflecting that students have understood and can use the information they have studied on the course. The evidence should meet all the assessment criteria and presented in a manner that helps students to receive at least a PASS grade, in order to succeed in the Module.
Essential Reading:
E-text book on Moodle:
Newbold P, Carlson William L, Thorne B, Statistics for Business and Economics: Global Edition.
8th edition, Thomson Publications
Recommended Reading: Electronic Sources
1. Times 100: http://businesscasestudies.co.uk2. The Harvard Business Review
3. Journal of Strategic Management
Websites:
www.businessweek.com
www.ft.com
Week Number
Lecture Topics
Duration: One hour
Seminar Topics
Duration: 1st Hour
Seminar Topics
Duration: 2nd Hour
Objectives of the Sessions
Week 1
Topic 1: Introductory session:
-Overview of Unit content
-Overview of Learning
Outcomes and Assessment criteria
-Overview of Assessment method teaching structure (Lectures & Seminars), Scheme of Work
Health and Safety & Housekeeping
Formative & summativ ...
This document provides information about the Business Improvement and Creativity module taking place from January to June 2022. It outlines the module coordinator, Dr. Chris Milner, and module team member Judi Karas. It then provides details about the module synopsis and objectives, learning aims and outcomes, assessment, and delivery approach. Students will complete a portfolio and reflective essay analyzing a business improvement framework applied to an organization of their choice. The module uses a blended learning approach including prerecorded lectures and live seminars/workshops.
Innovative Assessment Strategies and Practices.pdfRituParna42
This document summarizes a training seminar on innovative assessment strategies and practices for internationalizing curriculum. It discusses various assessment techniques and principles that should be followed, including using continuous and periodic assessments aligned to clearly articulated learning outcomes. Rubrics are an important tool to provide clarity on student expectations and measure performance against competencies. The seminar emphasized developing global learning outcomes and using a mix of assessments to adequately measure their achievement.
This document provides information about the Business to Business Marketing course offered at NMIMS University in Mumbai, India. It outlines the course details including the faculty instructor Sreeram S, course objectives, pedagogy, reference materials, evaluation criteria, session plan and important dates. The course uses a lecture-case method to examine fundamental B2B marketing concepts and challenges through readings, presentations, videos and case discussions. Students will be evaluated based on quizzes, a group case analysis, individual paper presentations, and an end term examination.
Marketing Management Lesson Plan for 1st Sem 23-25 batch- Final.docNagarajNavalgund
The document provides details of the course plan for a Marketing Management course, including:
- 6 course outcomes focusing on explaining marketing philosophy, concepts, environment assessment, buying processes, strategies, and issues.
- Mapping of course outcomes to program outcomes on a scale of low, medium, and high.
- Competencies and performance indicators addressed in the course.
- Module-wise content covering introduction, business markets, branding, and communications.
- References, evaluation scheme, unitization for exams, assessment plan, and sample question paper.
This course provides an introduction to business concepts including the business environment, managing organizations using management functions, and global business issues. Upon completing the course, students are expected to have knowledge and insight into business, management, and the factors affecting the business world. Key topics covered include business ethics, entrepreneurship, managing organizations, operations, marketing, information technology, and finance. Students will be assessed through exams, assignments analyzing case studies, and class participation. The goal is for students to understand core business concepts and strategies for managing different organizational functions.
This document summarizes a module on professional competences. The module aims to develop students' transferable skills through independent learning, reflection, and consideration of realistic business issues. Students will enhance skills like critical thinking, teamwork, and self-awareness. They will apply techniques like brainstorming, communicate effectively, and self-assess their competency development. Assessment consists of a portfolio, online collaboration, and self-assessment to evaluate students' skills, team contributions, and reflective abilities.
This document provides an overview of a course on Managerial and Cost Accounting. The course aims to introduce basic accounting concepts and how managerial accounting helps managers make better decisions. Key topics covered include the role of management accountants, cost terminology, income statements, cost-volume-profit analysis, job order costing, process costing, and decision making using relevant information. Assessment methods include midterm exams, exercises, and case studies. The course contents are broken down into 27 sessions covering these various cost accounting principles and techniques.
This document provides a course specification for BUS-201 Introduction to Business. The 3 credit hour course is offered in the 2nd year of the BSBA program. Topics covered include an introduction to business concepts, forms of business ownership, management functions, business ethics, key business functions, and business environment factors. Assessment includes midterm exams, quizzes, projects, and a final exam. The course aims to provide students with an overall understanding of business concepts and the role of management. Information technology will be used to enhance learning. The document outlines learning outcomes, resources, facilities, and processes for course evaluation and improvement.
This document provides an overview and summary of a training course on essential budgeting and forecasting techniques for non-finance professionals. The course aims to teach participants how to apply management tools to make the budgeting process more strategic and cost-effective. It will cover topics like building strategic planning models, defining key performance indicators, unit and program budgeting, linear programming models, cost forecasting methods, and gap analysis. Participants will learn new techniques through lectures, case studies, group exercises and discussion. The goal is for attendees to increase productivity and performance through streamlined planning, budgeting, reporting and decision making.
MBA Program (Bangalore University) syllabus courseDepesh Banik
This document outlines the syllabus for a Master of Business Administration program. It includes:
- An overview of course credits and how they are calculated.
- A course matrix that lists the subjects covered in each semester, their credits, and assessment details. Core subjects include managerial communication, accounting, organizational behavior, and economics.
- Descriptions of some sample courses, including objectives, topics covered in each module, and recommended reading materials.
- Information on specializations that can be pursued, elective subjects, lesson plans, and additional non-credit courses aimed at enhancing soft skills.
The syllabus provides a comprehensive outline of the subjects, structure, and requirements of the MBA program.
The document outlines the syllabus for a Master of Business Administration program. It includes:
1. An overview of the course structure across 4 semesters, including basic subjects, core subjects, specializations, and electives.
2. Details of the credits system and assessments. Each subject is worth a certain number of credits based on contact hours. Students are assessed internally and through exams.
3. Sample subjects from the first semester like Managerial Communication, Accounting for Managers, and Organizational Behavior. Objectives and modules are provided for some subjects.
4. Additional requirements like internships, dissertations, and self-development courses to enhance soft skills.
Solution Manual for Exploring Strategy Text And Cases 12th Edition Gerry John...Donc Test
Solution Manual for Exploring Strategy Text And Cases 12th Edition Gerry Johnson, Richard Whittington Complete Verified Chapter's
Solution Manual for Exploring Strategy Text And Cases 12th Edition Gerry Johnson, Richard Whittington Complete Verified Chapter's
This document provides a course plan for a Brand Management course in the MBA IV semester at Mangalayatan University's Institute of Business Management.
The course aims to explore important issues in planning, implementing, and evaluating brand strategies. It will provide concepts, theories, models, and tools to make better branding decisions.
The syllabus covers 5 units: introduction to product strategy and the concept of brands; brand management and branding decisions; brand equity; and brand identity and strategies. Evaluation will include assignments, tests, a midterm exam, and final exam. Students must maintain minimum 75% attendance.
Solution Manual for Exploring Strategy Text And Cases 12th Edition Gerry John...mwangimwangi222
Solution Manual for Exploring Strategy Text And Cases 12th Edition Gerry Johnson, Richard Whittington Complete Verified Chapter's.docx
Solution Manual for Exploring Strategy Text And Cases 12th Edition Gerry Johnson, Richard Whittington Complete Verified Chapter's.docx
Solution Manual for Exploring Strategy Text And Cases 12th Edition Gerry Johnson, Richard Whittington Complete Verified Chapter's.docx
Similar to Syllabus International Advanced Diploma In Business (20)
Students from ESEI had the opportunity to learn how the Stock Market works. As a complementary activity, ESEI organized an Industrial Visit to the Stock Exchange in Barcelona.
This document provides guidance on personal branding and developing a brand strategy. It discusses defining who you are at your core and how you want to be perceived by others. It prompts the reader to conduct a personal SWOT analysis and choose a personal slogan. It also suggests creating a brand positioning strategy by outlining how you want to be seen in different situations and relationships, and how to transform yourself to align with your personal brand.
The document summarizes a BSc in Business Administration offered online by NCC Education and validated by the University of Wales. The 3-year program covers international business topics through 8 modules per year, including marketing, accounting, finance, and management. Students complete coursework, exams, and online discussions for each module. Upon completing the program, students will have knowledge for international business careers or further postgraduate study.
The document summarizes the International Advanced Diploma in Business, which is equivalent to the second year of a UK honors degree. The program builds on knowledge from the International Diploma in Business and exposes students to more advanced topics in areas like economics, marketing, finance, and management. Students take seven required core modules and one elective module, assessed through exams and assignments. Upon successful completion, students can continue their third year of study in business programs at UK universities or through NCC Education's business degree programs.
The International Diploma in Business (IDB) is a one-year, full-time program equivalent to the first year of a UK bachelor's degree. It provides a broad introduction to business through eight modules covering topics like management, economics, marketing, and finance. Successful students can continue their studies in the International Advanced Diploma in Business program or the second year of some UK university programs. The IDB is assessed through exams for some modules and assignments for others, and the diploma is awarded after passing all eight modules within three years.
This document outlines an entrepreneurship seminar that teaches students the skills needed to develop their own business, including identifying business opportunities, structuring and launching a new venture, and avoiding common mistakes. The seminar provides a framework for evaluating ideas, designing a business concept and plan, and launching a sustainable new business. Students will participate in interactive discussions, exercises, and team projects to design hypothetical new ventures and business plans.
This seminar outline aims to teach managers how to develop strategic thinking and creative problem solving. The seminar covers topics such as measuring and developing creativity, mapping the brain, managing resistance to change, and ensuring organizational culture supports innovation. The goal is for managers to learn how to transform their organization from a non-creative culture into one richer in ideas and diversity through critical thinking and implementing change successfully.
The document summarizes data on international students in UK higher education from the 2009-2010 HESA report. It finds that the number of non-UK domiciled students increased 9.5% from the previous year to 454,980. China remains the top sending country, growing 20.2% to 60,660 students. The top 5 sending countries (China, India, US, Nigeria, Malaysia) account for over 50% of non-EU students. All countries in the top ten saw growth in student numbers.
2. BSc (Honours) Business Administration programme is in three stages.
Year 1: NCC Education International Diploma in Business
Year 2: NCC Education International Advanced Diploma in Business
Year 3: BSc (Hons) in Business Administration, delivered online by NCC Education, validated
and awarded by the University of Wales. *For futher details regarding the University and its validation services, please
log on to www.wales.ac.uk/validation or email validation@wales.ac.uk
International Advanced Diploma in Business
(IADB) is equivalent to year two of a UK Honours Degree (60 ECTS)
The programme is delivered in two 15-week semesters (12 teaching weeks) in which four modules are studied.
Each academic year requires around 400 hours of compulsory study in classroom (equivalent to 14/15h per week)
plus homework and other independent study.
Starting point for students embarking on a career in Business
4. Module Title: Managerial Economics Level: IADB Credits 15
Overview of the module:
This module examines how an organisation can achieve its objectives most efficiently
through the application of micro-economic theory and the tools of analysis of decision
science, such as statistics and quantitative methods. It shows how economic analysis can be
used in formulating business policies.
2. Module Delivery
Suggested Learning Hours
Lectures: Tutorials: Seminar: Laboratory: Private study: Total:
24 12 - - 114 150
Contents
CLASS SUBJECT
1 The nature and scope of Managerial Economics. Tutorial topic: The Theory of the Firm.
2 Types of analysis: optimisation. Tutorial topic: Optimisation using Total, Average and
Marginal Relationships.
3 Risk analysis. Tutorial topic: Incorporating Risk into Managerial Decisions.
4 Regression analysis. Tutorial Topic: Multiple Regression Analysis.
5 Demand theory. Tutorial Topic: Point and Arc Elasticity of demand.
6 Demand analysis and forecasting. Tutorial Topic: Time Series Analysis.
7 Production theory and estimation. Tutorial Topic: The Production Function with Two
Variable Inputs.
8 Cost theory and estimation. Tutorial Topic: Short Run and Long Cost Curves. Minimisation.
9 Linear programming. Tutorial Topic: Constrained Cost
10 Market structure. Tutorial Topic: Imperfect Competition.
11 Pricing practices. Tutorial Topic: Price Discrimination.
12 Capital budgeting, public goods and cost- benefit analysis. Tutorial Topic: The Cost of
Capital.
Indicative reading
Essential Textbook: Salvatore, D. (2004) Managerial Economics in a Global Economy 5th ed.
Thomson Learning
ISBN-10: 0324171870
5. ISBN-13: 978-0324171877
Or
Salvatore, D. (2007) Managerial Economics in a Global Economy 6th ed. Oxford University
Press
ISBN-10: 0195307194
ISBN-13: 978-0195307191
3. Module Assessment
Module Learning Outcomes
On completion of this module the student should be able to:
Knowledge and understanding
1. Discuss and explain the well established concepts and Understanding principles, and
their limits in managerial economics.
Intellectual Skills
1. Evaluate and assess the application of alternative theories, techniques and principles
to real life business problems.
2. Evaluate the alternative solutions developed from the application of analysis
techniques.
Practical Skills
1. Apply a range of suitable techniques to develop alternative solutions to business
problems.
Transferable Skills
1. Application of quantitative methods.
Assessment Methods:
Number, Type and Weighting of Element
Examination (Open Book) 100%
6. Module Title: Quantitative Methods Level: IADB Credits 15
Overview of the module:
This module builds on a student’s previous experience of quantitative methods, introducing
more advanced techniques applicable to decision-making in business.
2. Module Delivery
Suggested Learning Hours
Lectures: Tutorials: Seminar: Laboratory: Private study: Total:
24 12 - - 114 150
Contents
CLASS SUBJECT
1 Introduction and measures of central tendency. Practise lecture topics by working through
review activity page 63.
2 Measures of dispersion. Practise lecture topics by reading page 75, working through
review activity 2 page 74, one of questions 1-3 page 76, one of questions 5-7 page 77.
3 Sampling methods. Practise lecture topics by working through review activity on page 11,
questions 4, 6 page 19.
4 Correlation analysis, regression analysis. Practise lecture topics by working through review
activity 1 on pages 91, review activity 2 on page 94, review activity 3 on page 98, question
6 on page 103. Review topic with key points to remember on pages 99-100.
5 Time series analysis. Practise lecture topics by working through review activity on page
201, review activity 3 on page 207, question 2 on page 209. Review topic with key points on
page 208.
6 Index numbers. Practise lecture topics by working through review activity 1 on page 181,
2 on page 185, questions 3, 4 on pages 186-187. Review topic with key points on pages
185. Work through supplementary questions 1.
7 Confidence intervals. Practise lecture topics by working through review activity 1 on page
129, 2 on page 135, 3 on page 139, questions 3, 6, 7 on pages 140-141.
8 Significance testing. For this topic use Quantitative Methods by Louise Swift: Practise
lecture topics by working through assessment 2 question 3 page 559, assessment 3 on
pages 574-575 questions 1, 3, 4. Review topic with structure on page 557.
9 Algebra applied to Business and Economics. For this topic use Quantitative Methods by
Louise Swift: Practise lecture topics by working
through assessment 3 question 1 on
7. page 148, assessment 4 question 2 on
page 157, assessment 3 question 4 on
page 180, assessment 2 question 3 on
page 200, assessment 6 on page 215
question 1.
10 Differentiation. For this topic use Quantitative Methods by Louise Swift: Practise lecture
topics by working through assessment 1 questions 1, 2, 3 on page 223. Complete all the
examples in the lecture notes.
11 Applications of differentiation. For this topic use Quantitative Methods by Louise Swift:
Practise lecture topics by working through assessment 3 questions 3, 4, 5, 6 on page 236.
Assessment 4 questions 6, 7.
12 Integration, applications of integration. Work through supplementary questions
Indicative reading
Essential Textbook: McGrane, A and Smailes, J. (2000) Essential Business Statistics
FT Prentice Hall
ISBN-10: 0273643339
ISBN-13: 978-0273643333
Other Materials: Swift, L. and Piff, S. (2005) Quantitative Methods for Business, Management
and Finance 2nd ed. Palgrave Macmillan
ISBN-10: 1403935289
ISBN-13: 978-1403935281
3. Module Assessment
Module Learning Outcomes
On completion of this module the student should be able to:
Knowledge and understanding
1. Understand a range of mathematical concepts and Understanding techniques.
2. Explain how mathematical techniques can be used to support decision-making in
business.
Intellectual Skills
1. Evaluate different approaches to business problem-solving.
Practical Skills
1. Apply a range of mathematical techniques to the solution of business problems.
2. Present, evaluate and interpret data, to develop lines of argument and make sound
judgements in areas of business and management.
Transferable Skills
1. Communicate results of studies/research effectively.
8. Assessment Methods:
Number, Type and Weighting of Element
Examination 100%
Module Title: Marketing Management Level: IADB Credits 15
Overview of the module:
This module highlights the need for managers to view the role of marketing as critical to
their organisation. The crucial role of marketing in contributing to the success of
organisations will be emphasised.
2. Module Delivery
Suggested Learning Hours
Lectures: Tutorials: Seminar: Laboratory: Private study: Total:
24 12 - - 114 150
Contents
CLASS SUBJECT
1 Marketing and customer r/ships in the 21st century. Case study analysis.
2 Strategic marketing planning, implementation and control. Newspaper/Journal articles,
reading and discussion.
3 Buyer behaviour in consumer markets. Class discussion, with real-life examples.
4 Buyer behaviour in business markets. Case study analysis.
5 Competitive advantage. Class discussion, with real-life examples.
6 Market segmentation. Class discussion in small groups.
7 Market targeting. Cases and class discussions.
8 Product management. Cases and class discussions.
9 Product planning and promotion. Cases and class discussions.
10 Design and management of services. Case study analysis.
11 Development of pricing strategies. Case study analysis.
12 Selecting and managing marketing channels and managing the sales force. Class
discussion.
Indicative reading
Essential Textbook: Kotler, P, Keller, K (2005) Marketing Management 12th ed. FT Prentice
Hall
ISBN-10: 0131457578
ISBN-13: 978-0131457577
9. 3. Module Assessment
Module Learning Outcomes
On completion of this module the student should be able to:
Knowledge and understanding
1. Discuss and explain marketing management.
Intellectual Skills
1. Explain the building of strong brands and shaping market offerings.
2. Analyse the building of brands and the shaping of markets.
Practical Skills
1. Capture marketing insights and know how to connect with customers.
2. Deliver and communicate value.
Assessment Methods:
Number, Type and Weighting of Element
Assignment 100%
10. Module Title: Human Resource Management Level: IADB Credits 15
Overview of the module
This module covers the dynamic role of human resource management policies and practices
in contemporary organisations and their contribution to organisation goals. It defines and
critically examines the major philosophies, policies, procedures and practices related to the
management of human resources.
2. Module Delivery
Suggested Learning Hours
Lectures: Tutorials: Seminar: Laboratory: Private study: Total:
24 12 - - 114 150
Contents
CLASS SUBJECT
1 Overview of HRM: Introduction to the nature of HRM; link between business and HR
strategy, role of HRM in strategy; scope of planning, analysing and forecasting needs.
2 Resourcing: Strategic aspects, analysing trends and labour markets, flexibility; contracts,
consultants, outsourcing.
3 Recruitment and Selection: Vacancies, methods, advertising, evaluation, shortlisting;
selection process, criteria, and methods, and decision-making.
4 Retention and Contracts: Turnover rates, analysis and costing, retention strategies; unfair,
constructive, and wrongful dismissal, compensation, retirement.
5 Strategic and Organisational Performance: Influences and processes, high performance, HR
policies, initiatives, evaluation; learning organisations, knowledge management and managing
knowledge.
6 Individual and Team Performance: Performance management and appraisal, stages, 360
degree feedback; nature of teamwork, team types and effectiveness.
7 Leadership, Motivation, and Managing Absence: Leadership traits, styles, and behaviours,
situational context, influence of motivation; process and causes of absence, managing
attendance.
8 Development: Organisational strategy, labour market, training and development roles;
competence(s) and behaviours; nature, methods, and evaluation for learning and
development; career development and management.
9 Employee Relations: Trends, individual and collective perspectives; union recognition, law,
and consultation; health, safety, and welfare, stress, occupational health.
10 Equality: The legal framework and discrimination; diversity and defined minority groups;
Milgram experiments, discipline and grievance processes and procedures.
11. 11 Pay and Incentives: Reward strategy, employee objectives, approaches and elements,
equity; job evaluation structures and methods; incentive schemes and disadvantages;
pensions and benefits.
12 Cross-functional issues: International and cultural differences, barriers to communication;
ethical issues and dilemmas; work life balance practices and problems; Measuring HR,
scorecards.
Indicative reading
TEXT:
Torrington, D. And Hall, L. And Taylor, S. (2004) Human Resource Management 6th ed. FT
Prentice Hall
ISBN-10: 0273687131
ISBN-13: 978-0273687139
Or
Torrington, D. And Hall, L. And Taylor, S. (2007) Human Resource Management 7th ed. FT
Prentice Hall
ISBN-10: 0273710753
ISBN-13: 978-0273710752
3. Module Assessment
Module Learning Outcomes
On completion of this module the student should be able to:
Knowledge and understanding
1. Discuss and explain the established principles and practices of HRM and their
contribution to organisational goals and change.
Intellectual Skills:
1. Evaluate and asses the application of alternative policies, practices and techniques to
real world HRM problems.
2. Apply a range of HRM policies, practices, and techniques in novel situations to
develop alternative solutions to business problems.
3. Evaluate the impact of worker/management relationships and HRM policies in
selected geographical regions of the world.
Assessment Methods:
Number, Type and Weighting of Element
100%: Final Assignment
12. Module Title: Understanding Consumer Behaviour Level: IADB Credits 15
Overview of the module
This module explores the factors that influence consumer behaviour including individual
influences such as motives, values and perceptions and influences that derive from being
part of a group. It also aims to provide insights into why consumers respond the way they
do to marketing activities and the relevance of the theories of consumer behaviour to
marketing decisions. The focus of the unit is on the consumer as an individual but
comparisons will also be made with organisational buying decisions.
2. Module Delivery:
Suggested Learning Hours
Lectures: Tutorials: Seminar: Laboratory: Private study: Total:
24 12 - - 114 150
Contents
CLASS SUBJECT
1 Introduction to consumer behaviour. Influence of consumer motives and values. Module
overview. Examination of needs and wants and the theories of motivation. Relationship
between values and motivation. Evans et al Ch 1
2 Influence of consumer demographics. Examination of the role of age, gender and social
grade in consumer behaviour. Evans et al Ch5
3 Influence of consumer psychographics. Examination of the role of personality in consumer
behaviour. Evans et al Ch 6
4 Influence of social groups, family and culture. Examination of the nature of social group
influence of consumer behaviour. Examination of how families buy and the relative
contributions to the buying process. Examination of the nature of different consumer values
across cultures. Evans et al Ch 7 & 8
5 New product buying. Examination of new product buying behaviour – diffusion-adoption of
innovation theories. Evans et al Ch 9
6 Repeat buying, loyalty and relational buying. Examination of the nature of switching,
defection and repeat purchasing. Encouraging customer loyalty. The nature and benefits of
relational interaction between consumers and organisations. Evans et al Ch 10
7 Organisational buying behaviour. Examination of the differences between consumer and
business markets. The organisation buying centre. The organization buying process and
major influences. Evans et al Ch 13
8 Consumer response to marketing – exposure, attention and perception. Examination of
the hierarchy of effects model- exposure, attention and perception Evans et al Ch 2
13. 9 Consumer response to marketing – learning, attitude and action. Examination of the
hierarchy of effects model – learning, attitude and action. Evans et al Ch 3 & 4
10 Consumer response to marketing – post- purchase. Examination of how consumers
respond post-purchase. Customer satisfaction, post-purchase dissonance. Levels of
consumer involvement in decision making. Evans et al Ch 4
11 Researching consumer behaviour. Examination of the complexity of identifying
consumers’ motives. Motivation research techniques. Attitude measures. Evans et al Ch 1
&3
12 Researching consumer behaviour – personalised databases. Examination of the use of
consumer buying information to explain and predict consumers’ behaviour and facilitate
individualised consumer-organisational interaction. Transactional data, pre- purchase data,
geodemographics. Evans et al CH 11
Indicative reading
TEXT: Evans M, Jamal A, Foxhall G (2009) Consumer Behaviour, 2ed. John Wiley & Sons
Ltd
ISBN-10: 0470994657
ISBN-13: 978-0470994658
3. Module Assessment
Module Learning Outcomes
After completing this course, you should be able to:
Knowledge and understanding
1. Describe and appraise the importance of understanding consumer behaviour
2. Describe and explain the established theories used to explain consumer behaviour
3. Compare the differences between consumer and organisational buying decisions
Intellectual Skills
1. Demonstrate the relationship between the theory of consumer behaviour and the
development of marketing activities
2. Critically analyse marketing activities and identify underlying consumer behaviour
theories
Practical Skills
1. Apply theoretical frameworks to real world consumer contexts
Assessment Methods:
Number, Type and Weighting of Element
14. Final Assignment- 100%
Module Title: Applications of Financial Control Level: IADB Credits 15
Overview of the module:
This module is designed to build upon the general financial intelligence students will have
accumulated in the pre-requisite module. Students will not be expected to demonstrate in
depth knowledge of existing accounting standards.
2. Module Delivery
Suggested Learning Hours
Lectures: Tutorials: Seminar: Laboratory: Private study: Total:
24 12 - - 114 150
Contents
CLASS SUBJECT
1 Preparing Published Financial Statements I.
Lecture (Chapters 3 and 4 of Elliot text): Balance sheet, Income statement
Tutorial:
Questions 1, 2 (pages 86-88)
Questions 1, 2 (pages 109-110)
2 Preparing Published Financial Statements II
Lecture (Chapter 21 of Elliot text): Cash flow statement
Tutorial:
Questions 1,2 (pages 486-488)
3 Preparation of Consolidated Accounts I
Lecture (Chapters 15 and 16 of Elliot text): Balance sheet
Tutorial:
Questions 7, 8 on page 376-377
Question 1 on pages 389
4 Preparation of Consolidated Accounts II
Lecture (Chapter 17 and 18 of Elliot text): Income statement
Tutorial:
Questions 1, 2 (pages 400-401)
Questions 1, 2 (pages 419-421)
15. 5 Interpretation of Consolidated Accounts
Lecture (Chapter 22 of Elliot text): Ratio analysis
Tutorial:
Question 3 (page 527)
6 Corporate Governance and Ethics
Lecture (Chapter 25 and 27 of Elliot text): Corporate governance, Ethical codes
Tutorial:
Question 2 page 618
7 Standard Costing
Lecture (Chapter 22 of Weetman text): The control process, Cost variances, Variance
analysis
Tutorial:
Questions B22.1-B22.3 and C22.1-C22.3 (pages 621-625)
8 Break Even Analysis
Lecture (Chapter 20 of Weetman text): Applications, Limitations, Pricing decisions
Tutorial:
Questions B20.1-C20.1 (pages 554-555)
9 Performance Evaluation
Lecture (Chapter 23 of Weetman text): Preparing performance reports, Performance
measures
Tutorial:
Questions C23.1-C23.2 (pages 646-647)
10 Capital Investment Appraisal I
Lecture (Chapter 24 of Weetman text pages 652-655): ARR, NPV
Tutorial:
Questions B24.1, B24.3, B24.4 (pages 675- 676)
11 Capital Investment Appraisal II
Lecture (Chapter 24 of Weetman text pages 665-679): IRR, Mutually exclusive projects
Tutorial:
Questions B24.2, C24.1-C24.2 (pages 676-677)
12 Business Strategy and Management Accounting
Lecture (Chapter 24 of Weetman text): Control of investment projects
Tutorial:
Questions B25.1-C25.1 (pages 693-694)
Indicative reading
16. Essential Textbook: Elliiot, B and Elliot, J. (2005) Financial Accounting, Reporting and
Analysis: International Edition 2nd ed. FT Prentice Hall
ISBN-10: 027370253X
ISBN-13: 978-0273702535
Weetman, P. (2006) Financial and Management Accounting: An Introduction
FT Prentice Hall
ISBN-10: 0273703692
ISBN-13: 978-0273703693
Other Materials www.pearsoned.co.uk/elliot_elliot www.pearsoned.co.uk/weetman
3. Module Assessment
Module Learning Outcomes
On completion of this module the student should be able to:
Knowledge and understanding
1. Understand published financial statements and the preparation of balance sheets,
income statements and cash flow statements.
2. Discuss and explain group accounting including associate and subsidiary companies.
3. Discuss and explain standard costing and the preparation and interpretation of
variance analysis statements.
4. Discuss and explain the techniques of performance evaluation.
5. Understand the role of management accounting in supporting strategic decision
making.
Intellectual Skills
1. Interpret and analyse financial performance using ratio analysis and preparation of
relevant reports.
2. Critically evaluate the role of good corporate governance and ethics in accounting.
3. Critically analyse the relative advantages and disadvantages of investment appraisal
reports.
4. Critically reflect on the role of management accounting in supporting strategic decision
making.
Practical Skills
1. Prepare consolidated balance sheets and consolidated income statements.
2. Prepare break even analysis statements and interpretation of computations.
3. Prepare investment appraisal reports using standard appraisal techniques.
Assessment Methods:
17. Number, Type and Weighting of Element
Examination (Open Book) 100%
Module Title: Principles of Business Operations Level: IADB Credits 15
Overview of the module:
The Operations Management function is about creating and sustaining effective and efficient
operations that deliver the products or services in a manner that achieves the objectives of
the organisation, with respect to cost, quality, flexibility, dependability and speed.
Operations management deals with all planning and design activities, from the location of
any manufacturing or service company through to the acquisition of raw materials and
delivery of complete products/services. Those organisations that dominate their industry
sectors have demonstrated that successful operations management requires an enterprise-
wide awareness and control of activities, and their interfaces with supporting functions.
2. Module Delivery
Suggested Learning Hours
Lectures: Tutorials: Seminar: Laboratory: Private study: Total:
24 12 - - 114 150
Content
CLASS SUBJECT
1 Operations Management activities and models: Introduction to the field and context of
Operations Management – case study.
2 Operations Management strategic objectives: the strategic role and objectives of operations,
performance objectives – research case study and discussion.
3 Operations strategy: The content and process of operations strategy – research case study
and discussion.
4 The deign of products and services: Process / product / service design. Research and
provide examples of design.
5 Job design of products and services: Ergonomics, scientific management, work
measurement – research case study and discussion.
6 Capacity planning and control: Volume / variety effect, choosing a capacity planning and
control approach.
7 Supply chain management: Supply chain behaviour, types of relationships in a supply chain
– research case study and discussion.
8 Lean operations and JIT: Lean philosophy, JIT techniques- research case study and
discussion.
9 Quality: Specification, process control, sampling- SPC tools and techniques.
10 Project Management: Project planning and control process - research case study and
discussion.
18. 11 Operational improvement: Approaches / techniques of improvement, failure and recovery -
research case study and discussion.
12 Operational challenges: Environmental / social challenges - research case study and
discussion.
Course text –book
TEXT: Slack, M, Chambers, S, Johnstone, R (2007) Operations Management 5th ed.
Prentice Hall
ISBN-10: 140584700X
ISBN-13: 978-1405847001
1. Module Assessment
Module Learning Outcomes
On completion of this course, students should be able to:
Knowledge and understanding
1. Describe and explain the established principles of operations management.
Intellectual Skills:
1. Evaluate and assess the application of operation management techniques to real life
operations management problems.
2. Critically evaluate the role of operations management in business competitiveness.
3. Apply a range of operations management techniques to relatively complex cases and
draw conclusions about operations management issues.
Assessment Methods:
Number, Type and Weighting of Element
Examination - 100%
19. Module Title: Information Systems and Organisations Level: IADB Credits 15
Overview of the module:
This module introduces participants to the subject of Information Systems and Technology
(IS&T) in organisations, taking a broad management perspective. Students will demonstrate
an understanding of the current and future role of IS and information in modern
organisations, including an appreciation of social, cultural and political aspects that are
important to successful adoption of technology.
2. Module Delivery
Suggested Learning Hours
Lectures: Tutorials: Seminar: Laboratory: Private study: Total:
24 12 - - 114 150
Contents
CLASS SUBJECT
1 Organisations and Information Systems (IS). Data, information and knowledge. The
importance of IS for organisations.
2 Social Context and Perspectives on IS. Social contexts within organisations, different
perspectives, technology interaction with the organisation.
3 Internal IS, Enterprise Wide Systems. Evolution and classification of IS, information flows
and enterprise wide systems.
4 External IS, Knowledge, CRM and e-Business. Managing knowledge, customers and
external parties using IS.
5 Costs and Benefits of IS. Sources of cost and benefit, tangible and intangible factors,
formal-rational evaluation.
6 Evaluation of IS. Balanced portfolio of IS, wider criteria for evaluating IS, organisational
implications.
7 Cultural, Structural and Political aspects of IS. Culture and IS, how IS affect structure,
central and local decision making, political aspects of IS.
8 People and IS, Interpretation. Human needs ,information ownership, legal and ethical
issues.
9 People and IS, Virtuality and Control. Using IS for commitment and control, managing
distributed work.
10 People and IS, Technology Acceptance. Technology acceptance and the socio-technical
approach.
11 IS and Change. Implementing IS and the context of change, critical aspects of a project,
understanding models of change.
20. 12 Stakeholder. Identifying and influencing stakeholders. Management.
Indicative reading
Essential Textbook: Boddy, D., Boonstra ,A., Kennedy, G. (2004) Managing Information
Systems 2nd ed. FT Prentice Hall
ISBN-10: 0273686356
ISBN-13: 978-0273686354
Or
Boddy, D., Boonstra ,A., Kennedy, G. (2008) Managing Information Systems 3rd ed. FT
Prentice Hall
ISBN-10: 0273716816
ISBN-13: 978-0273716815
3. Module Assessment
Module Learning Outcomes
On completion of this module the student should be able to:
Knowledge and understanding
1. Describe and explain a range of information systems (IS) and technology and their
applications.
Intellectual Skills
1. Identify and evaluate information system and technology possibilities within an
organisation.
2. Propose ways in which IS adoption can be achieved within the social context of an
organisation.
3. Demonstrate the ability to identify risks to successful adoption of IS and related human
needs.
Assessment Methods:
Number, Type and Weighting of Element
Examination (Open Book) 100%
21. ESEI International Business School Barcelona
www.esei.es
info@esei.es
Phone: +34 93 417 46 77
ESEI International Business School Barcelona
www.esei.es
info@esei.es
Phone: +34 93 417 46 77