This document provides an overview of the email marketing features available in the ACT! E-marketing tool. It describes how users can create and send emails, track results and view reports. Key functions covered include templates, mail merge, scheduling sends, tracking opens/clicks/bounces, call lists, contact scoring and automated history updates. The tool integrates with ACT! databases and supports third-party email service providers.

1. ACT! E-marketing
>> E-mail Marketing
www.swiftpage.com

2. >> E-mail Marketing
Create
Send
Track
Call List
Marketing Results Tab
www.swiftpage.com

3. ACT! E-marketing
Contact View > Button
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www.swiftpage.com

4. ACT! E-marketing
Toolbar > Write
www.swiftpage.com

5. ACT! E-marketing Console
www.swiftpage.com

6. >> E-mail Marketing
Create
Send
Track
Call List
Marketing Results Tab
www.swiftpage.com

7. Access Online Template Editor
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www.swiftpage.com

8. Online Template Editor
www.swiftpage.com

9. Template Gallery
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10. Online Template Editor
Content Editor
www.swiftpage.com

11. Online Template Editor
Mail Merge
User Profile Merge
Spell Check
www.swiftpage.com

12. Online Template Editor
Linking Options
Web, Survey, PDF
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13. Online Template Editor
Customize Template
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14. Template Distribution
Publish to Other Users
Distribute to Other Accounts
Export Template
Import a Template
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www.swiftpage.com

15. >> E-mail Marketing
Create
Send
Track
Call List
Marketing Results Tab
www.swiftpage.com

16. ACT! E-marketing Console
www.swiftpage.com

17. Integrated Send Options
Current Contact
Lookup
All Contacts
Group
Company
www.swiftpage.com

18. Smart Sending Features
Send Now
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www.swiftpage.com

19. Smart Sending Features
Schedule Send
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www.swiftpage.com

20. Smart Sending Features
Send As
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21. Send As
ACT! User
Record Manager
Custom Field
www.swiftpage.com

22. Benefits of Third Party ESPs
Higher Sending Limits
Deliverability
Spam Check
www.swiftpage.com

23. Benefits of Third Party ESPs
ISP Relations
www.swiftpage.com

24. >> E-mail Marketing
Create
Send
Track
Call List
Marketing Results Tab
www.swiftpage.com

25. Results Recorded in ACT! History
www.swiftpage.com

26. Access Reports in Results Tab
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27. Online Reports
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28. In Depth Tracking
Opens
Clicks
Bounced
Unsent
Unopened
www.swiftpage.com

29. Graphical Reports
www.swiftpage.com

30. >> E-mail Marketing
Create
Send
Track
Call List
Marketing Results Tab
www.swiftpage.com

31. View in your ACT! Database
Marketing Results Tab
www.swiftpage.com

32. Automatically Scores and Ranks
Your Contacts
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33. Online Call List
www.swiftpage.com

34. Call List Management
Filtering Options
Assign to Other Users
Export
Send Follow up E-mails
www.swiftpage.com

35. >> E-mail Marketing
Create
Send
Track
Call List
Marketing Results Tab
www.swiftpage.com

36. Comprehensive Contact View
www.swiftpage.com

37. Call List
Rank and ACT Fields
www.swiftpage.com

38. Contact Summary
E-marketing History
www.swiftpage.com

39. E-marketing Tips
Resources
www.swiftpage.com

40. ACT! E-marketing
>> E-mail Marketing
www.swiftpage.com