The document discusses overcoming the conflict between selling and serving by focusing on serving clients and demonstrating value. It identifies signs of the conflict like feeling guilty about money and resisting investments. To be free and profitable requires changing one's mindset and developing a strategy. The document provides tips like reframing fees as investments, showing how clients will financially benefit, and using testimonials and guarantees. It encourages inviting prospects to invest in solutions rather than directly selling and concludes that commitment increases with investment versus free offerings.

1. THE “SELLING VERSUS SERVING”
CONFLICT:
How to overcome your selling
gremlins, serve more people and make
money doing work you love!
With Oma Edoja
Women’s Business Growth Expert
www.getcleargetknowngetclients.com

2. THE SELLING VERSUS SERVING CONFLICT :
THE ROOTS
Our own bad experiences!

3. THE SELLING VERSUS SERVING CONFLICT:
6 SIGNS
1. You feel guilty.
2. You give everything away for free.
3. Not for the money.
4. Don’t ask for the sale.
5. Procrastinate with marketing and follow-up.
6. You resist investing in your own business.

4. HOW THIS COULD BE ROBBING YOU, YOUR
LOVED ONES & THOSE YOU ARE HERE TO
SERVE
1. Struggle to sell.
2. Make little or no money.
3. Death of the business.
4. Frustrated and unhappy.
5. Unable to serve.

5. HOW TO BE FREE,
MAKE A DIFFERENCE & PROFIT, WITHOUT
GUILT!
1. Mindset
2. Strategy

6. WHAT TO DO WHEN YOU KEEP HEARING,
“I CAN’T AFFORD YOUR FEES.”
1. Business vs. Charity
2. Re-examine your niche!
 Niche = Whom you help, with what, how you
help, how you are different

7. DEMONSTRATING YOUR VALUE
Show the returns your clients will get on their investment
 Example: Personal trainer, £600 package for 6mths
 I lose weight and reach my desired goal.
 Aching joints stop (meaning I can stop my £50/month
medication),
 No need for taxi for weekly shopping (saving me £40/month).
 No need for cleaning bill, (saving me £40/month).
 Total savings for the next 6 months = £130 x 6 = £780
 What I save from working with the trainer exceeds what I spent
hiring them. Tada, value!

8. Q&A SESSION
 How can I become confident about my product?
 Where can I find clients?
 How can I get better at networking?
 How can I enrol more people on my programs?

9. CONCLUSION:
1. Instead of selling, invite prospects to invest in
the solutions you offer.
2. People are more committed when they invest.
Free = little or no commitment = little or no results
3. To make more sales become a master at
demonstrating your value, with testimonials
and a guarantee!

10. THANK YOU!
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