Long time ago, before everybody had hands on recycle content we did this presentation. Sustainability isn't a give away anymore, it's a have to!

1. Sustainability

2. Educating the costumer
Some brands are educating the market to
understand this idea.
The better and actual example is this
powder laundry’s advertising from the
Brazilian brand Ypê.
They will plant thousands of trees inside
the program "Forests of the Future".

3. Brazilian brands

4. TREND 1 New humanism + upgrade
luxury segment – premium platform

5. TREND 2 New humanism + rewired
sport segment – itextile platform

6. TREND 3 New humanism + adaptation
utility segment – performace platform

7. TREND 3 New humanism + adaptation
utility segment – performace platform
Colors

8. TREND 4 New humanism + co-create
youth segment – customization platform
The concept
reduce, reuse and recycle in a totally
interactive and customized design.

9. TREND 4 New humanism + co-create
People from a ong colecting and selecting PET
to make a recycled base.
The costumer use the virtual contact to ask for the
new product. The person sends ideas, draws,
concepts, fabrics or old clothes to recicle.
Another ONG makes the product created by
partnership from costumer and you.

10. TREND 4
YOUR
PRODUCT
ONGs
COMPANY
costumer
material

11. TREND 4
Inspirated
products
YOUR
PRODUCT
HERE
before
YOUR
PRODUCT
HERE
after

12. THANK YOU