The document summarizes the results of a survey about film preferences. It finds that the target audience is 80% male and ages 15-30. They prefer supernatural, action, or horror thriller genres that are set in New York, feature suspenseful music and situations, and have relatable teen main characters. Based on the survey results, the document concludes it will create a supernatural/action thriller film for this audience set in an urban environment that focuses on suspense.

1. L I A M P O R T E R
Survey Monkey analysis

2. Asking people to take my survey

3. Question 1
 My survey seemed to
be answered by 80%
male and 20%
female. This means I
should tailor my film
to the needs of a
much larger male
target audience.

4. Question 2
 People seem to like sci-fi
thriller, but due to our
limitations I think we
will be doing the next
modal answer, action or
supernatural.

5. Question 3
 People like
dangerous situations
and tension and
suspense. I’ll look to
include a varied use
of the popular
results.

6. Question 4
 People seem to like
horror thriller over
the other genres.
This helps me make
my film as I now
know my target
audience seem to
like horror films.

7. Question 5
 People feel like they
relate to the
characters of a
thriller film. My
characters will be
teens, which caters
to the target
audience of 15-30

8. Question 6
 People seem to not
mind what gender
their leading actor is.
This shows us that
people aren't really
affected by the gender
of their leading
actor/actress.

9. Question 7
 People seemed to
favour New York as
a place to set my
film. I think this is
because people are
used to seeing new
York in so many
different films that
it has just become
the norm to have
your film set there

10. Question 8
 Music was the
most popular
choice here. I
think this is
because music is
usually used to
build suspension
and tension
within a film.

11. Question 9
 Suspense is the modal
choice here. I think
that this is because
people like to be kept
on the edge of their
seats waiting for
something to happen.

12. Question 10
 People seem to like
good acting within a
film. Although it is
already apparent films
need good actors, we
still need to know if
people don’t mind
amateur acting.

13. Overall analysis
 Based on the data I have collected, it is probable we
will be doing a supernatural/action thriller film
based in an urban area. We’ will try to focus on the
suspense aspect of the opening to keep our audience
engaged. Also, our actors will be ages 16-17, so the
viewers feel like they can relate more to the on screen
characters.