G.S. Auto International is an Indian auto components manufacturer that has grown since 1938. It has expanded its product range and manufacturing capabilities over the years. The company aims to be a world-class quality preferred supplier through innovation, cost competitiveness, and by grabbing market share in India and globally. It focuses on customer satisfaction, continuous improvement, and creating a good work environment for employees.

1. SUMMER TRAINING PROJECT PRESENTED BY:POOJA KHULLAR1

2. The Indian auto component industry is one of India's sunrise industries with tremendous growth prospects.The industry has emerged as one of the key auto components centres in Asia.As per a report by the Automotive Component Manufacturers Association of India (ACMA), the turnover of the auto component industry is being estimated at around US$ 19.2 billion in 2010-11. 2Indian Auto Industry

3. The industry's turnover is likely to touch US$ 40 billion by 2015-16. The potential compounded annual growth rate (CAGR) of the auto component industry is estimated to be 11 per cent in the period 2008-15.3

4. 4Segment wise division

5. Domestic market projected to grow at around 8-10% p.a. in the next 10years. Exports projected to grow at over 30% p.a.Opportunity to address the global Auto Components market while leveraging India’s large and growing domestic market.Opportunity to set up R&D centres in India5Opportunities

6. 6Auto components industry production

7. 7FDI

8. More than a fourth (40 per cent) of Indian auto component exports head for Europe, with North America featuring a close second at 23 per cent. Almost 67% of the companies in the auto component industry are exporting their products; 7% of the companies are totally export oriented. Around 21% of the companies export more than 50% of their produce. The major export destinations are Americas and EU, with over 60% of the companies exporting to these countries.8Export

9. 9Export Destinations

10. 10Export & Import of Auto Components

11. Largest Three Wheeler Market in the World.Second largest Two Wheeler Market in the World.Fourth largest Passenger Vehicle Market in Asia.Fourth largest Tractor Market in the World.Fifth largest Commercial Vehicle Market in the World11India’s Position in World Production

12. 12Some major Acquisitions

13. The reduction in the Customs Duty on Steel and Aluminium Scrap from 5% to 0%.Reduction of Excise Duty on Small Cars, Two/Three Wheelers, Buses.Hybrid and Electric Vehicles which will also benefit the auto components and ancillary units as the demand from the replacement market would increase. Reduction in Central Sales Tax from 3% to 2%. 125% Weighted Income Tax Deduction on expenses incurred on outsourced R&D which helps to promote automotive R&D.13Incentives- Duty Regime

14. 14The future of auto in India 2016: (million units)

15. 1. Infrastructure Deficit2. Talent Crunch3. Scaling-Up the industry4. Access to World-class Technology and Quality Practices5. Remaining cost competitive15Challenges India is committed to address

16. The journey of excellence started long back in 1938 in pre interdependence days when a young man having a great vision translated his dream into reality steered by sheer hard work and determination.The entrepreneurship of founder, Baba Gurumukh Singh Ji, began with manufacturing of Bicycle Components, which afterwards got diversified into manufacturing of automotive components for various motor vehicles.16About G.S. Auto International

17. He formed a small team of 4 dedicated people to start marketing activity outside Punjab across India.Most of the respect GS has attained comes from their long-term commitment to quality. Since 25years, they are one of a few selected manufacturers to develop in-house quality program. GS is proud to say, in 1997, they elevated their quality commitment to meet ISO 9002 standard and today, GS is ISO/TS 16949 certified company.17

18. 1938: Start business activity

19. 1973: Got converted into private limited co. Gurmukh Singh & sons Pvt. Ltd. On 29th June, 1973

20. 1985: Renamed as G.S. Auto International Ltd. On 5th Aug, 198518Important Landmarks

21. 191990: Ryait Exports was established to cater to Export Market

22. 1997: ISO 9002 Certification in Mar, 1997 by BVQI, U.K.

23. 1999: QS 9000 Certification in Dec, 1999 by BVQI, U.K.

24. 2003: Re-Certified QS 9000 in June, 2003 by BVQI, U.K.

25. 2005: ISO/TS 16949 Certification in April 2005 by BVQI, U.K.2006: Commissioning of Transfer Line (14 station with Twin Robotic Arms) to Manufacture Spring Pins (First of its kind in Asia-Pacific)Formation of G.S. Automotives (P) Ltd. to manufacture Casted componentsInternational Business Tie-up with V. Orlandi of Italy to introduce their Automotive and waste management products in Indian Market20

26. Manufacturing Facility in LucknowManufacturing Facility in South India21Future Plans

27. Sense of urgencyBetter Relationships and better Quality of products & Services.Continuous Improvement for excellence and consistency.22 Principles of Business

28. Customer satisfaction through best quality products and in house research developments;Be a world class quality preferred supplier to OEM’s of the world, through best quality, innovation and cost competitive products.Grab a sizeable market share for replacement market, through better dealer network and by the supply of best quality Components;23VISION

29. Understanding and serving the needs of the customer.Providing distinctively superior value to the global market.Creating a conductive work environment for its employees.Serving the customers with technological advanced products.Delivering the best value to the customer24Philosophy

30. Workmen trainees who have successfully completed their training with G.S. are absorbed on company rolls.To attract and retain talent, Graduate engineer trainees recruited from engineering colleges and also from campuses, which have completed their training, have been absorbed as engineers and have also tied up with the colleges from where entry level employees are recruited.Employee satisfaction is carried out and based on the feedback received, corrective actions have been initiated which ultimately effect the morale booster of the employees.25Human Resources

31. Communication meeting is being organized every month to appraise all the employees on the major development on various fronts such as market, supply chain as well as feedback cum suggestions etc. and also for any new suggestions as well as new initiatives.Leadership development programme planned for office bearers at each and every level of the organization and for Executive committee members.26

32. Company has maintained its excellent industrial relations records of not loosing even a single day due to industrial action since its inception, which further shows the relation of the company with its workmen.27Industrial Relationships

33. On April 1st, of every year, Annual day is being celebrated and the employees and their family members are attending the function. This is an occasion of family get together. Various culture and religious activities were conducted for employees and their family members.28Employee Welfare

34. All the employees including contract workmen undergo pre employment safety training including the onsite emergency preparedness.Safety handbook are also given i.e. on the safety oath, emergency preparedness, instruction to fight against fire, emergency phone numbers.Reported near miss safety incidents are being investigated and immediate corrective and preventive actions are being initiated.Work permit system is followed strictly for hazardous work in nature, both for internal and sub contract works.29Safety

35. ISO: TS 16949 Certification BVQI, UK (April, 2005)QS 9000: Accredited in Dec, 99 by BVQI, U.K. Re-Certified in June, 2003ISO 9002: Accredited In March, 97 by BVQI, U.K.30QUALITY CERTIFICATION

36. In-house facilities for design using latest equipment, computer-aided designing based on customer requirement result in immaculate quality of components produced. Dies, Jigs, Fixtures and special purpose machine tools are developed in-house which lead to cost effectiveness solutions and better product quality.31 Design & Development

37. Cold Forging FacilityHot Forging FacilityBar Drawing FacilityHeat Treatment FacilityCarburizingHardeningTamperingAnnealingInduction HardeningMachine FacilityCNC Machining and Turning CentresSPM’sMulti-Station Robotized Transfer Lines 32Manufacturing Facilities

38. Surface TreatmentPhosphatingAuto BlackZinc Electro-PlatingPainting, Powder CoatingTool RoomFerrous and Non Ferrous FoundryTesting FacilitiesChemicalPhysicalMicro Structural AnalysisMetallurgical LaboratoryCAD/Uni Graphics & other Designing Software33

39. Machined PartsKing Pin SetSpring PinsShackle BoltsCheck NutsAxle StudsU-BoltsCentre BoltsMiscellaneous Bolts and Genuine Nuts34Product Range

40. Forged Parts:Wheel BoltsSpindle DamperShock Absorber PinHigh NutsCastle NutsHex NutsFlange NutsWasher Type Nuts35

41. Non Ferrous Cast Components:Customized Aluminium Bronze Parts of Different Sizes (Bushes)Ductile Iron Cat Components:Spring Hanger Shackle/BracketEngine MountingBase PlatesThreaded RingsCompressor Mounting BracketCasting in Weight Range 1-20 Kgs.36

42. G.S. Automotive (P) Ltd.G.S. Auto Comp (P) Ltd.G.S. Consumer goods (P) Ltd.37 Group Companies

43. G.S. Auto has strong presence in OEM (Original Equipment Manufacturer)Replacement MarketExport Market38Customer Base

44. EducationChildren, the future of our Nation, have the right to receive attention and proper nurturing. The human approach of G.S. is manifested in the activities of education and social concerns. 39Social ConcernsInstitutes Presently, following institutes are being run by Education Trust for their smooth functioning Guru Nanak Public School

45. Ramgarhia Girls College

46. Ramgarhia Middle School

47. Ramgarhia Senior Secondary SchoolAutomotive Components Manufacturers Association Of India (ACMA)Society of Automotive Engineers, USAConfederation Of Indian Industry (CII)Engineering Export Promotion CouncilAuto Parts Manufactures Association, Ludhiana (APMA)Institute of Professional Innovators¸ Detroit40Memberships

48. 41SWOT Analysis

49. 42

50. 43TitleActual Realization Of an Export Order

51. To study the export procedure of auto part industry.To study how export marketing is done.To study the documents required for processing an export order.44Objectives

52. Exports refer to sale of goods to a foreign country.Exports can be of goods which can be moved physically from one country to another or can be of service rendered.Two classes of Exports: Physical Export Deemed Export45Introduction to Exports

53. Exchange of Technical Know –How.Development of means of transport and communication.Improvement in BOP.Increase in the Forex Reserve.It generates employment opportunities in the country. 46Advantages of Export Trade

54. Export Procedure47

55. Finding New Customersfrom the directory of Importers of the country. by writing to the Embassy of India in foreign countries. by writing to the Chamber of Commerce by participating in Trade Fairs Through Agents Advertisements InternetSending Introduction Letters48Step :1

56. Request for Information or RFIRFI asks for the following information:General Information about the company

57. Company Profile & Strategy

58. Capabilities & Equipments

59. Logistics

60. Quality & Environment

61. Customer Base & Industry Experience

62. Specific Capabilities Analysis of RFI by the buyer49Step:2