With an increase in social media budgets, comes greater expectations. This presentation outlines how marketers can leverage organic and paid social media strategies to achieve business objectives.
Social insights can help salespeople tailor and share the content that appeals to their target buyer. If you sell to Sales VP's, Leadtail's social insights reports yields valuable information that you can use. On our webinar, we discussed opportunities based on the data.
[WEBINAR] How Digital Marketers Engage on Social MediaLeadtail
Digital marketers are the leaders and innovators - and the things they're doing and paying attention to now give us a sneak peek into where the rest of the market is likely to be in 12-18 months. Given that we looked at the Twitter behavior of 500+ North American digital marketers to see what patterns emerged and how we could apply these insights to reaching, engaging, and influencing this audience (and in fact, any audience, using the same methods). Here's what we discovered.
Social Media Analytics For International MarketersBusiness901
This Prime Target Webinar will provide insights on how social media analytics can be used for International Market Research.
Topics Covered:
1. Five Advantages to using social media analytics for international marketing
2. Social media – source for market research unexploited by companies
3. Learn to understand and track our markets and competitors in our target countries
4. Discover reliable tools adapted for small companies
More Info & Registration:
https://www.bigmarker.com/prime-target/SOCIAL-MEDIA-ANALYTICS-FOR-INTERNATIONAL-MARKETERS
Take a fresh look at your definition of "social selling". Discover how sales leaders are using social media to connect with peers, prospects, and customers, and to build their own personal brands and influence.
With an increase in social media budgets, comes greater expectations. This presentation outlines how marketers can leverage organic and paid social media strategies to achieve business objectives.
Social insights can help salespeople tailor and share the content that appeals to their target buyer. If you sell to Sales VP's, Leadtail's social insights reports yields valuable information that you can use. On our webinar, we discussed opportunities based on the data.
[WEBINAR] How Digital Marketers Engage on Social MediaLeadtail
Digital marketers are the leaders and innovators - and the things they're doing and paying attention to now give us a sneak peek into where the rest of the market is likely to be in 12-18 months. Given that we looked at the Twitter behavior of 500+ North American digital marketers to see what patterns emerged and how we could apply these insights to reaching, engaging, and influencing this audience (and in fact, any audience, using the same methods). Here's what we discovered.
Social Media Analytics For International MarketersBusiness901
This Prime Target Webinar will provide insights on how social media analytics can be used for International Market Research.
Topics Covered:
1. Five Advantages to using social media analytics for international marketing
2. Social media – source for market research unexploited by companies
3. Learn to understand and track our markets and competitors in our target countries
4. Discover reliable tools adapted for small companies
More Info & Registration:
https://www.bigmarker.com/prime-target/SOCIAL-MEDIA-ANALYTICS-FOR-INTERNATIONAL-MARKETERS
Take a fresh look at your definition of "social selling". Discover how sales leaders are using social media to connect with peers, prospects, and customers, and to build their own personal brands and influence.
2015 B2B Marketing Summit A Case for Social Selling and the Opportunities it ...Zoe Sands
A Case for Social Selling – The Big Bet for 2015
We all know cold calling, spam emails and cold outreach on the social networking sites doesn’t work, and that’s where social selling is fast becoming a sales and marketing disruptor in the marketplace with many businesses reporting revenue from some of the major social networks. In this session you will hear how I lead social selling at Juniper Networks and how social selling has developed pipeline and revenue from the social networks and how the organisation is evolving into a social enterprise.
If you would like more details on social selling, then read my LinkedIn posts or start following me on Twitter: @zoe9 and @ZoeSands.
Infographic: The 2016 State of Small Business MarketingLocalogy
Local Search Association and MarketingBitz put the following infographic together to celebrate the SMB community for Small Business Week (#DreamSmallBiz) May 1-7, 2016. Fore more visit: http://bit.ly/1TKJijj
[WEBINAR] Building Your Brand Using Social InsightsLeadtail
In today’s social media driven marketplace, it’s more important than ever to build a brand that engages and influences your target audience to close more business.
With this in mind, TalentCulture and Leadtail have teamed up to bring you this webinar:
Using Social Insights to Build Your Brand
During this webinar, we’ll present social insights data on what top influencers in the recruiting industry are doing on social media to build their brands... and how you can apply those best practices, too!
Specifically, we’ll answer questions such as:
What are the key elements to developing your brand?
Why is social media the perfect medium for building your brand?
Who has done the best job in creating a brand with recruiters?
What are these top influencers doing right, and how you can use these techniques, too?
TalentCulture CEO Meghan M. Biro will also reveal her secrets for using social media to become one of the most recognized experts in the HR and recruiting fields.
Making Sense of Social Media for Pet Store RetailersLorri Ratzlaff
Here is a presentation I did for a specific group of pet store owners, offering information and advice to carry their social media marketing to the next level!
The key elements to look for in any social media analytics, an overview of social media analytics, and specifically Google analytics, Facebook Insights, Facebook ad analytics, and YouTube Insights. Includes examples, and analtyics screenshots.
This SlideShare includes information I teach in Carroll Community College's non-credit Social Media Analytics class.
Why measure your social media efforts? Because it ...
- Helps with decision making.
- Helps with successful plan execution.
- Helps the plan from becoming outdated.
- Helps assess ROI.
Social Technology for Social Change - a Different RealityNoesium Consulting
As part of Net Change Week (www.netchangeweek.ca), I spoke about Social Technology for Social Change at Refresh Events (www.refresh-events.ca), including an overview of Social Media best practices and how unusual situations calls for creative applications of Social Media.
How to achieve a Sustainable Social Media Ecosystem - IABC seminarNoesium Consulting
A seminar at the International Association of Business Communicators, Canada (IABC) on how to achieve a sustainable social media ecosystem. The need for the right mindset, assessment, strategy, planning and management. This deck includes an intro to Twitter plus case studies.
In Guidance for Industry Process Validation: General Principle and Practices, process validation is defined as, ""...the collection and evaluation of data, from the process design stage through commercial production..
2015 B2B Marketing Summit A Case for Social Selling and the Opportunities it ...Zoe Sands
A Case for Social Selling – The Big Bet for 2015
We all know cold calling, spam emails and cold outreach on the social networking sites doesn’t work, and that’s where social selling is fast becoming a sales and marketing disruptor in the marketplace with many businesses reporting revenue from some of the major social networks. In this session you will hear how I lead social selling at Juniper Networks and how social selling has developed pipeline and revenue from the social networks and how the organisation is evolving into a social enterprise.
If you would like more details on social selling, then read my LinkedIn posts or start following me on Twitter: @zoe9 and @ZoeSands.
Infographic: The 2016 State of Small Business MarketingLocalogy
Local Search Association and MarketingBitz put the following infographic together to celebrate the SMB community for Small Business Week (#DreamSmallBiz) May 1-7, 2016. Fore more visit: http://bit.ly/1TKJijj
[WEBINAR] Building Your Brand Using Social InsightsLeadtail
In today’s social media driven marketplace, it’s more important than ever to build a brand that engages and influences your target audience to close more business.
With this in mind, TalentCulture and Leadtail have teamed up to bring you this webinar:
Using Social Insights to Build Your Brand
During this webinar, we’ll present social insights data on what top influencers in the recruiting industry are doing on social media to build their brands... and how you can apply those best practices, too!
Specifically, we’ll answer questions such as:
What are the key elements to developing your brand?
Why is social media the perfect medium for building your brand?
Who has done the best job in creating a brand with recruiters?
What are these top influencers doing right, and how you can use these techniques, too?
TalentCulture CEO Meghan M. Biro will also reveal her secrets for using social media to become one of the most recognized experts in the HR and recruiting fields.
Making Sense of Social Media for Pet Store RetailersLorri Ratzlaff
Here is a presentation I did for a specific group of pet store owners, offering information and advice to carry their social media marketing to the next level!
The key elements to look for in any social media analytics, an overview of social media analytics, and specifically Google analytics, Facebook Insights, Facebook ad analytics, and YouTube Insights. Includes examples, and analtyics screenshots.
This SlideShare includes information I teach in Carroll Community College's non-credit Social Media Analytics class.
Why measure your social media efforts? Because it ...
- Helps with decision making.
- Helps with successful plan execution.
- Helps the plan from becoming outdated.
- Helps assess ROI.
Social Technology for Social Change - a Different RealityNoesium Consulting
As part of Net Change Week (www.netchangeweek.ca), I spoke about Social Technology for Social Change at Refresh Events (www.refresh-events.ca), including an overview of Social Media best practices and how unusual situations calls for creative applications of Social Media.
How to achieve a Sustainable Social Media Ecosystem - IABC seminarNoesium Consulting
A seminar at the International Association of Business Communicators, Canada (IABC) on how to achieve a sustainable social media ecosystem. The need for the right mindset, assessment, strategy, planning and management. This deck includes an intro to Twitter plus case studies.
In Guidance for Industry Process Validation: General Principle and Practices, process validation is defined as, ""...the collection and evaluation of data, from the process design stage through commercial production..
Petaluma Community Guild Guild Compost Forum — Leslie Lukacs: Organics in Son...Petaluma Grange
Slide presentation from Leslie Lukacs, Zero Waste Specialist for SCS Engineers and an organizing member of the Sonoma County Compost Coalition. Delivered at the Petaluma Community Guild's public forum — "Compost in the North Bay: A Public Forum & Solution Showcase" — April 27, 2016 at the Petaluma Historical Museum.
Approccio alla disabilità uditiva: come favorire l’accessibilità alla cultura...Enrico Capiozzo
Approccio alla disabilità uditiva: come favorire l’accessibilità alla cultura e al turismo ai turisti sordi - VEASYT srl
Contenuti condivisi con Licenza Creative Commons: Attribution-NonCommercial-NoDerivatives 4.0 International (CC BY-NC-ND 4.0 - http://creativecommons.org/licenses/by-nc-nd/4.0)
Autori:
- Enrico Capiozzo, CEO VEASYT srl
it.linkedin.com/in/enricocapiozzo //
- Lisa Danese, Community Manager VEASYT srl
it.linkedin.com/in/lisadanese
VEASYT srl, servizi digitali per l'accessibilità
Spinoff Università Ca' Foscari Venezia
Startup Innovativa
www.veasyt.com
Social media insights for newspaper media sales professionalsDebbie Horovitch
Traditional media organizations are struggling to maintain revenue through advertising sales. In May 2012, Big Reach Learning, headed by Maura Hanley hired Social Media Concierge, Debbie Horovitch, founder of Social Sparkle & Shine to create a custom presentation for the media sales professionals of The Globe and Mail, Canada's largest daily business newspaper. Debbie & Maura have both worked for many years as senior level media buyers at advertising agencies, and were able to identify insights for how traditional, digital and editorial sales staff at The Globe and Mail could use social media to gain competitive information and insights and consultative sales information to support INCREASED digital and media sales (volume of $ and inventory). If you would like to discuss app marketing, media sales in the social era, or hire Debbie or Maura to speak at your North American newspaper, contact Debbie at 416-553-2157 or email debbie.horovitch@gmail.com
http://theSparkleAgency.com
Social media is arguably one of the strongest and most affordable marketing tools available to MSPs today. So why aren’t you doing more? In a recent survey, 76% of marketers said social media is actually helping their companies close deals.
Additionally, social media is a great way to build the company culture, be seen and heard by partners, prospects and customers and learn a lot more about what makes the market tick.
In this webinar, our experts from WhiteFox will provide you the Cliff notes on best practices around Social Media including where to play, how to play, what and when to post, who to engage with and what to avoid.
Guest speakers include:
• Marie Rourke, president, WhiteFox Marketing
• Nicole Reisberg, social media strategist, WhiteFox Marketing
Social CRM presents email marketers with an unprecedented opportunity to improve the performance of their campaigns by leveraging data from their customers' most recent social media activities. At the heart of social CRM is the ability to identify, engage and influence your best customers, and this on-demand webinar will show you how.
Join recognized social media industry analyst Jeremiah Owyang and learn the core building blocks of a successful social CRM strategy, then see how a major brand applied those principles to dramatically improve their results in an in-depth case study. Find out why everyone is talking about social CRM and learn insights from an informative Q&A session.
Social Media Update: What's Hot and What's Not - October 2013 Julia Campbell
Here are the slides from my presentation and seminar at the Enterprise Center at Salem State University, titled Social Media Update: What's Hot and What's Not.
Learn how to support your Social CRM strategy through a rich set of analytics tools, alerts, buzz analysis and influencers engagement. You will see how to transform a post on social media into an opportunity for caring and selling, linked to you CRM system, to provide an exceptional customer experience.
This slide is about how social media is impacting on large as well as small businesses(SMBs).How social media is influencing customers to reach companies through facebook, instagram etc social networks.
RDA Illawarra (Leigh Jewiss) with support from NSW Dept of Industry, Shellharbour Council and Shellharbour Small Business Network present What Can Social Media Do For You: Connect, Communication and Engage
Social Media HandsOn Lessons Basics for Nonprofits 2014-02-19Patty Swisher
Social Media workshop for nonprofit organizations on the ins and outs of specific social media channels to learn how to use and manage networks like Facebook, Twitter, and LinkedIn to effectively engage an audience, gain their support and keep people coming back.
Social Media, the "building" of shared meaning among communities, is becoming more pervasive in our personal and professional lives. Facebook, Twitter, Flickr are common day references.
As a branding and design firm, Corey McPherson Nash uses social media to project who they are, how they think, and what they're up to. CMN engages their clients (and prospective clients) in social media to better understand the client's brand and audiences. Learn various approaches to social media: is it appropriate for you? how do you build an audience? Is it worth your time?
Corey McPherson Nash, a national branding and design firm, helps organizations achieve measurable brand equity across a wide variety of print and interactive communications. Widely recognized for its thoughtful design and strategic insights into the critical task of brand iteration and creative development, it is the branding studio of choice for a wide range of leading business, educational, and cultural institutions.
Keynote: Career Path of Corporate Social StrategistJeremiah Owyang
This presentation was the final keynote at Womma, Nov, 2010 in Las Vegas
It's based off the research report of the same title: "Career Path of the Corporate Social Strategist"
http://www.web-strategist.com/blog/2010/11/10/report-the-two-career-paths-of-the-corporate-social-strategist-be-proactive-or-become-social-media-help-desk/
Multilingual SEO Services | Multilingual Keyword Research | Filosemadisonsmith478075
Multilingual SEO services are essential for businesses aiming to expand their global presence. They involve optimizing a website for search engines in multiple languages, enhancing visibility, and reaching diverse audiences. Filose offers comprehensive multilingual SEO services designed to help businesses optimize their websites for search engines in various languages, enhancing their global reach and market presence. These services ensure that your content is not only translated but also culturally and contextually adapted to resonate with local audiences.
Visit us at -https://www.filose.com/
Grow Your Reddit Community Fast.........SocioCosmos
Sociocosmos helps you gain Reddit followers quickly and easily. Build your community and expand your influence.
https://www.sociocosmos.com/product-category/reddit/
Buy Pinterest Followers, Reactions & Repins Go Viral on Pinterest with Socio...SocioCosmos
Get more Pinterest followers, reactions, and repins with Sociocosmos, the leading platform to buy all kinds of Pinterest presence. Boost your profile and reach a wider audience.
https://www.sociocosmos.com/product-category/pinterest/
“To be integrated is to feel secure, to feel connected.” The views and experi...AJHSSR Journal
ABSTRACT: Although a significant amount of literature exists on Morocco's migration policies and their
successes and failures since their implementation in 2014, there is limited research on the integration of subSaharan African children into schools. This paperis part of a Ph.D. research project that aims to fill this gap. It
reports the main findings of a study conducted with migrant children enrolled in two public schools in Rabat,
Morocco, exploring how integration is defined by the children themselves and identifying the obstacles that they
have encountered thus far. The following paper uses an inductive approach and primarily focuses on the
relationships of children with their teachers and peers as a key aspect of integration for students with a migration
background. The study has led to several crucial findings. It emphasizes the significance of speaking Colloquial
Moroccan Arabic (Darija) and being part of a community for effective integration. Moreover, it reveals that the
use of Modern Standard Arabic as the language of instruction in schools is a source of frustration for students,
indicating the need for language policy reform. The study underlines the importanceof considering the
children‟s agency when being integrated into mainstream public schools.
.
KEYWORDS: migration, education, integration, sub-Saharan African children, public school
Surat Digital Marketing School is created to offer a complete course that is specifically designed as per the current industry trends. Years of experience has helped us identify and understand the graduate-employee skills gap in the industry. At our school, we keep up with the pace of the industry and impart a holistic education that encompasses all the latest concepts of the Digital world so that our graduates can effortlessly integrate into the assigned roles.
This is the place where you become a Digital Marketing Expert.
Enhance your social media strategy with the best digital marketing agency in Kolkata. This PPT covers 7 essential tips for effective social media marketing, offering practical advice and actionable insights to help you boost engagement, reach your target audience, and grow your online presence.
Unlock TikTok Success with Sociocosmos..SocioCosmos
Discover how Sociocosmos can boost your TikTok presence with real followers and engagement. Achieve your social media goals today!
https://www.sociocosmos.com/product-category/tiktok/
Your Path to YouTube Stardom Starts HereSocioCosmos
Skyrocket your YouTube presence with Sociocosmos' proven methods. Gain real engagement and build a loyal audience. Join us now.
https://www.sociocosmos.com/product-category/youtube/
Improving Workplace Safety Performance in Malaysian SMEs: The Role of Safety ...AJHSSR Journal
ABSTRACT: In the Malaysian context, small and medium enterprises (SMEs) experience a significant
burden of workplace accidents. A consensus among scholars attributes a substantial portion of these incidents to
human factors, particularly unsafe behaviors. This study, conducted in Malaysia's northern region, specifically
targeted Safety and Health/Human Resource professionals within the manufacturing sector of SMEs. We
gathered a robust dataset comprising 107 responses through a meticulously designed self-administered
questionnaire. Employing advanced partial least squares-structural equation modeling (PLS-SEM) techniques
with SmartPLS 3.2.9, we rigorously analyzed the data to scrutinize the intricate relationship between safety
behavior and safety performance. The research findings unequivocally underscore the palpable and
consequential impact of safety behavior variables, namely safety compliance and safety participation, on
improving safety performance indicators such as accidents, injuries, and property damages. These results
strongly validate research hypotheses. Consequently, this study highlights the pivotal significance of cultivating
safety behavior among employees, particularly in resource-constrained SME settings, as an essential step toward
enhancing workplace safety performance.
KEYWORDS :Safety compliance, safety participation, safety performance, SME
2. @M_Hickinbotham
Westpac
experience
It takes a
team to
demonstrate
the value of
social media.
Reference: Australian Financial Review, Westpac follows customers to Facebook, backing social media over search for digital marketing, 8 Dec, 2014
http://www.afr.com/it-pro/westpac-follows-customers-to-facebook-backing-social-media-over-search-for-digital-marketing-20141208-jytp8
3. @M_Hickinbotham
Social
Media is
one of
many
channels
This is the
Australian
Social
Marketer’s
opportunity.
Brian Hartzer,
Westpac Group
CEO.
Reference: Australian Financial Review, Ignorant of social media , CEOs fail to use LinkedIn, Twitter, 9 Mar, 2015.
http://www.afr.com/brand/chanticleer/ignorant-of-social-media-ceos-fail-to-use-linkedin-twitter-20150308-13yqp9
4. Understand
the
dynamics of
the
corporate
structure
Find the best
opportunities
to
demonstrate
value.
@M_Hickinbotham
Reference: Altimeter - Social Business Governance: A Framework to Execute Social Business Strategy
http://www.slideshare.net/Altimeter/slides-social-business-governance-altimeter-group
6. Detail
where and
how social
media can
add value
Repeat,
repeat and
repeat your
key
messages.
Care
&
Support
Awareness
Consideration
& Intent
Paid
- Reach the right people at scale.
- Post should focus on emotional solution.
Organic
- Latent interest and external stimulus.
- Blog posts that get shared / generate PR.
Paid
- Target people based on interest and/or intent.
- Posts should focus on product attribute.
Organic
- Publish evergreen content to enable Dark Social.
- Customer product reviews.
Paid
- Connect with customers to provide support.
Be on the lookout for advocates.
Organic
- Community service/support forum.
@M_Hickinbotham
9. • Track the demographic
segment with the highest
conversion lift.
• In the placebo group,
identify the demographic
segment that converted at
a higher rate than other
segments.
• The trial generated a lift in
Ad Recall, Purchase Intent
and Message Association.
@M_Hickinbotham
Run a trial
Profile value
in terms that
target
stakeholders
can relate to.
10. Media attribution: Optimising
digital marketing spend in
Financial Services - Datalicious
@M_Hickinbotham
Work with
subject
matter
experts
Create
opportunities
for
stakeholders
to ‘drop the
penny’.