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Knowledge Marketing Marketing Knowledge
Where's the value? ,[object Object],Stories teach. Image #1 Source: www.drewsmarketingminute.com/
[object Object]
Identify your own ,[object Object],[object Object],1. List every role. Project Manager Parent Softball player Professor Market Sector Leader Neighbor Board Member Tutor Brother Basketball Coach
Identify your own ,[object Object],victory conflict decision discovery
Identify your own 3. Name them.
Identify your own ,[object Object],[object Object],[object Object],[object Object],[object Object],4. Elaborate on favorites.
Situation ,[object Object]
Task Task Steering Committee Core Leadership Team
Action Image Source: http://www.nobelprize.org
Action…continued
Result
Result…continued
[object Object]
Teach ,[object Object],[object Object],Image Source: www.faithclipart.com
Teach ,[object Object],I love being a Park Board  Commissioner!
Teach Pat's friend from network Fermilab Decision-Maker Our RFP INVITATION  TO  SUBMIT
Teach WAIT WAIT  WAIT $450K fees  and growing! Pat's friend from network Fermilab Decision-Maker Our RFP INVITATION TO SUBMIT 1st PLACE
Impact ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],on 'students' on 'teachers'
Wrap up ,[object Object],[object Object],[object Object],[object Object]

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