Design Methodologies
STORYBOARDING
IDM19 · Creative Design Lab
Apr 2018
Domoni Mainstone
Lorna Howes
Overview
Contents
1· Outline
2· Definition
3· History of storyboards
4· The basic concept – how to
5· Uses in Interaction Design
6· Benefits in Interaction Design
7· Limitations in Interaction Design
8· Discussion
Outline
Purpose· To critically assess a design
methodology relevant to the field of Interaction
Design.
Topic · Storyboarding
Structure· Definition, History, How-to, Uses,
Benefits/Limitations, Questions.
Definitions - General
Cambridge Dictionary·
“A series of drawings used to plan the order of action and
events in a film, television advertisement, etc”
Smashing Magazine·
“A storyboard is a linear sequence of illustrations, arrayed
together to visualize a story”
History
Cave Paintings/Hieroglyphics
The approach is considered to originate in Cave Paintings of
stampeding cattle and ancient Egyptian Hieroglyphics
circa 3400 BC
from 39,900 years old from 3400 BC
Bayeux Tapestry
Recounts the tale of the conquest of England on 14th October 1066,
led by William the Conqueror, the Duke of Normandy.
Characters displayed simultaneously, unlike modern storyboards
11th Century
Cinematic Film
Influenced by the comics of Winsor McCay, Disney was a
pioneer of storyboarding in movie production.
How-to
Definitions - UX
Smashing Magazine·
“A storyboard in UX is a tool that visually predicts and explores a user’s
experience with a product. It presents a product very much like a movie in
terms of how people will use it”
Spotless·
“Using sequential illustrations with dialogue copy or narrative, storyboards are
a great way to demonstrate the user experience through a few key images”
UX Studio Team ·
“The UX storyboard can help visually predict and explore the user experience
with a product. It visualizes how people would interact with a service or app”
“”
Creating a Storyboard
1· Establish a timeline
2· Identify the key scenes in your story
3· Decide how detailed to get
4· Write a description of what each cell will
show
5· Decide what medium to use for your template
6· Sketch your thumbnails
7· Add other important information
8· Finalise the storyboard
9· Add motivations
10· Let your storyboard morph as you go
Storyboarding – Design workshop
1· Be clear about your purpose
2· Gather the necessary materials
(paper, pens, etc)
3· Set the scene
4· Start with text and arrows
5· Draw the storyboards
6· Present to the group
Uses in interaction design
Flat wireframe flows
Low fidelity High fidelity
Showing screen flow, aka “wireflows”
Wireframes in paper prototypes
Paper prototype interacting with sketches of screens
Scenario “comic strip”
Low-fidelity High-fidelity
‘Comic strip’ story of user in context interacting with the product
Story flow of a game
Chronological order
The story of your game’s universe.
State/sequence order
State of the game and current step or
entry point for the gamer. Action
sequences may trigger, or there may
be a series of forked paths based on
user choices.
Idea generation
1. They agree on an ideal state and what steps they would take to get there.
2. Draw each step as a sequence of large images or scenes on flip-chart.
3. Present stories.
4. After presentations, ask what’s inspiring in what they heard.
5. Summarise any recurring themes and ask for observations, insights, and
“aha’s” about the stories.
Players envision and describe an ideal future in sequence using words and
pictures.
Benefits/Limitations
Benefits
· Stories are the most powerful tool for: visualisation, memorability,
empathy, engagement
· By putting a face to the data, the approach is human centered
· They communicate the user flow of a scenario
· They help designers decide what is most important
· Storyboards welcome feedback and can spark new ideas
· They support an iterative design process
· Storyboards are an excellent tool for participatory design
· They communicate the experience, as well as the product design
Limitations
Storyboards focus on developing the
correct sequence of actions.
Often focus on the technology, not on
the user.
Often lack character development, plot,
and user goals.
Contrast this with "UX stories" -
specific, with developed characters,
context, and well-formed plots.
Limitation Solution
Limitations
Storyboards strip away a lot of the
information so sometimes lose the full
picture.
Not useful for fine-tuning the details of
products, because they tend to be
more macroscopic.
The focus on the bigger picture and
context can be a benefit of
storyboards, so ensure you're using it
for the right purpose and project.
Limitation Solution
Limitations
Some team members' lack of
confidence in their drawing abilities can
prevent adoption.
Emphasise the importance of clearly
conveying the important information,
not producing beautiful artwork.
Limitation Solution
Limitations
Storyboards can be time-consuming to
produce.
As above, emphasise clarity, not
artistic ability.
Accept that sometimes storyboards
aren't the right technique for the
project.
Limitation Solution
Limitations
Model-driven development of user
interfaces (i.e. Task models, Abstract
user interfaces) can't handle the
informal nature of some design
artifacts such as storyboards, used in
multidisciplinary user interface
development.
The authors propose annotated
storyboards, which can be connected
to other models through an underlying
meta-model.
Limitation Solution
Questions/Discussion
· Reliability of Sources?
· Scientific Validity?
· Anecdotal?
· Speed of Progress?
· Bias?
References
References
Archive.archaeology.org. (1999). Earliest Egyptian Glyphs - Archaeology Magazine Archive. [online] Available at:
https://archive.archaeology.org/9903/newsbriefs/egypt.html [Accessed 20 Apr. 2018].
Babich N. (2017). A Comprehensive Overview of UX Design Deliverables. Adobe Blog. [online]. Available at:
https://theblog.adobe.com/a-comprehensive-overview-of-ux-design-deliverables/ [Accessed: 20 Apr. 18]
Border Crossing Media 92016). UX Techniques: Introduction to Storyboarding. [online] Available at:
https://bordercrossingmedia.com/2016/02/ux-techniques-introduction-to-storyboarding/ [Accessed: 20 Apr. 18]
Damm R, Siang T. (2018). Prototyping: Learn Eight Common Methods and Best Practices. Interaction Design
Foundation. [online] Available at: https://www.interaction-design.org/literature/article/prototyping-learn-eight-common-
methods-and-best-practices [Accessed: 20 Apr. 18]
Digitalevolutions.com. (n.d.). Original Concept Design (OCD). [online]. Available at: http://digital-
evolutions.blogspot.co.uk/2015/11/concept-design-pitch-sheet.html [Accessed: 20 Apr. 18]
Gibbons S. (2017). UX Stories Communicate Designs. Nielsen Norman Group. [online] Available at:
https://www.nngroup.com/articles/ux-stories/ [Accessed: 20 Apr. 18]
Gray D, Brown S, and Macanufo J. (2010) Gamestorming. O`Reilly.
References
Greenberg S. Carpendale M, Marquardt N, Buxton B. (2011). Sketching User Experiences: The Workbook. Morgan
Kaufmann Publishers
Haesen M, Van den Bergh J, Jan Meskens, Luyten K, Degrandsart S, Demeyer S, and Coninx K. (2011) Using
Storyboards to Integrate Models and Informal Design Knowledge. In Hussmann H, Meixner G, Zuehlke D (eds.), Model-
Driven Development of Advanced User Interfaces. Springer.
Laubheimer P. (2016). Wireflows: A UX Deliverable for Workflows and Apps. [online] Nielsen Norman Group. Available
at: https://www.nngroup.com/articles/wireflows/ [Accessed 20 Apr. 18]
Marti M. (2017). How to Storyboard Your Game. [online] Gamescrye.com. Available at: http://gamescrye.com/blog/how-
to-storyboard-your-game/ [Accessed: 20 Apr. 18]
Morovián, L. (2018). UX Storyboard Creation: A Complete Guide For Beginners. [online] UX Studio. Available at:
https://uxstudioteam.com/ux-blog/ux-storyboard/ [Accessed 24 Apr. 2018].
Smashing Magazine. (2017). The Role Of Storyboarding In UX Design. [online] Available at:
https://www.smashingmagazine.com/2017/10/storyboarding-ux-design/ [Accessed 20 Apr. 2018].
Spotless. (n.d.). UX Storyboards - 3 Simple UX Design Steps | Spotless. [online] Available at:
https://www.spotless.co.uk/insights/three-tips-for-storyboards/ [Accessed 24 Apr. 2018].
References
Storyboard. (n.d.). In: CambridgeDictionary.Org. [online] Cambridge. Available at:
https://dictionary.cambridge.org/dictionary/english/storyboard [Accessed 20 Apr. 2018].
wikiHow. (2018). How to Create a Storyboard. [online] Available at: https://www.wikihow.com/Create-a-Storyboard
[Accessed 20 Apr. 2018].
Wilford, J. (2014). Cave Paintings in Indonesia May Be Among the Oldest Known. [online] Nytimes.com. Available at:
https://www.nytimes.com/2014/10/09/science/ancient-indonesian-find-may-rival-oldest-known-cave-art.html [Accessed 20
Apr. 2018].

Storyboarding for interaction design

  • 1.
    Design Methodologies STORYBOARDING IDM19 ·Creative Design Lab Apr 2018 Domoni Mainstone Lorna Howes
  • 2.
  • 3.
    Contents 1· Outline 2· Definition 3·History of storyboards 4· The basic concept – how to 5· Uses in Interaction Design 6· Benefits in Interaction Design 7· Limitations in Interaction Design 8· Discussion
  • 4.
    Outline Purpose· To criticallyassess a design methodology relevant to the field of Interaction Design. Topic · Storyboarding Structure· Definition, History, How-to, Uses, Benefits/Limitations, Questions.
  • 5.
    Definitions - General CambridgeDictionary· “A series of drawings used to plan the order of action and events in a film, television advertisement, etc” Smashing Magazine· “A storyboard is a linear sequence of illustrations, arrayed together to visualize a story”
  • 6.
  • 7.
    Cave Paintings/Hieroglyphics The approachis considered to originate in Cave Paintings of stampeding cattle and ancient Egyptian Hieroglyphics circa 3400 BC from 39,900 years old from 3400 BC
  • 8.
    Bayeux Tapestry Recounts thetale of the conquest of England on 14th October 1066, led by William the Conqueror, the Duke of Normandy. Characters displayed simultaneously, unlike modern storyboards 11th Century
  • 9.
    Cinematic Film Influenced bythe comics of Winsor McCay, Disney was a pioneer of storyboarding in movie production.
  • 10.
  • 11.
    Definitions - UX SmashingMagazine· “A storyboard in UX is a tool that visually predicts and explores a user’s experience with a product. It presents a product very much like a movie in terms of how people will use it” Spotless· “Using sequential illustrations with dialogue copy or narrative, storyboards are a great way to demonstrate the user experience through a few key images” UX Studio Team · “The UX storyboard can help visually predict and explore the user experience with a product. It visualizes how people would interact with a service or app” “”
  • 12.
    Creating a Storyboard 1·Establish a timeline 2· Identify the key scenes in your story 3· Decide how detailed to get 4· Write a description of what each cell will show 5· Decide what medium to use for your template 6· Sketch your thumbnails 7· Add other important information 8· Finalise the storyboard 9· Add motivations 10· Let your storyboard morph as you go
  • 13.
    Storyboarding – Designworkshop 1· Be clear about your purpose 2· Gather the necessary materials (paper, pens, etc) 3· Set the scene 4· Start with text and arrows 5· Draw the storyboards 6· Present to the group
  • 14.
  • 15.
    Flat wireframe flows Lowfidelity High fidelity Showing screen flow, aka “wireflows”
  • 16.
    Wireframes in paperprototypes Paper prototype interacting with sketches of screens
  • 17.
    Scenario “comic strip” Low-fidelityHigh-fidelity ‘Comic strip’ story of user in context interacting with the product
  • 18.
    Story flow ofa game Chronological order The story of your game’s universe. State/sequence order State of the game and current step or entry point for the gamer. Action sequences may trigger, or there may be a series of forked paths based on user choices.
  • 19.
    Idea generation 1. Theyagree on an ideal state and what steps they would take to get there. 2. Draw each step as a sequence of large images or scenes on flip-chart. 3. Present stories. 4. After presentations, ask what’s inspiring in what they heard. 5. Summarise any recurring themes and ask for observations, insights, and “aha’s” about the stories. Players envision and describe an ideal future in sequence using words and pictures.
  • 20.
  • 21.
    Benefits · Stories arethe most powerful tool for: visualisation, memorability, empathy, engagement · By putting a face to the data, the approach is human centered · They communicate the user flow of a scenario · They help designers decide what is most important · Storyboards welcome feedback and can spark new ideas · They support an iterative design process · Storyboards are an excellent tool for participatory design · They communicate the experience, as well as the product design
  • 22.
    Limitations Storyboards focus ondeveloping the correct sequence of actions. Often focus on the technology, not on the user. Often lack character development, plot, and user goals. Contrast this with "UX stories" - specific, with developed characters, context, and well-formed plots. Limitation Solution
  • 23.
    Limitations Storyboards strip awaya lot of the information so sometimes lose the full picture. Not useful for fine-tuning the details of products, because they tend to be more macroscopic. The focus on the bigger picture and context can be a benefit of storyboards, so ensure you're using it for the right purpose and project. Limitation Solution
  • 24.
    Limitations Some team members'lack of confidence in their drawing abilities can prevent adoption. Emphasise the importance of clearly conveying the important information, not producing beautiful artwork. Limitation Solution
  • 25.
    Limitations Storyboards can betime-consuming to produce. As above, emphasise clarity, not artistic ability. Accept that sometimes storyboards aren't the right technique for the project. Limitation Solution
  • 26.
    Limitations Model-driven development ofuser interfaces (i.e. Task models, Abstract user interfaces) can't handle the informal nature of some design artifacts such as storyboards, used in multidisciplinary user interface development. The authors propose annotated storyboards, which can be connected to other models through an underlying meta-model. Limitation Solution
  • 27.
    Questions/Discussion · Reliability ofSources? · Scientific Validity? · Anecdotal? · Speed of Progress? · Bias?
  • 28.
  • 29.
    References Archive.archaeology.org. (1999). EarliestEgyptian Glyphs - Archaeology Magazine Archive. [online] Available at: https://archive.archaeology.org/9903/newsbriefs/egypt.html [Accessed 20 Apr. 2018]. Babich N. (2017). A Comprehensive Overview of UX Design Deliverables. Adobe Blog. [online]. Available at: https://theblog.adobe.com/a-comprehensive-overview-of-ux-design-deliverables/ [Accessed: 20 Apr. 18] Border Crossing Media 92016). UX Techniques: Introduction to Storyboarding. [online] Available at: https://bordercrossingmedia.com/2016/02/ux-techniques-introduction-to-storyboarding/ [Accessed: 20 Apr. 18] Damm R, Siang T. (2018). Prototyping: Learn Eight Common Methods and Best Practices. Interaction Design Foundation. [online] Available at: https://www.interaction-design.org/literature/article/prototyping-learn-eight-common- methods-and-best-practices [Accessed: 20 Apr. 18] Digitalevolutions.com. (n.d.). Original Concept Design (OCD). [online]. Available at: http://digital- evolutions.blogspot.co.uk/2015/11/concept-design-pitch-sheet.html [Accessed: 20 Apr. 18] Gibbons S. (2017). UX Stories Communicate Designs. Nielsen Norman Group. [online] Available at: https://www.nngroup.com/articles/ux-stories/ [Accessed: 20 Apr. 18] Gray D, Brown S, and Macanufo J. (2010) Gamestorming. O`Reilly.
  • 30.
    References Greenberg S. CarpendaleM, Marquardt N, Buxton B. (2011). Sketching User Experiences: The Workbook. Morgan Kaufmann Publishers Haesen M, Van den Bergh J, Jan Meskens, Luyten K, Degrandsart S, Demeyer S, and Coninx K. (2011) Using Storyboards to Integrate Models and Informal Design Knowledge. In Hussmann H, Meixner G, Zuehlke D (eds.), Model- Driven Development of Advanced User Interfaces. Springer. Laubheimer P. (2016). Wireflows: A UX Deliverable for Workflows and Apps. [online] Nielsen Norman Group. Available at: https://www.nngroup.com/articles/wireflows/ [Accessed 20 Apr. 18] Marti M. (2017). How to Storyboard Your Game. [online] Gamescrye.com. Available at: http://gamescrye.com/blog/how- to-storyboard-your-game/ [Accessed: 20 Apr. 18] Morovián, L. (2018). UX Storyboard Creation: A Complete Guide For Beginners. [online] UX Studio. Available at: https://uxstudioteam.com/ux-blog/ux-storyboard/ [Accessed 24 Apr. 2018]. Smashing Magazine. (2017). The Role Of Storyboarding In UX Design. [online] Available at: https://www.smashingmagazine.com/2017/10/storyboarding-ux-design/ [Accessed 20 Apr. 2018]. Spotless. (n.d.). UX Storyboards - 3 Simple UX Design Steps | Spotless. [online] Available at: https://www.spotless.co.uk/insights/three-tips-for-storyboards/ [Accessed 24 Apr. 2018].
  • 31.
    References Storyboard. (n.d.). In:CambridgeDictionary.Org. [online] Cambridge. Available at: https://dictionary.cambridge.org/dictionary/english/storyboard [Accessed 20 Apr. 2018]. wikiHow. (2018). How to Create a Storyboard. [online] Available at: https://www.wikihow.com/Create-a-Storyboard [Accessed 20 Apr. 2018]. Wilford, J. (2014). Cave Paintings in Indonesia May Be Among the Oldest Known. [online] Nytimes.com. Available at: https://www.nytimes.com/2014/10/09/science/ancient-indonesian-find-may-rival-oldest-known-cave-art.html [Accessed 20 Apr. 2018].

Editor's Notes

  • #6 Storyboard. (n.d.). In: CambridgeDictionary.Org. [online] Cambridge. Available at: https://dictionary.cambridge.org/dictionary/english/storyboard [Accessed 20 Apr. 2018]. Smashing Magazine. (2017). The Role Of Storyboarding In UX Design. [online] Available at: https://www.smashingmagazine.com/2017/10/storyboarding-ux-design/ [Accessed 20 Apr. 2018].
  • #8 Archive.archaeology.org. (1999). Earliest Egyptian Glyphs - Archaeology Magazine Archive. [online] Available at: https://archive.archaeology.org/9903/newsbriefs/egypt.html [Accessed 20 Apr. 2018]. Wilford, J. (2014). Cave Paintings in Indonesia May Be Among the Oldest Known. [online] Nytimes.com. Available at: https://www.nytimes.com/2014/10/09/science/ancient-indonesian-find-may-rival-oldest-known-cave-art.html [Accessed 20 Apr. 2018].
  • #9 Bayeuxmuseum.com. (n.d.). The Bayeux Tapestry - Bayeux museum. [online] Available at: http://www.bayeuxmuseum.com/en/la_tapisserie_de_bayeux_en.html [Accessed 20 Apr. 2018]. Hart, J. (2013). The Art of the Storyboard. Independence: CRC Press.
  • #10 Hart, J. (2013). The Art of the Storyboard. Independence: CRC Press.
  • #12 Smashing Magazine. (2017). The Role Of Storyboarding In UX Design. [online] Available at: https://www.smashingmagazine.com/2017/10/storyboarding-ux-design/ [Accessed 20 Apr. 2018]. Spotless. (n.d.). UX Storyboards - 3 Simple UX Design Steps | Spotless. [online] Available at: https://www.spotless.co.uk/insights/three-tips-for-storyboards/ [Accessed 24 Apr. 2018]. Morovián, L. (2018). UX Storyboard Creation: A Complete Guide For Beginners. [online] UX Studio. Available at: https://uxstudioteam.com/ux-blog/ux-storyboard/ [Accessed 24 Apr. 2018].
  • #13 wikiHow. (2018). How to Create a Storyboard. [online] Available at: https://www.wikihow.com/Create-a-Storyboard [Accessed 20 Apr. 2018].
  • #14 Johnnyholland.org. (2011). Storyboarding & UX – part 3: storyboarding as a workshop activity | Johnny Holland. [online] Available at: http://johnnyholland.org/2011/10/storyboarding-ux-part-3-storyboarding-as-a-workshop-activity/ [Accessed 20 Apr. 2018]. Smashing Magazine. (2017). The Role Of Storyboarding In UX Design. [online] Available at: https://www.smashingmagazine.com/2017/10/storyboarding-ux-design/ [Accessed 20 Apr. 2018].
  • #16 Laubheimer P. (2016). Wireflows: A UX Deliverable for Workflows and Apps. [online] Nielsen Norman Group. Available at: https://www.nngroup.com/articles/wireflows/ 
  • #17 Greenberg S. Carpendale M, Marquardt N, Buxton B. (2011). Sketching User Experiences: The Workbook. Morgan Kaufmann Publishers
  • #18 Smashing Magazine. (2017). The Role Of Storyboarding In UX Design. [online] Available at: https://www.smashingmagazine.com/2017/10/storyboarding-ux-design/ [Accessed 20 Apr. 2018].
  • #19 Digitalevolutions.com. (n.d.). Original Concept Design (OCD). [online]. Available at: http://digital-evolutions.blogspot.co.uk/2015/11/concept-design-pitch-sheet.html [Accessed: 20 Apr. 18] Marti M. (2017). How to Storyboard Your Game. [online] Gamescrye.com. Available at: http://gamescrye.com/blog/how-to-storyboard-your-game/ [Accessed: 20 Apr. 18]
  • #20 Gray D, Brown S, and Macanufo J. (2010) Gamestorming . O`Reilly.
  • #22 Medium. (2017). What is storyboarding in UX design and how can you create them effectively?. [online] Available at: https://medium.com/atolye15/what-is-storyboarding-in-ux-design-and-how-can-you-create-them-effectively-df3712626a22 [Accessed 22 Apr. 2018].   Smashing Magazine. (2017). The Role Of Storyboarding In UX Design. [online] Available at: https://www.smashingmagazine.com/2017/10/storyboarding-ux-design/ [Accessed 20 Apr. 2018].   UX Collective. (2016). Storytelling and Storyboarding in UX Design – UX Collective. [online] Available at: https://uxdesign.cc/6-steps-storyboard-for-ux-design-cb0999c1c45d [Accessed 22 Apr. 2018].   UX Planet. (2017). Storyboarding in UX Design – UX Planet. [online] Available at: https://uxplanet.org/storyboarding-in-ux-design-b9d2e18e5fab [Accessed 21 Apr. 2018].
  • #23 Gibbons S. (2017). UX Stories Communicate Designs. Nielsen Norman Group. [online] Available at: https://www.nngroup.com/articles/ux-stories/ [Accessed: 20 Apr. 18]
  • #24 Border Crossing Media 92016). UX Techniques: Introduction to Storyboarding. [online] Available at: https://bordercrossingmedia.com/2016/02/ux-techniques-introduction-to-storyboarding/ [Accessed: 20 Apr. 18]
  • #25 Gray D, Brown S, and Macanufo J. (2010) Gamestorming.  O`Reilly. Babich N. (2017). A Comprehensive Overview of UX Design Deliverables. Adobe Blog. [online]. Available at: https://theblog.adobe.com/a-comprehensive-overview-of-ux-design-deliverables/ [Accessed: 20 Apr. 18]
  • #26 Gray D, Brown S, and Macanufo J. (2010) Gamestorming.  O`Reilly. Babich N. (2017). A Comprehensive Overview of UX Design Deliverables. Adobe Blog. [online]. Available at: https://theblog.adobe.com/a-comprehensive-overview-of-ux-design-deliverables/ [Accessed: 20 Apr. 18]
  • #27 Haesen M, Van den Bergh J, Jan Meskens, Luyten K, Degrandsart S, Demeyer S, and Coninx K. (2011) Using Storyboards to Integrate Models and Informal Design Knowledge. In Hussmann H, Meixner G, Zuehlke D (eds.), Model-Driven Development of Advanced User Interfaces. Springer.