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Still using MySQL?
Maybe you should reconsider
Radu-Sebastian Amarie
Co-Founder @ Softbinator
Head of Engineering @ Findie.me
radu@softbinator.ro
#85
So let’s start!
Data trends. (Data is trending)
“Every 2 days we create as much information
as we did up to 2003”
– Eric Schmidt, Google
Data is more connected.
• Text (content)
• HyperText (added pointers)
• RSS (joined those pointers)
• Blogs (added pingbacks)
• Tagging (grouped related data)
• RDF (described connected data)
• GGG (content + pointers + relationships +
descriptions)
Data is much more
connected.
< Email address
similarity between
users from a
Subscriber list on
Mailchimp
You can read more here:
http://blog.mailchimp.com/digging-deeper-
into-wavelength-and-egp-data-finding-
interest-clusters-in-mailchimps-network/
Data is more Semi-Structured:
Think IMDb
How would you model the data of all the Movies ever
made?
Movies / Details (Title / Description / Storyline) / Cast
(and roles and names and relationship to other
characters) / Crew (positions: Producers / Director /
Director of Photography and 113 other roles) / Plot
Keywords / Taglines / Genres / Motion Picture Ratings
/ Sites / Countries / Countries Filmed In / Languages /
Dates / Budgets / Companies / Credits / Technical
Specs / Trivia / Goofs / Quotes / Reviews / Message
Boards / Ratings / Links to other ratings like
Metascore from MetaCritic / And all the relationships
between all the individual data.
What are the current options?
Top 25 of 275
More info here:
http://db-engines.com/en/ranking
Are any solutions trending?
How do we represent this data?
How do we represent this data?
Relational Database
Graph
DatabaseRelational Database
GOOD FOR:
Well-understood data structures that doesn’t
change too frequently
Known problems involving discrete parts of
the data, or minimal connectivity
GOOD FOR:
Dynamic systems where data topology is difficult to
predict
Dynamic requirements that evolve with the business
Problems where data relationships contribute
meaning & value
How do we represent this data?
So, how do you model a graph?
So, how do you model a graph?
Mihaela loves Cezar
Mihaela loves Cezar
NODE NODE
RELATIONSHIP
LOVES
Relationships are directional
NODE NODE
RELATIONSHIP
LOVES
LOVES
Detailed property graph
LOVES
LOVES
LIVES WITH
name: ”Mihaela”
born: 639878400
twitterID: miky92
name: ”Kim”
born: 622328400
type: “ROTEM K2”
nickname: “Black Panther”
since: 692328400
Labeled property graph
LOVES
LOVES
LIVES WITH
name: ”Mihaela”
born: 639878400
twitterID: miky92
name: ”Kim”
born: 622328400
type: “ROTEM K2”
nickname: “Black Panther”
:Person :Person
:Vechicle:Car since: 692328400
Mapping to language
VERB
VERB
VERB
Adjective
Adjective
Adjective
Adjective
Adjective
Adjective
Adjective
Adjective
:Noun :Noun
:Noun Adjective
What can a GraphDB contain?
NODES:
• The objects in the graph
• Can have key-value properties
• Can be labeled
RELATIONSHIPS:
• Relate Node by type and
direction
• Can have key-value properties
How do you query a graph?
By finding patterns.
Great, but can I draw patterns?
Haha, sure!
How?
Using ASCII ART!!
A --> B --> C; A --> C;
A --> B --> C --> A;
(A) -[:LOVES]->(B)
(a {twitterID: ‘miky92’}) -[:LOVES]->(b)
MATCH
(a {twitterID: ‘miky92’}) -[:LOVES]->(b)
RETURN b;
MATCH
(a {twitterID: ‘miky92’}) -[:LOVES]->(b)
RETURN b.name; //Kim
Relational vs Graph
PICK YOUR JOINS!
MATCH (u:User {id: 1})-[:HAS_SKILL]->(s:Skill) RETURN s
SELECT skills.*, user_skill.*
FROM users
JOIN user_skill ON users.id = user_skill.user_id
JOIN skills ON user_skill.skill_id = skill.id
WHERE users.id = 1
Speed!!
“We found Neo4j to be literally thousands of times faster
than our prior MySQL solution, with queries that require
10 - 100 times less code. Today, Neo4j provides eBay with
functionality that was previously impossible.”
- Volker Pacher, Senior Developer
“Minutes to milliseconds” performance
Queries up to 1000x faster than RDBMS or other NoSQL
TheSameQueryusing
Cypher
MATCH (boss)-[:MANAGES*0..3]->(sub),
(sub)-[:MANAGES*1..3]->(report)
WHERE boss.name = “John Doe”
RETURN sub.name AS Subordinate,
count(report) AS Total
Project Impact
Less time writing queries
• More time understanding the answers
• Leaving time to ask the next question
Less time debugging queries:
• More time writing the next piece of code
• Improved quality of overall code base
Code that’s easier to read:
• Faster ramp-up for new project members
• Improved maintainability &
troubleshooting
Old
Project
Database
Structure
Just a
part…
Blue node is a Movie – Ticker
www. findie.me/ticker
(awesome movie)
MOOREEE!!!!
We’ve (Ștefan actually)
Imported
(:Wikidata)–[:INTO]-> (:Neo4j)
And remade all the relationships for them to make sense.
EXAMPLE:
The universe...
… limited to 500
Real-Time Recommendation
Super simple example:
Sushi restaurants in New York that my friends like
Awesome community support
& Drivers:
.NET / Java / Spring / JavaScript / Python / Ruby / PHP / R / Go / C/C++
Recap
Neo4j is Great.
1. When you have a large social-driven project in which your data topology
is difficult to predict.
2. You data is very interconnected and you need that to get extra meaning
& value.
3. Your application evolves rapidly
4. You want to be fast and write queries easily (Cypher became openCypher
in partnership with Oracle and Spark)
5. You want to be able to get recommendations directly from the Database.
Questions?
Thanks!
Radu-Sebastian Amarie
Co-Founder @ Softbinator
Head of Engineering @ Findie.me
radu@softbinator.ro
Thanks to…
(for inspiration)
• Michael Hunger with http://www.slideshare.net/jexp/geekout-publish
• William Lyon with http://www.slideshare.net/neo4j/intro-to-neo4j-and-graph-
databases
• William Lyon again with http://www.slideshare.net/neo4j/introducing-neo4j-30
• Max de Marzi with http://www.slideshare.net/maxdemarzi/introduction-to-
graph-databases-12735789

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Still using MySQL? Maybe you should reconsider.

Editor's Notes

  1. Or at least the amount of data. lol
  2. Giant Global Graph is a name coined by the inventor of the World Wide Web, Tim Berners-Lee in 2007
  3. Movies Cast, Crew, their categories, their relationships Categories, subcategorize, taxonomies.
  4. Graph Databases. Why is this trending? It’s clearly because it makes life easier to interconnected data, especially to query it. Before January 2014 they launched Cypher in Neo4j 2, than the graph world had a boost.
  5. Key Value Stores (Things like Redis / Rockdb / etc) Simple data model & Scalable but You need to create your own "foreign keys" and it sucks for complex data. Wide Column Family (Things like Cassandra / HBase / HyperTable) Great semi-structure data, naturally indexed and scalable butpoor for interconnected data. Document Data (MongoDb / CouchDB / etc) A collection of documents, documents are key value collections, index-centric, lots of map-reduce Simple, powerful data model and scalable but poor for interconnected data, query model limited to keys and indexes, map reduce for larger queries. Relational (Why do they call it relational. LOL) Great for structured data that does’t change. Scalable. Sucks for connected complex data.
  6. We can give you access here, after the presentation 
  7. 25GB :scream: