The document outlines a guideline for the growth and governance management system (GGMS) for start-up companies, emphasizing the need for structured systems to ensure sustainability and stability in a competitive landscape. It addresses common challenges faced by startups, proposing essential practices for effective governance, resource management, and legal compliance. The guideline aims to help startups transition from informal practices to comprehensive management systems, ultimately fostering their growth and success.

1. Start-up Companies :
A Guideline for Growth and
Governance Management
System (GGMS)
Vishnuvarthanan Moorthy
Aug 2015

2. Purpose
 There is an exponential increase in startup companies because of digitization, global
economic policies in many countries and they play a vital role in the future of global
economy. However only 30 to 40% of start up companies flourish and become stable
and strong Organization and other don’t. They survive and becomes stronger not
only because there is intelligent brains behind it but also there are systems they set it
up on their own. Its true, one needs to be in the right place at right time to be
successful, at the same time growing as organization and delivering the results are
also the key reasons for many start ups to grow as successful Organization.
 The challenges and risks which they take in this path is enormous and not only
technical, but also in the social ,economical and in governance areas. The existing
standards and models for governance doesn’t really concentrate on the startups and
their risks, however they give good practices for a stable or growing organization.
Hence there is a need for start up companies to have easy to adopt and essential
practices guidelines laid out by the Industry, which they can implement it embrace
their growth. There is no guideline better than a growth oriented guideline for
Startups, which also addresses many essential functions through governance
system.
 This is a guideline drafted for Growth and Governance Management System of
Startups!

3. Growth and Governance Management
System - Elements

4. Growth and Governance Establishment
• Establish Business Vision and Objectives
• Assess the Business Risks
• Prepare Short Terms Plans and Long Term Roadmap
• Provide guidance and Decisions to manage growth
• Connect and collaborate with Client and Investors
• liaison with Third Parties and Government Agencies
• Conduct Periodical Business Growth and Governance Meetings to
Verify the Progress and take appropriate actions.
• Establish Measures ( Client, Compliance and Performance) and
Documents to support the Implementation of the entire System, as
needed to the context.
This is also the Top Level Establishment which Verifies every other aspects
mentioned in this guideline.

5. Legal and Financial Management
• Establish Intellectual Property Handling and Claiming
• Identify and establish entity Registration and Compliance, as per
Statutory and Regulatory Requirements
• Plan and establish financial asset handling
• Manage investors and financial aids
• Establish mechanism of Contractual Verification
• Manage Supplier, third party, client and government related legal
aspects.

6. Resource Management
• Assess and Plan Resource Requirements and fulfilment– Human,
Infrastructure, Supplier and others.
• Recruit competent Resources and Establish formal Joining and Exit
formalities.
• Provide and/or guide Sources for Acquisition of Knowledge for
resources
• Establish Suppliers and service providers as required and Check
their quality of work on frequent basis.
• Ensure access to business critical facilities for development and
delivery of product/service.

7. Development and Delivery System
(Products/Services)
• Establish understanding of requirements over business and delivery
aspects
• Set Targets and Mobilization of Resources to meet delivery
requirements
• Provide Support and execute Development of Products/Service-
offering
• Validate Development and Prepare for Delivery
• Manage Delivery to Customers/clients/users and keep appropriate
evidences
• Measure and analyse performance and Quality attributes to make
improvements, as required

8. Data Protection and Processing
• Assess the Data Protection and Processing Needs (client,
government regulations, third party and Intellectual property, etc)
• Ensure adequacy of processing abilities (Capacity aligned with
Demand, availability)
• Identify Critical Data and plan their protected storage
• Establish Protected data processing with Secure physical
environment, Network Protection and other access control as
required to the context.
• Ensure back up and retrieval of data on regular basis
• Establish secured/assessed social media communication with
relevant aids.

9. How this guideline benefits to Start-ups
• It brings overall organization System view to start-up Companies
• It targets the growth of start-ups and establishes governance to the
context required
• It gives some of the key best practices described in International
Standards and models
• The guidelines covers the important aspects like IPR, Financial
Management, Data Processing which are done informally in some
organization which leads to failure in many cases.
• Context based controls and documentation can be set by the Start-
ups
• Its an Overall umbrella of management system components which
has to be thought about by start-ups to move from heroic action
based progress to all around performance based progress

10. What it is not?
• A body of Knowledge for start-ups
• An International standard or model to demonstrate conformity
• A set of best practices required to demonstrate to show maturity or
capability
• Addresses all the pain areas of start-ups
• Country specific guideline or Code of Operations

11. Today’s Start-ups are
Tomorrows Giants!
Thank You!
(Guideline is in Development Stage)