The document discusses the importance of social network analysis in facilitating agile transformations within organizations, emphasizing how invisible interactions influence organizational dynamics. It highlights various factors affecting the spread and adoption of ideas, including emotional connections and the centrality of individuals within networks. Additionally, it references various academic works and tools that contribute to understanding these concepts better.

1. Social network analysis for an
agile transformation
@antoniolopezg
Or how some properties and functions of our organizations depend on invisible things
Photo by Jan Gottweiß ­ https://www.flickr.com/photos/38627855@N07/5650062049/

2. Make network
interactions Visible
Make network
interactions Visible
Photo by Marc Smith ­ https://www.flickr.com/photos/49503165485@N01/5529685600
Photo by Wayne Large ­ https://www.flickr.com/photos/38999923@N06/4559611051

3. TWITTER AGILE COMMUNITies in
SPAIN (2012)
http://www.masesdiferente.org/visualizar-red-comunidad-agile-cas-2012-twitter/

4. How polarized are the
communities in your
organization? Modularity
Photo by Nomadic Lass ­ https://www.flickr.com/photos/53323105@N02/8261781925/

5. The minority power
Photo by Nomadic Lass ­ https://www.flickr.com/photos/53323105@N02/8261781925/

6. A new idea is not a virus.
Adoption vs Contagious
Photo by Ignas Kukenys ­ https://www.flickr.com/photos/52955460@N08/5602194372/

7. Spreading ...
depends on influenceable people
more than on influencersPhoto by Roberto Fontana ­ https://www.flickr.com/photos/13775090@N07/2508601217/

8. Barriers to adoption.
Adoption thresholdPhoto by Hagens_world­ https://www.flickr.com/photos/28820833@N03/3710663055/

9. Ideas spread in single steps.
Big cascades are not the normal.Photo by Marina Noordegraaf ­ https://www.flickr.com/photos/35429044@N04/7772620936/

10. Ideas can spread at different
speed in function of the
country. Hofstede dimensions
Photo by Groume­ https://www.flickr.com/photos/10785432@N03/4123252604/

11. The small world of Creativity.
Innovation of groups
Photo by JD Hancock ­ https://www.flickr.com/photos/jdhancock/9182088790/

12. The small world of
Collaboration.
Photo by JD Hancock ­ https://www.flickr.com/photos/83346641@N00/8671399450/

13. The more central,
the more susceptible.
Photo by JD Hancock ­ https://www.flickr.com/photos/jdhancock/12287919576/in/set­72157630406837258/

14. How resilient will be your
structure when you leavePhoto by JD Hancock ­ https://www.flickr.com/photos/jdhancock/8933306274/

15. Three degrees of
influence & Fowler
semantic diffusion
Photo by Elvin ­ https://www.flickr.com/photos/25228175@N08/5127055942/

16. Emotion cascades.
We share emotions,
not factsPhoto by Santi Molina ­ https://www.flickr.com/photos/15525582@N08/2584846077/

17. Happiness
Photo by Pedro Martín ­ https://www.flickr.com/photos/23895422@N08/9391893836/

18. The edge of a
network is likely the
link to anotherPhoto by Francisco Gutiérrez ­ https://www.flickr.com/photos/32086142@N03/3422700664/

19. Groups in a network.
You’re unique.
Yes, you are !
Photo by Wouter de Bruijn ­https://www.flickr.com/photos/26646199@N05/14158475984/

20. Data don’t replace guts ..
but it helps
dzi kuję ę
@antoniolopezg
Diffusion of ideas & EMOTIONS
RESILIENCE
COMMUNITIES
Photo by Jared Tarbell ­https://www.flickr.com/photos/35468148654@N01/509789392/

21. REFERENCES
Photo by Jared Tarbell ­https://www.flickr.com/photos/35468148654@N01/509789392/
Adams, Paul. [2011] “Grouped: How small groups of friends are the key to influence on the
social web”
Barabasi, Albert-Laszlo. [2003] “Linked: How Everything Is Connected to Everything Else and
What It Means for Business, Science, and Everyday Life”
Christakis, Nicholas A. and Fowler, James H. [2011] “Connected: The Surprising Power of Our
Social Networks and How They Shape Our Lives”
Goel/Watts/Goldstein. The Structure of Online Diffusion Networks -
http://research.microsoft.com/pubs/176494/diffusion.pdf
Hofstede, Geert.Cultural Dimensions -
http://en.wikipedia.org/wiki/Hofstede%27s_cultural_dimensions_theory
Gephi - https://gephi.github.io/
R-Project - http://www.r-project.org/
Analysis & VIZ. TOOLS

22. Antonio López
Twitter: @antoniolopezg
Decathlon Sport Meeting
https://sportmeeting.decathlon.com/perfil/10003/LinkedIn: antoniolopezgonzalez
Physicist
Innovation product owner at Decathlon
Spain (Decathlon Sport Meeting)
Agile instigator
Scrum Alliance CSM
Background photo by Jared Tarbell ­https://www.flickr.com/photos/35468148654@N01/509789392/