This document provides guidance on optimizing social media profiles on Facebook, Twitter, and LinkedIn. It begins by explaining the benefits of using social media for business and providing statistics on user bases. It then provides step-by-step instructions for setting up accounts and profiles on each platform. The document emphasizes using keywords related to your business and being natural rather than excessive. It focuses on customizing profile pictures and information for each account.
This document is the introduction to a guide about making money on Facebook using Clickbank. It discusses creating a fake Facebook profile posing as an attractive woman to gain friends quickly. It recommends using an email list generator rather than an email extractor to generate lists of potential email addresses to add as friends. The goal is to add 5000 friends as quickly as possible to maximize money making opportunities from the method outlined in the guide.
Interested To Know More about Facebook basics, Facebook Marketing ? Then, Then You Can Download This Free PDF To Learn The Best Method For Utilizing Facebook.
Learn how to target a solid Social Media fan base and following. At Prestige Insight, we believe in understanding your customer base and communicating directly to them.
Facebook was started in 2004 by Mark Zuckerberg and was originally called Thefacebook. It is now the largest social network worldwide with over 750 million users. Users can connect with friends, share photos and updates, and join groups. The document provides details on Facebook's history and growth, how to create an account, customize privacy settings, and control what information is shared through apps.
Final slide show for basic training for Facebook, with Beginning Twitter information and industry updates for other platforms. Taken from Coldwell Banker Bain training 6/23/15
This document describes a method for making $500 per day using Facebook fan pages. It claims that by creating a Facebook account and fan page, and adding 5000 friends within 7 days, one can generate 500-600 daily unique visitors to their website from the fan page. To rapidly add friends, it recommends using an email list generator to produce 4000 email addresses, pasting them into an Excel file to create a contact file, and uploading this to Facebook. This allows Facebook to find matches and send friend requests, allowing one to add hundreds of friends per day. The document provides steps and screenshots to demonstrate this process.
1) The document provides guidance to lawyers on creating and maximizing their online presence through various social media platforms such as Facebook, LinkedIn, Google profiles, blogs, and Twitter.
2) It discusses setting up profiles on these platforms and engaging with potential clients by sharing relevant content, events, causes and testimonials.
3) The key is consistency in posting across multiple channels while focusing on quality over quantity to build awareness and trust over time.
This document is the introduction to a guide about making money on Facebook using Clickbank. It discusses creating a fake Facebook profile posing as an attractive woman to gain friends quickly. It recommends using an email list generator rather than an email extractor to generate lists of potential email addresses to add as friends. The goal is to add 5000 friends as quickly as possible to maximize money making opportunities from the method outlined in the guide.
Interested To Know More about Facebook basics, Facebook Marketing ? Then, Then You Can Download This Free PDF To Learn The Best Method For Utilizing Facebook.
Learn how to target a solid Social Media fan base and following. At Prestige Insight, we believe in understanding your customer base and communicating directly to them.
Facebook was started in 2004 by Mark Zuckerberg and was originally called Thefacebook. It is now the largest social network worldwide with over 750 million users. Users can connect with friends, share photos and updates, and join groups. The document provides details on Facebook's history and growth, how to create an account, customize privacy settings, and control what information is shared through apps.
Final slide show for basic training for Facebook, with Beginning Twitter information and industry updates for other platforms. Taken from Coldwell Banker Bain training 6/23/15
This document describes a method for making $500 per day using Facebook fan pages. It claims that by creating a Facebook account and fan page, and adding 5000 friends within 7 days, one can generate 500-600 daily unique visitors to their website from the fan page. To rapidly add friends, it recommends using an email list generator to produce 4000 email addresses, pasting them into an Excel file to create a contact file, and uploading this to Facebook. This allows Facebook to find matches and send friend requests, allowing one to add hundreds of friends per day. The document provides steps and screenshots to demonstrate this process.
1) The document provides guidance to lawyers on creating and maximizing their online presence through various social media platforms such as Facebook, LinkedIn, Google profiles, blogs, and Twitter.
2) It discusses setting up profiles on these platforms and engaging with potential clients by sharing relevant content, events, causes and testimonials.
3) The key is consistency in posting across multiple channels while focusing on quality over quantity to build awareness and trust over time.
The document discusses using social media for brands and provides tips on various social media platforms. It recommends using RSS feeds to automatically publish content updates across different sites. It then provides guidance on setting up and optimizing pages/profiles on key platforms like Facebook, Twitter, YouTube, and Foursquare to engage customers and drive traffic. Mobile internet usage is growing rapidly as well.
This document provides tips for smart surfing to find your next job using the internet and social media. It recommends having multiple email accounts, a marketing plan, and a kick-ass resume. It also suggests using online databases and job aggregator sites to find opportunities and creating a LinkedIn profile to build your professional network. Regular blogging about your industry can help position yourself as an expert and serve as an ongoing resume.
Social login is an alternative to traditional login via email address. To integrate social login seamlessly, you must consider multiple scenarios.
Here are the two important scenarios that must be covered:
1. User has an email account, but attempts a Facebook sign in.
2. User has signed in via Facebook, but tries to login or sign up using email address.
This presentation will cover these important scenarios. Look at the presentation slide by slide.
A Step By Step Guide To Email Marketing Part 1 - My Personal Strategy RevealedMatthew Woodward
Ready to get started with email marketing? In this practical guide I reveal my personal autoresponder strategy and email templates that drive sales on auto pilot.
Not exclusively would you be able to share photos of your items and the general population who endeavor to keep your business running (regardless of the possibility that it's simply you and your pet ferret!), however, you can urge your clients to present their own particular photos of your items being put to utilize.
Facebook has over 800 million active users, making it larger than the entire global population 200 years ago. If Facebook was a country, it would be the third largest in the world. Facebook is an effective marketing tool for both B2C and B2B companies, with over half of small businesses agreeing it benefits their business. LinkedIn is the world's largest professional network with over 120 million members. It allows users to connect with colleagues, find experts, and explore opportunities. YouTube is the world's largest video sharing site, with over 4 billion videos viewed daily and one hour of content uploaded every minute. Using YouTube for business through creating engaging, short videos and optimizing keywords can help show expertise and market products.
8 Ways To Get You More Subscribers Fast With Very Little Effort!doryharvey
Everyone who has an on line business wants more subscribers right. This report shows you simple and easy, yet super effective ways for you to get more subscribers and grow your list which ultimately will grow your business. Don't be fooled by their simplicity, apply these techniques to your marketing and you will not only grow your business but build your brand and of course provide value to your subscribers who will love you for it .... now that's a true win win!!
The document provides guidance on setting up a complete LinkedIn profile as a real estate broker. It recommends including work history, education, a summary of qualifications and specialties, and asking for recommendations to reach 100% profile completion. Once the profile is set up, the document recommends customizing the URL, choosing public profile settings, adding LinkedIn applications, importing contacts, and maintaining the profile daily.
To create a Yahoo email account, you must first go to yahoo.com and click "Mail" in the top left corner. You will then be taken to a sign up page where you enter your name, desired username, and other information. Yahoo will check if the username you entered is available and may suggest alternatives. Once you select a username and complete the other required fields, click "Create Account" to set up your new Yahoo email. After logging in, you can send emails by clicking "Compose Message," entering the recipient, subject, and message body, then clicking "Send."
1. The document provides information on using Twitter for job searching, including suggestions for accounts to follow that post job listings.
2. Examples are given of hashtags and Twitter accounts organized by industry, job type, and region that can be used to find potential job opportunities.
3. Additional resources and tips are provided on using Twitter to increase visibility and brand recognition as part of a job search strategy.
This document provides an introduction and guide to using Twitter for job searching. It outlines how recruiters are using Twitter to network and find candidates, and how job postings are appearing on Twitter. It then gives step-by-step instructions on setting up a Twitter profile, following recruiters and job posting accounts, using hashtags and direct messages, and introduces tools like TweetDeck that can help manage a Twitter presence. Key resources for finding jobs and recruiters on Twitter are also listed.
This document provides a packet of 20 websites where backlinks can be created through profile, blog post, or guestbook entries. It instructs the user to sign up, confirm their account, and then log in to each site to create content with their links. The sites range from PR5 to PR7 and building backlinks slowly over a year on these sites is recommended for effective SEO rather than a one-time influx. Two bonus backlink opportunities are also included.
This document provides instructions for setting up and using a Facebook business page. It outlines how to create a business account by first having a personal account. It then describes how to add friends through searching or suggestions. The document also explains how to suggest the business page to personal friends and post as the business page rather than a personal account. Finally, it lists some ways businesses can utilize Facebook, such as sharing blog posts, newsletters, and business updates.
Tying it all together: Connecting your Social Media Websites (Cherie Dargan, ...Cherie Dargan
This brief presentation explains how to maximize your social media activity, by connecting social media websites so that a post on Twitter or Tumblr then shows up in your Facebook timeline. It was part of the program for the Social Media Pre-Conference on Wednesday, June 19, 2013 at CWW 2013.
With the increasing use of social networking websites boosting social status and communication skills, there lurks issues currently causing to the 12-25 age group. Let's discuss the pros and cons...
Step-By-Step guide to setting up facebook, twitter and linkedin.Stacey Wade
This document provides a step-by-step guide for setting up pages on Facebook, LinkedIn, and Twitter. It outlines creating an account, adding important details like images and descriptions, and inviting connections. The guide congratulates the user after they complete setting up their page on each platform.
The document discusses using social media for brands and provides tips on various social media platforms. It recommends using RSS feeds to automatically publish content updates across different sites. It then provides guidance on setting up and optimizing pages/profiles on key platforms like Facebook, Twitter, YouTube, and Foursquare to engage customers and drive traffic. Mobile internet usage is growing rapidly as well.
This document provides tips for smart surfing to find your next job using the internet and social media. It recommends having multiple email accounts, a marketing plan, and a kick-ass resume. It also suggests using online databases and job aggregator sites to find opportunities and creating a LinkedIn profile to build your professional network. Regular blogging about your industry can help position yourself as an expert and serve as an ongoing resume.
Social login is an alternative to traditional login via email address. To integrate social login seamlessly, you must consider multiple scenarios.
Here are the two important scenarios that must be covered:
1. User has an email account, but attempts a Facebook sign in.
2. User has signed in via Facebook, but tries to login or sign up using email address.
This presentation will cover these important scenarios. Look at the presentation slide by slide.
A Step By Step Guide To Email Marketing Part 1 - My Personal Strategy RevealedMatthew Woodward
Ready to get started with email marketing? In this practical guide I reveal my personal autoresponder strategy and email templates that drive sales on auto pilot.
Not exclusively would you be able to share photos of your items and the general population who endeavor to keep your business running (regardless of the possibility that it's simply you and your pet ferret!), however, you can urge your clients to present their own particular photos of your items being put to utilize.
Facebook has over 800 million active users, making it larger than the entire global population 200 years ago. If Facebook was a country, it would be the third largest in the world. Facebook is an effective marketing tool for both B2C and B2B companies, with over half of small businesses agreeing it benefits their business. LinkedIn is the world's largest professional network with over 120 million members. It allows users to connect with colleagues, find experts, and explore opportunities. YouTube is the world's largest video sharing site, with over 4 billion videos viewed daily and one hour of content uploaded every minute. Using YouTube for business through creating engaging, short videos and optimizing keywords can help show expertise and market products.
8 Ways To Get You More Subscribers Fast With Very Little Effort!doryharvey
Everyone who has an on line business wants more subscribers right. This report shows you simple and easy, yet super effective ways for you to get more subscribers and grow your list which ultimately will grow your business. Don't be fooled by their simplicity, apply these techniques to your marketing and you will not only grow your business but build your brand and of course provide value to your subscribers who will love you for it .... now that's a true win win!!
The document provides guidance on setting up a complete LinkedIn profile as a real estate broker. It recommends including work history, education, a summary of qualifications and specialties, and asking for recommendations to reach 100% profile completion. Once the profile is set up, the document recommends customizing the URL, choosing public profile settings, adding LinkedIn applications, importing contacts, and maintaining the profile daily.
To create a Yahoo email account, you must first go to yahoo.com and click "Mail" in the top left corner. You will then be taken to a sign up page where you enter your name, desired username, and other information. Yahoo will check if the username you entered is available and may suggest alternatives. Once you select a username and complete the other required fields, click "Create Account" to set up your new Yahoo email. After logging in, you can send emails by clicking "Compose Message," entering the recipient, subject, and message body, then clicking "Send."
1. The document provides information on using Twitter for job searching, including suggestions for accounts to follow that post job listings.
2. Examples are given of hashtags and Twitter accounts organized by industry, job type, and region that can be used to find potential job opportunities.
3. Additional resources and tips are provided on using Twitter to increase visibility and brand recognition as part of a job search strategy.
This document provides an introduction and guide to using Twitter for job searching. It outlines how recruiters are using Twitter to network and find candidates, and how job postings are appearing on Twitter. It then gives step-by-step instructions on setting up a Twitter profile, following recruiters and job posting accounts, using hashtags and direct messages, and introduces tools like TweetDeck that can help manage a Twitter presence. Key resources for finding jobs and recruiters on Twitter are also listed.
This document provides a packet of 20 websites where backlinks can be created through profile, blog post, or guestbook entries. It instructs the user to sign up, confirm their account, and then log in to each site to create content with their links. The sites range from PR5 to PR7 and building backlinks slowly over a year on these sites is recommended for effective SEO rather than a one-time influx. Two bonus backlink opportunities are also included.
This document provides instructions for setting up and using a Facebook business page. It outlines how to create a business account by first having a personal account. It then describes how to add friends through searching or suggestions. The document also explains how to suggest the business page to personal friends and post as the business page rather than a personal account. Finally, it lists some ways businesses can utilize Facebook, such as sharing blog posts, newsletters, and business updates.
Tying it all together: Connecting your Social Media Websites (Cherie Dargan, ...Cherie Dargan
This brief presentation explains how to maximize your social media activity, by connecting social media websites so that a post on Twitter or Tumblr then shows up in your Facebook timeline. It was part of the program for the Social Media Pre-Conference on Wednesday, June 19, 2013 at CWW 2013.
With the increasing use of social networking websites boosting social status and communication skills, there lurks issues currently causing to the 12-25 age group. Let's discuss the pros and cons...
Step-By-Step guide to setting up facebook, twitter and linkedin.Stacey Wade
This document provides a step-by-step guide for setting up pages on Facebook, LinkedIn, and Twitter. It outlines creating an account, adding important details like images and descriptions, and inviting connections. The guide congratulates the user after they complete setting up their page on each platform.
This document provides information about luxury real estate properties represented by KW Luxury Homes International. It includes listings for multimillion dollar homes in locations across the US and internationally. Each listing provides details like the address, number of bedrooms and bathrooms, square footage, amenities, and price. Real estate agents and their contact information are also included for each property.
This document is a publication from Keller Williams Realty called OutFront discussing real estate industry news and best practices. It includes articles about leveraging community events to benefit agents, 101 business ideas for agents, search engine optimization tips, team building strategies, and ways to stay connected with past clients. The publication highlights Keller Williams' dominance in the real estate market as the #1 brokerage by transaction sides and units in the 2012 REALTrends 500 rankings. It credits agents for the company's success through their commitment to serving clients, career mastery, and productivity habits.
This document provides instructions for real estate agents to get started and maximize their use of LinkedIn for business networking. It discusses setting up a LinkedIn profile, building connections with people in your network, joining groups, asking and answering questions, providing and requesting recommendations, making introductions, and keeping your status updated. The goal is to use LinkedIn to recruit agents, meet new clients, generate referrals, and further your real estate brand online.
Keller Williams provides customizable lead generation campaigns through their eEdge, 12 Direct, and Buyer and Seller 8x8 platforms to help agents grow their database. Agents receive online international exposure through their KW website and other listing partner sites. Only the agent will receive leads generated from their own listings. KW offers automated marketing campaigns and CRM tools like eEdge to instantly notify agents of new leads and integrate them into their marketing workflows. This helps agents provide immediate response to customers' needs.
OutFront is Keller Williams Realty's semi-monthly publication, focused on the Keller Williams advantage, success strategies among our associates throughout North America, and leading-edge strategies to help you to seize the shift in the real estate market to grow your market share. Each issue is distributed to all of our associates in the United States and Canada.
The document discusses how Keller Williams associates are using the Career Growth Initiative (CGI) tools to set goals and track their progress and business metrics. It provides examples of several top producing agents who discuss how the CGI tools are helping them reach their big goals by breaking things down into daily tasks and keeping them accountable. The tools also help agents attract and manage talent within their teams. By having clear goals and tracking business metrics, agents are able to shift-proof their businesses and succeed even during market downturns.
Social Media for Creatives - 2 Key PlatformsBND|mand
The internet is littered with hundreds of social media platforms. For people who don't work in the business/tech space (aka creatives, researchers) it can be very confusing, overwhelming and just plain scary to jump in with both feet. Each platform has it's own technical requirements, community rules of engagement, social and cultural guidelines and ways in which users can benefit from engagement with others.
But how do you start?
I help creative entrepreneurs start and grow profitable online enterprises through social media. Free Profitable Social Media Roadmap >> http://bit.ly/2toQm0u
The document provides instructions for creating profiles and pages on social media platforms like LinkedIn, Twitter, Facebook, and TweetDeck. It outlines 7 steps for creating a LinkedIn profile, 8 steps for creating a Twitter account, and 8 steps for using the TweetDeck application. For Facebook, it describes a 6 step process for creating a basic profile and options for creating official pages, community pages, or groups. It also discusses measuring engagement on Facebook pages and creating Facebook badges for websites.
1) Getting started with a Facebook page involves creating a personal Facebook profile to use as an administrator for the page, applying strict privacy settings to the personal profile, and then creating the official page for the organization.
2) The guide recommends adding other administrators to help manage the page and sharing the page with others before publishing it live.
3) Facebook pages can be made available in other languages to potentially engage more users depending on the local audience.
Did you know there are over 1.35 billion monthly active users on Facebook? Facebook continues to stand as the most popular social media platform. With a variety of different features and applications at a user's disposal, communicating with networks is simple and thrilling. It's because of this reality that you and your practice need to create and maintain a thriving presence on Facebook.
This document discusses how internet marketers can use Facebook effectively. It begins by explaining why Facebook is a valuable marketing tool as it allows for more personal interactions that build trust. It then provides instructions on how to set up a Facebook account and profile, focusing on using your real name and business information. The document also discusses how to expand your friend network through adding existing contacts, joining groups, and using your website and blog to drive people to connect on Facebook. It explains how to get over 500 friends in 30 days through these methods and joining internet marketing groups. Finally, it covers how to run targeted Facebook ads by location, interests, gender and age to find qualified prospects.
Hands on social media powerpoint facebook 101 for slideshareDorien Morin-van Dam
This document provides an overview and agenda for a "Hands-On Social Media 'Facebook 101'" workshop. It discusses setting up and customizing a Facebook page for business purposes, including adding images, apps, and engaging with customers. Key recommendations include using a Facebook page instead of a personal profile for business, filling out page information fields, and regularly posting and interacting to build engagement.
This document provides an overview and agenda for a "Hands-On Social Media 'Facebook 101'" workshop. It discusses setting up and customizing a Facebook page for business purposes, including adding images, apps, and engaging with customers. Key recommendations include using a Facebook page instead of a personal profile for business, filling out page information fields, and regularly posting and interacting to build engagement.
PowerPoint Presentation of the Hands-On Social Media Workshop 'Facebook 101' by More In Media of Myrtle Beach, South Carolina. This includes a quick Social Media overview, Facebook Pages vs. Facebook Profile, creating a page, images, banners, apps and tabs and Facebook engagement tips.
Facebook has grown tremendously since its launch in 2004 and has become a major marketing platform for businesses. The document discusses how businesses can create a Facebook page to generate potential sales, spread brand awareness, build relationships, and provide customer service. It provides tips for setting up a business profile and page, including recommendations for regular posting of photos, videos, links and events. The importance of consistent posting and responding to fans is emphasized.
How to create a business facebook pagereachfirst01
To create a Facebook page for a business, one must first sign up at facebook.com/pages/create and provide basic information about the business. Then, important steps include adding representative profile and cover photos, creating a memorable username, including business details, telling the business story, and crafting the first post carefully as the initial impression. Finally, the page can be published to invite an audience and connect with millions without boundaries.
Facebook Basics for Business -Searcy, Arkansas Abbi Siler
This document provides tips and guidance for using Facebook for business purposes. It discusses how Facebook has grown significantly and become a major marketing platform. It provides statistics on Facebook's large user base and time spent on the platform. The document then outlines how businesses can use Facebook to generate sales, build awareness, engage customers, and build credibility. It distinguishes between personal profiles and business pages and how each should be used. Finally, it offers best practices for setting up and optimizing a business page, including content to share and growing a fan base.
How to use Linkedin to network yourself, and your business. From a presentation to the Florida Direct Marketing Association by Jim Gilbert of Gilbert Direct Marketing, Inc.
Reach Jim at jimdirect@aol.com, follow him at @gilbertdirect
This document provides information and instructions for a training session on using social media for business purposes. It discusses various social media platforms like LinkedIn, Twitter, and blogs and how businesses can utilize these platforms to market themselves, build online communities, monitor engagement, and more. Trainees are instructed to create blog posts throughout expanding on topics like the benefits of social media for businesses and ways to monitor social engagement. The document also provides guidance on using LinkedIn, including how to set up a profile, find connections, and get involved in groups. It discusses using Twitter for business and sharing useful content to build an audience.
This document provides information and instructions for a training session on using social media for business purposes. It discusses various social media platforms like LinkedIn, Twitter, and blogs and how businesses can utilize these platforms to market themselves, build online communities, monitor engagement, and more. Trainees are instructed to create blog posts exploring topics like the benefits of social media for businesses and how to monitor social media engagement. The document also provides guidance on using LinkedIn, including how to set up a profile, find connections, and get involved in groups. It discusses both passive and active uses of LinkedIn and Twitter for businesses.
How to create a facebook business pagereachfirst01
To create a Facebook business page, one must first go to facebook.com/business and click "create a page." They then select their business category and fill in details like name, address, and page category. Images are uploaded for the profile and cover photos. A short description of 155 characters or less introduces the business. The username is set to match the business name. The about section provides service details, hours, location, and goals. The first post is then made to populate the new page with content for audiences.
Everything you do on social media leaves a trail of electronic breadcrumbs that employers follow back to a less-than-flattering night out picture or an immature tweet. This is what makes it so important to closely monitor your online presence both during your job search and once you have secured a position. You may not be able to pick up all of those crumbs you’ve left around the internet but today we’re sharing with you our 10 top tips for the online world to make sure you’re helped and not hindered by the online technology of today.
Social Media is the latest and greatest way to network, be it with clients, partners or potential sponsors. No matter what it’s about, it has a place in Social Media. This eBook is here to tell you where your content should go and why it should go there.
An Introductory Guide to Facebook for Business Melih ÖZCANLI
This document provides an introduction to using Facebook for business purposes. It begins with an overview of Facebook and its terminology. It then discusses setting up both a personal Facebook profile and a business Facebook page, including the differences between the two. Finally, it provides best practices for using Facebook including posting content, measuring success, and additional resources. The overall document serves as an introductory guide for businesses new to using Facebook.
Similar to Social media-optimization-the-first-step (20)
B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
How MJ Global Leads the Packaging Industry.pdfMJ Global
MJ Global's success in staying ahead of the curve in the packaging industry is a testament to its dedication to innovation, sustainability, and customer-centricity. By embracing technological advancements, leading in eco-friendly solutions, collaborating with industry leaders, and adapting to evolving consumer preferences, MJ Global continues to set new standards in the packaging sector.
The 10 Most Influential Leaders Guiding Corporate Evolution, 2024.pdfthesiliconleaders
In the recent edition, The 10 Most Influential Leaders Guiding Corporate Evolution, 2024, The Silicon Leaders magazine gladly features Dejan Štancer, President of the Global Chamber of Business Leaders (GCBL), along with other leaders.
The Genesis of BriansClub.cm Famous Dark WEb PlatformSabaaSudozai
BriansClub.cm, a famous platform on the dark web, has become one of the most infamous carding marketplaces, specializing in the sale of stolen credit card data.
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.AnnySerafinaLove
This letter, written by Kellen Harkins, Course Director at Full Sail University, commends Anny Love's exemplary performance in the Video Sharing Platforms class. It highlights her dedication, willingness to challenge herself, and exceptional skills in production, editing, and marketing across various video platforms like YouTube, TikTok, and Instagram.
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
Company Valuation webinar series - Tuesday, 4 June 2024FelixPerez547899
This session provided an update as to the latest valuation data in the UK and then delved into a discussion on the upcoming election and the impacts on valuation. We finished, as always with a Q&A
How to Implement a Strategy: Transform Your Strategy with BSC Designer's Comp...Aleksey Savkin
The Strategy Implementation System offers a structured approach to translating stakeholder needs into actionable strategies using high-level and low-level scorecards. It involves stakeholder analysis, strategy decomposition, adoption of strategic frameworks like Balanced Scorecard or OKR, and alignment of goals, initiatives, and KPIs.
Key Components:
- Stakeholder Analysis
- Strategy Decomposition
- Adoption of Business Frameworks
- Goal Setting
- Initiatives and Action Plans
- KPIs and Performance Metrics
- Learning and Adaptation
- Alignment and Cascading of Scorecards
Benefits:
- Systematic strategy formulation and execution.
- Framework flexibility and automation.
- Enhanced alignment and strategic focus across the organization.
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
3 Simple Steps To Buy Verified Payoneer Account In 2024SEOSMMEARTH
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Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesHolger Mueller
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
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IMPACT Silver is a pure silver zinc producer with over $260 million in revenue since 2008 and a large 100% owned 210km Mexico land package - 2024 catalysts includes new 14% grade zinc Plomosas mine and 20,000m of fully funded exploration drilling.
How are Lilac French Bulldogs Beauty Charming the World and Capturing Hearts....Lacey Max
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[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This presentation is a curated compilation of PowerPoint diagrams and templates designed to illustrate 20 different digital transformation frameworks and models. These frameworks are based on recent industry trends and best practices, ensuring that the content remains relevant and up-to-date.
Key highlights include Microsoft's Digital Transformation Framework, which focuses on driving innovation and efficiency, and McKinsey's Ten Guiding Principles, which provide strategic insights for successful digital transformation. Additionally, Forrester's framework emphasizes enhancing customer experiences and modernizing IT infrastructure, while IDC's MaturityScape helps assess and develop organizational digital maturity. MIT's framework explores cutting-edge strategies for achieving digital success.
These materials are perfect for enhancing your business or classroom presentations, offering visual aids to supplement your insights. Please note that while comprehensive, these slides are intended as supplementary resources and may not be complete for standalone instructional purposes.
Frameworks/Models included:
Microsoft’s Digital Transformation Framework
McKinsey’s Ten Guiding Principles of Digital Transformation
Forrester’s Digital Transformation Framework
IDC’s Digital Transformation MaturityScape
MIT’s Digital Transformation Framework
Gartner’s Digital Transformation Framework
Accenture’s Digital Strategy & Enterprise Frameworks
Deloitte’s Digital Industrial Transformation Framework
Capgemini’s Digital Transformation Framework
PwC’s Digital Transformation Framework
Cisco’s Digital Transformation Framework
Cognizant’s Digital Transformation Framework
DXC Technology’s Digital Transformation Framework
The BCG Strategy Palette
McKinsey’s Digital Transformation Framework
Digital Transformation Compass
Four Levels of Digital Maturity
Design Thinking Framework
Business Model Canvas
Customer Journey Map
HOW TO START UP A COMPANY A STEP-BY-STEP GUIDE.pdf46adnanshahzad
How to Start Up a Company: A Step-by-Step Guide Starting a company is an exciting adventure that combines creativity, strategy, and hard work. It can seem overwhelming at first, but with the right guidance, anyone can transform a great idea into a successful business. Let's dive into how to start up a company, from the initial spark of an idea to securing funding and launching your startup.
Introduction
Have you ever dreamed of turning your innovative idea into a thriving business? Starting a company involves numerous steps and decisions, but don't worry—we're here to help. Whether you're exploring how to start a startup company or wondering how to start up a small business, this guide will walk you through the process, step by step.
1. Social Media Optimization
Taking the First Step
Author: Independent Producers of America – http://www.ipafamily.com
2. About this whitepaper
Copyright 2011 Independent Producers of America, LLC – www.ipafamily.com.
This document may be freely distributed subject to inclusion of this copyright
notice and our World Wide Web URL http://www.ipafamily.com. All content
within this document must be kept intact.
3. Introduction
There is no doubt a very real benefit to using Social Media for B2B (Business
to Business) and B2C (Business to Consumer) efforts. The fact that Facebook,
Twitter and LinkedIn have nearly become household names can not be
ignored.
Before we take a look at getting started using social media for your own
business needs, let's take a look at a few statistics for the three major social
outlets that were just mentioned, as we will begin our focus on them.
4. Facebook Statistics
500+ million users.
50% of active users log on to Facebook in any given day.
Average user has 130 friends.
People spend over 700 billion minutes per month on Facebook.
Source: http://www.facebook.com/press/info.php?statistics
5. Twitter Statistics
175 million users.
180 million unique visitors
600 million search queries per day
95 millions tweets per day
Source: http://www.readwriteweb.com/archives/just_the_facts_statistics_from_twitter_chirp.php
Source:http://twitter.com/about
6. LinkedIn Statistics
90+ million users.
1 million new members every 12 days.
More than 1 million company pages.
Source: http://press.linkedin.com/about/
7. Introduction
At the time of this writing, these three social networks have a combined user
base of 765 million people.
Facebook estimates that 50% of their active user base logs on in any given
day.
Twitter users send out 95 million tweets per day.
LinkedIn averages a new member signing on every second of every day.
Being able to reach this staggering amount of people seems to be a dream
come true for businesses of any size. Whether you're a one man show or a
Fortune 500 company, having this kind of reach available is a critical resource
in today's business world.
8. Introduction
What I've prepared for you is not only a step by step guide to set up your
social media profiles but also an introduction into Social Media Optimization.
Having social media accounts gets your foot in the door. The next step is
creating the opportunity to sit at the kitchen table.
Before we jump into optimization, let's first walk through setting up your
accounts. If you have already done this, please feel free to skip to the section
on optimizing your account on page 16.
9. Signing Up
As mentioned in the introduction, there are three major social networking sites
out there (at the time of this writing) - Facebook, Twitter and LinkedIn. Since
I've shared some statistics already, I'm going to jump right into the exact steps
you need to create to get started.
Before we create our accounts, I want to advise you to use the same email
address for every account. If you don't have a business address, please go to a
free service like Gmail or Yahoo and create a professional personal address.
Use your name if it's available or a combination of your name and business
name.
10. Signing up with Facebook
1. Go to Facebook.com - http://www.facebook.com
2. Enter your First Name
Use your real first name or the name that you prefer to be called as long as it is
professional.
3. Enter your Last Name
Use your real last name.
4. Enter your email address
Use your business email address or a professional personal address.
5. Re-Enter your email
11. Signing up with Facebook
6. Create and enter a password
You may want to write your password down and save it somewhere private.
7. Enter your gender
8. Enter your birth date
Be honest with this one. When your business becomes a household name, you don't
want anybody to question why you lied about your age on Facebook.
9. Click Sign Up
A confirmation email will be sent to the email address you used to sign up. Follow the
directions in this email to activate your account.
12. Signing up with Twitter
1. Go to Twitter.com - https://twitter.com/signup
2. Enter your full name
This shows up in your profile so make sure to enter your real name or a name that you
prefer to be called as long as it is professional.
3. Create a username
I recommend this being a derivative of your real name. If you can use your full name,
that is ideal. If you don't want to use your real name, you could use a combination of
your name and business name or simply use your business name if it is available.
4. Create and enter a password
You may want to write your password down and save it somewhere private.
13. Signing up with Twitter
5. Enter your email address
Use your business email address or a professional personal address.
6. Check to allow people to find you by email
7. Check whether you want to be updated via email on Twitter news.
This is optional but can be helpful if you want to keep up to date with how Twitter
works and current topical information.
8. Click Create My Account
A confirmation email will be sent to the email address you used to sign up. Follow the
directions in this email to activate your account.
14. Signing up with LinkedIn
1. Go to LinkedIn.com - http://www.linkedin.com/
2. Enter your First Name
Use Your real first name or the name that you prefer to be called as long as it is
professional.
3. Enter your Last Name
Use your real last name.
4. Enter your email address
Use your business email address or a professional personal address.
5. Create and enter a password
You may want to write your password down and save it somewhere private.
15. Signing up with LinkedIn
6. Click Join Now
A confirmation email will be sent to the email address you used to sign up. Follow the
directions in that email to activate your account.
16. Optimizing your Social Media Profiles
Now that you are signed up to the three major networks and you've activated
your accounts, let's take a look at how you can optimize your accounts to get
the most value from these resources.
Some of the work that you are about to do is repetitive. It may seem tedious
but the benefit is that you can do the bulk of the work once and reap the
rewards.
We’re going to go in the same order that we did signing up. So let’s head back
over to Facebook and get started.
17. Optimizing your Social Media Profiles
As you go through the optimization process with this guide, you will notice
recommendations to add “keywords” related to your business. It can be
tempting to list out as many keywords as you can think of in hopes to
maximize your reach.
I strongly advice against this practice as many people will view it as
“spamming” your social profile.
When I mention keywords, I want you to use them as naturally as possible.
Include them if they make sense in context.
18. Optimizing your Facebook Account
Log in to your Facebook account.
When you log in, you may see a screen with three steps to update your
account info, similar to this:
19. Optimizing your Facebook Account
I advise that you fill this out with at least 1 phone number and one alternate
email address.
Once you fill out this set of information, you'll be taken to your main page.
If this is a new account for you, then you most likely don't have a photo yet
but you should have a default user avatar to the top left of your page.
Click the Edit Profile link to get to your profile information. This is where a
big portion of your optimization will be done so let's walk through this step by
step.
20. Facebook – Basic Information
1. Click Basic Information
The following are optional settings that won’t benefit your organization much
so you can skip these if you’d like.
i. Show my sex in my profile.
ii. Display options for your birth date.
iii. Interested in: Men / Women
a. Current City
Enter the city that you reside in and are doing business in.
b. Hometown
Enter your city of birth or the city that you consider to be your hometown.
c. I Am
If your gender is not populated, select it now.
21. Facebook – Basic Information
d. Birthday:
If your date of birth is not populated, select it now.
e. Languages:
If you are bilingual or multilingual, list all of the languages that you speak. This is
a great way to find customers whose first language may not be the national
language.
f. About Me:
Enter the nature of your business and your business name if you have one. Try to
use keywords related to your business and/or explain the services that you or your
business offers. You may also enter a link to your Company's website.
g. Click Save Changes.
22. Facebook – Profile Pictures
1. Upload a professional photo of yourself.
It can be a casual photo but a photo showing your face works best.
Even if your account is a mixture of personal and business, it is best
to use a professional or friendly photo. You may also choose to use your
webcam to take a photo of yourself.
If you choose to do so, please be sure to use a neutral background.
23. Facebook – Featured People
1. Click Featured People
All of the information in this section is optional with the exception of
your featured friends.
Under featured friends, you have the option to create lists. This is a
great way to segment the people that you connect with on Facebook into
recognizable groups.
By sorting your connections into lists, it's easier to contact and
interact with specific sets of your connections.
a. Click Create New List.
You should see a pop up window with the option to create a new list.
24. Facebook – Featured People
b. Enter a name for your new list.
Create a name using keywords that describe how you want to segment your connections.
If you are going to use this list to group connections related specifically to your
business, enter the name of your business or target market. You have the option to select
people to add to the list. Select those that you want to add to your list.
c. Click Create List
d. Click Save Changes
25. Facebook – Education and Work
1. Click Employer
Fill this section out with your employer information. If you are self employed, enter
your business name. If you are a sub-contractor, list that you are a sub-contractor with
the company that you are contracting for.
Enter the position you occupy at your place of employment.
Enter the City/Town from which you conduct business.
Enter a description of your current position and or business. You can include a link in
the description. I recommend you add a link to your website or the website of the
company you contract with if you are a contractor.
Entering your education information is optional. It may help to connect with alumni
from your high school and/or college so you can include it for those reasons. The main
focus in this section is the employment information so if you've added that, let's move
on.
26. Facebook – Philosophy
Fill this section out as desired but I do recommend that you keep this section
as professional as possible. It can be damaging to be overtly biased in any one
direction. Unless your business is explicitly tied to your religious or political
views, I would even recommend that you leave this section alone for now.
27. Facebook – Arts and Entertainment
I offer the same advice on this section as the Philosophy section.
28. Facebook – Sports
Fill out as desired. You may be able to make connections with other athletes or
sports fans out there so this one doesn't hurt but it is optional.
29. Facebook – Activities and Interests
a. Activities
List as many activities related to your business that you are honestly participating in.
There are groups with the same interests that you can benefit from joining.
b. Interests
List as many interests related to your business that you are honestly interested in. Add
your company name to your interests.
c. Click Save Changes
30. Facebook – Contact Information
a. Emails
You can add more than one email address as a point of contact, however, I recommend
keeping the email address that you created your account with.
b. IM Screen Name
If you plan to maintain contact with people using Instant Messaging, add the IM screen
names here.
c. Phones
Just like your email, you can add an maintain more than one phone number. I offer the
same advice on this option.
d. Address, City/Town, Zip and Neighborhood
Adding your business address can be good for local optimization efforts. If you have a
business address, fill this section out. You can also use your home address if you do
business from home and are comfortable with putting it on the web.
31. Facebook – Contact Information
a. Website
Add a list of websites that you wish to promote for your business.
If you have your own web address, add it here. If you have an employer, or a company
that you sub-contract for, add those websites here.
32. Facebook – Vanity URL
Once you're logged into facebook, you can create a vanity url with your name
or your business name.
Go to this URL: http://www.facebook.com/username
Choose the username that you would like. If you are using Facebook for a
mixture of business and personal, then it would be best to use your real name,
ideally first and last name.
33. Optimizing Twitter
Log in to your Twitter account.
If you aren't already, opt to use the new Twitter.
You should see a bar across the top of your page. Click the down arrow next to
your username in the top right corner.
This will expand your options menu.
Click Settings to begin optimizing your account.
34. Twitter - Account
1. Account
Keep all of this information as is with the exception of one optional feature. If you
would like to include your location with each tweet, you can click the checkbox next to
"add a location to your tweets". This can help if you want to target your general area and
you tweet messages that are local and timely. For example, you may run a contest for
your business that is only happening in your neighborhood.
Adding locations to your tweets may increase your turn out.
35. Twitter - Notifications
2. Notifications
Click the notifications tab. Check the checkboxes for each option on this page. If you do
not want to receive updates from Twitter, you may uncheck this one.
36. Twitter - Profile
3. Click the Profile tab
a. Picture
Upload either a professional picture of yourself or a company logo. If you decided
to use a picture of yourself, I recommend that you upload the same picture that
you used while optimizing your Facebook account.
b. Name
Enter your real name or your business name. Entering your name in your profile
will help people find you specifically.
c. Location
Enter the city and state in which you are conducting business. If you want to target
your neighborhood specifically, you can enter that as well. I would also
recommend that you include a zip code.
37. Twitter - Profile
d. Bio
Enter a short bio about you and or your business. Try to use keywords related to
your business that describe what you do or the industry that you work in.
38. Twitter - Design
4. Design
Create a professional background for your Twitter account. If you're comfortable with it,
use a professional picture of yourself for your background. Include a website URL for
each of your professional social media profile pages.
a. Change Background Image:
Upload your professional background image.
b. Change design colors:
Change the default theme design colors to match your professional background
image.
That's it for your Twitter account optimization. One of the big tasks here is to make sure
that you have a professional background created for Twitter. If you are comfortable
using an image of yourself, I would recommend it. A friendly face does very well for
conversion.
39. Twitter - Design
If you aren't comfortable using an image of yourself, I would recommend
using a company logo if you have one. If you don't, create a short slogan
regarding what you offer as a professional service.
Be sure that your Twitter background image contains the URL text for your
social media profiles. Twitter doesn't allow clickable links in the background
image but if a potential contact finds your Twitter account interesting enough,
they often don't mind typing in the text that they see as a link replacement.
40. Optimizing LinkedIn
Log in to your LinkedIn account. Before we start optimizing LinkedIn, this
site has the most data of the three social media outlets we are working with. I
recommend that you fill out enough data to bring your profile to a 100%
completion rate if you can. I personally feel comfortable with my profile at a
90% completion rate but it would be optimal if I added the few items that
would take it up to 100%.
One good thing is LinkedIn will give you tips on how to bring your profile up
to 100%. If you follow those tips, you can have your 100% completion rate
pretty easily.
I want to focus on the major optimization points in this guide. So, let's get
started.
Click Profile in the top navigation menu. This will open your Edit Profile tab.
41. LinkedIn - Name
1. Edit Name (Click edit link next to Name)
a. First Name
Use Your real first name or the name that you prefer to be called as long as it is
professional.
b. Last Name
Enter your real last name.
c. Former/Maiden Name
If you would like to be found by a former/maiden name, enter that name here.
d. Professional Headline
Enter a headline that relates to your company position or a keyword that relates to
you and your business.
42. LinkedIn - Name
e. Country
Select the country in which you reside
f. Zip Code
Enter the zip code in which you conduct business from.
g. Industry
Select the industry that most closely matches the industry in which you are conducting
business.
h. Click Save Changes
43. LinkedIn - Photo
Next to your name, you should see either a default icon for your photo or your
current photo if you already have a LinkedIn account.
Click the "Add Photo" link under this image to upload a professional photo of
yourself. I recommend that you use the same photo that you have used for
your Facebook and Twitter accounts.
a. Upload your photo
b. Click Save Changes
44. LinkedIn - Current
a. Company Name
Click the edit button next to current to add your company name. On the page that opens,
add a Company Name. If you are self employed, add your name here. If you are sub-
contracting, add your name and the name of the company that you are contracting for.
b. Title
Enter the title of your current position.
c. Time Period
Check that you currently work here and enter the dates that you started.
d. Description
Be as descriptive as possible about your business and the services that you or your
employer offers. Try to use keywords related to your business and services.
e. Click Update
45. LinkedIn - Recommendations
a. Company Name
Click the edit button next to current to add your company name. On the page that opens,
add a Company Name. If you are self employed, add your name here. If you are sub-
contracting, add your name and the name of the company that you are contracting for.
b. Title
Enter the title of your current position.
c. Time Period
Check that you currently work here and enter the dates that you started.
d. Description
Be as descriptive as possible about your business and the services that you or your
employer offers. Try to use keywords related to your business and services.
e. Click Update
46. LinkedIn - Websites
Click the edit link next to websites to edit your website information.
a. Websites
You are allowed to add 3 types of websites. I recommend that you add all three if you
can. If you have a personal blog, add it. If you are employed full time, add your
employer's website. If you are self employed, add your business website.
b. Interests
Add as many topics as you are honestly interested that relate to your business. Try to
include some keywords related to your business.
c. Groups and Associations
If you belong to any recognizable groups or associations, add those groups here. You
should also add your business name.
47. LinkedIn - Websites
d. Honors and Awards
This section can be filled out based on your judgement. If you have certifications or
awards related to your business, add them here.
e. Click Save Changes
48. LinkedIn - Twitter
LinkedIn allows you to add your Twitter account to your profile to help integrate your
social profiles. Click the edit link next to “Twitter” to add a twitter account.
a. Enter your Twitter account
LinkedIn will attempt to contact Twitter and will open a new window. When this new
window opens, it will connect with Twitter and ask you to log in if you aren't already. If
you're not logged in, once you log in you will be asked to "Allow" LinkedIn to access
your account or "Deny". Click "Allow".
b. Click Save Changes
49. LinkedIn – Public Profile
One of the great things about LinkedIn is that you are allowed to set what people will
see when they view your profile. Back on the Profile page click the edit link next to
Public Profile.
a. Customize Your Public Profile
In the box to the right, check "Make my public profile visible to everyone”.
Check all of the checkboxes that make sense to your business. This will display these
sections on your public profile. Past Positions is OK to leave off if it doesn't improve or
relate to your current business reputation.
As you check these options, the profile will change to provide an example of what
visitors will see.
b. Your public profile URL
Click the "Customize your public profile URL” link.
In the window that pops up, enter a name that is identifiable to you, preferably your first
and last name with no spaces or special characters.
50. LinkedIn – Summary
Your Summary is a great way to include organic keywords that relate to your business.
Click on the edit link next to Summary on your main profile page.
a. Professional Experience and Goals
Fill out your professional experience and goals. If possible, try to include keywords that
relate to your business and or company.
b. Specialties
Add a list of your specialties related to your business. Again, adding keywords here
helps.
51. LinkedIn – Experience
Add your professional experience from the point where you entered your career path.
This isn't the place to list part time jobs when you were in high school. If your past
experience doesn't coincide with your current business goal and you feel it may actually
be counter-productive, you may leave this section blank.
52. LinkedIn – Education
Fill this section out as you deem appropriate. Like the earlier education sections that we
came across while optimizing our other accounts, adding an educational institute may
bring alumni contacts your way.
53. LinkedIn – Completion
That's it for the LinkedIn portion of this guide.
As mentioned before we started this section, LinkedIn offers you a completion rate view
of your profile as you can see in this screenshot:
Try to get this to 100% or as close as possible. Follow the tips that the site offers on how
to do so and you will be fully optimized in no time.
54. Usage Guidelines
Now that you have created your accounts and have optimized them for
maximum results, there are a few guidelines that you should follow while
using them. Though you may be using these accounts for business purposes,
social media has changed the way marketing and selling works online.
No longer is selling done by blasting your information to as many people as
you can and inundating them with the "Always Be Closing” push method.
Social media has shifted the power to the people. Today's marketers and
salesmen are learning that the best way to convert is by using the "pull"
method.
The pull method focuses on offering value to your potential customers to
create and pique their interest and continuing to do so over and over again.
55. Usage Guidelines
If you're ready to jump into social media, the biggest lesson to learn is that
you need to share. It may seem like you're sacrificing a dollar for every
valuable piece of material you share but in the long run, you're building
loyalty and creating a desire to become a customer.
When you log in to Twitter to send out a tweet or log in to Facebook to update
your status, make sure that if it's business related that you share something of
value 3 out of every 5 posts.
If you turn every post into a sales pitch, your connections are going to notice.
That's a great way to to lose your audience. People are actually using these
social media outlets to find valuable information.
56. Usage Guidelines
Another must when posting on social networks is to be mindful of your
language and personality, especially if you're using these resources for
business. Unless your business is explicitly tied to being a brass personality,
you don't want to take that approach. It would be a shame to lose one
customer over one curse word. Especially with the old adage that 1 person
will tell 11 more people and so on.
With all that being said, the number one rule in using Social Media is to be
yourself. There is nothing easier than being you. You can try your best to be a
persona on these outlets but at some point the facade will crack and the real
you will break through.
57. Usage Guidelines
The general rule of thumb to successfully integrate into the world of social
media is to be the best you you can be. Share as much as you can before you
try to sell. Share because you care. Share what you find interesting. Share
what others have shared. Socialize. Become part of the community. Integrate
rather than inundate.
Now you’re ready to get out there and optimize.
58. Thank You
You can find out more about Independent Producers of America, LLC and download
more whitepapers at:
http://www.ipafamily.com
Copyright Independent Producers of America, LLC