This document provides instructions for real estate agents to get started and maximize their use of LinkedIn for business networking. It discusses setting up a LinkedIn profile, building connections with people in your network, joining groups, asking and answering questions, providing and requesting recommendations, making introductions, and keeping your status updated. The goal is to use LinkedIn to recruit agents, meet new clients, generate referrals, and further your real estate brand online.
LinkedIn is a powerful social media platform that connects colleagues and professionals, job seekers, companies, recruiters and industries. It is a great tool for raising your profile and organizing and keeping track of your education and job history and skills. Take a minute to go to the site and wander around a bit and get familiar with the layout.
LinkedIn is a great social media tool for business and professional networking. It is also the premier human resources forum for getting exposure to recruiters and employers and upping your chance of landing your dream job.
LinkedIn was launched in late 2002 and has grown to more than 467 million members in more than 200 countries. Professionals are signing up to join LinkedIn at a rate of more than two new members per second. It is your one-stop shop for career and professional networking.
The human resources field is being dramatically reshaped as a consequence of the digital economy. The rise of LinkedIn as a nexus point for job seekers, recruiters, and employers, is an indication and consequence of this transformation.
The social networking site has transformed how employers and prospective employees engage with one another, becoming an indispensable tool for employers seeking the right person to fill a specific position. Employers use the site both to connect with active job seekers and also to identify desirable candidates to contact, court and hire.
If you are an advisor, every day you’re not active on LinkedIn is a missed opportunity to connect with prospects, reinforce your value to clients, and build your credibility as a forward-looking investment expert.
Presentation at the National Military Spouse Employment Summit to a great gathering of military spouses already doing a very hard job while they promote themselves in their careers.
LinkedIn is a powerful social media platform that connects colleagues and professionals, job seekers, companies, recruiters and industries. It is a great tool for raising your profile and organizing and keeping track of your education and job history and skills. Take a minute to go to the site and wander around a bit and get familiar with the layout.
LinkedIn is a great social media tool for business and professional networking. It is also the premier human resources forum for getting exposure to recruiters and employers and upping your chance of landing your dream job.
LinkedIn was launched in late 2002 and has grown to more than 467 million members in more than 200 countries. Professionals are signing up to join LinkedIn at a rate of more than two new members per second. It is your one-stop shop for career and professional networking.
The human resources field is being dramatically reshaped as a consequence of the digital economy. The rise of LinkedIn as a nexus point for job seekers, recruiters, and employers, is an indication and consequence of this transformation.
The social networking site has transformed how employers and prospective employees engage with one another, becoming an indispensable tool for employers seeking the right person to fill a specific position. Employers use the site both to connect with active job seekers and also to identify desirable candidates to contact, court and hire.
If you are an advisor, every day you’re not active on LinkedIn is a missed opportunity to connect with prospects, reinforce your value to clients, and build your credibility as a forward-looking investment expert.
Presentation at the National Military Spouse Employment Summit to a great gathering of military spouses already doing a very hard job while they promote themselves in their careers.
Using LinkedIn 2013 presents many practical tips on this powerful networking tool. Thanks to Andy Priestner and Meg Westbury for 20 Top Tips and Tricks for 2013
and to Charles Hardy for Optimize Your Career using LinkedIn
Online & More: Is Your Digital Footprint in the Digital Age?Denny McCorkle
This is my session presentation for the Radius of Influence Legal Marketing Conference in Denver on May 1, 2015.
In this presentation I talked about the digital do’s and don’ts of defining, monitoring, and improving your digital footprint and brand identity.
This includes the importance of using the social web for search engine optimization, social media optimization, networking convergence, and as a personal learning network.
This document will serve as an how-to guide when trying to understand what LinkedIn is, why it is important to use, and how you can use your profile as a digital resume when searching for a new position.
Learn the basics of LinkedIn -
What is LinkedIn
Australian Social Media statistics
Why is LinkedIn important for Business Development
Why we should use LinkedIn
How to create a company page
4 steps to generate leads on LinkedIn
The 5 Principles of persuasion
Understanding LinkedIn analytics
How to export your LinkedIn connections
How to create a content plan for your posts
Where to source great images for your social media
How often to post on LinkedIn and what to post
Are you ready to take your LinkedIn experience to the next level? Then this guide is for you. We've packed it with tips, advice, and practical steps you can take to level up your LinkedIn experience. It's got everything from how to create the perfect profile, through to how to connect with the right people (and avoid the wrong people), plus information on how to use Groups and the LinkedIn Publishing Platform to your advantage. If you want to quit being a LinkedIn beginner and move to a more advanced experience on the most important professional network, it's time to Level Up Your LinkedIn Game.
My guide is split in to two sections. The first section, the ‘Beginner’s Step by Step Guide’ follows through the process of setting up your account, choosing your profile photo and designing your CV.
The second section, the ‘Expert Guide’, refers to clever more advanced ways to get the most out of LinkedIn. These include statuses, introductions and ways to use LinkedIn in your job search.
Throughout the entire guide there are handy ‘Key Tips’, things that I wish I had known from the beginning when I was setting up my account.
LinkedIn - one of the world most searchable social media website that helps professional search for opportunity. Whether you are seeking for a new career and you are hiring for a new talent. This social media website does the job perfectly.
In this presentation Social Media Business Coach LeikHong is going to share the tips and tricks how do you get rank and found when people run a search that match your talents.
First of all you goto have a All Star LinkedIn Profile. So how to built one? Check out this presentation.
Have fun!
Social Media Strategies for Career SuccessKalindi Garvin
Wondering how to leverage social media to advance your job search? This presentation, delivered at the Corridor Careers Job Fair on October 29, 2014, highlights features of LinkedIn, Facebook, Twitter, and Google+ and how to use them to your advantage to land your next job.
Using LinkedIn 2013 presents many practical tips on this powerful networking tool. Thanks to Andy Priestner and Meg Westbury for 20 Top Tips and Tricks for 2013
and to Charles Hardy for Optimize Your Career using LinkedIn
Online & More: Is Your Digital Footprint in the Digital Age?Denny McCorkle
This is my session presentation for the Radius of Influence Legal Marketing Conference in Denver on May 1, 2015.
In this presentation I talked about the digital do’s and don’ts of defining, monitoring, and improving your digital footprint and brand identity.
This includes the importance of using the social web for search engine optimization, social media optimization, networking convergence, and as a personal learning network.
This document will serve as an how-to guide when trying to understand what LinkedIn is, why it is important to use, and how you can use your profile as a digital resume when searching for a new position.
Learn the basics of LinkedIn -
What is LinkedIn
Australian Social Media statistics
Why is LinkedIn important for Business Development
Why we should use LinkedIn
How to create a company page
4 steps to generate leads on LinkedIn
The 5 Principles of persuasion
Understanding LinkedIn analytics
How to export your LinkedIn connections
How to create a content plan for your posts
Where to source great images for your social media
How often to post on LinkedIn and what to post
Are you ready to take your LinkedIn experience to the next level? Then this guide is for you. We've packed it with tips, advice, and practical steps you can take to level up your LinkedIn experience. It's got everything from how to create the perfect profile, through to how to connect with the right people (and avoid the wrong people), plus information on how to use Groups and the LinkedIn Publishing Platform to your advantage. If you want to quit being a LinkedIn beginner and move to a more advanced experience on the most important professional network, it's time to Level Up Your LinkedIn Game.
My guide is split in to two sections. The first section, the ‘Beginner’s Step by Step Guide’ follows through the process of setting up your account, choosing your profile photo and designing your CV.
The second section, the ‘Expert Guide’, refers to clever more advanced ways to get the most out of LinkedIn. These include statuses, introductions and ways to use LinkedIn in your job search.
Throughout the entire guide there are handy ‘Key Tips’, things that I wish I had known from the beginning when I was setting up my account.
LinkedIn - one of the world most searchable social media website that helps professional search for opportunity. Whether you are seeking for a new career and you are hiring for a new talent. This social media website does the job perfectly.
In this presentation Social Media Business Coach LeikHong is going to share the tips and tricks how do you get rank and found when people run a search that match your talents.
First of all you goto have a All Star LinkedIn Profile. So how to built one? Check out this presentation.
Have fun!
Social Media Strategies for Career SuccessKalindi Garvin
Wondering how to leverage social media to advance your job search? This presentation, delivered at the Corridor Careers Job Fair on October 29, 2014, highlights features of LinkedIn, Facebook, Twitter, and Google+ and how to use them to your advantage to land your next job.
OutFront is Keller Williams Realty's semi-monthly publication, focused on the Keller Williams advantage, success strategies among our associates throughout North America, and leading-edge strategies to help you to seize the shift in the real estate market to grow your market share. Each issue is distributed to all of our associates in the United States and Canada.
Are you a small business owner who is looking to leverage social media for building your business? Have you heard about LinkedIn and want to decide if it is an appropriate channel to use? Are you new to LinkedIn and want to learn more? Then this presentation will introduce you to LinkedIn, give you helpful tips on getting started and using LinkedIn for you or your business. For more information, please email us at info@teamandadream.com.
Presented by Lorena Funk to WorkSource "Launch Your Career" workshop attendees in Jacksonville, FL, on Sept. 15, 2011. Gives an overview of LinkedIn for beginners.
How to Web 2.0: Hands-On Guidance to Social Networking and New Technologies f...Leora Maccabee
Written materials to accompany my PowerPoint presentation at the Minnesota Continuing Legal Education's 2009 Midwest Intellectual Property Institute on September 25, 2009.
workshop on LinkedIn in HSTU Campus, main speaker Md. Al Masud, Professional freelancer and Founder Of TI vanilla. website www.itvanilla.com
Page: facebook.com/itvanilla
Group: facebook.com/groups/it.vanilla
This is an overview of how to use LinkedIn that can help you to create a professional profile. I train corporate accounts on this material and present regularly, so of course there is much more!
http://AspireLocal.com
LinkedIn is the largest social networking site used by many professionals around the world. If you're new to LinkedIn, here's a guide on how to start creating your professional profile.
Defense contractors can grow their business by raising their company’s profile, participating in “virtual trade show breakout rooms,” positioning themselves as experts, generating quality leads and making direct contact with key decision makers.
Scanning tenants in NYC requires a thorough and compliant approach to ensure you find reliable renters. For a positive rental experience, consider hiring a property management service. Belgium Management LLC specializes in NYC rental property management and tenant relationship management. We prioritize tenant satisfaction, making us a trusted name in New York property management. Our dedicated team ensures tenants feel valued and supported throughout their lease.
Investing In The US As A Canadian… And How To Do It RIGHT!! (feat. Erwin Szet...Volition Properties
=== Investing In The US As A Canadian… And How To Do It RIGHT!! (feat. Erwin Szeto) ===
Ever been curious about Real Estate Investing in the US?? At Volition, for the past 14 years, we have been focused on helping investors invest in over $250M of real estate and generate $100M of wealth in the Toronto market, but we are always open to learning more about other business models and learning from other investors.
The US has always been an intriguing market to invest in. But the US is a big place… if you’re interested in investing in the US, you probably have a lot of questions, like:
☑️ Specifically WHERE should you invest?
☑️ What are the best markets to invest in and why?
☑️ How much are property prices there?
☑️ What are the returns like?
☑️ What is cashflow like?
☑️ Compared to investing in Toronto or other cities in Ontario, what are the benefits / tradeoffs?
☑️ What ownership structure should I use?
☑️ What are the tax implications?
☑️ Can I get financing?
☑️ What are tenants like?
Enter Erwin Szeto, a longtime friend of Volition. Since 2005, Erwin Szeto and his team have navigated the challenging landscape of being landlords in Ontario. Now, they are shifting their focus and guiding their clients' investments toward the more landlord-friendly environment of the USA. This decision comes after assisting Canadian clients in transacting over $440,000,000 in income properties. Faced with issues like affordability constraints, tenant-friendly laws, rent control, and rental licensing in Canada, Erwin sees a clear opportunity in the U.S. Here, there is a significant influx of investments leading to the creation of high-paying manufacturing jobs. Erwin and his clients are poised to capitalize on these opportunities where landlord rights are stronger and there is no rent control.
To facilitate this transition, Erwin has partnered with and become a client of SHARE, a one-stop-shop U.S. Asset Manager. Founded by Canadians for Canadians, SHARE enables as passive an ownership experience as possible for landlords in the U.S., while still maintaining direct, 100% ownership.
Erwin is “Making Real Estate Investing Great Again”!!
Website: https://www.infinitywealth.ca/
Facebook: https://www.facebook.com/iwinrealestate and https://www.facebook.com/ErwinSzetoOfficial
Podcast: https://www.truthaboutrealestateinvesting.ca/
Instagram: https://www.instagram.com/iwinrealestate/ and https://www.instagram.com/erwinszeto/
Referans Bahcesehir which is being constructed, in the center of the most regional destination as Bahçeşehir, shines out with its central location and unique landscape including social facilities such as a fitness center, sauna, sports facilities, children’s playground and recreational areas.
Not only drawing attention for immediate surroundings including commercial centers and private schools but also providing the easily accessible location with closeness to Tem Highway and connection roads, ongoing construction of 3rd Bridge Connection roads and Metro Projects
Bahcesehir is a rising value in the great city of Istanbul… Located at a new transportation junction in the northwest of the City… Located at such a spot that the access roads for the 3rd bridge and for the 3rd Airport will reach the region in 2016. The Marmaray and the Subway will extend all the way to Referans Bahcesehir respectively in 2018 and 2019.
465 flats and 34 stores are designed with an outstanding approach and arranged with a unique perspective offering the following options: 1 plus 1, 2 plus 1, 3 plus 1, 3.5 plus 1, 4 plus 1, and 4.5 plus 1. It is planned so as to safeguard you and your loved ones based upon a modern, technological safety approach. As you experience the joy and luxury here, you will be content and feet at ease.
It is worth seeing both inside and outside with heart-warming cafes, tasty restaurants and elegant stores… And it is ready to offer a vivacious social life with a warm and cozy space design.
A folding swimming pool and indoor swimming pools, playgrounds, Turkish bath, sauna… It has them all. Everything you need for your well-being and for having a pleasant time will be at your service. You simply need to align the rhythm of life with the rhythm of Referans Bahcesehir.
https://listingturkey.com/property/referans-bahcesehir/
Urbanrise Paradise on Earth - Unveiling Unprecedented Luxury in Exquisite Vil...JagadishKR1
Immerse yourself in the epitome of luxury living at Urbanrise Paradise on Earth. These opulent 4 BHK villas, nestled off the prestigious Kanakapura Road in Bangalore, redefine elegance and sophistication. With meticulous craftsmanship, breathtaking design, and unparalleled amenities, Urbanrise Paradise on Earth offers a sanctuary where every moment is infused with luxury and serenity. Experience a life of grandeur and indulgence at this exclusive residential enclave.
Need MCA leads? No sweat! MCAs are great for small biz funding. Learn how to snag top-notch leads: businesses needing cash, with repayment ability, decision-makers, and accurate contacts. Use content, social ads, lead platforms, partnerships, and capture processes for quality leads.
https://www.leadgeneration.media/blog/b/streamline-your-mca-sales-process-with-pre-qualified-leads
Omaxe Sports City Dwarka stands out as a premier residential and recreational destination, offering a blend of luxury and sports-centric living. Located in the thriving area of Dwarka, this project by Omaxe Limited is designed to cater to modern lifestyle needs while promoting a healthy, active living environment.
Elegant Evergreen Homes - Luxury Apartments Redefining Comfort in Yelahanka, ...JagadishKR1
Experience unmatched luxury at Elegant Evergreen Homes, offering exquisite 2, 3, and 4 BHK apartments in the serene locality of Yelahanka, Bangalore. These meticulously crafted homes blend modern design with timeless elegance, providing a harmonious living environment. Enjoy top-tier amenities and a prime location, making Elegant Evergreen Homes the ideal choice for discerning homeowners.
Oeiras Tech City, Developed by RE Capital and REIG, Will Become Lisbon's Futu...Newman George Leech
Oeiras Tech City, a historic development in the Oeiras municipality of Lisbon, is acquired by RE Capital and REIG. It is located on a 93,000-square-meter plot of land and combines co-living, business, and residential areas. It highlights ESG principles and is close to Tagus Park, which improves the urban landscape of Lisbon.
Simpolo Tiles & Bathware
Tile ho,
toh Simpolo.
Since the first steps were taken in 1977, Simpolo Ceramics has carved its niche as a consistently growing organisation with unparalleled innovation and passion rooted in simplicity.
We endure gratification for every experience we offer, created to share something meaningful. It may not resonate with the majority, but that makes us a class apart. If only a handful were to understand the purpose of our existence, we would be proud to have found our believers. Rather, people with whom we can share our beliefs.
VISUALIZER
Design your space in your style with our very own Visualizer. Now, you can choose the tiles of your liking from our wide selection and see how they would look in a space. Select the tile from the multiple options and the visualiser will replace the surfaces in the image with the selected tiles. This way, instead of just your imagination, you can choose the tiles for your place by getting an actual picture of how they would look in a space. So, design your space the way you desire digitally and implement it in real life to get the best results!
You can also share this visualiser with others to help them design their space.
Committed to delighting customers with world-class ceramic products and services. Make Simpolo synonymous with the best quality and set new benchmarks of excellence for all stakeholders. Pursue best business practices with utmost integrity to make Simpolo an exciting organisation to work with, for vendors, channel partners, investors and employees alike.
Gain worldwide recognition in the field of ceramic building products through Research and Innovation and bring an enhanced lifestyle within reach for every household.
500 acres of brilliance await you here at Riverview City which offers modern living, effortless convenience, and a beautiful natural setting. It is a mega township by Magarpatta City in Loni Kalbhor, Pune. Enjoy easy access to work, schools, and fun while experiencing a perfect work-life balance.
Visit - magarpattacity.developerprojects.in
Flat available for sale
Location- Tupudana, Ranchi
Savitri enclave
Area- 3BHK
Rate- 4000/sq.ft.
Super Build Up Area-1629 sq.ft.
Build-up area-1253 sq.ft.
Rate- 65lakh16k(approx)
Floor available- Flat available in all floor(G+12)
Balcony- 2
Washroom- 2
Parking - CAR PARKING
Amenities- Joggers track,temple, children's park,gym,banquet hall (5 Lakh)
Possession year (Handover year)- Dec 2025
Outside View from the apartment and flat balcony is very beautiful.
For more information contact AASHIYANA STAR PROPERTIES
7766900371
Lixin Azarmehr, a Los Angeles-based real estate development trailblazer, co-founded JL Real Estate Development (JL RED) in 2015 and serves as its CEO. Her expertise has propelled the firm to specialize in luxury residential and mixed-use commercial projects, with a portfolio that features upscale retail spaces and sophisticated care facilities.
The SVN® organization shares a portion of their new weekly listings via their SVN Live® Weekly Property Broadcast. Visit https://svn.com/svn-live/ if you would like to attend our weekly call, which we open up to the brokerage community.
Presentation to Windust Meadows HOA Board of Directors June 4, 2024: Focus o...Joseph Lewis Aguirre
Presentation to Windust Meadows HOA Board of Directors June 4, 2024: Focus on Public Safety as Job #1, Engagement, Wealth of HOA, Branding, Communication, Culture, Civic Responsibility
Rixos Tersane Istanbul Residences Brochure_May2024_ENG.pdfListing Turkey
Tersane Suites Residences is a luxurious real estate project located in the heart of Istanbul, next to the beautiful Golden Horn. This unique development offers hotel concept residences with Rixos management, making it the perfect choice for both homeowners and investors.
The Tersane Suites Residences offers a wide range of options, from studio apartments to spacious four-bedroom units, all designed to the highest standard. The suites are finished with high-quality materials and feature modern, open-plan living spaces, fully-equipped kitchens, and large balconies with stunning views of the city and sea.
One of the standout features of Tersane Suites Residences is the Rixos management, which provides a truly exclusive and upscale living experience. Residents will have access to a range of luxury amenities, including a fitness center, spa, and indoor and outdoor swimming pools. Plus, the on-site restaurants and cafes provide a taste of the local and international cuisine.
The Tersane Suites Residences also offers a great opportunity for investors, as it provides a rental guarantee program. This means that investors can enjoy a steady income stream, with the peace of mind that their property is being managed by a reputable and experienced team.
The location of Tersane Suites Residences is also unbeatable, with easy access to the city’s main transportation links and within close proximity to the historic center, making it the perfect base for exploring all that Istanbul has to offer.
BricknBolt Understanding Load-Bearing Walls and Their Structural Support in H...BrickAndBolt
Load-bearing walls are the backbone of any home construction, providing crucial structural support that carries the weight of the house above. For companies like Brick and Bolt Mysore and Bricknbolt Faridabad, understanding and properly implementing these elements are key to constructing safe and durable buildings.
Torun Center Residences Istanbul - Listing TurkeyListing Turkey
THERE IS LIFE IN ITS CENTER!
The most energetic spot of the city that will add utterly different pleasures to your life, with a park that will make Istanbul breathe, delighting indoor and outdoor bistros, cafes, restaurants, the brand-new Food Hall concept, where dozens of unique tastes are served together, market area, cinema, theater, fitness club, SPA and event venue...
All the pleasures that will enrich your lives are awaiting you on the most beautiful side of the city, at Torun Center Residences. In Mecidiyeköy, where the heart of Istanbul beats, business, life and entertainment opportunities are located at the exact center, at Torun Center, the most beautiful side of the city.
Penthouse apartments and different styles of flats from 1 + 1 to 4 + 1, from 100 to 425 square meters in a 42-story residence tower, have been designed for those who want to live in the center of magnificence. Torun Center is the redefinition of a better life with specially landscaped floor gardens, apartment options with private balconies, and automatic glass systems equipped with Trickle Ventilation that offers clean air comfort.
Business and life in the same place
Excellent service
Torun Center has many delightful details, from a swimming pool to sunbathing and resting terrace. With 24/7 concierge services, 24/7 security, valet, technical service, closed-circuit camera system (CCTV), central heating and cooling system, it makes your life easier.
Delightful details
The two-story Torun Center Lounge, with its indoor and outdoor seating areas, children's playroom, private dining and TV lounge, promises unforgettable memories to you and your loved ones with its unique Istanbul view.
Neighboring to the most pleasant square of Istanbul
A few steps from the Torun Center Residences, you can reach the city's most modern city square and open the doors of a quality city life. Torun Center Residences brings together on the same project the long-awaited city life for Istanbul and gourmet restaurants, cafes, gym and SPA, and state-of-the-art cinema and Artı Stage, hosting the most famous plays of the season.
Located at the intersection of alternative public transportation options such as the metro and Metrobus, Torun Center comes to the fore as the most accessible office for both sides of Istanbul. With a central location and rich transportation lines, Torun Center offices make life easier for employees and increase productivity.
Brigade Insignia offers meticulously designed apartments with modern architecture and premium finishes. The project features spacious 3,3.5,4 and 5 BHK units, each thoughtfully planned to provide maximum comfort, natural light, and ventilation.
https://www.newprojectbangalore.com/brigade-insignia-yelahanka-bangalore.html
1. KELLER
WILLIAMS
R E A LT Y
101
Getting Started
with LinkedIn
Brought to you by Keller Williams Realty
2. K E L L E R W I L L I A M S R E A LT Y P R E S E N T S : 101
Link up with LinkedIn
Recruit agents, meet new clients and generate referrals through digital networking
LinkedIn is where social media meets business networking, and as of July 2010, its
users numbered more than 70 million. LinkedIn can help you make better use of
your professional network and help you generate leads. Facebook may have more
consumer members, but LinkedIn is the leading business networking site on the Web.
By setting the stage to network efficiently in the digital world, you can further your
real estate brand online, exchange information with colleagues and stay abreast
of topics your contacts are discussing. Getting started is easy and offers you an
inexpensive way to market your real estate expertise online.
In this guide, you’ll learn about LinkedIn and how to do the following:
1. Establish your image
2. Build your network
3. Effectively manage your
contacts
LinkedIn Quick Facts:
• More than 70 million
members in over 200
countries
• A new member joins
approximately every second
• About half of all members are outside the United States
• Executives from all Fortune 500 companies are members
1
3. K E L L E R W I L L I A M S R E A LT Y P R E S E N T S : 101
1. Getting Started on LinkedIn
A. Sign Up for LinkedIn Account
Joining LinkedIn is free. Just go to LinkedIn.com, look for the “Join LinkedIn
Today” box and enter your first and last name and email address, then choose
a password. LinkedIn also offers premium versions. You can choose a Business
account for $24.95 a month, a Business Plus account for $49.95 a month, an
Executive account for $99.95 a month or a LinkedIn Talent Advantage account
for recruiters (cost varies).
Essentially, the Business,
Business Plus and Executive
accounts give you access to
features and functions that let
you send more invitations to
connect, send mail through
LinkedIn’s internal InMail
system, conduct reference
searches, and complete other
networking-oriented tasks
you can’t do with the free
account.
We suggest signing up for the free account first, then determining if you need
those extra features.
2
4. K E L L E R W I L L I A M S R E A LT Y P R E S E N T S : 101
B. Create Your LinkedIn Profile
Your LinkedIn “profile” is a summary of your professional experience, interests
and capabilities. LinkedIn calls it your “public face” on its business network.
Your profile is what other LinkedIn members see when they search for you or
when they search for keywords you use to describe yourself. You can choose to
make your profile public so nonmembers can find you, or keep it private.
Remember: If you make your profile public, search engines like Google will list it in relevant
search results.You may find that your LinkedIn profile ranks first on Google when you type
in your name, so be sure to take the time to create a solid one! You control what people see.
To create or edit your profile,
click the “Edit My Profile” tab
on the LinkedIn home page.
This quick overview offers
your name, location, current
title, past positions, education,
recommendations, and links to
your Websites, in summary. If
you click “View My Profile,” this
is what people will initially see
about you. LinkedIn stresses
the importance of a complete
profile to maximize your
networking possibilities.
As you move through your profile setup, you’ll see an area where you can add a
professional photo. This allows people to quickly identify you. Much like the phone
book, it’s common for there to be many people with the same name. Adding a
photo lets your network know it’s really you.
3
5. K E L L E R W I L L I A M S R E A LT Y P R E S E N T S : 101
Below your name, you have the opportunity to include a headline. Many people don’t
spend much time considering this part of the profile–and that’s a mistake. Much like
a newspaper headline grabs the attention of its readers, your profile headline can
compel connections–and potential connections–to take a few minutes to get to know
you better. The goal of the headline is to help you stand out from the real estate pack.
Instead of writing, “Real estate agent with 15 years of experience,” get more descriptive.
Here’s a good example: “Client-driven real estate agent helping buyers in Los Angeles find
their dream home.”With this headline, you’ve demonstrated a commitment to customer
service, and focused on the area you serve. At a glance, readers can discover your motivation
and goals, whether it’s a specific neighborhood, real estate type or other niche.
In the Summary section of the profile, summarize your professional experience–and
your goals–so your network can get a quick glimpse of your background and interests.
Think of this as an elevator pitch. This section also offers a Specialties field that lets
you list your real estate niches, the neighborhoods you work or related skills.
Tip: Like Facebook, you can select
a “Vanity URL” for your public
profile. This gives you a custom Web
address you can use to promote your
profile in emails, on business cards
and on your blog to make it easier
for people to connect with you. You
can also download a code that lets
you display a LinkedIn logo in your
emails or Websites, which will direct
individuals to your LinkedIn account.
In the Experience field, share your professional experience. Much like a résumé, you
offer the company, title and dates of employment. You can describe what the company
does and what your responsibilities and accomplishments were. By making this as
complete as possible, you open the door to more potential connections.
4
6. K E L L E R W I L L I A M S R E A LT Y P R E S E N T S : 101
Next you’ll find the Education field. List the schools you’ve attended, the dates and
the activities or societies you participated in. Listing your education is a smart way to
potentially expand your network because others who attended the same schools or
specialize in the same field may want to connect with you.
As its name suggests, the Additional Information field gives you the opportunity to
share more about yourself. You might list hobbies, Websites and blogs; honors and
awards; groups and associations; or other information that might help you make a
connection with people.
C. Manage Your Account Settings
Before you launch out into your business networking activities on LinkedIn, it’s
important to review your account settings. You can access this area by clicking on the
“Settings” tab at the top righthand corner of the home page.
From the Settings page, you can
change your password and your
primary email address associated
with the account, make privacy
decisions about who can see your
profile and status updates, and
designate how you receive email
notifications when people contact
you through LinkedIn–and much
more.
Tip: If you are getting so many
emails through LinkedIn it’s
distracting you during your workday, you can choose not to be contacted via email
with requests and questions from members. Instead, you can log in to LinkedIn and
check your mail there.
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7. K E L L E R W I L L I A M S R E A LT Y P R E S E N T S : 101
2. Build Your Network
A. Search for People You Know
With a rock-solid professional profile, it’s time to start building your network. The
easiest way to begin is to search for people you already know. You can start with
friends, family, and, of course, Keller Williams associates. Also look for partners,
customers, suppliers and others you do business with. You can even search for
classmates from your college or university. You can search in one of several ways:
Use the search function at the top right-hand corner of the LinkedIn home page.
When you find someone you
know, send an invitation to
connect.
Check the “People You May
Know” box right below the
search box. This will list people
that LinkedIn thinks you might
have some connection with
based on the connections you
launched your account with.
Click the “Add Connections”
link in the top right-hand navigation. There you’ll find a “Colleagues” tab. When
you click it, it lets you check for people who have worked at the same companies
you have, now or in the past. Likewise, the “Classmates” tab lets you check for
classmates you may know from schools you’ve attended.
Tip: Posting your LinkedIn profile on your other social networking accounts,
such as Facebook and Twitter, can also generate new connections. Also, add
customized buttons to your blog or Website that compels your business network
to hook up with you on LinkedIn, and include your LinkedIn profile on your email
signature. This way, everyone you email is encouraged to invite you to join their
network.
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B. Integrate Web-Mail Contacts
Click the “Add Connections” link in the top right-hand navigation. This will
open up a page that gives you the ability to search your email contacts
from Hotmail, Gmail, Yahoo and AOL to find people you already know.
In the “Add Connections” section, you can also enter email addresses of
people you want to invite to LinkedIn in the “Enter Email Addresses” box.
C. Beware of Spamming
Much like going to a chamber of commerce meeting, there’s a right way
and a wrong way to build your contact list. So take caution: If you send
invitations to people you don’t know, they have the option to report it
to LinkedIn, and you could be banned from the service for what they
consider “spammy behavior.” Be sure to mention your mutual connection
if you send an invitation to connect with someone you haven’t directly
met.
Hint: Rather than blindly inviting people you don’t know–but would like to
connect with–and getting marked as a spammer, ask for an introduction
with the “Get Introduced” link. This allows you to ask one of your active
connections to make an introduction to one of their connections that
you aren’t yet connected with. By the same token, don’t abuse LinkedIn
to send unsolicited marketing messages to your contacts. This is also
considered spam-like behavior.
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9. K E L L E R W I L L I A M S R E A LT Y P R E S E N T S : 101
4. Start Networking
A. Join Groups
Be sure to sign up for specific networking groups on LinkedIn. This helps you
discover the most popular discussions in real estate, and you can let your
voice be heard through your comments while you also see what top influencers
are saying about various real
estate topics. When you join
a group, you can also invite
members of that group to
connect with you based on
your mutual interests. You
can search for groups in the
search box on the home page
or by clicking “Groups” in the
navigation bar across the top.
Here are some of the most popular real estate groups on LinkedIn:
• Real Estate Connect – Inman News
http://www.linkedin.com/groups?gid=59&trk=anetsrch_name&goback=.
gdr_1278016224589_1
• National Association of REALTORS®
http://www.linkedin.com/groups?gid=90005&trk=anetsrch_name&goback=.
gdr_1278016224589_1
• Real Estate Open Networkers – eRealEstateSocial.com
http://www.linkedin.com/groups?gid=97046&trk=anetsrch_name&goback=.
gdr_1278016224589_1
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B. Ask and Answer Questions
LinkedIn Answers lets you ask a question and get answers from members of your
network. You might ask, “Can you recommend a good title company in Boston?” Your
network can offer suggestions. Likewise, you can answer questions people in your
network ask. Answering questions is a good way to deepen relationships–and build
credibility–in the digital networking world.
Remember: If you are going to ask and
answer questions, ask insightful ones
that spark a meaningful discussion and
offer thoughtful answers that reflect your
expertise. Asking trivial questions could
be viewed as an annoyance, and tossing
out pat answers or quick responses
doesn’t reflect your personal brand in a
positive light. This is your opportunity to
shine.
C. Ask For and Give Recommendations
Recommendations can set you apart from the rest of the LinkedIn population
and help you make the connections you need to drive business growth. LinkedIn
recommendations are considered more pure than testimonials on your Website
because you can’t directly edit them. You can just accept them or decline to post
them.
Log in to the LinkedIn home page and click the “Recommendations” link under the
“Profile” tab. You’ll see another link that says “Request Recommendations.” This is a
three-step process:
• Identify the job for which you’d like a recommendation.
• Choose people who would be the most appropriate to offer that
recommendation.
• Write notes to them explaining why you need their recommendation.
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Hint: Keep in mind that you don’t need recommendations from all of your
LinkedIn connections. The quality of your recommendations is more important
than the quantity. LinkedIn considers your profile complete when you have
three recommendations.
People always appreciate
getting a strong
recommendation and it
often prompts a return
recommendation, so
consider giving a few before
requesting them.
One strategy is to write 10
recommendations every day
for a week. You don’t have to
write a Pulitzer Prize-winning
paragraph. Just a few honest
sentences about your connection’s unique qualifications will do. Odds are that
if you write 50 recommendations in a week, you’ll get at least 10 or 15 in
return–maybe more. If you do this for several weeks, you could end up with
dozens of recommendations on your profile.
D. Make Introductions
LinkedIn has an “Introductions” feature that lets you contact users in your
network and ask for an introduction to people you’d like to be connected with.
But it works both ways–you can also make introductions on behalf of others.
Here’s how it works: At the top of a member’s profile is a link to “forward the
profile.” You can click that link and forward the person’s profile to one of your
connections with a note of introduction. Alternatively, you can send a message
to both of your connections and suggest they connect with one another.
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E. Keep Your Status Up-to-Date
You’ll see a “Network Activity” box on your LinkedIn profile page. This is where
you can share professional updates with your network. You might talk about a
current real estate listing, a major sale, an award won, a group joined or a bit of
information that your connections
would find valuable.
Warning: So much of digital
networking means providing
value to your connections. Don’t
abuse the status box as a listing
marketing tool only–focus on
providing helpful information
about the industry, and pepper in
comments about yourself and your
listings in creative ways.
F. Connect Twitter to LinkedIn
LinkedIn also lets you connect your account to Twitter. When you set your status
on Twitter, it feeds your status on LinkedIn. On your “Network Activity” box–this
is where you offer status updates–you will see a Twitter symbol with a check box.
Clicking through the setup process will allow you to specify which Twitter account
you’d like to sync or display on your LinkedIn profile.
Warning: Chances are you have different audiences for Twitter and LinkedIn.
Think before you decide to integrate them. The good news is you choose to post
LinkedIn updates to your Twitter account on a case-by-case basis instead of
automatically sending every update as a tweet. In your Twitter settings, which
are available by clicking the Twitter logo under your status box, you can choose
to “Share only tweets that contain #in.” So when you want to share your LinkedIn
status with your Twitter followers, just end your update with #in.
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G. Other Ways to Network
You can get creative with networking on LinkedIn with a small-time investment.
For example, you can promote your blog on LinkedIn with third-party apps. You
can also create LinkedIn ad campaigns, or even launch an event. And don’t forget
to install the LinkedIn smartphone app on your BlackBerry or iPhone, so you can
respond more quickly to connection requests, questions and more.
5.Where to Find KW on LinkedIn
• LinkedIn:
http://www.linkedin.com/companies/keller-williams-realty
• Profile for Mo Anderson, vice chairman for Keller Williams Realty
http://www.linkedin.com/pub/mo-anderson/6/539/79
• Profile for Jay Papasan, vice president of publishing and executive editor for
Keller Williams Realty
http://www.linkedin.com/in/jaypapasan
• Profile for Cary Sylvester, executive
director of technology for Keller
Williams Realty
http://www.linkedin.com/in/
carysylvester
• Profile for Bryon Ellington, chief
products officer for Keller Williams
Realty
http://www.linkedin.com/pub/bryon-ellington/5/128/a5
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