Create, manage and optimize a social media campaign analyzing the search trend about location and activities related, defining a primary and a secondary strategy and then leading a generation campaign.

1. VA N E S S A B O C C H I
NA TA L I A P O P OVA
F I L I P P O M A RO N G I U
KO R AY K A R BAY
SAINT HUBERTUS RESORT

2. THE RESORT

3. THE EXPERIENCE
UNIQUE
Location
Dining Service
Well-being

4. WEBSITE ANALYSIS
Homepage Different sections Booking section

5. LEAD GENERATION FORM

6. WEB SITE ANALYSIS
Languages

7. Good money for value?!
Best guardanteed!

8. PHOTOGALLERY

9. BETTY & THE SPA

10. WEBSITE ANALYSIS
Easy to navigate

11. INFORMATION
Resort
Apartments
Services
Dining
Wellness
Prices
Contacts
Cervinia
Booking on line

12. WINTER SEASON

13. PROMOTIONS
Skiing and welllness
Skii for free
6+1=6

14. SUMMER SEASON

15. SOCIAL PROFILE ANALYSIS

16. IMPLEMENTATION AREA
TYPE OF POSTING: Essential.
One way communication . Not
involving.
PICTURE: Monotematic pictures
( only landscapes)
VIDEOS: Only one. More nedeed.

17. IMPLEMENTATION AREA
Crisis management!

18. PRIMARY & SECONDARY STRATEGY
Ø TARGET
Ø STRATEGIES
Ø ENGAGEMENT
Ø FAN GROWING
Ø EDITORIAL PLAN

19. EVENTS that could create a CRISIS