This document discusses social media and its uses in education. Social media includes tools like Twitter, Facebook, blogs, and YouTube that engage users in conversation. For education, social media allows for connecting, networking, influencing, marketing and administration. However, there are also challenges like age restrictions, cyberbullying, stranger danger, and teachers' dual roles. The document provides examples of using social media collaboratively for school sports teams through secure platforms like Edmodo, and for marketing teams through Facebook pages and engaging digital content shared across multiple tools.

1. Social Media
Communication & Collaboration
in the 21st Century
Shane Pilkie & Tim Wicks
NT DET

2. http://www.flickr.com/photos/shareski/2655113202/

4. What is Social Media?

5. Any web 2.0 tool that
engages the user in conversation

6. Any web 2.0 tool that
engages the user in conversation

7. Twitter

8. Facebook

9. Blogs

10. You Tube

11. and many, many more...

12. Socialnomics 2012 Video
http://www.youtube.com/watch?v=ZQzsQkMFgHE

13. What are The Positives for
Education?

14. What are The Positives for
Education?
Connecting

15. What are The Positives for
Education?
Connecting
Networking

16. What are The Positives for
Education?
Connecting
Relationships Networking

17. What are The Positives for
Education?
Connecting
Influencing
Relationships Networking

18. What are The Positives for
Education?
Marketing
Connecting
Influencing
Relationships Networking

19. What are The Positives for
Education?
Marketing
Connecting
Influencing
Relationships Networking
Admin

20. What Are Some of the
Challenges and Issues?

21. What Are Some of the
Challenges and Issues?
Age Restrictions

22. What Are Some of the
Challenges and Issues?
Age Restrictions
Cyber bullying

23. What Are Some of the
Challenges and Issues?
Age Restrictions
Forever
Cyber bullying

24. What Are Some of the
Challenges and Issues?
Age Restrictions
Forever
Cyber bullying
Stranger Danger

25. What Are Some of the
Challenges and Issues?
Age Restrictions Management
Forever
Cyber bullying
Stranger Danger

26. What Are Some of the
Challenges and Issues?
Age Restrictions Management
Forever
Teachers as friends
Cyber bullying
Stranger Danger

27. Social Media in School Sport
1. Collaborative Environments for Teams
2. Marketing and Promotion

28. Collaborative Environments
for Teams
• Secure environment
• Platform independent
• Teachers, Coaches, Students, Parents
• Information

29. Edmodo

30. Marketing with Social Media
• Create content that attracts attention
• Encourage readers to share
• Reach audience quickly
• Use a number of social media tools

31. Facebook Pages

32. Marketing with Social Media

33. Digital Citizenship

35. Contact Us
Shane Pilkie Tim Wicks
shane.pilkie@nt.gov.au tim.wicks@nt.gov.au
@shanepilkie @wickstim
www.det.nt.gov.au/ntp
DEPARTMENT OF EDUCATION AND TRAINING www.det.nt.gov.au