This presentation was given by Professor Steven Boyages to a conference hosted by NICTA on the use of better listening tools for social media

1. Better Tools for Listening:
Social Media Monitoring and
Analysis
A HEALTH-E APPROACH TO SOCIAL MEDIA:
EXPERIENCES IN THE HEALTH SECTOR
PROFESSOR STEVEN BOYAGES
STEVE.BOYAGES@GMAIL.COM
WEDNESDAY, 22 AUGUST 2012

2. Care
Communication
Collaboration
Coordination
Clinical Care
Models
Health Services are about..

3. Linking People to Place and Services
Self
Care
Social
Independence
People
Medical
Hospital
Care

4. We need to embrace social media

8. Risk Benefit
Improved
Authority
experience
Information Collaboration
Reputation Communication
Time/Productivity Engagement

9. A Beginning

10. LinkedIn Groups and subgroups

11. Facebook

14. Value Dimensions Matrix
Reach Richness
Social
Media
Impact or
Disruption
Influence

17. Google Flu Trends

18. Google Trends Vitamin D

19. Health E Approach
 Start somewhere.
 LinkedIn
 Twitter
 Facebook
 Be courageous.
 Not stupid
 Have a policy
 Moderate the sites
 Interact with your communities
 Listen
 Engage
 Respond