If your government agency is struggling to decide whether they need to use social media and if so, which platform, or if they are better served with a website, this slideshare may help you.
SeeClickFix Webinar: Local Government Social Media TrainingCaroline Smith
Want to develop your own local government social media strategy? Ron Cochran of the City of Malden, MA and Chris Floore of Macon-Bibb County, GA give their tips & tricks.
Managing Media Before, During, & After an IncidentMichelle Hundley
This presentation provides advice and guidelines on how to develop a good working relationship with local media, as well as how to manage their participation during an incident or crisis, and finally how to maintain your relationship afterwards.
Fear free emergency preparedness with social mediaDan Cohen
Using social media for fear free emergency preparedness - Prepare for Health!
This is a joint effort between CARD - Collaborating Agencies Responding to Disaster & the Alameda County Public Health Department.
SeeClickFix Webinar: Local Government Social Media TrainingCaroline Smith
Want to develop your own local government social media strategy? Ron Cochran of the City of Malden, MA and Chris Floore of Macon-Bibb County, GA give their tips & tricks.
Managing Media Before, During, & After an IncidentMichelle Hundley
This presentation provides advice and guidelines on how to develop a good working relationship with local media, as well as how to manage their participation during an incident or crisis, and finally how to maintain your relationship afterwards.
Fear free emergency preparedness with social mediaDan Cohen
Using social media for fear free emergency preparedness - Prepare for Health!
This is a joint effort between CARD - Collaborating Agencies Responding to Disaster & the Alameda County Public Health Department.
TITLES
SOCIAL MEDIA
WHAT IS SOCIAL MEDIA
WHY SOCIAL MEDIA IS IMPORTENT
WHAT IS SOCIAL MEDIA MARKING
BENEFITS FOR STUDENTS AND BUSINESS
NEGATIVE IMPACT
TYPES OF SOCIAL MEDIA
TWITTER
FACEBOOK
YOUTUBE
INSTAGRAM
LINKEDIN
TELEGRAM
ADVANTAGE OF SOCIAL MEDIA
DISADVANTAGES OF SOCIAL MEDIA
HOW TO USE SOCIAL MEDIA SAFELY
CONCLESION
Are you the most tech savvy person at your nonprofit? Do you suddenly find yourself in charge of tech projects, like managing your nonprofit’s website, social media, CRM and emails? Are you often overwhelmed because you don’t have an IT background? Don’t worry, you’re not alone.
Tierney Smith (TechSoup Canada) and Charity Gaspar (Community Living North Halton) will help you, the accidental techie, learn how to successfully manage your nonprofit’s IT projects -- all without a background in tech.
3Fold Communications Intro to Social Media TrainingLesley Miller
This social media training was prepared for Sacramento's Nonprofit Resource Center on 6/23/09. The three hour training covers an introduction to social media, and specifically focuses on blogging, Twitter, Facebook, LinkedIn, MySpace, Delicious, Flickr and YouTube.
Social media & strategy for nonprofits: Spirit & PlaceBohlsenPR
Social media training slideshow for partner organizations participating in Spirit & Place Festival, 2011 "The Body"
Strategy and best practices for nonprofits
What Do Journalists Want: New Rules of Media Relations in the Digital EraCommPRO.biz
MyPRGenie and CommPRO.biz conducted an in-depth media survey of journalists across various beats to uncover emerging media trends, asking how reporters prefer to field pitches and press releases in the digital era and how companies can use social media to work more effectively with the press. This presentation covers the survey results and was featured in a webinar presentation on 4.29.11 featuring 3 top journalists and PR executive Ted Birkhahn, from Peppercom. It also included a FREE WHITE paper, available here: http://bit.ly/newmediatips. The recorded version fo the webinar will be available on May 3.
Nachie Marquez from the City of Chandler detailed how the City of Chandler uses various Social Media Platforms, and helps dispells some of the fears, myths of Social Media at Pinal County Town Hall on April 29, 2010.
A comprehensive guide for Public Relations professionals on how to get to know media contacts better, pitch them more effectively and get more coverage for stories.
TITLES
SOCIAL MEDIA
WHAT IS SOCIAL MEDIA
WHY SOCIAL MEDIA IS IMPORTENT
WHAT IS SOCIAL MEDIA MARKING
BENEFITS FOR STUDENTS AND BUSINESS
NEGATIVE IMPACT
TYPES OF SOCIAL MEDIA
TWITTER
FACEBOOK
YOUTUBE
INSTAGRAM
LINKEDIN
TELEGRAM
ADVANTAGE OF SOCIAL MEDIA
DISADVANTAGES OF SOCIAL MEDIA
HOW TO USE SOCIAL MEDIA SAFELY
CONCLESION
Are you the most tech savvy person at your nonprofit? Do you suddenly find yourself in charge of tech projects, like managing your nonprofit’s website, social media, CRM and emails? Are you often overwhelmed because you don’t have an IT background? Don’t worry, you’re not alone.
Tierney Smith (TechSoup Canada) and Charity Gaspar (Community Living North Halton) will help you, the accidental techie, learn how to successfully manage your nonprofit’s IT projects -- all without a background in tech.
3Fold Communications Intro to Social Media TrainingLesley Miller
This social media training was prepared for Sacramento's Nonprofit Resource Center on 6/23/09. The three hour training covers an introduction to social media, and specifically focuses on blogging, Twitter, Facebook, LinkedIn, MySpace, Delicious, Flickr and YouTube.
Social media & strategy for nonprofits: Spirit & PlaceBohlsenPR
Social media training slideshow for partner organizations participating in Spirit & Place Festival, 2011 "The Body"
Strategy and best practices for nonprofits
What Do Journalists Want: New Rules of Media Relations in the Digital EraCommPRO.biz
MyPRGenie and CommPRO.biz conducted an in-depth media survey of journalists across various beats to uncover emerging media trends, asking how reporters prefer to field pitches and press releases in the digital era and how companies can use social media to work more effectively with the press. This presentation covers the survey results and was featured in a webinar presentation on 4.29.11 featuring 3 top journalists and PR executive Ted Birkhahn, from Peppercom. It also included a FREE WHITE paper, available here: http://bit.ly/newmediatips. The recorded version fo the webinar will be available on May 3.
Nachie Marquez from the City of Chandler detailed how the City of Chandler uses various Social Media Platforms, and helps dispells some of the fears, myths of Social Media at Pinal County Town Hall on April 29, 2010.
A comprehensive guide for Public Relations professionals on how to get to know media contacts better, pitch them more effectively and get more coverage for stories.
Using Social Media to Reach Your Tribe - RoanokeOutside.comRoanokeOutside.com
What's your story? Who's telling your story? Who is your tribe? What is a tribe? How are you connecting your tribe?
Using simple social medial tools (blog, Twitter, and Facebook) to connect your community of users.
Slides used in the ITEM3 / Purple Zebra Social Media Workshops for voluntary sector organisations on September 7th (Voluntary Action Leicestershire) and 13th (Community Action Derby). Presented by Paul Webster
Whether you’re taking over a community asset, drawing up your neighbourhood plan or helping to reshape public services, drawing attention to your project through your local newspaper, radio station or television network can help you gain support from your community and influence decision-makers.
This guide and press release template will help you engage local journalists so they cover your story, giving your project a publicity boost.
Get started building your social media presenceDebi Katsmar
Businesses have been getting in on the action as well—building lively social communities and discovering a powerful new tool for engaging with customers online. And, by combining social media with email marketing, have found yet another way to stay top-of-mind and well connected with their target audience.
Amanda Eyer of atLarge and Susie Bowie of the Community Foundation of Sarasota County's Nonprofit Resource Center host a basic session on social media for Sarasota & Manatee County nonprofits.
Slides from the Social Media for Organisations 1 day workshop.
This was delivered on 20th July 2012 to local infrastructure and support provider organisations at Nottingham CVS.
It is an overview of social media and an introduction to a wide range of social media too
Using Social Media to Promote Your Non-Profit Event or BusinessAnyssa Jane
This is a talk Anyssa from The Communication Studio gave to The Fraser Valley Event Planning Association on March 26, 2013. She spoke about take care to build a plan, segment your lists so you can be ready to mobilize them, and have press packages ready in case you are a success! If you would like us to come out to your non profit group or would like your staff to understand social media better please contact us at www.communicationstudio.ca
Social Media 101: Things Have Changed Since School Let Out - John BlueJohn Blue
This presentation was shared via a National Agri-Marketing Association webinar on September 14, 2017. This SlideShare contains the slides and notes of the presentation, typos and all.
Links mentioned in the presentation can be found at http://bitly.com/some-101-ref-info
John Blue, with Truffle Media Networks, offers information on how social media from the last couple of years has changed and what those changes mean to your practices in public relations, marketing, and advertising.
Additionally, John provides strategic digital planning information on monitoring & measuring the social spaces of the future, along with approaches to understanding a social channel's value for campaigns.
Slides from the Social Media Workshop delivered on behalf of Thornbury Volunteer Centre for community groups in South Gloucestershire on 12th September 2013.
This is the talk I gave at Goodwill's Summer Learning event in Atlanta, GA on August 10, 2010. It covers how to help your employees go online and socialize your brand, how to measure their efforts, and how to handle some archetypes of social media crises.
Presentation by Jared Jageler, David Adler, Noelia Duchovny, and Evan Herrnstadt, analysts in CBO’s Microeconomic Studies and Health Analysis Divisions, at the Association of Environmental and Resource Economists Summer Conference.
What is the point of small housing associations.pptxPaul Smith
Given the small scale of housing associations and their relative high cost per home what is the point of them and how do we justify their continued existance
A process server is a authorized person for delivering legal documents, such as summons, complaints, subpoenas, and other court papers, to peoples involved in legal proceedings.
ZGB - The Role of Generative AI in Government transformation.pdfSaeed Al Dhaheri
This keynote was presented during the the 7th edition of the UAE Hackathon 2024. It highlights the role of AI and Generative AI in addressing government transformation to achieve zero government bureaucracy
This session provides a comprehensive overview of the latest updates to the Uniform Administrative Requirements, Cost Principles, and Audit Requirements for Federal Awards (commonly known as the Uniform Guidance) outlined in the 2 CFR 200.
With a focus on the 2024 revisions issued by the Office of Management and Budget (OMB), participants will gain insight into the key changes affecting federal grant recipients. The session will delve into critical regulatory updates, providing attendees with the knowledge and tools necessary to navigate and comply with the evolving landscape of federal grant management.
Learning Objectives:
- Understand the rationale behind the 2024 updates to the Uniform Guidance outlined in 2 CFR 200, and their implications for federal grant recipients.
- Identify the key changes and revisions introduced by the Office of Management and Budget (OMB) in the 2024 edition of 2 CFR 200.
- Gain proficiency in applying the updated regulations to ensure compliance with federal grant requirements and avoid potential audit findings.
- Develop strategies for effectively implementing the new guidelines within the grant management processes of their respective organizations, fostering efficiency and accountability in federal grant administration.
Jennifer Schaus and Associates hosts a complimentary webinar series on The FAR in 2024. Join the webinars on Wednesdays and Fridays at noon, eastern.
Recordings are on YouTube and the company website.
https://www.youtube.com/@jenniferschaus/videos
Many ways to support street children.pptxSERUDS INDIA
By raising awareness, providing support, advocating for change, and offering assistance to children in need, individuals can play a crucial role in improving the lives of street children and helping them realize their full potential
Donate Us
https://serudsindia.org/how-individuals-can-support-street-children-in-india/
#donatefororphan, #donateforhomelesschildren, #childeducation, #ngochildeducation, #donateforeducation, #donationforchildeducation, #sponsorforpoorchild, #sponsororphanage #sponsororphanchild, #donation, #education, #charity, #educationforchild, #seruds, #kurnool, #joyhome
2. FACEBOOK
A platform where you can post photos and lengthy posts (about 2,000
characters) and people can comment on your posts.
TWITTER
A platform where you are limited to 140 characters (spaces and/or
letters and numbers). A good place to have links to the more complete
story. Think of Twitter as a place for your headline and Facebook the
newspaper.
LINKEDIN
A platform used for business. Posting your work experience, past and
current, awards, certificates and a good for networking with others.
Also allows you post articles about business topics.
YOUTUBE
You can upload video from a variety of devices and link that video to
your other accounts.
What Is Social Media?
A countless array of internet based tools and platforms that increase
and enhance the sharing of information. Let’s touch on a few of the
most popular:
3. PINTEREST
A very visual platform that encourages photo posts (they call
them ‘pins’) to be organized by a board. The end visual result
is something akin to photos pinned to a cork board. You can
add links from the captions to other platforms.
GOOGLE +
Similar to Facebook with the biggest difference being that
anyone can friend you (they call it being ‘added to a circle’)
without you having to accept them and posts are by default
public. You can share posts privately or to specific groups, but
the open theory is opposite of Facebook’s.
FOURSQUARE
A platform where you check in to different locations in real life
and your friends can see where you are on their phones. It
‘awards’ you badges and various honors for repeated visits to
the same location. When you have been to a place more than
anyone else, you are the Mayor.
INSTAGRAM
Another visual platform. More simplistic than Pinterest and it
only holds your most current 90 photos.
4.
5. Non-Emergency Response Agency?
You’re probably better off with just a website presence.
The public can still search your site for information they are looking for and if they don’t find it, they can email
you. The public’s expectation on a response via email communication is from 1 – 3 days.
Your website should have:
• All the important information that is specific to your department
• Consider adding a Questions and Answers page and include the questions your staff are asked most
frequently
• Business hours
• Contact information
• With over 80% of the population in the United States using smartphones, it’s a good idea to make sure your
website works on smartphones and tablets as well as desktops.
Always have the information on your website current and be sure to assign someone to check and respond to
emails daily.
6.
7. Emergency Response Agency?
Several questions to consider before moving forward:
• How will having a social media presence benefit the public you serve?
• Do you have staff to monitor all platforms even during off hours?
• Have you considered how this extra cost will effect your budget?
• Does your social media person know how to reach the social media managers in other emergency
response agencies?
• In an emergency, how will the various social media managers work together?
• Have you spoken to allied agencies about a joint information center (physical or virtual)? Do you have
agreements or MOUs in place to use as guidance?
• Do you have a back up to your social media person, to facilitate 24 hour information flow during
emergency events?
8.
9. Objectives
Objectives need to be determined long before any accounts are opened or posts made public. Write the
answers down to the following questions and keep them for review later.
• What are the objectives of your department?
• What is the core mission of your department? (IE. First response, warnings, seeking information for
damage assessments, etc.)
• Are your social media objectives in line with the mission statement of your department?
• How will your social media presence help the public? Be as specific as possible.
• Are you willing to invest time, money, and resources before the event (any emergency or disaster )?
Example:
My objective at the Sheriff’s Office is to provide fast emergency notification about current events effecting
the public. To do so I will attempt to gain 10,000 fans on Facebook. 10,000 fans represents approximately
10% of our County’s population. I feel comfortable that in an emergency situation with that many people
on our Facebook page, most residents, through sharing and other interactions, will be alerted to
information that is critical to them, through a combination of social media, Reverse 9-1-1 and local radio.
10.
11. Social Media is not a strategy – IT IS A TOOL
Once you’ve determined your objectives, it’s time to outline your strategy. Just being online alone IS NOT A
STRATEGY.
Example:
With my objective at the Sheriff’s Office of gaining 10,000 on Facebook, my next step is how to get them used
to coming to the page regularly before an emergency hits the County.
My strategy is to post something a few times a week on either missing persons, cold cases and recent cases. I
share information from our County Department of Transportation if there are road closures or hazards, from
the National Weather Service if harsh weather is expected that may effect residents and/or visitors, and posts
from other government agencies that may effect our residents.
People have grown accustomed to visiting the site regularly, so when an emergency hits the community, the
public already knows they’ll find the latest information on our Facebook page.
What’s your strategy?
12.
13. The person assigned to handle your social media must
have a clear understanding of what the department’s
objectives and strategies are. It’s best to have this
person(s) involved in the planning of these objectives
and strategies to help them stay focused during a
disaster.
Once that is understood, before each post is made
public, two questions should be asked:
• “Is this information in line with the department’s
strategy?”
• “How is this piece of information I’m about to share
going to help the public?”
At no time should personal or unfocused
information be posted. Posts should focus on
relevant information that affect the lives of the
people in the community. It if does not, they
will no longer follow the site and you lose your
ability to influence them.
Example:
If I buy a Field and Stream magazine and take it
home only to find it has articles on how to best
apply makeup for a dinner date, the weather in
another country and a great recipe for lasagna,
I will soon be looking for another source for
hunting and fishing information.
The Difference Between Social Media for Government Use and Personal Use
14. This is Not a Job for an Intern!
The person that is assigned to your social media should be fluent in current best practices of social media for
business and government, and current first amendment laws, at least as it pertains to social media. They should also
be politically sensitive. They should have a sense of the “big picture” and how their work product affects the big
picture.
Example
Instead of posting:
• “Meet the newest member of our team! We’re excited to have an extra pair of hands to help around here.” Put
yourself in the public’s shoes for a moment. Most regard us as overpaid and underworked, wasting away their tax
dollars.
A better post to introduce a new employee might be:
• “We’ve been working understaffed for over six months and we have noticed that our customer service has suffered
by causing the public unnecessary delays at the front counter. We hope that you’ll welcome our newest staff
member and know our goal is to cut your wait time in half!”
15. Who Is That Masked Man?
It is important that the person in charge of your social media to remember they are representing the department at all
times. Their identity shouldn’t to be known to the public.
Batman is the one that always saves
the day. Nobody stops to ask
“Who’s in charge of turning on the
power for the Bat Signal Light?”
We know the Commissioner flips
the switch, but who makes sure it
lights up? It’s some guy in
basement no doubt, but we’ll never
know for sure.
And that’s how the voice of a
department should be. Working in
the background to make the
department, and the County look
good.