This document discusses the history and power of hashtags in social media marketing. It highlights quotes from entrepreneurs discussing their difficulties sharing ideas and building an audience. The document advises businesses to engage with customers on social media as it is not a passing trend. It provides tips to create and share content and maximize posts to connect with others on social media.

1. THE GROWING
POWER OF
SOCIAL MEDIA

2. #HASHTAG
The History and Power of Hashtags
in Social Media Marketing
CHAPTER 1

3. IT'S SO HARD TO SHARE
MY THOUGHTS PUBLICLY.
WARREN NEWMAN, ENTREPRENEUR
I HAVE IDEAS BUT I DON'T
KNOW HOW TO ATTRACT OR
BUILD AN AUDIENCE.
LAURA HUGHES, DATA ANALYST

4. SOCIAL MEDIA IS HERE. IT’S NOT
GOING AWAY; NOT A PASSING FAD.
BE WHERE YOUR CUSTOMERS
ARE: IN SOCIAL MEDIA.
LORI RUFF | @LORIRUFF

5. CREATE
Whatever it is, just
go do your thing!
SHARE
Then go and share it
with the world.
E
Maximise your posts
to make friends!
CONNECT

6. E
A LOT OF PEOPLE
FAIL AT MAXIMIZING
SOCIAL MEDIA
What are some of the reasons?
10
20
30
40
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7. THANK YOUHAVE A NICE DAY!