Tim Bibow CEO Stilnest Corporations are out, people are in, and influencers are the new rock stars. While an army of direct-to-consumer brands is giving retail a headache by cutting out their middlemen position, the spearhead of "cool" puts the vertical commerce model on the next level. Co-founding their own fashion, beauty and lifestyle empires, influencers no longer curate and promote the “cool”, they actually create and sell the “cool”. Kickstarting their own success with a peer-to-peer influence on millions of followers around the globe, these next-gen direct-to-consumer brands become desirable from the moment they say: “hi! #bigannouncement”. Tim is Founder + CEO at Stilnest Studio, a personal brand studio helping influencers to launch their own brands in the field of fine jewelry, lifestyle, and fashion.

2. stilneststudiosay hello to social commerce!
social commerce
and a new generation of direct-to-consumer brands.
S A Y H E L L O T O

3. stilneststudiosay hello to social commerce!
W H Y
influencers
are the next brands.

4. stilneststudiosay hello to social commerce!
C O R P O R A T I O N S A R E O U T ,
92% of consumers trust influencers more than brands.
people are in.

5. stilneststudiosay hello to social commerce!
M I L L E N N I A L S O P T - I N
while two thirds of them turn on ad-blockers.
for (sponsored) posts

6. stilneststudiosay hello to social commerce!
retail media
I N F L U E N C E R S C U T O U T B O T H M I D D L E M E N
while CAC on facebook and google increases YOY.

7. E-commerce Berlin Expo 2019say hello to social commerce!
An almost unicorn
that never spent
a $ on ads
H U D A B E A U T Y
but reaches 33M people.

8. E-commerce Berlin Expo 2019say hello to social commerce!
“Why can't we be the next Estee Lauder
of our time?”
H U D A K A T T A N

9. E-commerce Berlin Expo 2019say hello to social commerce!
A blog turned
fashion e-tailer
with 70%+
C H I A R A F E R R A G N I
of revenues coming own shoes.

10. E-commerce Berlin Expo 2019say hello to social commerce!
$420 million in
revenue within its
first 18 months
K Y L I E C O S M E T I C S
billion-dollar-a-year brand by 2022.

11. E-commerce Berlin Expo 2019say hello to social commerce!
300,000 units
sold within the
first 24 hours
K K W
and estimated $100m turnover.

12. E-commerce Berlin Expo 2019say hello to social commerce!
A blog turned
beauty brand with
$86m in funding
G L O S S I E R
and a passionate community.

13. E-commerce Berlin Expo 2019say hello to social commerce!
60.000
insta-followers
in 24 hours.
O H A P R I L
first drop sold out!

14. E-commerce Berlin Expo 2019say hello to social commerce!
130.000
users within
2 weeks
F A R I N A O P O K U
and a deal with ABOUT YOU.

15. E-commerce Berlin Expo 2019say hello to social commerce!
100% year over
year revenue growth
since 2016
F R A U H Ö L L E
with personalized jewelry.

16. E-commerce Berlin Expo 2019say hello to social commerce!
6 influencer-run
brands rank
among the top 30
K O L S
female apparel stores.

17. E-commerce Berlin Expo 2019say hello to social commerce!
$226m funding to
turn influencers
into fashion labels
Z I L I N G O
handling everything for them.

18. stilneststudiosay hello to social commerce!
F I V E
learnings
for e-Commerce businesses.

19. E-commerce Berlin Expo 2019say hello to social commerce!
G E T C L O S E
your personal brand
and a close relationship with your customers will add lasting value.

20. E-commerce Berlin Expo 2019say hello to social commerce!
S E R V E , N O T S E L L .
price choice
rethink your sales formula and try to consult, curate and connect.

21. E-commerce Berlin Expo 2019say hello to social commerce!
L I S T E N A N D C O - C R E A T E
hack fashion.
Influencers + their communities are your digital R+D department.

22. E-commerce Berlin Expo 2019say hello to social commerce!
T H E P R O D U C T I S T H E S T O R Y
The product launch is just the temporary climax.
R + D = marketing

23. E-commerce Berlin Expo 2019say hello to social commerce!
C U T O U T T H E M I D D L E M E N
get independant
of other people’s algorithms and retain customer access.

24. stilneststudiosay hello to social commerce!
tim@stilnest.com
have a nice day!
M A I L