Chief Conversation Officer? This panel will explore ways in which social technologies yield opportunities for organizations to improve collaboration, strengthen relationships across teams, make boundaries more porous and foster the kind of innovation needed now more than ever on the global landscape. We\'ll ask our panelists to speak about results that can be tied to the bottom line, new leadership styles, and what transparency and authenticity look like from within organizations, two key tenants of the brave new Web 2.0 world. The ensuing dialogue will offer glimpses into how OD practitioners and HR business partners can leverage these new organizing principles to their advantage.