Getting Sacked, Van Halen, M & M's and Better Digital Marketing Decisions Wayne Barker
Humans dont really like to make decisions. Decisions are tough. There is often too much at stake. Humans make bad decisions all the time.
But not making a decision at all is even worse.
At the latest Drink Digital meetup I looked at how I had used the WRAP framework to make better decisions at work and how we are passing on the good decisions that we make around the team.
When individuals are making better decisions at work and sharing them with team mate to make their life easier then the whole business is making better decisions.
Make better decisions, easier and across the board.
Yes. Yes. Yes. Getting People To Take Action On Your Digital Marketing Ideas ...Wayne Barker
No matter what role you have in digital marketing the one thing you really need to happen is for people to take action on your recommendations and ideas. Without action success cannot be possible. Get shit done and win the Internet.
Make More Time For Falconry; Digital Marketing Hacks and HabitsWayne Barker
My latest presentation from Drink Digital. This time I tackled the importance of working smarter not harder so that you can make time for the more important things in life.
From removing the avalanche of email and distractions many people have the secret to productivity. In reality most use their to do lists as a crutch.
Mastering hacks and turning them into habits is the real key.
Getting Sacked, Van Halen, M & M's and Better Digital Marketing Decisions Wayne Barker
Humans dont really like to make decisions. Decisions are tough. There is often too much at stake. Humans make bad decisions all the time.
But not making a decision at all is even worse.
At the latest Drink Digital meetup I looked at how I had used the WRAP framework to make better decisions at work and how we are passing on the good decisions that we make around the team.
When individuals are making better decisions at work and sharing them with team mate to make their life easier then the whole business is making better decisions.
Make better decisions, easier and across the board.
Yes. Yes. Yes. Getting People To Take Action On Your Digital Marketing Ideas ...Wayne Barker
No matter what role you have in digital marketing the one thing you really need to happen is for people to take action on your recommendations and ideas. Without action success cannot be possible. Get shit done and win the Internet.
Make More Time For Falconry; Digital Marketing Hacks and HabitsWayne Barker
My latest presentation from Drink Digital. This time I tackled the importance of working smarter not harder so that you can make time for the more important things in life.
From removing the avalanche of email and distractions many people have the secret to productivity. In reality most use their to do lists as a crutch.
Mastering hacks and turning them into habits is the real key.
You are under-staffed, over-worked, and behind on your commitments. Your “Go-To” person just quit, leaving an unbelievable loss of knowledge which you cannot even begin to comprehend. Are the old-school ways of attracting talent (advertising on job boards, filtering resumes, interviewing candidates) not working? Then this session is for you. The tables have turned—the balance of power has shifted from the employer doing the hiring to the employee landing the job. Employees are operating as free agents now more than ever before. Business leaders must learn how to build teams that engage employees as sensitive, passionate, creative contributors. There is a visible shift needed—from trying to enact the perfect hiring schema—towards focusing on building an irresistible organization to attract top talent. Join Catherine in this hands-on working session to learn how the traditional HR strategy hiring isn’t going to work anymore. Learn how to hack this traditional hiring system to find the right people for your team, how to interview a potential new team member with empathy, learn what new team members will expecting from their new companies, so that you may attract the top talent you need to deliver and delight your customers.
Board Member Jim Durbin leads us through the first of four trainings for recruiters as part of the 2014 Chapter fundraiser.
More information at DFWTRN.org under the Events section
http://dfwtrn.org/page-885654
Gave a talk at StartCon about the future of Growth. I touch on viral marketing / referral marketing, fake news and social media, and marketplaces. Finally, the slides go through future technology platforms and how things might evolve there.
Big project success with small web teamsmStoner, Inc.
Between completely overhauling your main website every three to five years and undertaking countless small projects in between, you don’t have time to spare. You work hard to launch and maintain as many high-quality sites as you can quickly, cheaply, and efficiently.
The smaller your team, the harder the work— let us help. mStoner strategist Fran Zablocki will share insights and tips on managing projects, increasing efficiency, and streamlining tasks. Learn from Fran’s experiences as lead project manager and strategist on dozens of large and small web projects in higher education.
Fran will break down each stage of the web project lifecycle and share processes, plan, and resources that will make your projects as lean and mean as possible — so you and your team can stay successful and sane.
This webinar will cover:
- Documents and processes for great project kickoffs.
- Ways to streamline content reviews and migration processes.
Principles for running meetings that get things done and get out of the way.
- Lean platforms for tight timelines.
- Tools to help save time and energy at each phase.
You are under-staffed, over-worked, and behind on your commitments. Your “Go-To” person just quit, leaving an unbelievable loss of knowledge which you cannot even begin to comprehend. Are the old-school ways of attracting talent (advertising on job boards, filtering resumes, interviewing candidates) not working? Then this session is for you. The tables have turned—the balance of power has shifted from the employer doing the hiring to the employee landing the job. Employees are operating as free agents now more than ever before. Business leaders must learn how to build teams that engage employees as sensitive, passionate, creative contributors. There is a visible shift needed—from trying to enact the perfect hiring schema—towards focusing on building an irresistible organization to attract top talent. Join Catherine in this hands-on working session to learn how the traditional HR strategy hiring isn’t going to work anymore. Learn how to hack this traditional hiring system to find the right people for your team, how to interview a potential new team member with empathy, learn what new team members will expecting from their new companies, so that you may attract the top talent you need to deliver and delight your customers.
Board Member Jim Durbin leads us through the first of four trainings for recruiters as part of the 2014 Chapter fundraiser.
More information at DFWTRN.org under the Events section
http://dfwtrn.org/page-885654
Gave a talk at StartCon about the future of Growth. I touch on viral marketing / referral marketing, fake news and social media, and marketplaces. Finally, the slides go through future technology platforms and how things might evolve there.
Big project success with small web teamsmStoner, Inc.
Between completely overhauling your main website every three to five years and undertaking countless small projects in between, you don’t have time to spare. You work hard to launch and maintain as many high-quality sites as you can quickly, cheaply, and efficiently.
The smaller your team, the harder the work— let us help. mStoner strategist Fran Zablocki will share insights and tips on managing projects, increasing efficiency, and streamlining tasks. Learn from Fran’s experiences as lead project manager and strategist on dozens of large and small web projects in higher education.
Fran will break down each stage of the web project lifecycle and share processes, plan, and resources that will make your projects as lean and mean as possible — so you and your team can stay successful and sane.
This webinar will cover:
- Documents and processes for great project kickoffs.
- Ways to streamline content reviews and migration processes.
Principles for running meetings that get things done and get out of the way.
- Lean platforms for tight timelines.
- Tools to help save time and energy at each phase.
Lean Startup - Customer Development Bootcamp Taavi Lindmaa
This presentation will give tools and tips of how to make lean customer development. Hope to innovate with saving time and money?
Next step is to take part of any Lean Startup Machine workshop to get hands on the experiment to start building what customers really want.
Speaker Taavi Lindmaa is an User Experience designer and product lead. He has worked in New York @Dopamine creative agency and resides right now in Europe tech Hub in Estonia. He is also founding organizer of Lean Startup Machine Helsinki
Climate Impact of Software Testing at Nordic Testing DaysKari Kakkonen
My slides at Nordic Testing Days 6.6.2024
Climate impact / sustainability of software testing discussed on the talk. ICT and testing must carry their part of global responsibility to help with the climat warming. We can minimize the carbon footprint but we can also have a carbon handprint, a positive impact on the climate. Quality characteristics can be added with sustainability, and then measured continuously. Test environments can be used less, and in smaller scale and on demand. Test techniques can be used in optimizing or minimizing number of tests. Test automation can be used to speed up testing.
Smart TV Buyer Insights Survey 2024 by 91mobiles.pdf91mobiles
91mobiles recently conducted a Smart TV Buyer Insights Survey in which we asked over 3,000 respondents about the TV they own, aspects they look at on a new TV, and their TV buying preferences.
Unlocking Productivity: Leveraging the Potential of Copilot in Microsoft 365, a presentation by Christoforos Vlachos, Senior Solutions Manager – Modern Workplace, Uni Systems
Generative AI Deep Dive: Advancing from Proof of Concept to ProductionAggregage
Join Maher Hanafi, VP of Engineering at Betterworks, in this new session where he'll share a practical framework to transform Gen AI prototypes into impactful products! He'll delve into the complexities of data collection and management, model selection and optimization, and ensuring security, scalability, and responsible use.
Transcript: Selling digital books in 2024: Insights from industry leaders - T...BookNet Canada
The publishing industry has been selling digital audiobooks and ebooks for over a decade and has found its groove. What’s changed? What has stayed the same? Where do we go from here? Join a group of leading sales peers from across the industry for a conversation about the lessons learned since the popularization of digital books, best practices, digital book supply chain management, and more.
Link to video recording: https://bnctechforum.ca/sessions/selling-digital-books-in-2024-insights-from-industry-leaders/
Presented by BookNet Canada on May 28, 2024, with support from the Department of Canadian Heritage.
In his public lecture, Christian Timmerer provides insights into the fascinating history of video streaming, starting from its humble beginnings before YouTube to the groundbreaking technologies that now dominate platforms like Netflix and ORF ON. Timmerer also presents provocative contributions of his own that have significantly influenced the industry. He concludes by looking at future challenges and invites the audience to join in a discussion.
Elevating Tactical DDD Patterns Through Object CalisthenicsDorra BARTAGUIZ
After immersing yourself in the blue book and its red counterpart, attending DDD-focused conferences, and applying tactical patterns, you're left with a crucial question: How do I ensure my design is effective? Tactical patterns within Domain-Driven Design (DDD) serve as guiding principles for creating clear and manageable domain models. However, achieving success with these patterns requires additional guidance. Interestingly, we've observed that a set of constraints initially designed for training purposes remarkably aligns with effective pattern implementation, offering a more ‘mechanical’ approach. Let's explore together how Object Calisthenics can elevate the design of your tactical DDD patterns, offering concrete help for those venturing into DDD for the first time!
Essentials of Automations: The Art of Triggers and Actions in FMESafe Software
In this second installment of our Essentials of Automations webinar series, we’ll explore the landscape of triggers and actions, guiding you through the nuances of authoring and adapting workspaces for seamless automations. Gain an understanding of the full spectrum of triggers and actions available in FME, empowering you to enhance your workspaces for efficient automation.
We’ll kick things off by showcasing the most commonly used event-based triggers, introducing you to various automation workflows like manual triggers, schedules, directory watchers, and more. Plus, see how these elements play out in real scenarios.
Whether you’re tweaking your current setup or building from the ground up, this session will arm you with the tools and insights needed to transform your FME usage into a powerhouse of productivity. Join us to discover effective strategies that simplify complex processes, enhancing your productivity and transforming your data management practices with FME. Let’s turn complexity into clarity and make your workspaces work wonders!
GraphSummit Singapore | The Art of the Possible with Graph - Q2 2024Neo4j
Neha Bajwa, Vice President of Product Marketing, Neo4j
Join us as we explore breakthrough innovations enabled by interconnected data and AI. Discover firsthand how organizations use relationships in data to uncover contextual insights and solve our most pressing challenges – from optimizing supply chains, detecting fraud, and improving customer experiences to accelerating drug discoveries.
UiPath Test Automation using UiPath Test Suite series, part 5DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 5. In this session, we will cover CI/CD with devops.
Topics covered:
CI/CD with in UiPath
End-to-end overview of CI/CD pipeline with Azure devops
Speaker:
Lyndsey Byblow, Test Suite Sales Engineer @ UiPath, Inc.
Why You Should Replace Windows 11 with Nitrux Linux 3.5.0 for enhanced perfor...SOFTTECHHUB
The choice of an operating system plays a pivotal role in shaping our computing experience. For decades, Microsoft's Windows has dominated the market, offering a familiar and widely adopted platform for personal and professional use. However, as technological advancements continue to push the boundaries of innovation, alternative operating systems have emerged, challenging the status quo and offering users a fresh perspective on computing.
One such alternative that has garnered significant attention and acclaim is Nitrux Linux 3.5.0, a sleek, powerful, and user-friendly Linux distribution that promises to redefine the way we interact with our devices. With its focus on performance, security, and customization, Nitrux Linux presents a compelling case for those seeking to break free from the constraints of proprietary software and embrace the freedom and flexibility of open-source computing.
Pushing the limits of ePRTC: 100ns holdover for 100 daysAdtran
At WSTS 2024, Alon Stern explored the topic of parametric holdover and explained how recent research findings can be implemented in real-world PNT networks to achieve 100 nanoseconds of accuracy for up to 100 days.
4. What’s An Assumption?
An assumption is something that you’re
taking for granted.
You probably came up with a few while
doing your customer development
interviews.
Friday, August 30, 13
7. A Few NiceTools For DemandTesting
• Unbounce
• LaunchRock
• Strikingly
• Google AdWords
• Blogs - Wordpress,Tumblr, etc.
• MailChimp
• HubSpot
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8. Test ForThe Right Stuff
It’s not always demand you’re testing for.
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9. Other Sorts Of Testing
• Concierge
• Wizard of Oz
• Consulting
• Five SecondTests
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10. But What About Prototypes???
Prototypes will only help you determine the how usable and
understandable your product is.
Which, to be fair, is really quite important.
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11. A Few NiceTools For Making Prototypes
• Axure
• Balsamiq
• HTML/JavaScript/CSS
• Omnigraffle
• Like a million others...seriously, Google “PrototypeTools”
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12. A Few NiceTools ForTesting Prototypes
• UserTesting.com
• Join.me
• GoToMeeting
• WebEx
• Five SecondTest (just for messaging)
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14. Tip #1
Everything you learned in Customer Development is an
assumption.
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15. Tip #2
Make sure you’re testing the riskiest assumption.
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16. Tip #3
Build the right tool for the type of test you’re doing.
Landing pages test Demand
Concierge tests Process
Wizard of Oz testsViability
Five SecondTests test Messaging
etc.
Friday, August 30, 13
