SlideShare a Scribd company logo
 
 
 
 
 
With mobile devices costing on average a  hundredth of the price of a personal computer,  this revolution will touch twice as many people than  the PC revolution touched in the past 20 years,  and a billion more people than the internet reached  in its first 10 years of commercial existence.  - The Yankee Group
 
 
 
A more pervasive, intelligent network Spawning new types of devices and services And awakening latent  appetites  in consumers  and business leaders
 
 
or more nimble players  for whom IP is their native tongue?” © Copyright 2008. Yankee Group Research, Inc. All rights reserved.
 
 
 
David Berlind, Between the Lines
No one believed the word ‘computer’ belonged  in the mobile space... It took an iPhone— to wake up the industry to  Jen-Hsun Huang,  President and CEO, NVIDIA Corp.
 
 
 
 
From The Long Tail  by Chris Anderson
 
 
What’s really amazing about the  Long Tail is the sheer size of it.  Combine enough non-hits on  the Long Tail and you’ve got a market potentially as big as the hits.  –  From  The Long Tail  by Chris Anderson
In a Long Tail economy,  it’s more expensive to than to –  From  The Long Tail  by Chris Anderson
C ommunications  E nabled  B usiness  P rocesses
Business processes and applications  tightly integrated with  unified communication technologies  to enable concurrent or consecutive communications  among customers, suppliers and employees  within the context of business transactions. - Forrester Research  CEBP
Applications  of CEBP claims processing, inventory management, etc. Roadside assistance, stock portfolio alerts,
- Henry Dewing/Forrester Research, Inc Advantages  of CEBP Enable business systems to sense business events  and initiate communications, integrate automated business process  capabilities into communications equipment,  present communications functions within  business applications, and facilitate near real-time,  two-way communications via various devices.
 
 
- Bruce Francis on Web 2.0 VP of Corporate Strategy Salesforce.com Businesses are saying Why am I using the greatest [software] hits of the mid-decade of the 20th century  when my consumer life is
but there’s no reason why it needs to stop there… 37 Signals has  for
to accomplish tasks that other units are Special ops forces like the Green Berets or Navy Seals  & use to get done.
[object Object],[object Object],[object Object],[object Object],The White Stripes by sticking to a
Apple’s iPod differentiates itself from competitors  like a built-in fm radio or a  voice recorder
[My] customers want to be  Bruce Francis VP of Corporate Strategy, Salesforce.com Many of them started with hosted CRM and are now  to replace the rest of their in-house software.
Build, learn, and  you'll know more about what you're doing    as you're doing it,  Jason Fried, 37 Signals, advocating iterative development:

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SMTA Opener

  • 1.  
  • 2.  
  • 3.  
  • 4.  
  • 5.  
  • 6. With mobile devices costing on average a hundredth of the price of a personal computer, this revolution will touch twice as many people than the PC revolution touched in the past 20 years, and a billion more people than the internet reached in its first 10 years of commercial existence. - The Yankee Group
  • 7.  
  • 8.  
  • 9.  
  • 10. A more pervasive, intelligent network Spawning new types of devices and services And awakening latent appetites in consumers and business leaders
  • 11.  
  • 12.  
  • 13. or more nimble players for whom IP is their native tongue?” © Copyright 2008. Yankee Group Research, Inc. All rights reserved.
  • 14.  
  • 15.  
  • 16.  
  • 18. No one believed the word ‘computer’ belonged in the mobile space... It took an iPhone— to wake up the industry to Jen-Hsun Huang, President and CEO, NVIDIA Corp.
  • 19.  
  • 20.  
  • 21.  
  • 22.  
  • 23. From The Long Tail by Chris Anderson
  • 24.  
  • 25.  
  • 26. What’s really amazing about the Long Tail is the sheer size of it. Combine enough non-hits on the Long Tail and you’ve got a market potentially as big as the hits. – From The Long Tail by Chris Anderson
  • 27. In a Long Tail economy, it’s more expensive to than to – From The Long Tail by Chris Anderson
  • 28. C ommunications E nabled B usiness P rocesses
  • 29. Business processes and applications tightly integrated with unified communication technologies to enable concurrent or consecutive communications among customers, suppliers and employees within the context of business transactions. - Forrester Research CEBP
  • 30. Applications of CEBP claims processing, inventory management, etc. Roadside assistance, stock portfolio alerts,
  • 31. - Henry Dewing/Forrester Research, Inc Advantages of CEBP Enable business systems to sense business events and initiate communications, integrate automated business process capabilities into communications equipment, present communications functions within business applications, and facilitate near real-time, two-way communications via various devices.
  • 32.  
  • 33.  
  • 34. - Bruce Francis on Web 2.0 VP of Corporate Strategy Salesforce.com Businesses are saying Why am I using the greatest [software] hits of the mid-decade of the 20th century when my consumer life is
  • 35. but there’s no reason why it needs to stop there… 37 Signals has for
  • 36. to accomplish tasks that other units are Special ops forces like the Green Berets or Navy Seals & use to get done.
  • 37.
  • 38. Apple’s iPod differentiates itself from competitors like a built-in fm radio or a voice recorder
  • 39. [My] customers want to be Bruce Francis VP of Corporate Strategy, Salesforce.com Many of them started with hosted CRM and are now to replace the rest of their in-house software.
  • 40. Build, learn, and you'll know more about what you're doing as you're doing it, Jason Fried, 37 Signals, advocating iterative development: