1. Search Case Studies with
Business Results
Brad Mattick, VP Marketing
@brightedge

2. About BrightEdge
400% growth in 2011
The Global Leader 2,000 brands, 260+ customers
in Enterprise SEO
50+ years SEO experience
Offices in CA, NYC, London
@brightedge

3. These insights courtesy of our customers
@brightedge

4. SEO is set to grow even more in 2012
@brightedge

5. Companies invest in SEO because it has measurable ROI
Track the whole picture- with
external SEO metrics at scale
Link to your business- with
integration to site analytics
Measure true SEO ROI- by
tracking rankings to revenue
@brightedge

6. And they can beat their competition
Track all of your competitors-
SEO X-Ray collects external SEO Patented technology
metrics at scale
Analyze their tactics- check URL,
keyword and backlink tracking
Don’t forget social- analyze social
strategies and take action
@brightedge

7. SEO goes hand in hand with PPC
@brightedge

8. Recent Case Study Example from Loews Hotels
@brightedge

9. Search has gone social
@brightedge

10. Don’t forget social in your SEO strategy
Social for site rankings- boost your SEO
with likes, shares and tweets
SEO for social rankings- optimize your
social pages using proven SEO
Track competitors’ social efforts- so you
can beat them
@brightedge

11. The modern SERP: organic, paid and social
@brightedge

12. BrightEdge and Twitter Social SEO partnership
@brightedge

13. Twitter drives SEO results for TinyPrints
47% increase in organic
search rankings
3X increase in Twitter
followers
@brightedge

14. Feeding America
2.5X increase in site traffic
@brightedge

15. Questions?
See me afterwards for a copy of the studies
@brightedge

16. Search Case Studies with
Business Results
Brad Mattick, VP Marketing
@brightedge