In this presentation the authors (David Masip, Michael S. North, Alexander Todorov, Daniel N. Osherson) introduce a computer vision problem from social cognition, namely, the automated detection of attitudes from a person’s spontaneous facial expressions. To illustrate the challenges, they introduce two simple algorithms designed to predict observers’ preferences between images (eg, of celebrities) based on covert videos of the observers’ faces. The two algorithms are almost as accurate as human judges performing the same task but nonetheless far from perfect.