This document provides guidance on professional bartending. It emphasizes the importance of professionalism, preparation, presentation, pride, and passion. It outlines key aspects of bartending including personality, confidence, pouring technique, showmanship, and personal style. It also lists important responsibilities like punctuality, appearance, tools, preparation, uniform, attitude, multi-tasking, responsible service of alcohol, customer service, teamwork, cleanliness, health and safety, and knowledge of company policy. It provides a framework for drink service and discusses sharing knowledge of tastes, geography, and heritage with customers. It also offers tips on adapting to customer factors and using suggestive selling techniques. It includes opening and closing duties and safety guidelines for drink preparation. Finally