Shaaeli Gupta is seeking a career in marketing and has over 5 years of experience in brand management, event planning, social media marketing, and account management. She has a bachelor's degree in English and an MA from Rabindrabharati University. Her skills include communication, problem solving, team leadership, and attention to detail. She is looking to leverage her education and experience to contribute to the objectives of a competitive organization.
This is the first published round of our #MassivelyEpic Sponsor Opportunity Deck for Spring 2014.
Included are three great opportunities and event spaces for NYC Champions Weekend, NYFW, and SXSW.
#MassivelyEpic is a producer collective of artists, musicians, DJs and performers, with the aim of working collaboratively in order to develop a sustainable model for an independent creative career.
Sound Groove Entertainment is a content strategy, packaging and partnership consultancy.
Trip Digital Inc. is a sound design, production, licensing, and distribution company.
Kholofelo is responsible for coordination of all projects and has managed projects for clients such as Society for Family Health and the World Bank. As a project coordinator, Kholofelo has extensive experience in managing youth-led projects focusing on adolescent girls and young women.
She served as a Marketing and Recruitment officer for a private FET College. Among the list of her duties was to nurture, develop and maintain relationships with the organization’s clients. She was also responsible for research, preparation and carrying out work preparedness workshops with learners prior to placement with industry partners for workplace training and mentoring learners and monitor learners’ progress while on workplace training.
Kholofelo was responsible for the design and maintaining of all Marketing Strategies and plans as well as overseeing these plans.
This is the first published round of our #MassivelyEpic Sponsor Opportunity Deck for Spring 2014.
Included are three great opportunities and event spaces for NYC Champions Weekend, NYFW, and SXSW.
#MassivelyEpic is a producer collective of artists, musicians, DJs and performers, with the aim of working collaboratively in order to develop a sustainable model for an independent creative career.
Sound Groove Entertainment is a content strategy, packaging and partnership consultancy.
Trip Digital Inc. is a sound design, production, licensing, and distribution company.
Kholofelo is responsible for coordination of all projects and has managed projects for clients such as Society for Family Health and the World Bank. As a project coordinator, Kholofelo has extensive experience in managing youth-led projects focusing on adolescent girls and young women.
She served as a Marketing and Recruitment officer for a private FET College. Among the list of her duties was to nurture, develop and maintain relationships with the organization’s clients. She was also responsible for research, preparation and carrying out work preparedness workshops with learners prior to placement with industry partners for workplace training and mentoring learners and monitor learners’ progress while on workplace training.
Kholofelo was responsible for the design and maintaining of all Marketing Strategies and plans as well as overseeing these plans.
1. Shaaeli Gupta
Phone: 0 983 695 0984
Email: shaaeli.gupta@gmail.com
Objective
Desire to make a career in a competitive organization so as to achieve my individual
goal, as well as the objective of that organization and thereby enrich and develop my
knowledge and intellectual capital.
Skills:
• Strong communication
• Hard working
• Quick problem solver
• Perfectionist in execution
• Proactive
• Team leading capability
Achievements
• Contacts build up with many people
• Maintaining good PR and communication
• Learned the skill of making good presentation
• Social Media Promotion well researched
Job Summary:-
• Brand and Marketing Executive and Social Media Executive, Brand Value
Communications Ltd. (Channels: - News Time, Dhoom Music, Plant M
Cinema and Ruposhi Bangla)(September 2012 – Till Date)
• Event Executive, Communiqué Media Services (January 2012 – August,
2012)
• Account Executive, Bluetouch Advertisements and Events (April 2011 -
December 2011)
• Marketing Executive, Arohi Group of Companies (September 2010 – March
2011)
Working Experience:-
• 5 Years till date
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2. Professional Experience elaborated
Brand and Marketing Executive, Brand Value Communications Ltd. (Channels: -
News Time, Dhoom Music, Plant M Cinema and Ruposhi Bangla)(September 2012
– Till Date)
Responsibilities:
• Assisting in planning and proper execution of Events
• Maintaining the social networking sites like Facebook, YouTube, P Interest,
Twitter, LinkedIn, etc. with regular updates and posts.
• Creating excel sheets for keeping monthly records of the insights of the social
networking sites.
• Creating and regular maintaining the website of the channel Ruposhi Bangla
through CMS Admin.
• Maintaining good relationship with the newspaper houses for publish of listing
and advertisements of the channels.
• Maintaining the records of every day print out in newspaper of the channels by
paper cutting and creating files for each month.
• Planning and organizing of events and promotional activities for ruposhi bangla.
The events were like Book Fair 2013 & 2014, Aparajita, Ke Hobe Pujor Byomkesh
for Durga Puja
• Maintaining PR with the newspaper houses and digital satellite networks
Event Executive, Communiqué Media Services (January 2012 – August, 2012)
Responsibilities:
• Assisting in planning and proper execution of events.
• Communication both online and offline with Sponsors, Vendors and Colleagues
• Coordinate with vendors of the event to get updated.
• Provide liaison with event sponsor, vendor and colleagues before, during and
after the event.
• Prepare write-up and marketing collaterals for events and promotions.
• Ensure proper synchronization of all engaged bodies in the events.
Projects:
• Rockomania 2 – Handling vendors, ensuring participation, social media
communication, registration management, food and reception are my
responsibilities.
• Rockomania 1 – Fabricator handling, participation, food and hospitality for
judges and crews.
• Lovable lingerie Ad Campign – Liaison with client, fabricator and shop keepers,
distributed the visuals, ensured the display, raised the invoice for Kolkata and
Howrah.
• Aparajita (Rupashi Bangla) – Prepared printed umbrellas from vendor and
delivery.
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3. Account Executive, Bluetouch Advertisements and Events (April 2011 - December
2011)
Responsibilities:
• Assisting Account Manager for successful completion of campaigns
• Managed administrative and campaign work and ensured that it is completed on
time and within the budget.
• Worked as an mediator between the client and organization
• Preparing marketing collaterals
• Liaison with vendor
• Participating in promotion and event execution
• Planning of event and promotion
Projects:
• FAME 30 (Reality show) - Worked as the coordinator, handled manpower,
printer, food and hospitality for the judges.
• Global Movie Sales Campaign – Participated for making the plan and
presentation, organized road show with colleagues
• Duke Ayurvedic health camp – Planned, prepared and executed during durga
puja 2011 in different puja pandals from Kolkata, handled manpower and
vendor.
Marketing Executive, Arohi Group of Companies (September 2010 – March 2011)
Responsibilities:
• Assisting Marketing Manager for successful completion of campaigns
• Liaison with vendor and clients.
• Ensure monthly payments.
• Raising invoice on time.
• Preparing Marketing Collateral such as brochures, templates, posters etc.
• Ensuring timely delivery.
Projects:
• Abahoni 2010 – It was a package of Audio and A/V music CDs, liaison with
printer, prepared the package, ensured the display during puja 2010 in different
locations in Kolkata, handled manpower and security personnel, managed
database and stock.
Education
• Madhyamik 10+ (Div. I), in the year of 2004
• Higher Secondary 10+2 (Div. II), In the year of 2006
• Bachelors Degree 10+2+3 (Div. II), In the year of 2009 in English Honors
• Diploma - Arena Animation Academy Specialist Program from Arena
Animation, In the year of 2010
• MA in English, Rabindrabharati University in the year 2012
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4. Personal Information
Permanent Address : 1/73 Bibek Nagar, Jadavpur
Kolkata - 700079
Date of Birth : 18th April, 1988
Age : 26 years
Gender : Female
Marital Status : Married
Religion : Hinduism
Nationality : Indian
Date: August, 2015
Place: Kolkata Shaaeli Gupta
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