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2013 E Business – 64B707 1
Session 8
Corporate: Online Marketing Tools
Team Teaching
Aditya Tanjung, S.Kom
Purnama Anaking, S.Kom
Course
E Business
E Business – 64B607
Check Point
 Previous Session Review
 Overview: Online Marketing
 Online Marketing Tools
 SEO Auditing Tools : WooRank.com
 Electronic Marketing : Augmented Reality
 Electronic Marketing : SMS Gateway
 Email / Newsletter : MailChimp.com
 Twitter : Tweet and Get It – WP Plugin
 Facebook : Facebook Ads, Facebook Insight
 Analytics : Google Analytics
 Keyword Research : Ubersuggest.com
 Project Management : Basecamp, Dropbox, Asana
2013 E Business – 64B707 2
2013 E Business – 64B707 3
Previous Session & Task
Review
Networks Concept
2013 E Business – 64B707 4
The
World
Suppliers, Collaborators, etc
The Company
Ex: Web Commerce
Basic Infrastructure
Ex: SCM, ERP
System
Ex: Knowledge
Management System,
ERP System, etc
[Online Marketing Tools]
Overview: Online Marketing
 Also known as internet marketing, e-marketing, online advertising,
promotion of product or services over the internet.
2013 E Business – 64B707 5
SEO Auditing Tools : WooRank.com
2013 E Business – 64B707 6
Augmented Reality
 t-immersion.com
 monsterar.net
 ar-innovation.com
2013 E Business – 64B707 7
SMS Gateway
2013 E Business – 64B707 8
Email / Newsletter : MailChimp.com
2013 E Business – 64B707 9
Twitter : Tweet and Get It – WP Plugin
2013 E Business – 64B707 10
Google Analytics
2013 E Business – 64B707 11
Facebook Ads, Facebook Insight
2013 E Business – 64B707 12
Keyword Research : Ubersuggest
2013 E Business – 64B707 13
Project Management : Basecamp, Dropbox, Asana
2013 E Business – 64B707 14
2013 E Business – 64B707 15
Q & A

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Session 8 - Online Marketing Tools

  • 1. 2013 E Business – 64B707 1 Session 8 Corporate: Online Marketing Tools Team Teaching Aditya Tanjung, S.Kom Purnama Anaking, S.Kom Course E Business E Business – 64B607
  • 2. Check Point  Previous Session Review  Overview: Online Marketing  Online Marketing Tools  SEO Auditing Tools : WooRank.com  Electronic Marketing : Augmented Reality  Electronic Marketing : SMS Gateway  Email / Newsletter : MailChimp.com  Twitter : Tweet and Get It – WP Plugin  Facebook : Facebook Ads, Facebook Insight  Analytics : Google Analytics  Keyword Research : Ubersuggest.com  Project Management : Basecamp, Dropbox, Asana 2013 E Business – 64B707 2
  • 3. 2013 E Business – 64B707 3 Previous Session & Task Review
  • 4. Networks Concept 2013 E Business – 64B707 4 The World Suppliers, Collaborators, etc The Company Ex: Web Commerce Basic Infrastructure Ex: SCM, ERP System Ex: Knowledge Management System, ERP System, etc [Online Marketing Tools]
  • 5. Overview: Online Marketing  Also known as internet marketing, e-marketing, online advertising, promotion of product or services over the internet. 2013 E Business – 64B707 5
  • 6. SEO Auditing Tools : WooRank.com 2013 E Business – 64B707 6
  • 7. Augmented Reality  t-immersion.com  monsterar.net  ar-innovation.com 2013 E Business – 64B707 7
  • 8. SMS Gateway 2013 E Business – 64B707 8
  • 9. Email / Newsletter : MailChimp.com 2013 E Business – 64B707 9
  • 10. Twitter : Tweet and Get It – WP Plugin 2013 E Business – 64B707 10
  • 11. Google Analytics 2013 E Business – 64B707 11
  • 12. Facebook Ads, Facebook Insight 2013 E Business – 64B707 12
  • 13. Keyword Research : Ubersuggest 2013 E Business – 64B707 13
  • 14. Project Management : Basecamp, Dropbox, Asana 2013 E Business – 64B707 14
  • 15. 2013 E Business – 64B707 15 Q & A