The right blend of backlinks & and how to get them in 90 daysSEOReseller.com
There’s a secret science for top ranking sites and we’re laying it out. We’ll show case studies and discuss specific recipes for back link location, acquisition and attributes.
Gilad Sasson - How to Build Links to a non existing site or service, Sphincon...Gilad Sasson
Power Point Given On January 9th, 2011 on the Link Building Panel.
Gilad Sasson, CEO of nekuda web marketing explains how to create Links when the site isn't live and what CAN you do to shorten Indexing and ranking time when it's up.
This year I presented at ad:tech on behalf of SEO Agency Mediarun. We spoke of the value of SEO and how brands are putting their hard earned SEO equity at risk because of a website redesign or upgrade. Failing to understand the importance of SEO migrations is a common mistake that both large and small companies make whilst having the same devastating effects to rankings and web revenues. This seminar and presentation was set to explain what elements of a web-redevelopment can affect a websites SEO equity and what techniques can be applied to minimize the impact on rankings; in other words how you can manage a successful SEO Migration. The data collected was from a pool of 70 members of the public who attended the seminar and where actively engaging with the presentation whilst using the IML Click.
This is the PowerPoint for the talk that Jason Khoo, Marketing Director at Ron Wave Design, gave at the CSUF Startup Incubator. In this presentation, Jason goes over the powerful strategies that he has used to supercharge his clients' SEO ROI.
Product Feed Research: What we learned from indexing 500m SKUsBen Morgan
Pricesearcher is a search engine for prices and in this presentation, we share our data insights and learnings from indexing 500m+ products into our search engine.
SEO in 2011: What’s Working, What’s Not & Where to FocusMax Thomas
My presentation from SMX Advanced London 2011 about the changes in SEO in 2011, what they mean and real-world examples of content & link building tactics.
The right blend of backlinks & and how to get them in 90 daysSEOReseller.com
There’s a secret science for top ranking sites and we’re laying it out. We’ll show case studies and discuss specific recipes for back link location, acquisition and attributes.
Gilad Sasson - How to Build Links to a non existing site or service, Sphincon...Gilad Sasson
Power Point Given On January 9th, 2011 on the Link Building Panel.
Gilad Sasson, CEO of nekuda web marketing explains how to create Links when the site isn't live and what CAN you do to shorten Indexing and ranking time when it's up.
This year I presented at ad:tech on behalf of SEO Agency Mediarun. We spoke of the value of SEO and how brands are putting their hard earned SEO equity at risk because of a website redesign or upgrade. Failing to understand the importance of SEO migrations is a common mistake that both large and small companies make whilst having the same devastating effects to rankings and web revenues. This seminar and presentation was set to explain what elements of a web-redevelopment can affect a websites SEO equity and what techniques can be applied to minimize the impact on rankings; in other words how you can manage a successful SEO Migration. The data collected was from a pool of 70 members of the public who attended the seminar and where actively engaging with the presentation whilst using the IML Click.
This is the PowerPoint for the talk that Jason Khoo, Marketing Director at Ron Wave Design, gave at the CSUF Startup Incubator. In this presentation, Jason goes over the powerful strategies that he has used to supercharge his clients' SEO ROI.
Product Feed Research: What we learned from indexing 500m SKUsBen Morgan
Pricesearcher is a search engine for prices and in this presentation, we share our data insights and learnings from indexing 500m+ products into our search engine.
SEO in 2011: What’s Working, What’s Not & Where to FocusMax Thomas
My presentation from SMX Advanced London 2011 about the changes in SEO in 2011, what they mean and real-world examples of content & link building tactics.
Trade Only11 S2 Seo Graham Hansell Sitelynx.ComGraham Hansell
Slides from the second session at the Trade Only National Show at the Jaguar Exhibition Hall, Ricoh Arena, Coventry on 26th and 27th January 2011, the Trade Only National Show is the UK\'s biggest for promotional products, corporate clothing and related services
You’ve used Google Analytics for years, but how deep have you searched into its hidden, labyrinthian corners? In this advanced workshop, you’ll get introduced to the reports, dimensions, segments, and other features you never knew could be so valuable, including:
Using service provider names to identify your audience
Using site search terms to inform your content strategy
Creating meaningful dashboards and automating your emailed reports
Best practices for filtering, campaigns, and event tracking
This workshop will dive into the inner depths of this analytics tool while staying focused on what really matters to your key stakeholders.
We’ll be using case studies of Google Analytics implementations from real nonprofit websites, campaigns, and mobile apps to illustrate all these hidden secrets. You will walk out of this session with a list of immediate next steps for enhancing your Google Analytics implementation, a wealth of knowledge about how you can push this tool to help you better measure your organization’s digital goals, and new techniques for reporting website data to your stakeholders.
Presentation from the Nonprofit Technology Conference 2016
Presentation from January 29, 2013. It covers Google Analytics basics, including how it actually works. Then it turns into a giant rant about all the ways in which Analytics data is inaccurate. Finally, we look at how powerful the tool really is with a advanced Analytics trick...
Social Media Case Study: Facebook Ads for a Hobbies & Leisure CampaignSEOReseller.com
- The campaign's clickthrough rate (CTR) never went down below 0.93% which is the average CTR for Hobbies & Leisure campaigns on Facebook.
- The relatable brand voice and tonality, the careful planning of the vertical themes and content, and the timely and engaging posts contributed to the good results of the campaign.
- The CTR reached up to as high as 5.95% on February 2020.
- The trend was fluctuating because there were instances when an ad goes viral
and was able to get extremely high clicks, reactions, and shares.
Our white label social media packages were created to help agencies grow their operations and revenue. With our white label packages, you can focus on selling and growing your agency while we handle client campaign delivery.
Increase your revenue while making sure that your are delivering excellent client campaign results. Learn more about our social media management methodology here: https://www.seoreseller.com/white-label-social-media
Trade Only11 S2 Seo Graham Hansell Sitelynx.ComGraham Hansell
Slides from the second session at the Trade Only National Show at the Jaguar Exhibition Hall, Ricoh Arena, Coventry on 26th and 27th January 2011, the Trade Only National Show is the UK\'s biggest for promotional products, corporate clothing and related services
You’ve used Google Analytics for years, but how deep have you searched into its hidden, labyrinthian corners? In this advanced workshop, you’ll get introduced to the reports, dimensions, segments, and other features you never knew could be so valuable, including:
Using service provider names to identify your audience
Using site search terms to inform your content strategy
Creating meaningful dashboards and automating your emailed reports
Best practices for filtering, campaigns, and event tracking
This workshop will dive into the inner depths of this analytics tool while staying focused on what really matters to your key stakeholders.
We’ll be using case studies of Google Analytics implementations from real nonprofit websites, campaigns, and mobile apps to illustrate all these hidden secrets. You will walk out of this session with a list of immediate next steps for enhancing your Google Analytics implementation, a wealth of knowledge about how you can push this tool to help you better measure your organization’s digital goals, and new techniques for reporting website data to your stakeholders.
Presentation from the Nonprofit Technology Conference 2016
Presentation from January 29, 2013. It covers Google Analytics basics, including how it actually works. Then it turns into a giant rant about all the ways in which Analytics data is inaccurate. Finally, we look at how powerful the tool really is with a advanced Analytics trick...
Social Media Case Study: Facebook Ads for a Hobbies & Leisure CampaignSEOReseller.com
- The campaign's clickthrough rate (CTR) never went down below 0.93% which is the average CTR for Hobbies & Leisure campaigns on Facebook.
- The relatable brand voice and tonality, the careful planning of the vertical themes and content, and the timely and engaging posts contributed to the good results of the campaign.
- The CTR reached up to as high as 5.95% on February 2020.
- The trend was fluctuating because there were instances when an ad goes viral
and was able to get extremely high clicks, reactions, and shares.
Our white label social media packages were created to help agencies grow their operations and revenue. With our white label packages, you can focus on selling and growing your agency while we handle client campaign delivery.
Increase your revenue while making sure that your are delivering excellent client campaign results. Learn more about our social media management methodology here: https://www.seoreseller.com/white-label-social-media
It’s one of the biggest challenges for agencies of any size, new and old - getting new leads. Your agency can never stop developing its lead pipeline. In this presentation, learn how to drive and communicate to your leads from Bernard and Joshua.
Learn how to do market research as part of prospecting, how to target a vertical, build your network and reach your prospects - plus more! Sell better by prospecting better!
Check out all the great resources at https://www.seoreseller.com/
FREE WEBINAR: How to Sell Local SEO Like a ProSEOReseller.com
Your agency needs to build around providing a service that your clients will require every month. For agencies catering to local businesses, the answer is Local SEO.
Join Bernard and Rob as they turn you into a Local SEO expert by giving you the tools you need to sell Local SEO so you can start scaling your agency today!
Get the video and full transcript here: https://www.seoreseller.com/webinar/how-to-sell-local-seo-transcript-and-video
FREE WEBINAR: How to Sell Reputation Management to Your ClientsSEOReseller.com
How important is reputation management in your digital marketing initiatives? Join Joshua Pielago and William Kramer in this month’s Partner Bootcamp webinar and learn how to sell Reputation Management and leverage the value of this service to your clients.
Learn more about how our simple, straightforward Reputation Management solution works: https://www.seoreseller.com/white-label-reputation-management
We've been working in the white label industry for 6 years and worked with hundreds of marketing agencies. We know what it takes to grow your marketing agency with an outsourcing or white label partner. This infographic shows the key differentiators that distinguish the successful agencies from those just starting out.
Social Media Marketing For SMBs In 2016: The NumbersSEOReseller.com
Social media continues to grow at a tremendous rate. Here’s an infographic compiling the most important stats every SMB should know in 2016.
Read the blog post about this infographic: https://goo.gl/EeV1PL
How To Dramatically Increase Client RetentionSEOReseller.com
Getting people to your site is easy but keeping them coming back is the challenge. Join Clayton Wood as he talks about how to increase client retention.
Earning visibility and links through killer contentSEOReseller.com
A presentation on the current state of SEO and the importance of content in terms of online visibility and link building, presented by Clayton Wood at SEMCON 2013.
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges.
You’ll learn:
- How today’s users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
The Forgotten Secret Weapon of Digital Marketing: Email
Digital marketing is a rapidly changing, ever evolving industry--Influencers, Threads, X, AI, etc. But one of the most effective digital marketing tools is also one of the oldest: Email. Find out from two Houston-based digital experts how to maximize your results from email.
Key Takeaways:
Email has the best ROI of any digital tactic
It can be used at any stage of the customer journey
It is increasingly important as the cookie-less future gets closer and closer
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthDemandbase
In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Valters Lauzums
E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times.
Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.
1. Advanced Link
Clean Up Methods
& How to Recover Rankings
with
Clayton Wood
Marketing Director,
SEOReseller.com
Dixon Jones
Marketing Director,
Majestic.com