SEO Copywriting has been changed due to Google algorithms updates. Here are few SEO copywriting best practices that you can adopt to improve your blog traffic. For more onfo visit my blog post: http://ow.ly/B1Fbl

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2. It is a method of developing content for online promotion
of a website/product/service around a set of specific
keywords.
Search engine optimization (SEO) copywriting is writing
content that the reader wants to read and will be easily
found and rank well with search engines.
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What is SEO Copywriting

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SEO Copywriting
Practices

4. “Identify your target audience”
for whom you are writing and what they are seeking for…
Ask yourself these questions:-
Who is your target audience?
Who is you ideal customer, not your average customer?
Who is most likely to buy. Key: It’s not everyone and it may not be
who you want to sell to.?
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5. Write content on the basis of keyword
research, what keywords are trending,
what people are looking for. You can do
this with the help of Google’s Keyword
Planner
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6. You can’t force people to read on a website
Information of value: People want the correct info
about the product or service details which they are
going to purchase. They want content that tells them
what it does, how it stands up in the industry, and
how it can more beneficial as compare same product
which already available in market. 6

7. Attract your Audience
HOW?
a) Start with a magnetic Headline. Use keywords in your
title that people might be searching for.
b) Create Keyword-Rich Headings.
c) Put your topic in heading (H1 tag), to tell search
engines what your content is about.
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8. Internet visitors use search engines while searching
products and services they like. While doing this,
they enter the desired key terms or words.
Keywords help crawlers to index a content
better.
Helps visitor to find relative information easily.
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Why Keywords are important?

9. Engage your audience
Be short, precise and relevant.
Make your content interesting
with good flow and logical
examples.
Take Advantage of Long Tail:
Use synonyms, related keywords
and grammatical
variations….these all makes your
content more relevant, without
stuffing actual keyword into the
copy.
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10. The purpose of your article is to get your reader
to get to your Website. Your writing could
include a reason for them to find more
information, either from another article that
you’ve written or from your Web site.

11. Title Tags and Snippets Benefits
Title tag
Snippet
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12. Make It Skims-able
Visitors want to scan :-
1. No paragraph should be longer than five lines (2-3
better).
2. Turn series into bullet points.
3. Use subheads to break down your page into sections.
4. Highlight key points by using impressions (bold and
italics).
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13. Presented by:
Deepika Arodhiya