SlideShare a Scribd company logo
Realised by : Hakima OUHIDA ATII 2016
What is the link between
social Media and SEO?
 Helps your content get discovered.
 Builds links to your content when reshared.
 Helps you build a community of fans and supporters.
 Increases your visibility and authority.
 Grows your site traffic.
How Social Media Supports
Your SEO Efforts
 not just create accounts on these platforms
 we must enrich and be active in different ways
 participate in discussions
 leave comments on different groups
 propose solutions to problems
 publish news content
 participate in video conferences
 upload videos, etc ...
Does a Facebook Page Help Your
Website SEO?
GOOGLE VISIBILITY INTO FACEBOOK LIKES
DOES GOOGLE INDEX FACEBOOK SHARED
CONTENT?
GOOGLE’S VISIBILITY INTO YOUR
FRIENDS
HOW LIKELY IS GOOGLE TO INDEX
FACEBOOK POSTS?
CONCLUSIONS
 Clearly Google does not use the Like data
 Our Attempt to Directly Measure Indexing and Ranking of Facebook
Shared Links Was Inconclusive
 If Your Profile is Public, Google Can See Who Your Friends are if They
Want.
 Google Does not Index All Shares on Prominent Profiles
 Query Deserves Freshness Behavior is Not in Evidence.

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Seo and social media

  • 1. Realised by : Hakima OUHIDA ATII 2016
  • 2. What is the link between social Media and SEO?
  • 3.  Helps your content get discovered.  Builds links to your content when reshared.  Helps you build a community of fans and supporters.  Increases your visibility and authority.  Grows your site traffic. How Social Media Supports Your SEO Efforts
  • 4.  not just create accounts on these platforms  we must enrich and be active in different ways  participate in discussions  leave comments on different groups  propose solutions to problems  publish news content  participate in video conferences  upload videos, etc ...
  • 5. Does a Facebook Page Help Your Website SEO?
  • 6. GOOGLE VISIBILITY INTO FACEBOOK LIKES
  • 7. DOES GOOGLE INDEX FACEBOOK SHARED CONTENT?
  • 9.
  • 10. HOW LIKELY IS GOOGLE TO INDEX FACEBOOK POSTS?
  • 11. CONCLUSIONS  Clearly Google does not use the Like data  Our Attempt to Directly Measure Indexing and Ranking of Facebook Shared Links Was Inconclusive  If Your Profile is Public, Google Can See Who Your Friends are if They Want.  Google Does not Index All Shares on Prominent Profiles  Query Deserves Freshness Behavior is Not in Evidence.