This document summarizes SEO strategies for both on-page and off-page optimization. It discusses the basics of title tags, canonical tags, and robots.txt files. It also covers intermediate techniques like widgets, link development, and content remixing. More advanced strategies discussed include social media optimization (SMO), APIs, and attribution to generate links. The overall message is that focusing on quality content for users while optimizing on-page factors can get good rankings, and giving others reasons to link to you through various means helps off-page optimization.
Google Webmaster Tools - Beginner's GuideJahid Hasan
Comprehensive presentation on Google Webmaster Tools (GWT) - Why you need Google Webmaster Tools, How to setup GWT and All other important issues involved in GWT. Hope, you will love this!
Digital marketing introduction - SEO for developersGunjan Srivastava
Digital marketing involves search engine optimization (SEO), paid advertisements, email marketing, and social media marketing to help websites rank higher in search engines and drive more traffic. SEO is the process of optimizing online content so search engines rank it highly for relevant keywords. Key factors for SEO include on-page elements like titles, meta descriptions and URLs, as well as off-page elements like backlinks. Analytics tools help track website traffic and performance.
SEO Executive first of all Website audit which type of Element included in Audit report about information.
Robots.txt
Sitemap.xml
Canonical issue
W3Validation
Website load time
Duplicate Content ()
Domain Authority (DA)
Page Authority (PA)
etc
More details in ppt.
This presentations explains each feature of Google Webmaster Tool with screen shots to make the most out of it
Sign Up Today!
www.google.com/webmasters
Although Google officially states that A/B Tests should not impact SEO performance, there is still a risk of:
-Duplicate content
-Indexed variants
-De-listing/penalty
In this presentation, I will show:
-How to avoid or minimize those risks.
-How to avoid common mistakes.
-How to properly setup A/B (or multivariate) tests so that there is no negative impact on your SEO performance
This document summarizes SEO strategies for both on-page and off-page optimization. It discusses the basics of title tags, canonical tags, and robots.txt files. It also covers intermediate techniques like widgets, link development, and content remixing. More advanced strategies discussed include social media optimization (SMO), APIs, and attribution to generate links. The overall message is that focusing on quality content for users while optimizing on-page factors can get good rankings, and giving others reasons to link to you through various means helps off-page optimization.
Google Webmaster Tools - Beginner's GuideJahid Hasan
Comprehensive presentation on Google Webmaster Tools (GWT) - Why you need Google Webmaster Tools, How to setup GWT and All other important issues involved in GWT. Hope, you will love this!
Digital marketing introduction - SEO for developersGunjan Srivastava
Digital marketing involves search engine optimization (SEO), paid advertisements, email marketing, and social media marketing to help websites rank higher in search engines and drive more traffic. SEO is the process of optimizing online content so search engines rank it highly for relevant keywords. Key factors for SEO include on-page elements like titles, meta descriptions and URLs, as well as off-page elements like backlinks. Analytics tools help track website traffic and performance.
SEO Executive first of all Website audit which type of Element included in Audit report about information.
Robots.txt
Sitemap.xml
Canonical issue
W3Validation
Website load time
Duplicate Content ()
Domain Authority (DA)
Page Authority (PA)
etc
More details in ppt.
This presentations explains each feature of Google Webmaster Tool with screen shots to make the most out of it
Sign Up Today!
www.google.com/webmasters
Although Google officially states that A/B Tests should not impact SEO performance, there is still a risk of:
-Duplicate content
-Indexed variants
-De-listing/penalty
In this presentation, I will show:
-How to avoid or minimize those risks.
-How to avoid common mistakes.
-How to properly setup A/B (or multivariate) tests so that there is no negative impact on your SEO performance
Google Search Console: An Ultimate GuideTyler Horvath
Google Webmaster Tools (also called Google Search Console) is a free service offered by Google to help monitor and maintain your websites online presence in Google search results. Using this service isn’t required to be included in Googles search results but it will help to understand how to optimize your website for better search results in Google.
In this guide, I am going to talk about all the features of Google Search Console and how to use it to increase your search presence in Google.
This document provides an introduction to Google Search Console, formerly known as Google Webmaster Tools. Search Console is a free Google platform that informs website owners about the health of their site and how it appears in Google search results. It allows users to set a preferred domain, submit sitemaps, check crawl errors and links, and be notified of any Google penalties. Search Console ensures a site is accessible to Google bots and provides analytics, recommendations, and notifications to improve search performance.
Content management systems are a key technology for updating your site or blog. A CMS is also key for optimizing your site for search engines. However, there are some overlooked features that are essential for selecting the right CMS for your efforts. This presentation is a checklist of those SEO features.
Google Webmaster Tools is a free service that allows webmasters to view their site from Google's perspective, diagnose potential issues, and discover traffic and link information. Some key features include viewing Google's crawl of a site, finding broken or unsupported links, and managing sitelinks and geographic targeting. Webmaster Tools also notifies users of malware infections and allows customization of metadata and settings to help with search engine optimization.
This document provides an overview of Google Search Console (formerly Google Webmaster Tools) and how it can be used to optimize websites and check indexing status. It discusses sitemaps, robots.txt files, submitting sites to be indexed, and analyzing search analytics and errors. The document also mentions manual actions, rich snippets, sitelinks, international targeting, and settings within the tool.
This document discusses search engine optimization (SEO) techniques for Joomla websites. It covers the basics of SEO, including what SEO is, why it's important, and how search engines work. Specific tips are provided for optimizing Joomla sites, such as using semantic templates, optimizing content with titles, keywords and descriptions, and configuring URLs, metadata and internal links. The document emphasizes that proper markup, site structure and high-quality content are essential for SEO.
If you care about your site's SEO, canonical tags can be a make it or break it item. Find out about the quick ways to check if you're using canonical tags properly, mistakes to avoid, and basic scraping tools to check all the pages on your site.
SEO refers to optimizing webpages to achieve higher search engine rankings. The document discusses the history and methods of SEO, including getting pages indexed, preventing crawling, and increasing prominence. It provides tips like optimizing title tags, meta descriptions and headings, and outlines the SEO process of research, reporting, optimization, and follow up reporting.
Webmaster Tools (now called Search Console) is a free Google service that provides webmasters with information and tools to optimize their websites for Google search. The summary describes the main sections of Search Console - Dashboard, Messages, Search Appearance, Search Traffic, Google Index, and Crawls. The Dashboard provides critical issues, errors and search analytics. Messages inform of problems. Search Appearance helps with structured data and snippets. Search Traffic analyzes traffic sources. Google Index checks indexing status. Crawls monitor for errors during Google's crawling of the site. Search Console helps webmasters understand how Google sees their site differently than Analytics which shows site traffic.
Supernova Media presents Guide to Google Webmaster Tools. Google Webmaster Tools is a no charge service offered by Google for webmasters. It allows you to check indexing status and provides detailed reports about your pages' visibility on Google. To get started, simply add and verify your site and you'll start to see information right away.
This document provides instructions for implementing the Open Graph Protocol (OGP) on a website to integrate it with Facebook. It explains that OGP defines how a web page is represented on Facebook using structured data. It provides examples of how IMDB and Rotten Tomatoes use OGP to create Facebook profile pages for movies and show recommendations and friends' activity. The document then gives steps to add OGP meta tags and a Facebook Like button to a web page to create connections between the page and users' Facebook profiles. Finally, it outlines benefits of using OGP like branding, remarketing, driving traffic, customer acquisition, and gaining feedback.
This document provides an overview of search engine optimization (SEO) strategies for editors. It discusses how people find websites through search engines and the importance of SEO. Key on-page optimization factors covered include title tags, content, meta descriptions, images, and site maps. Off-page factors discussed are link popularity, anchor text, and directories. The document emphasizes optimizing content for users and not tricking search engines. Effective SEO involves both on-page and off-page techniques to deliver relevant information to searchers.
This document outlines a 10 minute site audit process in 4 steps:
1. Check the site infrastructure using tools like BuiltWith and check for server information, analytics, and language.
2. Review the robots.txt file and XML sitemaps to check for errors in robots directives and identify the URL count and issues like 404s.
3. Turn off styling to check links, content, and positioning.
4. Use advanced search operators to compare indexed pages to the sitemap and check for issues like proper indexing of URL parameters, duplicate content, and keyword cannibalization.
Using Google Analytics and Google Webmaster Tools to improve your siteMickey Mellen
From our Meetup on 9/11/14: http://www.meetup.com/all-things-wordpress/events/202355702/
Talking about Google Analytics and Google Webmaster Tools, and how you can use those tools to improve your site. If you haven't set those up on your site yet, we can help you get them going. In addition, we'll look at other aspects of search engine optimization to help move your site higher in the rankings.
This document provides an overview of key topics for the final week of an online course, including:
1. Presenting final projects over two class days and completing site development work like adding content and images.
2. Information on search engine optimization (SEO), how search engines work, and tips for optimizing sites for search rankings through things like keywords, meta tags, links, and file names.
3. Guidance on web accessibility and compliance with laws like Section 508 and the Americans with Disabilities Act to ensure sites can be used by people with disabilities through techniques like alternative text for images and color contrast.
4. Instructions for the final homework assignment to continue working on final projects and turn in
This document promotes educational tours as a way for students to expand their minds beyond the classroom. It outlines the benefits of educational tours, such as disconnecting from everyday life, gaining self-esteem, increasing knowledge, and building lifelong friendships. It then addresses common barriers to educational tours like lack of time, money, or fear of travel, and provides steps students can take to embark on a tour, including contacting experts, choosing a destination that fits their budget and interests, enrolling in a program, and getting friends to participate.
Semana 4 codigos y normas de soldaduraGermán Ortíz
Este documento contiene 8 preguntas sobre ensayos no destructivos y técnicas de inspección de soldadura. Las preguntas cubren temas como ultrasonido, normas de calidad, hallazgos, inclusiones sólidas, y falta de fusión. Para cada pregunta se proporciona la respuesta seleccionada.
Google Search Console: An Ultimate GuideTyler Horvath
Google Webmaster Tools (also called Google Search Console) is a free service offered by Google to help monitor and maintain your websites online presence in Google search results. Using this service isn’t required to be included in Googles search results but it will help to understand how to optimize your website for better search results in Google.
In this guide, I am going to talk about all the features of Google Search Console and how to use it to increase your search presence in Google.
This document provides an introduction to Google Search Console, formerly known as Google Webmaster Tools. Search Console is a free Google platform that informs website owners about the health of their site and how it appears in Google search results. It allows users to set a preferred domain, submit sitemaps, check crawl errors and links, and be notified of any Google penalties. Search Console ensures a site is accessible to Google bots and provides analytics, recommendations, and notifications to improve search performance.
Content management systems are a key technology for updating your site or blog. A CMS is also key for optimizing your site for search engines. However, there are some overlooked features that are essential for selecting the right CMS for your efforts. This presentation is a checklist of those SEO features.
Google Webmaster Tools is a free service that allows webmasters to view their site from Google's perspective, diagnose potential issues, and discover traffic and link information. Some key features include viewing Google's crawl of a site, finding broken or unsupported links, and managing sitelinks and geographic targeting. Webmaster Tools also notifies users of malware infections and allows customization of metadata and settings to help with search engine optimization.
This document provides an overview of Google Search Console (formerly Google Webmaster Tools) and how it can be used to optimize websites and check indexing status. It discusses sitemaps, robots.txt files, submitting sites to be indexed, and analyzing search analytics and errors. The document also mentions manual actions, rich snippets, sitelinks, international targeting, and settings within the tool.
This document discusses search engine optimization (SEO) techniques for Joomla websites. It covers the basics of SEO, including what SEO is, why it's important, and how search engines work. Specific tips are provided for optimizing Joomla sites, such as using semantic templates, optimizing content with titles, keywords and descriptions, and configuring URLs, metadata and internal links. The document emphasizes that proper markup, site structure and high-quality content are essential for SEO.
If you care about your site's SEO, canonical tags can be a make it or break it item. Find out about the quick ways to check if you're using canonical tags properly, mistakes to avoid, and basic scraping tools to check all the pages on your site.
SEO refers to optimizing webpages to achieve higher search engine rankings. The document discusses the history and methods of SEO, including getting pages indexed, preventing crawling, and increasing prominence. It provides tips like optimizing title tags, meta descriptions and headings, and outlines the SEO process of research, reporting, optimization, and follow up reporting.
Webmaster Tools (now called Search Console) is a free Google service that provides webmasters with information and tools to optimize their websites for Google search. The summary describes the main sections of Search Console - Dashboard, Messages, Search Appearance, Search Traffic, Google Index, and Crawls. The Dashboard provides critical issues, errors and search analytics. Messages inform of problems. Search Appearance helps with structured data and snippets. Search Traffic analyzes traffic sources. Google Index checks indexing status. Crawls monitor for errors during Google's crawling of the site. Search Console helps webmasters understand how Google sees their site differently than Analytics which shows site traffic.
Supernova Media presents Guide to Google Webmaster Tools. Google Webmaster Tools is a no charge service offered by Google for webmasters. It allows you to check indexing status and provides detailed reports about your pages' visibility on Google. To get started, simply add and verify your site and you'll start to see information right away.
This document provides instructions for implementing the Open Graph Protocol (OGP) on a website to integrate it with Facebook. It explains that OGP defines how a web page is represented on Facebook using structured data. It provides examples of how IMDB and Rotten Tomatoes use OGP to create Facebook profile pages for movies and show recommendations and friends' activity. The document then gives steps to add OGP meta tags and a Facebook Like button to a web page to create connections between the page and users' Facebook profiles. Finally, it outlines benefits of using OGP like branding, remarketing, driving traffic, customer acquisition, and gaining feedback.
This document provides an overview of search engine optimization (SEO) strategies for editors. It discusses how people find websites through search engines and the importance of SEO. Key on-page optimization factors covered include title tags, content, meta descriptions, images, and site maps. Off-page factors discussed are link popularity, anchor text, and directories. The document emphasizes optimizing content for users and not tricking search engines. Effective SEO involves both on-page and off-page techniques to deliver relevant information to searchers.
This document outlines a 10 minute site audit process in 4 steps:
1. Check the site infrastructure using tools like BuiltWith and check for server information, analytics, and language.
2. Review the robots.txt file and XML sitemaps to check for errors in robots directives and identify the URL count and issues like 404s.
3. Turn off styling to check links, content, and positioning.
4. Use advanced search operators to compare indexed pages to the sitemap and check for issues like proper indexing of URL parameters, duplicate content, and keyword cannibalization.
Using Google Analytics and Google Webmaster Tools to improve your siteMickey Mellen
From our Meetup on 9/11/14: http://www.meetup.com/all-things-wordpress/events/202355702/
Talking about Google Analytics and Google Webmaster Tools, and how you can use those tools to improve your site. If you haven't set those up on your site yet, we can help you get them going. In addition, we'll look at other aspects of search engine optimization to help move your site higher in the rankings.
This document provides an overview of key topics for the final week of an online course, including:
1. Presenting final projects over two class days and completing site development work like adding content and images.
2. Information on search engine optimization (SEO), how search engines work, and tips for optimizing sites for search rankings through things like keywords, meta tags, links, and file names.
3. Guidance on web accessibility and compliance with laws like Section 508 and the Americans with Disabilities Act to ensure sites can be used by people with disabilities through techniques like alternative text for images and color contrast.
4. Instructions for the final homework assignment to continue working on final projects and turn in
This document promotes educational tours as a way for students to expand their minds beyond the classroom. It outlines the benefits of educational tours, such as disconnecting from everyday life, gaining self-esteem, increasing knowledge, and building lifelong friendships. It then addresses common barriers to educational tours like lack of time, money, or fear of travel, and provides steps students can take to embark on a tour, including contacting experts, choosing a destination that fits their budget and interests, enrolling in a program, and getting friends to participate.
Semana 4 codigos y normas de soldaduraGermán Ortíz
Este documento contiene 8 preguntas sobre ensayos no destructivos y técnicas de inspección de soldadura. Las preguntas cubren temas como ultrasonido, normas de calidad, hallazgos, inclusiones sólidas, y falta de fusión. Para cada pregunta se proporciona la respuesta seleccionada.
Michael van Valkenburgh was born in New York and received a Bachelor's degree from Cornell University. In 1982, he founded Michael van Valkenburgh Associates (MVVA), a landscape architecture firm involved in parks, campuses, and gardens. MVVA works with urban planners, architects, and engineers on multidisciplinary projects. For the High Line project in New York, MVVA's TerraGRAM team planned a meandering walking path along the abandoned railway with various plant species, landmarks, and stairway entrances to create an experiential "floating garden." They also proposed developing the street level "Low Line" area underneath to support the surrounding district.
The document provides an overview of author Aldous Huxley and summaries of his two most notable works, Brave New World and Island. Both novels depict futuristic societies that employ similar means like sex, drugs, and communal living to promote peace and stability, but with opposing ends - in Brave New World pleasure is used to control the masses, while in Island spiritual fulfillment is encouraged. Compared to more conventional dystopian works, Huxley presented a contrasting vision where people love their cages controlled by pleasure rather than powerless under oppression.
Sirius is the brightest star visible from Earth. It can sometimes be seen during daylight hours under optimal conditions with a clear sky. The Sun is the star at the center of the solar system. It is a spherical mass of hot plasma and magnetic fields that is over 1 million kilometers in diameter and weighs 330,000 times more than Earth. Certain stars appear close to the Earth's axis of rotation and can be seen directly overhead from the North or South Pole, these are known as pole stars or the North Star.
Dokumen tersebut membahas langkah-langkah proyek perubahan yang dilaksanakan untuk menyusun Standar Operasional dan Prosedur (SOP) pembuatan rekomendasi Kartu Jaminan Kesehatan Daerah di Kecamatan Cibadak, meliputi pertemuan dengan stakeholder, konsultasi, pengumpulan data, analisis, penyusunan draf SOP, uji coba, dan pengesahan SOP. Proyek ini bertujuan meningkatkan proses pembuatan rekom
El documento describe los principales lugares turísticos del Ecuador, incluyendo las playas, salinas y ciudades de Esmeraldas en la Costa; Quito, Baños y Latacunga en la Sierra; Puyo, Tena y El Coca en el Oriente; y las Islas Galápagos. Resalta que Ecuador es un país diverso con muchos atractivos naturales y culturales que deben ser cuidados y preservados para el turismo.
This document provides a summary of an SEO audit for the website iaqmedics.com. The summary found no issues, errors, warnings or other problems. The audit details show the site has no 4xx or 5xx errors, has a robots.txt file and XML sitemap, fixes www and non-www versions, and has no broken links or other on-page SEO issues. Rel="canonical" tags are set for some pages.
The document summarizes the tools available in Google Webmaster Tools. It includes sections on verifying a site, the dashboard, site settings, search appearance, structured data, data highlighter, HTML improvements, search traffic, links to the site, internal links, Google index status, content keywords, removing URLs, crawl errors, fetching as Google, robots tester, URL parameters, and additional tools. Google Webmaster Tools provides insights into how Google sees a site and helps with search engine optimization.
This document provides recommendations from a website audit to help optimize the website for search engines and visitors. The recommendations focus on improving accessibility, indexability, on-page and off-page ranking factors, and information architecture. The implementation of these recommendations is important to make the website easier for search engines to understand and for users to use. Areas that need optimization include meta titles and descriptions, images, internal linking structure, backlink profile, and social sharing integration.
A Crash Course in Technical SEO from Patrick Stox - Beer & SEO Meetup May 2019patrickstox
The document provides an overview of technical SEO best practices. It discusses on-page SEO elements like titles, meta descriptions, headings, images and URLs. It also covers technical aspects like sitemaps, indexing APIs, robots.txt files, redirects and canonical tags. The document recommends prioritizing content, links and proper indexing as the most important ranking factors. It also lists various tools for SEO audits, monitoring and troubleshooting technical issues.
Google Webmaster Tools is a free service that allows webmasters to view their site from Google's perspective, diagnose potential issues, and discover traffic and link information. Some key features include viewing Google's crawl of a site, finding broken or unsupported links, and managing sitelinks and geographic targeting. Webmaster Tools also notifies users of malware infections and allows customization of metadata and settings to help with search engine optimization.
This report analyzes the on-page SEO of a website with 378 crawled pages. It found a total of 4,358 issues across several categories:
- Visibility issues include 1 page error and 3 pages blocked by robots.txt
- META issues include 349 duplicate page titles and 202 missing meta descriptions
- Content issues include 302 low-word count pages and 150 duplicate content issues
- Link issues include 1 broken internal link and 98 external links missing anchor text
- Image issues include 655 images missing ALT text and 2,320 images missing title text
The report provides recommendations to address these issues to improve the website's visibility and performance in search engines.
How to perform a technical SEO audit and ramp up your content strategy in 10 ...Waqar Ahmad
How to perform a technical SEO audit and
ramp up your content strategy in 10 steps
[with audit presentation template]:
We often assume that search engines are far more precise and knowledgeable than they are in reality. As a result, we often unwittingly develop poor practices that prevent our sites from reaching our search goals. Catching and correcting SEO mistakes like these are what audits are for.
In our time as growth-minded technical SEO consultants, we’ve run audits on a wide range of client sites in a diverse array of industries. We’ll walk you through the process in the following ten steps, elaborate on our checklist, and provide a presentation template. The tools you’ll need to run a technical SEO audit
Let’s help you get ready for the work by sharpening your tools first. Technical SEO audits don’t require a prohibitively large and bleeding-edge tech stack. They require a few simple tools, some of which you likely already have (while the others aren’t likely to break the bank).
Crawling
For web crawling, we’re big fans of Screaming Frog. It’s ideal for raw data analysis. Other workable alternatives like DeepCrawl and the brand-new Sitebulb, offer superior visualization tools. All-purpose You’ll need a more general-purpose SEO platform as well. Semrush and Ahrefs are solid, and offer a range of automated audits and other functions to cut down on the workload.
Content optimization
Optionally, for a better process in page-level optimization, we’ve used and enjoyed MarketMuse, Clearscope, or Surfer.
Analysis and testing You’ll also need platforms for evaluating content performance. Google Analytics in combination with
Google Search Console will suffice as we focus on analytics for SEO purposes.
SEOTesting.com will be your favorite for systematic testing of the growth you achieve by implementing the improvements recommended by the audit.
The 10 steps of our tech SEO audit process
We recommend using the steps below as your checklist. Sometimes you’ll find that a website has more issues in one area than another, and you’ll need to add steps there. But by following the below, you’ll always make sure that you cover all the important aspects of how well search engines can understand your website’s content thanks to clean structure, ease of crawling, thorough optimization, and speed.
How to make your product/service found by Google. Technical SEO aims the crawling and indexing phase of your website. A list of top 10 technical seo topics for 2020 with a checklist you can go through, before publishing a website.
Crawl optimization - ( How to optimize to increase crawl budget)SyedFaraz41
This document discusses how to optimize a website to increase its crawl budget from search engine crawlers like Googlebot. It defines what a crawler is and explains crawl budget and how it is determined by crawl rate limits and demand. Factors that negatively impact crawl budget are identified as faceted navigation with duplicate URLs, on-site duplicate content, soft 404 errors, hacked/spam pages, infinite content, and low-quality pages. The document provides recommendations for optimization, including removing unnecessary URL parameters, limiting duplicate and infinite content, disallowing non-crawlable pages, and using canonical URLs when there are duplicate versions of content.
Technical SEO: How to Perform an SEO Audit (Step by Step Guide)Ryan Stewart
This document is an in depth guide on how to perform a search engine optimization audit. Contents include:
1. Site Profile – Page 4
2. Crawlability – Page 6
3. HTML Status Codes – Page 8
4. Indexability – Page 9
5. On Page Content - Page 11
6. Security Audit – Page 16
7. Off Page Audit – Page 17
8. Mobile Audit – Page 22
9. Competitive Analysis – Page 25
10. Glossary of Tools – Page 26
This is the same SEO audit and checklist we have used for almost 5 years. It outlasts any Google algorithm update because it checks the factors that Google really looks for.
Please feel free to download and use for your own audits.
What is Google Search Console and What is it provide?riteshhsociall
This content is giving basic knowledge about Google Search Console. If anyone is using Google Search Console for the first time, then this content can help in providing complete knowledge.
For more information visit
https://digitalpundit.in/
Technical SEO Audit – 15 Point ChecklistNavneet Singh
The technical aspects of your website can sometimes pull it down from giving its best performance. A technical SEO audit can help you find and fix website health issues to give a better user experience and improve its crawlability.
This document provides an analysis of the SEO objectives and current state of the Gopetfriendly.com website. It analyzes various on-page and off-page optimization factors, technical issues, and mobile friendliness. The analysis identifies priorities like optimizing titles, headers, images, content, and fixing broken links. It also provides metrics on backlinks, domain authority, and recommendations to improve rankings, visibility, and traffic.
This document provides information on various SEO tools and resources. It discusses analytics, auditing, and optimization tools from companies like Google, Moz, SEMrush, and Ahrefs. It also covers sitemap creation tools like Google Search Console, Yoast SEO, XML-sitemaps.com, Screaming Frog, and Ahrefs that can generate sitemaps to help search engines index websites. Finally, it describes the key features of Google Search Console for monitoring site performance, indexing, and potential issues.
Search Engine Optimisation - MA Journalism - Week Threepaulwould
This document provides an overview of search engine optimization (SEO) techniques for project development in Week 3. It first explains how search engines like Google work by having bots crawl and index webpages, and then presenting search results based on both explicit search terms as well as implicit user preferences. The document then outlines key on-page optimization strategies like optimizing content for usability and sharing, off-page techniques like building links from authoritative sites, and technical elements such as sitemaps and robots.txt files. It recommends further resources for learning more about SEO best practices.
Know Google Search Console By Trusha Suthartrushagsuthar
Want to know more about what is Google Search Console!
What is Google Search Console & how it can help you if you are learning SEO or you are developer or you are owning website ?
How Google Search Console to optimize your website and how you are able to gain organic traffic ?
How Google Sees your website that will shown you by Google Search Console
Then click here to open pptx
SEO Training in Hyderabad | SEO Classes in Hyderbad | SEO Coaching in Hyde...Prasad Reddy
This document provides an overview of search engine optimization (SEO). It discusses what search engines and SEO are, and covers both on-page and off-page optimization techniques. On-page optimization involves factors like meta tags, headers, images, and XML sitemaps that are controlled on a website. Off-page optimization refers to activities off-site like link building, social media promotion, and article submission to increase backlinks and visibility. The goal of SEO is to improve a website's relevance in organic search results.
This document provides an overview of search engine optimization (SEO). It discusses what search engines and SEO are, and covers both on-page and off-page optimization techniques. On-page optimization involves factors like meta tags, headers, images, and site maps that can be optimized on the website itself. Off-page optimization refers to activities off the website like link building, social media promotion, and content submission to other sites. The goal of SEO is to improve a website's visibility and rankings in search engines.
Similar to Seo - Advanced Site Audit using Google Webmaster Tools (20)
4. What is Robots.txt?
The robots.txt is a text file webmasters create to
instruct robots (typically search engine robots) on how
to crawl & index pages on their website.
What is Sitemap (XML)?
Sitemap (XML) is a list of pages on your
Website. It is easiest way to give Google, and
other search engines, information about your
site and may speed up Google’s crawlers
finding you.
8. Comparing the number of pages from the sitemap vs. the number of pages
already indexed by Google.
On Webmaster Tools, go to “Optimization”, then to “Sitemap”:
9. For Index Status - Go to “Health”, and then to “Index Status”:
Rough estimation of how
many pages from the site
have been already
indexed by Google.
10. HTML Improvements
Issues that are causing duplication within your site.
Identify pages (URL parameters, session IDs and/or pagination problems).
11. Site’s Crawl Error Data
Check for URLs
Particularly the extended URL strings being crawled by Google.
12. Crawl Errors are issued encountered while crawling your site
Crawl Error Types- Soft 404 Errors
HTTP Errors
Not Found Errors
Sitemap Errors
13. • This feature will take the error out of your list unless it isn’t
resolved and will return again.
Mark as
Fixed
14. Reviving the page on a new or old URL (if the non-
existent page is important), then 301 redirect the old
URL to the new one.
301 redirecting the page to another relevant
page/category (if the page is linked from external
websites)
Removing internal links pointing to the
404 page (if page is not that important)
Fixing the page (if issue was caused by
server-end or coding errors).
15.
16. The HTML Improvements page shows you potential issues Google
found when crawling and indexing your site.
HTML Improvements is another feature of WMT which can be found
under the “Optimization” tab.
17. Duplicate meta descriptions Long title tags Short title tags
Long meta descriptions Duplicate title
Non-informative title tags
tags
Short meta descriptions Missing title tags Non-indexable content
The list for each potential page-level issue can guide you on what
changes/improvements to implement for the pages that search crawlers might have
found to be causing indexation problems for your site.
18.
19. To view Site speed Just go
to “Labs”, and then choose
“Site Performance”.
Gaining insights
Will provide performance
overview.
Tools - Google’s Page
Speed or Pingdom