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In BusIness for good
                                                  Trade Fair Programme 2011
Devere Whites Hotels at Reebok Stadium,
Bolton De Havilland Way, Bolton, Greater Manchester, BL6 6SF
18th October 2011 9.30am to 4:15pm




WHaT DOeS lOcaliSm mean TO yOu anD yOuR enTeRPRiSe?
How the public sector is developing and delivering revitalisation projects in partnership with and on behalf of their communities, and in partnership
with community and voluntary sector organisations.


                      PeTeR HOlbROOk                                                                     maRyann DenfHy
                      Social EntErpriSE UK                                                               MUllEr dairy
                      Peter Holbrook is chief executive of the                                           Maryann’s role at Muller Dairy includes
                      Social Enterprise UK, the national body for                                        developing the company’s Corporate
                      social enterpriserepresenting a wide range                                         Social Responsibility (CSR) strategy. CSR is
                      of social enterprises, regional and national                                       viewed by Muller as an opportunity both to
support networks.                                                                  do the right thing and to gain commercial advantage.


Prior to this, he was chief executive of Sunlight Development Trust,               Her background is in marketing & innovation and herinterest in
which works to tackle long-standing health and social inequalities                 nature & ecology fits well with the new imperative on companies
and he developed ‘project sunlight’ from its inception.                            to demonstrate their environmental credentials. She was
                                                                                   previously Head of Innovation and Nutrition.




HOW TO PROmOTe yOuRSelf!
We’re living through tough economic times, and never has self-promotion been crucial for driving business, brand awareness and survival of the
recession. Savvy business woman Claire Young, owner of www.schoolspeakers.co.uk and www.girlsoutloud.org.uk, will share their top tips on
how to stand out from the crowd, build your networks and maximise your social media opportunities.


                      claiRe yOung | GirlS oUt loUd cic
                      Claire is the straight talking, no-nonsense sales woman who infuriated, then won over 11 million viewers to reach the final
                      of BBC1’s The Apprentice in 2008. Girls Out Loud is a social enterprise with the aim to raise the aspirations of young
                      girls between the ages of 13-18. It is designed to help them make better life decisions and improve their self image. This should
                      ultimately enable them to become role models for future generations.




              Social Enterprise North West, 4th Floor, 151 Dale Street,
              Liverpool, L2 2AH       Tel: 0151 237 3986
In BusIness for good
Trade Fair Programme 2011
cOnTRacT anD PROcuRemenT WORkSHOP                                                     fRancHiSing yOuR SOcial enTeRPRiSe!
Social enterprises have a lot to offer in terms of providing public                   Although social enterprises are facing challenging times it is
services and goods in the UK, with commissioners realising that                       still important to grow, develop and diversify your brand. In the
the sector can provide innovation, quality and passion. However,                      UK franchising is still an unknown quantity, yet in other parts of
outdated methods and attitudes can often prove to be a barrier                        Europe it has represented the entrepreneur’s desire to expand their
to securing procurement. This workshop will offer delegates an                        business model.
insight into what a successful tender involves, as well as
equipping you with the confidence to write a successful bid.                          Daniel Lindgren, from the Le Mat hotel franchise in Sweden, will
                                                                                      deliver a workshop on the ingredients that have helped his
SPeakeR TO be annOunceD...                                                            social enterprise grow, sharing ideas, discussion and answering
                                                                                      your questions.

                                                                                                           Daniel linDgRen
                                                                                                           VäGEn Ut!
                                                                                                           There is a group of us very dedicated and
                                                                                                           interested in the hotel business. This project
                                                                                                           is attracting people from every social corner
                                                                                                           in society, and they all want the same thing,
                                                                                      to operate a hotel together and use their combined knowledge
                                                                                      to succeed.




big lOcal                                                                             Pam HaRDiSTy unlTD
Big Local is a ten year programme that will achieve lasting                           thE foUndation for Social EntrEprEnEUrS
change in 150 areas around England. It will provide a mixture of                      Pam started the role of Head of Community Entrepeneurship
funding, finance and support. This will enable local people to                        in July 2011 and now works nationally with communities and
build on local talents and aspirations, which in turn will help                       organisations to support the growth of even more
transform their local areas. Delivered by the Community                               entrepreneurship in local areas.
Development Foundation (CDF) and endowed with £200
million from the Big Lottery Fund, the Big Local Trust will make                      baRRy navaRRO
available at least £1 million to each area.                                           cdf
                                                                                      Barry is Business Development Manager at the Community
This workshop will provide an overview of the Big Local                               Development Foundation, a charity and a social enterprise with
Programme and will also focus on the social entrepreneurial and                       more than 40 years’ experience which is passionate about
social investment features that have been built into it.                              helping communities, promotes creative joined-up thinking to
                                                                                      influence change that can make a big difference for people and
                                                                                      where they live, strengthen local voices, help shape communities
                                                                                      and change lives.




‘cOmmuniTy RigHT TO cHallenge’ | caSE StUdiES taKEn froM thE pUblic and Social EntErpriSE SEctorS
Using case studies from the health and local authority sectors William Greenwood, from the Hope Street Centre will cover key issues and themes
including the process, the difficulties and the final results for those considering establishing social enterprises as a means of providing public services.




              Social Enterprise North West, 4th Floor, 151 Dale Street,
              Liverpool, L2 2AH       Tel: 0151 237 3986
In BusIness for good
Trade Fair Programme 2011
William gReenWOOD | hopE StrEEt cEntrE cic
As a director of the Hop Street Centre, William is an experienced healthcare business adviser, speaker and facilitator working extensively in the
Public and Not for Profit Sectors. He specialising in new (social) business start ups, strategic organisational development and commissioning.
Working largely with local authorities, clinicians, GP-led Consortia and other service providers at Board and senior executive level he supports
organisational change in order to deliver better services to the public.




unDeRSTanDing finance | inSidE thE Mind of an inVEStor with thE KEy fUnd
The Key Fund is a social enterprise that provides development and investment support up to £150,000 to enable the growth and development of
new and existing social enterprises working across the Northern Counties of England. With a twelve year track record, the organisation has invested
around £25m to date. In this workshop we will explore what you need to consider before you apply for investment, what information you will be
asked to provide and the types of questions that investors will ask.


maTT SmiTH | KEy fUnd
Matt’s role as fund manager has given him extensive experience of developing and assessing social enterprise lending proposals with over £7m
personally developed. His specialties include development of new financial products and services, development and appraisal of social enterprise
lending proposals, bid writing and systems development.



fROm gRanTS TO lOanS
This session will look at new ways to raise investments such as
Social Impact Bonds and how the Big Society Capital aims to
change our culture from ‘Grants to Loans’.

                    SaRaH flOOD
                    Social inVEStMEnt bUSinESS
                    Sarah is at the forefront of one of the
                    coalitiongovernment’sradicalplanstoachieve
                    social change. Her role at the Social Invest-
                    ment Business is project manager for social
impact bonds. She has previously worked at the Plunkett Foundation
and NCVO.




              Social Enterprise North West, 4th Floor, 151 Dale Street,
              Liverpool, L2 2AH     Tel: 0151 237 3986

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Senw prgm1[1]

  • 1. In BusIness for good Trade Fair Programme 2011 Devere Whites Hotels at Reebok Stadium, Bolton De Havilland Way, Bolton, Greater Manchester, BL6 6SF 18th October 2011 9.30am to 4:15pm WHaT DOeS lOcaliSm mean TO yOu anD yOuR enTeRPRiSe? How the public sector is developing and delivering revitalisation projects in partnership with and on behalf of their communities, and in partnership with community and voluntary sector organisations. PeTeR HOlbROOk maRyann DenfHy Social EntErpriSE UK MUllEr dairy Peter Holbrook is chief executive of the Maryann’s role at Muller Dairy includes Social Enterprise UK, the national body for developing the company’s Corporate social enterpriserepresenting a wide range Social Responsibility (CSR) strategy. CSR is of social enterprises, regional and national viewed by Muller as an opportunity both to support networks. do the right thing and to gain commercial advantage. Prior to this, he was chief executive of Sunlight Development Trust, Her background is in marketing & innovation and herinterest in which works to tackle long-standing health and social inequalities nature & ecology fits well with the new imperative on companies and he developed ‘project sunlight’ from its inception. to demonstrate their environmental credentials. She was previously Head of Innovation and Nutrition. HOW TO PROmOTe yOuRSelf! We’re living through tough economic times, and never has self-promotion been crucial for driving business, brand awareness and survival of the recession. Savvy business woman Claire Young, owner of www.schoolspeakers.co.uk and www.girlsoutloud.org.uk, will share their top tips on how to stand out from the crowd, build your networks and maximise your social media opportunities. claiRe yOung | GirlS oUt loUd cic Claire is the straight talking, no-nonsense sales woman who infuriated, then won over 11 million viewers to reach the final of BBC1’s The Apprentice in 2008. Girls Out Loud is a social enterprise with the aim to raise the aspirations of young girls between the ages of 13-18. It is designed to help them make better life decisions and improve their self image. This should ultimately enable them to become role models for future generations. Social Enterprise North West, 4th Floor, 151 Dale Street, Liverpool, L2 2AH Tel: 0151 237 3986
  • 2. In BusIness for good Trade Fair Programme 2011 cOnTRacT anD PROcuRemenT WORkSHOP fRancHiSing yOuR SOcial enTeRPRiSe! Social enterprises have a lot to offer in terms of providing public Although social enterprises are facing challenging times it is services and goods in the UK, with commissioners realising that still important to grow, develop and diversify your brand. In the the sector can provide innovation, quality and passion. However, UK franchising is still an unknown quantity, yet in other parts of outdated methods and attitudes can often prove to be a barrier Europe it has represented the entrepreneur’s desire to expand their to securing procurement. This workshop will offer delegates an business model. insight into what a successful tender involves, as well as equipping you with the confidence to write a successful bid. Daniel Lindgren, from the Le Mat hotel franchise in Sweden, will deliver a workshop on the ingredients that have helped his SPeakeR TO be annOunceD... social enterprise grow, sharing ideas, discussion and answering your questions. Daniel linDgRen VäGEn Ut! There is a group of us very dedicated and interested in the hotel business. This project is attracting people from every social corner in society, and they all want the same thing, to operate a hotel together and use their combined knowledge to succeed. big lOcal Pam HaRDiSTy unlTD Big Local is a ten year programme that will achieve lasting thE foUndation for Social EntrEprEnEUrS change in 150 areas around England. It will provide a mixture of Pam started the role of Head of Community Entrepeneurship funding, finance and support. This will enable local people to in July 2011 and now works nationally with communities and build on local talents and aspirations, which in turn will help organisations to support the growth of even more transform their local areas. Delivered by the Community entrepreneurship in local areas. Development Foundation (CDF) and endowed with £200 million from the Big Lottery Fund, the Big Local Trust will make baRRy navaRRO available at least £1 million to each area. cdf Barry is Business Development Manager at the Community This workshop will provide an overview of the Big Local Development Foundation, a charity and a social enterprise with Programme and will also focus on the social entrepreneurial and more than 40 years’ experience which is passionate about social investment features that have been built into it. helping communities, promotes creative joined-up thinking to influence change that can make a big difference for people and where they live, strengthen local voices, help shape communities and change lives. ‘cOmmuniTy RigHT TO cHallenge’ | caSE StUdiES taKEn froM thE pUblic and Social EntErpriSE SEctorS Using case studies from the health and local authority sectors William Greenwood, from the Hope Street Centre will cover key issues and themes including the process, the difficulties and the final results for those considering establishing social enterprises as a means of providing public services. Social Enterprise North West, 4th Floor, 151 Dale Street, Liverpool, L2 2AH Tel: 0151 237 3986
  • 3. In BusIness for good Trade Fair Programme 2011 William gReenWOOD | hopE StrEEt cEntrE cic As a director of the Hop Street Centre, William is an experienced healthcare business adviser, speaker and facilitator working extensively in the Public and Not for Profit Sectors. He specialising in new (social) business start ups, strategic organisational development and commissioning. Working largely with local authorities, clinicians, GP-led Consortia and other service providers at Board and senior executive level he supports organisational change in order to deliver better services to the public. unDeRSTanDing finance | inSidE thE Mind of an inVEStor with thE KEy fUnd The Key Fund is a social enterprise that provides development and investment support up to £150,000 to enable the growth and development of new and existing social enterprises working across the Northern Counties of England. With a twelve year track record, the organisation has invested around £25m to date. In this workshop we will explore what you need to consider before you apply for investment, what information you will be asked to provide and the types of questions that investors will ask. maTT SmiTH | KEy fUnd Matt’s role as fund manager has given him extensive experience of developing and assessing social enterprise lending proposals with over £7m personally developed. His specialties include development of new financial products and services, development and appraisal of social enterprise lending proposals, bid writing and systems development. fROm gRanTS TO lOanS This session will look at new ways to raise investments such as Social Impact Bonds and how the Big Society Capital aims to change our culture from ‘Grants to Loans’. SaRaH flOOD Social inVEStMEnt bUSinESS Sarah is at the forefront of one of the coalitiongovernment’sradicalplanstoachieve social change. Her role at the Social Invest- ment Business is project manager for social impact bonds. She has previously worked at the Plunkett Foundation and NCVO. Social Enterprise North West, 4th Floor, 151 Dale Street, Liverpool, L2 2AH Tel: 0151 237 3986