Through testing and optimizing their Google Adwords campaign over three months, the client was able to generate more leads at a lower cost. In month one they got 3 leads for $688 per lead. In month two they got 77 leads for $37 per lead after improving their ads, keywords, and landing pages. In month three they got 131 leads for $22 per lead by further cutting non-performing ads and keywords. The document outlines the optimizations made each month and provides a simple formula for Adwords success involving relevant high-quality ads, clear landing pages, focused and tangential keywords, and serving ads across search and content networks.
Buzz Your Brand LOCAL is all about a Mobile and Internet Marketing Solution for your business. We provide the expertise, technology and support to create the perfect mobile and internet marketing solution that can give each business a competitive advantage.
Buzz Your Brand Local Partners
Dave Ouellette
Garel Nugent
1 855-621-6600
http://buzzyourbrandlocal.com/
In this interesting presentation you will get to know a brief about 610 Marketing. One of the best digital marketing & branding company in the United States
SeoMonk™ - is our dedicated team for branding and promotional activities. We do content promotion, SEO, digital marketing, lead generation, targeting and re-targeting, etc.
www.seomonk.in
Getting Started With Google Adwords PPCAnn Stanley
This ebook contains the techniques we use when implementing and managing our clients campaigns and the secrets of how we can achieve a minimum of 20% reduction in costs (either cost per click or cost per conversion).
Part A includes a step by step guide on how to open your Google account.
Buzz Your Brand LOCAL is all about a Mobile and Internet Marketing Solution for your business. We provide the expertise, technology and support to create the perfect mobile and internet marketing solution that can give each business a competitive advantage.
Buzz Your Brand Local Partners
Dave Ouellette
Garel Nugent
1 855-621-6600
http://buzzyourbrandlocal.com/
In this interesting presentation you will get to know a brief about 610 Marketing. One of the best digital marketing & branding company in the United States
SeoMonk™ - is our dedicated team for branding and promotional activities. We do content promotion, SEO, digital marketing, lead generation, targeting and re-targeting, etc.
www.seomonk.in
Getting Started With Google Adwords PPCAnn Stanley
This ebook contains the techniques we use when implementing and managing our clients campaigns and the secrets of how we can achieve a minimum of 20% reduction in costs (either cost per click or cost per conversion).
Part A includes a step by step guide on how to open your Google account.
Boost your Ecommerce Site's ROI by learning some tips about Facebook DPA.
You can find the recorded version of this webinar hosted by Susana Cipriota (Co-Founder and CMO | VP of Product at Funnely) here:
https://youtu.be/pIuMhog3Vg0
Online Marketing Success in 2016
An overview created by Top Draw on how:
- online marketing has changed,
- the difference between regular and local SEO,
- information on marketing automation,
- and much more!
We are headquartered inside Asia’s largest IT park, Trivandrum Technopark, delivering quality Branding & Technology services, and process automation solutions.
Richinnovations is working for your brand visibility and business scalability.
nexERP - is a custom ERP solution for managing small and medium enterprises. It's a web-based solution for managing people, processes, products and payments. We are having clients from India, UAE, Qatar, USA from various business domains such as retail, hospitality, production, FMCG, service, etc. For more details please visit www.nex-erp.com
SeoMonk™ - is our dedicated team for branding and promotional activities. We do content promotion, SEO, digital marketing, lead generation, targeting and re-targeting, etc.
We believe “Creativity is the mother of Innovations”. For the last six years, we are serving clients across the globe in various arena through our IT and branding services. We are mainly in software development, web development, mobile app development, search engine optimization, digital marketing. Along with services we do have a prominent R&D team working on innovative brainchild to transform them into quality innovative solutions.
How To Make it With Google AdWords as an AgencyCristian Ignat
The goal of the presentation is to help AdWords agencies that are at the beginning to increase their trust and get more clients. The presentation covers 3 main topics:
- how to build credibility
- how to get clients
- how to set prices
In this digital age, set up your business in the digital market & earn reputation fast to flourish your business to new heights. Visit Brandybush.com your partner in Digital Branding in Bhubaneswar.
The ultimate key to a successful business is brand marketing. Brand marketing typically refers to the promotion of products and services along with all the elements of branding. Marketing is essential for every business as it generates leads, conversions, and drives sales. Brands strive extremely hard to keep ahead of their competitors, and they leave no stones unturned when it comes to promoting and developing their business. Most corporations look for marketing agencies to look after their online business. So take the chance and put forth your proposal in front of your potential clients by employing our Brand Marketing Recap Proposal Template PowerPoint Presentation. Briefly put your offerings with the assistance of this well-designed cover letter. A well-organized table of contents provides a bigger picture of your proposal. With the help of this graphical representation, proficiently explain the purpose of your proposal. Depict the traffic result with the assistance of a graph by employing our content-specific business marketing PPT theme. Take the help of our readily available company marketing PowerPoint slide to showcase the progression status of attendees. Categorize the leads into the target, sub-target, other target and portray pipeline management by employing our outwardly-engaging marketing PowerPoint graphics. Exhibit the results and flashback of the last event that increased customer engagement and customer outreach. Discuss the applications used and marketing campaigns that drive faster results by incorporating our branding PPT design. Elaborate on the price package of various services offered distinctively using box-like structures. Aside from this, present the details of premium packages so your customers can choose suitable one by adopting our marketing PowerPoint slideshow. Provide a detailed overview of your company and highlight mission, vision, and core values concisely. Conclude by attaching client’s testimonials and assure your audience of the quality service. Download this attention-grabbing product marketing PPT layout and enthrall your audience with your presentation. https://bit.ly/3mnkwuq
Getting leads from a website is not as simple as getting the visitors unless we are prepared for it. It Is always an important task for every digital marketing agency to trace back leads of any website and take the opportunity to create lead generation.
This presentation explains the advantage for a realtor to have its own web presence, the different tools, and options available for them.
www.jpmcreative.us/web-design-and-development-services/
Melani Gordon of gWaveConsulting discusses strategies for providing marketing campaign ROI/transparency in times of slowing economy & decreasing marketing budgets.
Talk at 31st Chaos Communication Congress at Hamburg 2014.
see: https://events.ccc.de/congress/2014/Fahrplan/events/6170.html
Our talk will highlight the current debates surrounding net neutrality in Europe, the United States and other parts of the world. We will look at the results of the SaveTheInternet.eu campaign which was lunched a year ago on 30c3. We will discuss various legal protections for net neutrality, look closer at the experience of the Netherlands and we will give an overview of all important open ends of the debate.
Since two years net neutrality is on the agenda of politicians world wide. These are important debates, as net neutrality became one of the central questions about our freedom on the internet. With different faces around the globe we see a trend towards more violations of the neutrality principle which the internet was founded upon. The efforts of telecommunication companies to find new ways to monetize their networks and us users within them are countered in some countries with legislation preventing this new business models.
In 2010, after two years of preparation and a fierce battle, the Dutch
parliament accepted a change to the Telecommunications Act which made net neutrality a principle that was protected by law. In this talk we will take stock after two years of legal protection of net neutrality in The Netherlands. Did it work and do the Dutch now have undiscriminated access to all services on the internet? Has the doomsday scenario of the providers, that subscriptions would become outrageously expensive, become reality? In which cases was the Dutch law enforced?
Are there any loopholes in the Dutch implementation? If others are to
fight for net neutrality, what are the pitfalls to avoid? And, on a more
meta-level, is it enough? Will net neutrality protect your freedom to
access websites and services, or do we need a broader type neutrality?
What is Social Media Marketing? What different consumers are presented in the web, which strategies are common, which goals to reach via Social Media and what is the overall value? In my Social Media Basics presentation I summed up some basic key facts about the basics of social media marketing.
Boost your Ecommerce Site's ROI by learning some tips about Facebook DPA.
You can find the recorded version of this webinar hosted by Susana Cipriota (Co-Founder and CMO | VP of Product at Funnely) here:
https://youtu.be/pIuMhog3Vg0
Online Marketing Success in 2016
An overview created by Top Draw on how:
- online marketing has changed,
- the difference between regular and local SEO,
- information on marketing automation,
- and much more!
We are headquartered inside Asia’s largest IT park, Trivandrum Technopark, delivering quality Branding & Technology services, and process automation solutions.
Richinnovations is working for your brand visibility and business scalability.
nexERP - is a custom ERP solution for managing small and medium enterprises. It's a web-based solution for managing people, processes, products and payments. We are having clients from India, UAE, Qatar, USA from various business domains such as retail, hospitality, production, FMCG, service, etc. For more details please visit www.nex-erp.com
SeoMonk™ - is our dedicated team for branding and promotional activities. We do content promotion, SEO, digital marketing, lead generation, targeting and re-targeting, etc.
We believe “Creativity is the mother of Innovations”. For the last six years, we are serving clients across the globe in various arena through our IT and branding services. We are mainly in software development, web development, mobile app development, search engine optimization, digital marketing. Along with services we do have a prominent R&D team working on innovative brainchild to transform them into quality innovative solutions.
How To Make it With Google AdWords as an AgencyCristian Ignat
The goal of the presentation is to help AdWords agencies that are at the beginning to increase their trust and get more clients. The presentation covers 3 main topics:
- how to build credibility
- how to get clients
- how to set prices
In this digital age, set up your business in the digital market & earn reputation fast to flourish your business to new heights. Visit Brandybush.com your partner in Digital Branding in Bhubaneswar.
The ultimate key to a successful business is brand marketing. Brand marketing typically refers to the promotion of products and services along with all the elements of branding. Marketing is essential for every business as it generates leads, conversions, and drives sales. Brands strive extremely hard to keep ahead of their competitors, and they leave no stones unturned when it comes to promoting and developing their business. Most corporations look for marketing agencies to look after their online business. So take the chance and put forth your proposal in front of your potential clients by employing our Brand Marketing Recap Proposal Template PowerPoint Presentation. Briefly put your offerings with the assistance of this well-designed cover letter. A well-organized table of contents provides a bigger picture of your proposal. With the help of this graphical representation, proficiently explain the purpose of your proposal. Depict the traffic result with the assistance of a graph by employing our content-specific business marketing PPT theme. Take the help of our readily available company marketing PowerPoint slide to showcase the progression status of attendees. Categorize the leads into the target, sub-target, other target and portray pipeline management by employing our outwardly-engaging marketing PowerPoint graphics. Exhibit the results and flashback of the last event that increased customer engagement and customer outreach. Discuss the applications used and marketing campaigns that drive faster results by incorporating our branding PPT design. Elaborate on the price package of various services offered distinctively using box-like structures. Aside from this, present the details of premium packages so your customers can choose suitable one by adopting our marketing PowerPoint slideshow. Provide a detailed overview of your company and highlight mission, vision, and core values concisely. Conclude by attaching client’s testimonials and assure your audience of the quality service. Download this attention-grabbing product marketing PPT layout and enthrall your audience with your presentation. https://bit.ly/3mnkwuq
Getting leads from a website is not as simple as getting the visitors unless we are prepared for it. It Is always an important task for every digital marketing agency to trace back leads of any website and take the opportunity to create lead generation.
This presentation explains the advantage for a realtor to have its own web presence, the different tools, and options available for them.
www.jpmcreative.us/web-design-and-development-services/
Melani Gordon of gWaveConsulting discusses strategies for providing marketing campaign ROI/transparency in times of slowing economy & decreasing marketing budgets.
Talk at 31st Chaos Communication Congress at Hamburg 2014.
see: https://events.ccc.de/congress/2014/Fahrplan/events/6170.html
Our talk will highlight the current debates surrounding net neutrality in Europe, the United States and other parts of the world. We will look at the results of the SaveTheInternet.eu campaign which was lunched a year ago on 30c3. We will discuss various legal protections for net neutrality, look closer at the experience of the Netherlands and we will give an overview of all important open ends of the debate.
Since two years net neutrality is on the agenda of politicians world wide. These are important debates, as net neutrality became one of the central questions about our freedom on the internet. With different faces around the globe we see a trend towards more violations of the neutrality principle which the internet was founded upon. The efforts of telecommunication companies to find new ways to monetize their networks and us users within them are countered in some countries with legislation preventing this new business models.
In 2010, after two years of preparation and a fierce battle, the Dutch
parliament accepted a change to the Telecommunications Act which made net neutrality a principle that was protected by law. In this talk we will take stock after two years of legal protection of net neutrality in The Netherlands. Did it work and do the Dutch now have undiscriminated access to all services on the internet? Has the doomsday scenario of the providers, that subscriptions would become outrageously expensive, become reality? In which cases was the Dutch law enforced?
Are there any loopholes in the Dutch implementation? If others are to
fight for net neutrality, what are the pitfalls to avoid? And, on a more
meta-level, is it enough? Will net neutrality protect your freedom to
access websites and services, or do we need a broader type neutrality?
What is Social Media Marketing? What different consumers are presented in the web, which strategies are common, which goals to reach via Social Media and what is the overall value? In my Social Media Basics presentation I summed up some basic key facts about the basics of social media marketing.
Netzneutralität: Stand der Diskussion seit September 2012 und im Hinblick auf die neue single Market Verordnung der EU Kommission. Erstmals gehalten auf der #DNP13
Recording gibt's hier: http://www.youtube.com/watch?v=1m279cJt5SU
Leveraging Social Networking for Nonprofits Spring 2010 Discussion on how nonprofits can use blogs to share their message, build relationships and add value.
How to Rapidly Build Your Dream Law Practice Using Social MediaThomas Reidy
Discover the answers to 4 critical questions that will bring you a steady stream of qualified referrals:
1) Why is using “social media” the most cost effective way to build your practice?
2) Where are the clients urgently looking for your services online?
3) How do you position yourself as a highly visible, local legal authority?
4) What is the best way to build your website client conversions?
Google AdWords Case Study – 3x more clicks with 25% less spend and 80% lower CPAYourDigitalStory -YDS
Every campaign success begins with good account structure. Make sure to use many ad groups and custom ad texts. Also don't forget testing, it's worth the time. It’s important to stop bidding on keywords that don’t convert.
http://yourdigitalstory.com
A highly successful PPC campaign has 3 fundamental components: keywords, ads and landing pages. Here are 10 ways to reduce your PPC cost per lead.
Full article:
blog.admachines.com/how-to-reduce-your-google-ppc-lead-cost/
Whether you’re advertising online or reaching out to clients via email, landing pages can be your greatest online marketing asset. Learn how landing pages fit into your marketing arsenal, best practices for increasing conversions from any campaign, and proven techniques for implementing A/B tests that yield results.
Presented by Jenny DeGraff, Director of Design Optimization at the Central Virginia AMA event on June 16, 2015.
Whether you’re advertising online or reaching out to clients via email, landing pages can be your greatest online marketing asset. Learn how landing pages fit into your marketing arsenal, best practices for increasing conversions from any campaign, and proven techniques for implementing A/B tests that yield results.
Presented by Jenny DeGraff, Director of Design Optimization at the Central Virginia AMA event on June 16, 2015.
Webinar presentation by Ajax Union experts David Gscheidle and Sarah Mogin on April 10, 2013 at noon EDT. Produced by Small Business Expo and hosted by Gary Jesch of WebinarsOnFire - covers lots of ground in Search Optimization - get on webinar via http://sbe03.eventbrite.com
Have access to over 90% of the internet population
Address your target market directly
Capture customers already further ahead in the buying cycle
Reduce customers’ time to find what they are looking for
Achieve a higher click-through-rate & conversion
Whether starting from scratch, or looking to start over, our webinar will teach you the fundamentals of Google Ads campaigns, straight from our certified experts. You’ll also learn:
Pre-planning for paid search - How and where to start
Ins and outs of a successful campaign - scope, budget, and more
Fundamentals of paid search - Search, display, shopping, keywords
Restructuring poorly performing campaigns using Google best practices
1. Adwords Success
40X Leads* for 20%** the cost
Jeff Goldsmith, Marketing, http://jeffreygoldsmith.com
*Stats captured from a client account.
**We did better than that, actually. Read on.
2. Month One
The month we first took a look at the project.
Google Adwords Baseline:
• Ads stale
• Limited keywords
• No visual ads
• Poor landing pages
Results: 3 leads for $688 or $169 per lead
Jeff Goldsmith, Marketing,
jeffreygoldsmith.com
3. Month Two
Testing revealed what was effective/ineffective.
Google Adwords Improvement:
• New ads achieved higher CTR
• New keywords expanded reach
• Visual ads caused brand recall *
• New landing pages upped conversion rates
Results: 77* leads for $2895 or $37** per lead
* 26 View-through Conv. Saw ads and later registered. **Cost 33% lower.
Jeff Goldsmith, Marketing,
jeffreygoldsmith.com
4. Month Three
Cutting non-performing ads and keywords further
improved lead generation numbers.
Google Adwords Success:
• CTR now 5x baseline
• CPC now less than 50%
• Conversion Rate 4x baseline
Results: 131* leads for $2995 or $22 per lead
* Not including View Through.
Jeff Goldsmith, Marketing,
jeffreygoldsmith.com
5. Simple Formula For
Adwords Success
• Create & Test Relevant High Quality Ads
• Create Clear Actionable Landing Pages
• Use Focused & Tangential Keywords
• Serve Ads in Search & Content Networks
Results: Raise awareness of product or
service - and generate sales.
For more on Ad Creation and Adwords
Management, contact Jeff Goldsmith via
http://jeffreygoldsmith.com
Jeff Goldsmith, Marketing,
jeffreygoldsmith.com
