Learn how service providers can take an active part in IOT security. See the full webinar When Things Misbehave: How to Mitigate Massive DDOS Attacks http://bit.ly/2h3QQA2
Artificial intelligence in the post-deep learning era
Securing people and things a monetization opportunity
1. Securing People and Things a
Monetization Opportunity
September 2016
Moshe Elias
Dir. Product Marketing
2. 2
2000 2003 2008 2010 2015 2020
Est. 18 Billion Connected
Devices vs. Est 7.35 Billon
People World Population
3G Mobile Broadband 4G LTE
Faster/Better
5G
Est 50 Billion connected
devices
More connected
devices than
connected people
3. Allot at a Glance
Regional Headquarters
Sales & Support Offices
R&D Centers
Public company (NASDAQ, TASE: ALLT)
$100.3M revenues in 2015
75% gross margin (profitable)
$116M in cash
20Y deployment experience
100+ countries
1000+ CSP customers
24x7 follow-the-sun support
Powering 5 of top 10 mobile CSPs
Serving 1B subscribers worldwide
#1 provider of SECaaS in Europe
Protecting >15M Endpoints
3
5. Different IoT types With different Needs
5
Smart Building Tracking and Logistics
Fleet
management Agriculture Metering
Health Care
Industry Smart Grid
Transportation
Safety
High Scale Solutions Critical Solutions
Low cost, Low Power, Low Bandwidth, Extreme availability and reliability
6. Connected Car has all types
Collision avoidance
Low Latency
Extreme Reliability
Remote Assistance
Sporadic Use
Real Time
Car Monitoring & Diagnostics
Engine and Telemetry
Low B/W
High Reliability
Infotainment
High B/W
6
7. New Charging Models
7
Sub System Need Charging Model Network Capability
Remote Assistance
Low usage
High Availability
Real Time
QoS based charging
Enforce and measure class of
service
Collision Avoidance
Extreme Availability
Low Latency
SLA based charging Enforce and measure SLA
Navigation and Infotainment High BW Application based charging Application aware
Car Monitoring and
Diagnostics
Low BW
Bulk charging / transaction
based
Device aware
?
8. Analytics is crucial for IoT
9
Telecoms.com Intelligence – IoT Outlook 2016
5%
51% 44%
How important do you think it is to understand the specific identity,
activity and requirements of each IoT device connecting to the
mobile network?
Not important: we don’t need to know
what the traffic is, we just provide
connectivity
Quite important: some device insight
will help us better optimize costs and
network resources
Very important: to harnes the full
potential of IoT and maximise profits, I
need to monetise information and offer it
to my enterprise customers
Analytics as a Service
Behavioral analysis and Anomaly
detect and alert
Security Analytics
QOS & SLA reports
Asset HeartBeat and Health
reporting
Other Alerting services
9. Mobile IoT
History Repeats itself
10
Security as an add on
Security as a Service
Security by Design
Security as a Service
Security by Design
Design for features and functionality first
Not an option
10. IP Core Network
Protecting the Service
• White list – IP, Port & protocol compliance
• DDOS detection and blocking
• Infected/Malfunction device quarantine
Monetizing Security Opportunities
Allot
Service Gateway
Protecting the Endpoint
• White list – IP, Port & protocol compliance
• Authentication enforcement
• Secure Web Gateway
IoT Analytics
• Identify device type
• Behavioral analysis
• Anomaly detection
• Capacity Planning
Allot ClearSee
Analytics
IoT Management
Cloud
RAN
11
12. Managing and Monitoring IoT Customers
13
CHALLENGE
Build a single portal for managing and controlling the
entire lifecycle of the industrial IoT customers running
on the same 3G mobile consumers network.
SOLUTION
“By keeping DDoS traffic
off the network and
managing CMTS
congestion precisely
where it occurs, we have
been able to delay
infrastructure expansion
by 2 years and to save
millions.”
BENEFITS
• Stop revenue leakage
• Visibility to IoT device
usageMOBILE OPERATOR
Asia Allot Analytics delivered IoT device usage statistics and
alerted upon abnormal behavior all of which were fully
integrated to the IoT portal and terminal display. Allot
Service Gateway, allowed validating device traffic and
access and preventing potential device misuse.
13. Maximize Revenue with Fraud Prevention, Analytics
14
CHALLENGE
Decline in fixed-line business due to growing
competition and churn as well as revenue leakage in
mobile business due to fraud.
Allot Smart Data Source provides granular visibility of usage
per subscriber, enabling targeted engagement and
pinpointing the causes of revenue leakage. Allot policy
control is used to eliminate charging fraud.
SOLUTION
“By keeping DDoS traffic
off the network and
managing CMTS
congestion precisely
where it occurs, we have
been able to delay
infrastructure expansion
by 2 years and to save
millions.”
BENEFITS
• Stop revenue leakage
• Accurate visibility of
customer usage
• Effective engagement
More than 10% of the revenues were saved by fraud prevention on the mobile business
CABLE & MOBILE
OPERATOR
Caribbean
14. Security as a Revenue Generating Service
15
CHALLENGE
Provide a simple, accessible and effective security services for
consumers and small businesses regardless of their device.
“By keeping DDoS traffic
off the network and
managing CMTS
congestion precisely
where it occurs, we have
been able to delay
infrastructure expansion
by 2 years and to save
millions.”
Name of person
Title of person
“By keeping DDoS traffic
off the network and
managing CMTS
congestion precisely
where it occurs, we have
been able to delay
infrastructure expansion
by 2 years and to save
millions.”
BENEFITS
• Service differentiation
• Customer brand
• Customer satisfaction
from useful services
• New revenue streams
from SECaaS
“Privacy and security can pose risks to our customers and our business, but we also see potential to
differentiate our brand not just by managing these risks but by offering products and services
designed to support customers in improving their privacy and security.”
Vodafone Sustainability Report (2014)
Allot WebSafe Family as a fully integrated service in the
Allot Service Gateway to deliver Security as a Service to
Consumers, SMBs & Enterprises.
SOLUTIONVODAFONE
Germany
MOBILE SP
15. THANK
Find out how Allot can help
YOUR business to become
a leading Digital Lifestyle Provider
Email info@allot.com
www.allot.com 16