2Q04 Results


 July 22, 2004
                 Slide 1
GSM: Strong focus on coverage
                 Coverage in double

   Network Expansion                   Cities Covered


                        813           255          256 256
          806     813
 804
                  598   786
          488
 186
                                    2Q03            2Q04
3Q03     4Q03    1Q04   2Q04
                                            TDMA   GSM
           BTS    RBS              82 % of the population



       GSM = TDMA in less than one year




                                                             Slide 2
GSM: Network Deployment
  Fast network deployment due to high percentage site sharing

             CAPEX                         Network Deployment
R$ million
                                       786 sites
                      111.5
               69.5
                                       97% of site sharing
      42.0

      1Q04     2Q04   1H04              Deployment period: 10 months




                      Significant CAPEX optimization




                                                                       Slide 3
Innovation: a key differentiator in the market
 GSM: the winning technology   State of the art on innovation

       Fast Coverage
       Fast Coverage                   GPRS data
                                         facilities
                                       throughout
                                         network

      Network already
         integrated



                                      EDGE already
        Plug & Play                  implemented in
                                      Entire service
                                           area




                                                                Slide 4
GSM Handset Portfolio
  LOW (entry price < R$399)                  MED (> R$400, <= R$999)               HIGH ( >R$999)
     10 models:                              13 models:                        15 models:
       100% graphic display, high              100% with color, GPRS and         100% with Hands Free,
      resolution and SMS                      WAP                               polyphonic ring tones, MMS
                                               69% with Hands Free,             and camera
                                              polyphonic ring tones and MMS      20% with Video Play Back
                                               15% with Camera                   6% with EDGE technology
               TIM Connect via CSD                       More than 38 handset models in our Portfolio
               TIM Connect Fast GPRS/EDGE                                  Photo
VAS Services




                                                                          Phones
               TIM WAP via CSD
               TIM WAP Fast GPRS/EDGE                                                       Video Phones

               TIM Kit Fast /TIM Click
               TIM Foto Mensagem
               TIM Vídeo Mensagem
               TIM Box VIP




                                                                                                     Slide 5
Fast growing market

Gross Additions (000’s)          Subscriber Acquisition Cost (SAC)

                                     R$
         +109%    371.5

                                                 +28%
 177.8            68%

                                           95           122
 100%             32%

 2Q03             2Q04                    2Q03          2Q04

   TDMA          GSM




                                                               Slide 6
Record net additions
       GSM Lines representing 22.2% of total base

Net Additions (000’s)                   Lines (000’s)



                                               +34%      2,417.8
                                     1,811.7              20%
       +284%                         29%
                225.7                                     80%
                                     71%
58.7

2Q03            2Q04                 2Q03                2Q04

                                     Prepaid          Postpaid




                                                                   Slide 7
VAS: Increasing share of ARPU
                     ARPU
R$
  39.4   37.9         40.7       41.4    38.2
                      5.0%        6.2%
          4.3%
                                         7.3%




 2Q03    3Q03        4Q03        1Q04    2Q04
          Introduction of Bill & Keep

                 % of VAS




                                                Slide 8
Continuing growth in VAS
              SMS Volume                                          VAS Revenues
Millions
                                                                                          5.5%
                                                                                   4.5%
                                                                  3.3%     3.6%
                                                       2.7%
                                79.4                                                      19.3
                                                                                  15.5
                         64.6                                    9.2     11.7
                                                       7.3
           40.7   44.5
29.4
                                                      2Q03     3Q03      4Q03     1Q04    2Q04

2Q03       3Q03   4Q03   1Q04   2Q04                         VAS Revenues (R$ Million)
                                                             % over Gross Services Revenues
                            Innovative services launched in the 2Q04:
                            “TIM Kit Fast”
                            “TIM Edge”
                            “TIM Box ” and “TIM Box VIP”




                                                                                                 Slide 9
Revenue growth
               Gross Revenue
R$ Millions

                      +39%    462.3                                             2Q04        YoY
              333.7           24%             Handsets Revenue (R$ millions)    111.7     + 85.9%
                                              Handset Sold (thousands)          390.9    + 128.2%
              18%                             Average handset prices (R$)       285.8      - 81.5%


                              76%                                               2Q04        YoY
              82%                             Services Revenue (R$ millions)    350.7    + 28.1%
                                              Lines (thousands)                2,417.8    +33.5%
                                              Average increase of tariffs        8.1%      + 8.1%
              2Q03            2Q04            VAS (R$ millions)                  19.3     +165.5%

              Sales of Handsets
              Services Revenue




                                                                                           Slide 10
EBITDA performance
                   EBITDA

            87.7                 85.4                            Weight on Ebitda Mg YoY*

                                                                                   2Q04      YoY
                                                           Commercial Expenses     69.8   + 4.7p.p
       41.1%                                               Handset Costs          107.5   + 9.8p.p
                                  32.2%                    Cost of Services        47.3   - 5.4p.p
                                                           G&A Expenses            22.7   - 0.1p.p




          2Q03                  2Q04

   EBITDA (R$ Millions)
   EBITDA % Over Net Service Revenues



* Calculated as YoY of the weight on total net revenues.




                                                                                               Slide 11
Cash flow
  R$ Millions      Cash In                      Cash Out



                              14

                    124               112
                                               45
            51                                         43       22



  419                                                                    385



Begin    Net      Deprec.    Others   CAPEX Working Dividends Loans   Final Cash
Cash     Income                             Capital                   2Q04
Jan/04




                                                                          Slide 12
Low debt, high liquidity
              Total Debt                              Net Cash

R$ Millions                             R$ Millions

                                                       +44%



     305              -80%                                    331
                                                231

                     62
      2Q03           2Q04
                                                2Q03          2Q04




                                                                     Slide 13
Bottom line performance
               Net Income

 R$ Millions
                   -16%




          21.6
                          18.0




         2Q03             2Q04




                                 Slide 14
For further information, please contact:

Tele Celular Sul Participações S.A.
R. Comendador Araújo. 299 – Cep 80.420-000
Curitiba – PR – Brasil
   : (+ 55) 41 312-6862
http://timsulri.com.br/

Investor Relations Department:
Joana Serafim
Cell: (+ 55) 41 9913-0006
jserafim@timsul.com.br

Rafael Bósio
Cell: (+ 55) 41 9913-0426
rbosio@timsul.com.br




                                             Slide 15

Second Quarter 2004 Results En

  • 1.
    2Q04 Results July22, 2004 Slide 1
  • 2.
    GSM: Strong focuson coverage Coverage in double Network Expansion Cities Covered 813 255 256 256 806 813 804 598 786 488 186 2Q03 2Q04 3Q03 4Q03 1Q04 2Q04 TDMA GSM BTS RBS 82 % of the population GSM = TDMA in less than one year Slide 2
  • 3.
    GSM: Network Deployment Fast network deployment due to high percentage site sharing CAPEX Network Deployment R$ million 786 sites 111.5 69.5 97% of site sharing 42.0 1Q04 2Q04 1H04 Deployment period: 10 months Significant CAPEX optimization Slide 3
  • 4.
    Innovation: a keydifferentiator in the market GSM: the winning technology State of the art on innovation Fast Coverage Fast Coverage GPRS data facilities throughout network Network already integrated EDGE already Plug & Play implemented in Entire service area Slide 4
  • 5.
    GSM Handset Portfolio LOW (entry price < R$399) MED (> R$400, <= R$999) HIGH ( >R$999) 10 models: 13 models: 15 models: 100% graphic display, high 100% with color, GPRS and 100% with Hands Free, resolution and SMS WAP polyphonic ring tones, MMS 69% with Hands Free, and camera polyphonic ring tones and MMS 20% with Video Play Back 15% with Camera 6% with EDGE technology TIM Connect via CSD More than 38 handset models in our Portfolio TIM Connect Fast GPRS/EDGE Photo VAS Services Phones TIM WAP via CSD TIM WAP Fast GPRS/EDGE Video Phones TIM Kit Fast /TIM Click TIM Foto Mensagem TIM Vídeo Mensagem TIM Box VIP Slide 5
  • 6.
    Fast growing market GrossAdditions (000’s) Subscriber Acquisition Cost (SAC) R$ +109% 371.5 +28% 177.8 68% 95 122 100% 32% 2Q03 2Q04 2Q03 2Q04 TDMA GSM Slide 6
  • 7.
    Record net additions GSM Lines representing 22.2% of total base Net Additions (000’s) Lines (000’s) +34% 2,417.8 1,811.7 20% +284% 29% 225.7 80% 71% 58.7 2Q03 2Q04 2Q03 2Q04 Prepaid Postpaid Slide 7
  • 8.
    VAS: Increasing shareof ARPU ARPU R$ 39.4 37.9 40.7 41.4 38.2 5.0% 6.2% 4.3% 7.3% 2Q03 3Q03 4Q03 1Q04 2Q04 Introduction of Bill & Keep % of VAS Slide 8
  • 9.
    Continuing growth inVAS SMS Volume VAS Revenues Millions 5.5% 4.5% 3.3% 3.6% 2.7% 79.4 19.3 15.5 64.6 9.2 11.7 7.3 40.7 44.5 29.4 2Q03 3Q03 4Q03 1Q04 2Q04 2Q03 3Q03 4Q03 1Q04 2Q04 VAS Revenues (R$ Million) % over Gross Services Revenues Innovative services launched in the 2Q04: “TIM Kit Fast” “TIM Edge” “TIM Box ” and “TIM Box VIP” Slide 9
  • 10.
    Revenue growth Gross Revenue R$ Millions +39% 462.3 2Q04 YoY 333.7 24% Handsets Revenue (R$ millions) 111.7 + 85.9% Handset Sold (thousands) 390.9 + 128.2% 18% Average handset prices (R$) 285.8 - 81.5% 76% 2Q04 YoY 82% Services Revenue (R$ millions) 350.7 + 28.1% Lines (thousands) 2,417.8 +33.5% Average increase of tariffs 8.1% + 8.1% 2Q03 2Q04 VAS (R$ millions) 19.3 +165.5% Sales of Handsets Services Revenue Slide 10
  • 11.
    EBITDA performance EBITDA 87.7 85.4 Weight on Ebitda Mg YoY* 2Q04 YoY Commercial Expenses 69.8 + 4.7p.p 41.1% Handset Costs 107.5 + 9.8p.p 32.2% Cost of Services 47.3 - 5.4p.p G&A Expenses 22.7 - 0.1p.p 2Q03 2Q04 EBITDA (R$ Millions) EBITDA % Over Net Service Revenues * Calculated as YoY of the weight on total net revenues. Slide 11
  • 12.
    Cash flow R$ Millions Cash In Cash Out 14 124 112 45 51 43 22 419 385 Begin Net Deprec. Others CAPEX Working Dividends Loans Final Cash Cash Income Capital 2Q04 Jan/04 Slide 12
  • 13.
    Low debt, highliquidity Total Debt Net Cash R$ Millions R$ Millions +44% 305 -80% 331 231 62 2Q03 2Q04 2Q03 2Q04 Slide 13
  • 14.
    Bottom line performance Net Income R$ Millions -16% 21.6 18.0 2Q03 2Q04 Slide 14
  • 15.
    For further information,please contact: Tele Celular Sul Participações S.A. R. Comendador Araújo. 299 – Cep 80.420-000 Curitiba – PR – Brasil : (+ 55) 41 312-6862 http://timsulri.com.br/ Investor Relations Department: Joana Serafim Cell: (+ 55) 41 9913-0006 jserafim@timsul.com.br Rafael Bósio Cell: (+ 55) 41 9913-0426 rbosio@timsul.com.br Slide 15