Competitive report for eCommerce website, analyzing targeted competitor’s websites and SEO strategies. Provided SWOT analysis, keyword recommendations and competitor’s overall SEO performance. Built a report that provides researched suggestions for SEO improvement and analyzes the competitive landscape.

2. Strengths
• Low startup costs.
• Minimal ongoing costs.
• No mandatory hardware.
• Free trial.
• Mobile solutions.
• Free hardware solutions.

3. Weaknesses
•Minimal SEO value on website.
•Minimal copy/content on website.
•Minimal use of valuable/targeted keywords on website.
•Minimal chance/opportunity for organic search discovery.
•No quality landing page for advertising and click-throughs.
•Few CTAs or lead generation tools on site.

4. Threats
• Most competitors have poor website grades.
• Little competition for “flower/florist/floral” + “pos/point of sale/software.”
• Designing new landing pages relevant to the most targeted keywords.
• “Free trial” and “free hardware” phrases create good ad copy.
• Target niche market/audience/customers with long-tail and specific
keywords.
• Lead generation techniques can be implemented on-site to capture
emails/contact info with the incentive of “free trial” or “free hardware.”

5. Opportunities
• Most competitors have poor website grades.
• Little competition for “flower/florist/floral” + “pos/point of
sale/software.”
• Designing new landing pages relevant to the most targeted
keywords.
• “Free trial” and “free hardware” phrases create good ad copy.
• Target niche market/audience/customers with long-tail and
specific keywords.
• Lead generation techniques can be implemented on-site to
capture emails/contact info with the incentive of “free trial”
or “free hardware.”

6. Target Keywords (Suggested)
Keyword Keyword Keyword Keyword
florist software Mobile flower software flower point of sale find flower pos
floral pos Mobile florist software flower software online find flower point of sale
florist pos Mobile flower pos floral software online find floral software
flower software Mobile florist pos florist software online find floral pos
floral software Mobile flower point of sale flower pos online find floral point of sale
florist pos system Mobile florist point of sale floral pos online best flower shop software
flower shop software Mobile floral software florist pos online best flower shop pos
floral pos system Mobile floral pos flower point of sale online best flower shop point of sale
flower pos Mobile floral point of sale floral point of sale online best floral shop software
flower shop pos florist shop software florist point of sale online best floral shop pos
florist point of sale florist shop pos find florist software best floral shop point of sale
floral shop software florist shop point of sale find florist pos best florist shop software
floral point of sale floral shop pos find florist point of sale best florist shop pos
flower shop point of sale floral shop point of sale find flower software best florist shop point of sale

7. Target Keywords (Suggested)
Keyword Keyword Keyword Keyword
best florist software online florist point of sale ecommerce florist website best ecommerce florist software
best florist pos online floral software ecommerce floral website best ecommerce florist post
best florist point of sale online floral pos flower software companies best ecommerce florist point of sale
best flower software online floral point of sale florist software companies best ecommerce floral software
best flower pos ecommerce flower software floral software companies best ecommerce floral post
best flower point of sale ecommerce flower post flower pos companies best ecommerce floral point of sale
best floral software ecommerce flower point of sale florist pos companies florist point of sale system
best floral pos ecommerce florist software floral pos companies flower pos system
best floral point of sale ecommerce florist post flower point of sale companies flower point of sale system
online flower software ecommerce florist point of sale florist point of sale companies floral point of sale system
online flower pos ecommerce floral software floral point of sale companies
online flower point of sale ecommerce floral post best ecommerce flower software
online florist software ecommerce floral point of sale best ecommerce flower post
online florist pos ecommerce flower website best ecommerce flower point of sale

8. www.quickflora.com

9. Keyword Planning – Most Relevant
Keyword Avg. Monthly Searches Suggested bid
flowers for birthday delivery 50 6.34
florist in san diego 140 7.79
best flower shop in san diego 40 8.23
wrist corsage for prom 1300 0.62
best florist san diego 30 8.21
best florist in san diego 50 7.37
prom wrist corsage 880 0.72
birthday delivery flowers 10
corsage for wrist 10 0.27
rose corsage for prom 90 0.48

10. Keyword Planning – Most Searches
Keyword Avg. Monthly Searches Suggested bid
corsage for prom 14800 0.98
prom corsage 9900 0.97
wrist corsage 6600 0.65
rose bouquet 5400 1.55
birthday delivery 4400 3.06
rose delivery 2400 3.09
flowers for birthday 1900 3.55
flower delivery san diego 1600 6.93
birthday flowers delivery 1600 4.25
flower of the month club 1600 3.32

11. Site Overview
*Data Provided by Alexa*
Global Rank 2,988,002
Daily Pageviews per Visitor 4.30
Daily Time on Site 5:07
A rough estimate of this site's popularity.
Estimated daily unique pageviews per visitor on the site.
Estimated daily time on site (mm:ss) per visitor to the site.
Total Sites Linking In 32
The "Sites Linking In" count shows the number of sites that Alexa found that link to this site.

12. Website Grade
*Data Provided by Website Grader*
Performance 28/30
Mobile 0/30
SEO 10/30
Optimizing your website's performance is crucial to increasing traffic, improving conversion
rates, generating more leads, and increasing revenue.
Traffic from mobile devices is growing fast. Optimize your website for mobile or you'll miss out
on valuable traffic, leads, and revenue.
Make sure your website is easy for users to discover—and easy for search bots to understand—
with better page titles, headings, and meta descriptions.
Security 0/10
SSL Certificate.

13. Domain Analytics
*Data Provided by SEMrush*
Backlinks 49
The number of domain backlinks.
Keyword
floral accounting systems
the floral pos
flower shop software
florist pos system
floral pos
Root Domain Backlinks
bookmarkdoc.com 6
popular-web.net 5
nichedirectory.net 5
hulahens.com 3
himtrade.net 2
Referring DomainsTop Organic Keywords

14. Inbound Link Metrics
*Data Provided by Moz Open Site Explorer*
Domain Authority 37/100
Page Authority 39/100
Predicts this root domain's ranking potential in search engines based on an algorithmic
combination of all link metrics.
Predicts this page's ranking potential in search engines based on an algorithmic combination of
all link metrics.

15. www.floralapp.com

16. www.floralapp.com
Keyword Planning – Most Relevant
Keyword Avg. Monthly Searches Suggested bid
flowers 823000 6.32
flower delivery 301000 6.25
florist 110000 4.52
flowers online 22200 5.38
send flowers 40500 5.12
lily 135000 0.9
flower shop 60500 3.09
wedding flowers 27100 1.23
online flowers 5400 5.56
order flowers 12100 5.92

17. www.floralapp.com
Keyword Planning – Most Searches
Keyword Avg. Monthly Searches Suggested bid
flowers 823000 6.32
flower delivery 301000 6.25
mobile 201000 2.54
lily 135000 0.9
florist 110000 4.52
florist near me 90500 4.35
flower shops near me 90500 4.14
corsage 74000 0.95
gift 74000 1.68
flower shop 60500 3.09

18. www.floralapp.com
Site Overview
*Data Provided by Alexa*
Global Rank 9,117,012
Daily Pageviews per Visitor 1.40
Daily Time on Site 1:49
A rough estimate of this site's popularity.
Estimated daily unique pageviews per visitor on the site.
Estimated daily time on site (mm:ss) per visitor to the site.
Total Sites Linking In 40
The "Sites Linking In" count shows the number of sites that Alexa found that link to this site.

19. www.floralapp.com
Website Grade
*Data Provided by Website Grader*
Performance 24/30
Mobile 0/30
SEO 10/30
Optimizing your website's performance is crucial to increasing traffic, improving conversion
rates, generating more leads, and increasing revenue.
Traffic from mobile devices is growing fast. Optimize your website for mobile or you'll miss out
on valuable traffic, leads, and revenue.
Make sure your website is easy for users to discover—and easy for search bots to understand—
with better page titles, headings, and meta descriptions.
Security 0/10
SSL Certificate.

20. www.floralapp.com
Domain Analytics
*Data Provided by SEMrush*
Backlinks 1.8k
The number of domain backlinks.
Keyword
college floral fairbanks
fairbanks flower shops
beneva florists
www.beneva.com
Root Domain Backlinks
localflowershop.com 1,354
gravityfree.com 325
peoplesflowers.com 17
appleblossomflorist.com 9
beneva.com 8
Referring DomainsTop Organic Keywords

21. www.floralapp.com
Inbound Link Metrics
*Data Provided by Moz Open Site Explorer*
Domain Authority 26/100
Page Authority 31/100
Predicts this root domain's ranking potential in search engines based on an algorithmic
combination of all link metrics.
Predicts this page's ranking potential in search engines based on an algorithmic combination of
all link metrics.

22. www.ufn.com

23. Keyword Planning – Most Relevant
Keyword Avg. Monthly Searches Suggested bid
flowers 823000 6.32
flower delivery 301000 6.25
florist 110000 4.52
flowers online 22200 5.38
send flowers 40500 5.12
lily 135000 0.9
flower shop 60500 3.09
wedding flowers 27100 1.23
online flowers 5400 5.56
order flowers 12100 5.92

24. Keyword Planning – Most Searches
Keyword Avg. Monthly Searches Suggested bid
flowers 823000 6.32
flower delivery 301000 6.25
mobile 201000 2.54
lily 135000 0.9
florist 110000 4.52
florist near me 90500 4.35
flower shops near me 90500 4.14
corsage 74000 0.95
gift 74000 1.68
flower shop 60500 3.09

25. Site Overview
*Data Provided by Alexa*
Global Rank 339,805
Daily Pageviews per Visitor 2.60
Daily Time on Site 4:53
A rough estimate of this site's popularity.
Estimated daily unique pageviews per visitor on the site.
Estimated daily time on site (mm:ss) per visitor to the site.
Total Sites Linking In 717
The "Sites Linking In" count shows the number of sites that Alexa found that link to this site.

26. Website Grade
*Data Provided by Website Grader*
Performance 24/30
Mobile 30/30
SEO 30/30
Optimizing your website's performance is crucial to increasing traffic, improving conversion
rates, generating more leads, and increasing revenue.
Traffic from mobile devices is growing fast. Optimize your website for mobile or you'll miss out
on valuable traffic, leads, and revenue.
Make sure your website is easy for users to discover—and easy for search bots to understand—
with better page titles, headings, and meta descriptions.
Security 0/10
SSL Certificate.

27. Domain Analytics
*Data Provided by SEMrush*
Backlinks 57.2k
The number of domain backlinks.
Keyword
www.ufn.com
u-fn
floral express
florist in collinsville il
Root Domain Backlinks
colmanflowers.com 2,023
agapeflowersandgifts.com 2,006
amongtheflowers.ca 1,995
flowersbyreni.com 1,896
charlottencflowers.com 1,871
Referring DomainsTop Organic Keywords

28. Inbound Link Metrics
*Data Provided by Moz Open Site Explorer*
Domain Authority 28/100
Page Authority 39/100
Predicts this root domain's ranking potential in search engines based on an algorithmic
combination of all link metrics.
Predicts this page's ranking potential in search engines based on an algorithmic combination of
all link metrics.

29. www.gravityfree.com

30. Keyword Planning – Most Relevant
Keyword Avg. Monthly Searches Suggested bid
e commerce 60500 15.97
ecommerce website 8100 24.02
shopping cart 33100 1.65
e commerce websites 4400 20
marketing digital 720 7.84
ecommerce website design 1600 28.31
web marketing 2400 15.27
best ecommerce sites 1900 15.46
e commerce sites 1600 14.16
ecommerce website development 590 35.42

31. Keyword Planning – Most Searches
Keyword Avg. Monthly Searches Suggested bid
e commerce 60500 15.97
web design 60500 18.65
shopping cart 33100 1.65
digital marketing 22200 12.27
web developer 14800 21.75
web designer 14800 24.43
ecommerce website 8100 24.02
online marketing 8100 17.63
web design company 6600 25.64
what is ecommerce 6600 10.55

32. Site Overview
*Data Provided by Alexa*
Global Rank 2,585,356
Daily Pageviews per Visitor 2.10
Daily Time on Site 3:36
A rough estimate of this site's popularity.
Estimated daily unique pageviews per visitor on the site.
Estimated daily time on site (mm:ss) per visitor to the site.
Total Sites Linking In 161
The "Sites Linking In" count shows the number of sites that Alexa found that link to this site.

33. Website Grade
*Data Provided by Website Grader*
Performance 27/30
Mobile 30/30
SEO 30/30
Optimizing your website's performance is crucial to increasing traffic, improving conversion
rates, generating more leads, and increasing revenue.
Traffic from mobile devices is growing fast. Optimize your website for mobile or you'll miss out
on valuable traffic, leads, and revenue.
Make sure your website is easy for users to discover—and easy for search bots to understand—
with better page titles, headings, and meta descriptions.
Security 0/10
SSL Certificate.

34. Domain Analytics
*Data Provided by SEMrush*
Backlinks 67.5k
The number of domain backlinks.
Keyword
gravity free
naugahyde
sarasota web design
florist websites
sarasota seo
Root Domain Backlinks
localflowershop.com 34,889
citylineflorist.com 2,187
winfieldflorist.com 2,179
stadiumflowers.com 1,655
peoplesflowers.com 1,567
Referring DomainsTop Organic Keywords

35. Inbound Link Metrics
*Data Provided by Moz Open Site Explorer*
Domain Authority 46/100
Page Authority 55/100
Predicts this root domain's ranking potential in search engines based on an algorithmic
combination of all link metrics.
Predicts this page's ranking potential in search engines based on an algorithmic combination of
all link metrics.

36. www.flowershopsoftware.com

37. Keyword Planning – Most Relevant
Keyword Avg. Monthly Searches Suggested bid
flowers 823000 6.32
flower delivery 301000 6.25
florist 110000 4.52
flowers online 22200 5.38
flower shop 60500 3.09
funeral flowers 27100 3.78
send flowers 40500 5.12
flower arrangements 27100 2.93
mothers day flowers 22200 5.11
lily 135000 0.9

38. Keyword Planning – Most Searches
Keyword Avg. Monthly Searches Suggested bid
flowers 823000 6.32
flower delivery 301000 6.25
lily 135000 0.9
florist 110000 4.52
flower shops near me 90500 4.14
florist near me 90500 4.35
corsage 74000 0.95
flower shop 60500 3.09
send flowers 40500 5.12
red rose 40500 1.4

39. Site Overview
*Data Provided by Alexa*
Not Enough Data Available

40. Website Grade
*Data Provided by Website Grader*
Performance 28/30
Mobile 0/30
SEO 15/30
Optimizing your website's performance is crucial to increasing traffic, improving conversion
rates, generating more leads, and increasing revenue.
Traffic from mobile devices is growing fast. Optimize your website for mobile or you'll miss out
on valuable traffic, leads, and revenue.
Make sure your website is easy for users to discover—and easy for search bots to understand—
with better page titles, headings, and meta descriptions.
Security 0/10
SSL Certificate.

41. Domain Analytics
*Data Provided by SEMrush*
Backlinks 6
The number of domain backlinks.
Keyword
flower shop software
affordable florist
florist software
software solution shop
Root Domain Backlinks
reapersoftware.com 3
sakuraflora.com 1
helpinghood.com 1
57883.net 1
reapersoftware.com 3
Referring DomainsTop Organic Keywords

42. Inbound Link Metrics
*Data Provided by Moz Open Site Explorer*
Domain Authority 14/100
Page Authority 27/100
Predicts this root domain's ranking potential in search engines based on an algorithmic
combination of all link metrics.
Predicts this page's ranking potential in search engines based on an algorithmic combination of
all link metrics.

43. www.hanafloristpos.com

44. Keyword Planning – Most Relevant
Keyword Avg. Monthly Searches Suggested bid
florist pos system 70 12.65
hana floral pos 20 13.09
floral pos 90 11.46
hana pos 20 -

45. Keyword Planning – Most Searches
Keyword Avg. Monthly Searches Suggested bid
floral pos 90 11.46
florist pos system 70 12.65
hana floral pos 20 13.09
hana pos 20 -

46. Site Overview
*Data Provided by Alexa*
Global Rank 4,917,963
Daily Pageviews per Visitor 3.00
Daily Time on Site 3:34
A rough estimate of this site's popularity.
Estimated daily unique pageviews per visitor on the site.
Estimated daily time on site (mm:ss) per visitor to the site.
Total Sites Linking In 2
The "Sites Linking In" count shows the number of sites that Alexa found that link to this site.

47. Website Grade
*Data Provided by Website Grader*
Performance 19/30
Mobile 0/30
SEO 10/30
Optimizing your website's performance is crucial to increasing traffic, improving conversion
rates, generating more leads, and increasing revenue.
Traffic from mobile devices is growing fast. Optimize your website for mobile or you'll miss out
on valuable traffic, leads, and revenue.
Make sure your website is easy for users to discover—and easy for search bots to understand—
with better page titles, headings, and meta descriptions.
Security 0/10
SSL Certificate.

48. Domain Analytics
*Data Provided by SEMrush*
Backlinks 1
The number of domain backlinks.
Keyword
hana software
hana florist
flower shop software
floral pos
Root Domain Backlinks
audiosharescript.com 1
- -
- -
- -
- -
Referring DomainsTop Organic Keywords

49. Inbound Link Metrics
*Data Provided by Moz Open Site Explorer*
Domain Authority 11/100
Page Authority 24/100
Predicts this root domain's ranking potential in search engines based on an algorithmic
combination of all link metrics.
Predicts this page's ranking potential in search engines based on an algorithmic combination of
all link metrics.

50. www.strelitziasoftware.com

51. Keyword Planning – Most Relevant
Keyword Avg. Monthly Searches Suggested bid
florist 110000 4.52
floral 18100 3.93
florist supplies 5400 0.86
software companies 2900 17.08
the flower shop 1900 3.11
floristry supplies 40 1.98
floral flowers 590 3.64
florist software 70 8.81
florist pos system 70 12.65
floral sundries 10 -

52. Keyword Planning – Most Searches
Keyword Avg. Monthly Searches Suggested bid
flowers 823000 6.32
flower delivery 301000 6.25
florist 110000 4.52
flower shops near me 90500 4.14
corsage 74000 0.95
invoice 60500 3.78
flower shop 60500 3.09
carnation 60500 2.1
send flowers 40500 5.12
bouquet 40500 2.46

53. Site Overview
*Data Provided by Alexa*
Global Rank 7,879,325
Daily Pageviews per Visitor 2.10
Daily Time on Site 2:20
A rough estimate of this site's popularity.
Estimated daily unique pageviews per visitor on the site.
Estimated daily time on site (mm:ss) per visitor to the site.
Total Sites Linking In 3
The "Sites Linking In" count shows the number of sites that Alexa found that link to this site.

54. Website Grade
*Data Provided by Website Grader*
Performance 12/30
Mobile 30/30
SEO 30/30
Optimizing your website's performance is crucial to increasing traffic, improving conversion
rates, generating more leads, and increasing revenue.
Traffic from mobile devices is growing fast. Optimize your website for mobile or you'll miss out
on valuable traffic, leads, and revenue.
Make sure your website is easy for users to discover—and easy for search bots to understand—
with better page titles, headings, and meta descriptions.
Security 0/10
SSL Certificate.

55. Domain Analytics
*Data Provided by SEMrush*
Backlinks 10
The number of domain backlinks.
Keyword
strelitzia
south african florists
strelitzia flower
flower shop software
florist pos system
Root Domain Backlinks
flowerweb.com 9
helpinghood.com 1
- -
- -
- -
Referring DomainsTop Organic Keywords

56. Inbound Link Metrics
*Data Provided by Moz Open Site Explorer*
Domain Authority 12/100
Page Authority 24/100
Predicts this root domain's ranking potential in search engines based on an algorithmic
combination of all link metrics.
Predicts this page's ranking potential in search engines based on an algorithmic combination of
all link metrics.

57. www.floristwindow.com

58. Keyword Planning – Most Relevant
Keyword Avg. Monthly Searches Suggested bid
find a florist 110 2.57
find local florist 40 3.12
find a local florist 20 3.82
find closest florist 20 2.4
florist search 10 3.83
the closest florist 70 3.58
floral floral 30 -
find florist 140 3.57
real local florists 20 1.38
florist local 40 4.44

59. Keyword Planning – Most Searches
Keyword Avg. Monthly Searches Suggested bid
local florist 4400 3.98
find florist 140 3.57
find a florist 110 2.57
the closest florist 70 3.58
find local florist 40 3.12
florist local 40 4.44
real local florist 40 5.06
floral floral 30 -
find florists 30 1.09
find a local florist 20 3.82

60. Site Overview
*Data Provided by Alexa*
Global Rank 8,082,303
Daily Pageviews per Visitor 2.00
Daily Time on Site 4:42
A rough estimate of this site's popularity.
Estimated daily unique pageviews per visitor on the site.
Estimated daily time on site (mm:ss) per visitor to the site.
Total Sites Linking In 385
The "Sites Linking In" count shows the number of sites that Alexa found that link to this site.

61. Website Grade
*Data Provided by Website Grader*
Performance 24/30
Mobile 30/30
SEO 20/30
Optimizing your website's performance is crucial to increasing traffic, improving conversion
rates, generating more leads, and increasing revenue.
Traffic from mobile devices is growing fast. Optimize your website for mobile or you'll miss out
on valuable traffic, leads, and revenue.
Make sure your website is easy for users to discover—and easy for search bots to understand—
with better page titles, headings, and meta descriptions.
Security 0/10
SSL Certificate.

62. Domain Analytics
*Data Provided by SEMrush*
Backlinks 9.2k
The number of domain backlinks.
Keyword
florist window
florist websites
us ecommerce sites
floral software
florist website design
Root Domain Backlinks
fourseasonsblackpool.com 785
aziatics.com 560
floristcheckout.com 437
fleurofvirginiawater.com 433
fleurtatious.ie 423
Referring DomainsTop Organic Keywords

63. Inbound Link Metrics
*Data Provided by Moz Open Site Explorer*
Domain Authority 38/100
Page Authority 48/100
Predicts this root domain's ranking potential in search engines based on an algorithmic
combination of all link metrics.
Predicts this page's ranking potential in search engines based on an algorithmic combination of
all link metrics.

64. www.websystems.com

65. Keyword Planning – Most Relevant
Keyword Avg. Monthly Searches Suggested bid
roses for delivery 320 3.34
flowers in rapid city 20 3.01
baton rouge la florist 20 4.15
flower delivery for funeral 140 4.3
funeral flowers delivery 590 5.57
rapid city flower delivery 20 2.94
flowers for a funeral 1000 3.38
flower delivery funeral 90 3.99
florist in redwood city ca 10 5.37
flowers rapid city 110 3.57

66. Keyword Planning – Most Searches
Keyword Avg. Monthly Searches Suggested bid
funeral flowers 27100 3.78
flowers for funeral 8100 3.02
rose flower 8100 1.87
funeral flower arrangements 5400 2.93
roses delivery 3600 2.82
flower arrangements for funeral 2400 2.79
funeral wreaths 1900 2.26
funeral sprays 1900 1.65
floral arrangements for funeral 1300 2.5
flowers for a funeral 1000 3.38

67. Site Overview
*Data Provided by Alexa*
Global Rank 973,528
Daily Pageviews per Visitor 3.60
Daily Time on Site 5:04
A rough estimate of this site's popularity.
Estimated daily unique pageviews per visitor on the site.
Estimated daily time on site (mm:ss) per visitor to the site.
Total Sites Linking In 312
The "Sites Linking In" count shows the number of sites that Alexa found that link to this site.

68. Website Grade
*Data Provided by Website Grader*
Performance 22/30
Mobile 0/30
SEO 15/30
Optimizing your website's performance is crucial to increasing traffic, improving conversion
rates, generating more leads, and increasing revenue.
Traffic from mobile devices is growing fast. Optimize your website for mobile or you'll miss out
on valuable traffic, leads, and revenue.
Make sure your website is easy for users to discover—and easy for search bots to understand—
with better page titles, headings, and meta descriptions.
Security 0/10
SSL Certificate.

69. Domain Analytics
*Data Provided by SEMrush*
Backlinks 1
The number of domain backlinks.
Keyword
web systems
web system
websys
web system development
web systems development
Root Domain Backlinks
talleresycursos.com 1
- -
- -
- -
- -
Referring DomainsTop Organic Keywords

70. Inbound Link Metrics
*Data Provided by Moz Open Site Explorer*
Domain Authority 39/100
Page Authority 34/100
Predicts this root domain's ranking potential in search engines based on an algorithmic
combination of all link metrics.
Predicts this page's ranking potential in search engines based on an algorithmic combination of
all link metrics.