Search engine optimization
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Search engine optimization (SEO) involves optimizing websites to rank highly in search engine results. Over 80% of consumers use search engines to find products and services, so it is important for businesses to optimize their websites to be found. This seminar will cover how to build or adjust a website so that it appears on the first page of search results. Things to avoid include hidden text, cloaking, sneaky JavaScript redirects, automated queries, and keyword stuffing. Following webmaster guidelines like having a clear site structure and providing useful content can help search engines find and rank a site highly.
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This seminar aims to provide information on using online marketing techniques to promote businesses. It discusses popular online marketing methods like search engine optimization, display advertising, email marketing, and social media strategies. Specific tactics covered include using email to enhance customer relationships, writing effective subject lines and calls to action, and leveraging popular social media sites and platforms. The presenter notes that social media has become a major part of how users access information and that return on investment for online marketing will be increasingly important to measure.
Petawawa e business
This document discusses how small businesses can profit from e-business. It covers increasing visibility online to drive more sales leads through search engine optimization. It also discusses using a website to show dependability, inspire confidence in customers, and improve business efficiencies. The document provides tips for small businesses getting started with e-business, including choosing a domain name, hosting, writing good website content, and estimating costs. It promotes attending seminars to learn more about how e-business can increase sales and conversions.
Social Media Sharing Information
The document discusses sharing content on social media. It explains that social media sharing allows users to publish information to their profiles for others to view and share. Examples of popular social media platforms and how sharing works on each one are provided, such as posting status updates on Facebook or retweeting on Twitter. The benefits of social sharing are also outlined, like connecting with others and promoting activities.
Member Centric web strategies
The document discusses strategies for developing a member-centric website, including obtaining member feedback, identifying member needs, facilitating communication between members and the organization, and designing the site to allow members to manage their information and share with other members. Key aspects of member-centric sites include targeted content, prioritizing tasks and calls to action, measuring applications, and designing for search and findability.
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A tale of scale & speed: How the US Navy is enabling software delivery from l...
Rapid and secure feature delivery is a goal across every application team and every branch of the DoD. The Navy’s DevSecOps platform, Party Barge, has achieved:
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Climate Impact of Software Testing at Nordic Testing Days
My slides at Nordic Testing Days 6.6.2024
Climate impact / sustainability of software testing discussed on the talk. ICT and testing must carry their part of global responsibility to help with the climat warming. We can minimize the carbon footprint but we can also have a carbon handprint, a positive impact on the climate. Quality characteristics can be added with sustainability, and then measured continuously. Test environments can be used less, and in smaller scale and on demand. Test techniques can be used in optimizing or minimizing number of tests. Test automation can be used to speed up testing.
Alt. GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using ...
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
20 Comprehensive Checklist of Designing and Developing a Website
Dive into the world of Website Designing and Developing with Pixlogix! Looking to create a stunning online presence? Look no further! Our comprehensive checklist covers everything you need to know to craft a website that stands out. From user-friendly design to seamless functionality, we've got you covered. Don't miss out on this invaluable resource! Check out our checklist now at Pixlogix and start your journey towards a captivating online presence today.
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Observability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdf
Monitoring and observability aren’t traditionally found in software curriculums and many of us cobble this knowledge together from whatever vendor or ecosystem we were first introduced to and whatever is a part of your current company’s observability stack.
While the dev and ops silo continues to crumble….many organizations still relegate monitoring & observability as the purview of ops, infra and SRE teams. This is a mistake - achieving a highly observable system requires collaboration up and down the stack.
I, a former op, would like to extend an invitation to all application developers to join the observability party will share these foundational concepts to build on:
Generative AI Deep Dive: Advancing from Proof of Concept to Production
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Discover how MongoDB Atlas and vector search technology can revolutionize your application's search capabilities. This comprehensive presentation covers:
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* Step-by-step implementation guide
* Live demos with code snippets
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#MongoDB #VectorSearch #AI #SemanticSearch #TechInnovation #DataScience #LLM #MachineLearning #SearchTechnology
GraphSummit Singapore | Neo4j Product Vision & Roadmap - Q2 2024
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Artificial Intelligence for XMLDevelopment
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Further emphasis will be placed on the role of AI in developing XSLT, or schemas such as XSD and Schematron. We will address the techniques and strategies adopted to create prompts for generating code, explaining code, or refactoring the code, and the results achieved.
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Alt. GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using ...
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Observability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdf
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Search engine optimization
- 2. Search engine optimization is the process of improving the volume and quality of traffic to your websites from search engines via natural or organic search results. Search engines index millions of web sites and yours can be buried deep within those results if it is not optimized properly. Building a web site or adjusting an existing one so that it comes up on the first pages is what this seminar is about. Over 80 % of consumers use a search engine to find the product or service they need. To be found by these individuals, your site must first be found by search engines and second, your site must have a high ranking. If they can’t find you you’re losing business opportunities to your competitors.
- 4. CSS has been used to make tiny hyperlinks, as little as one pixel high.
- 7. Webmaster Guidelines Following these guidelines will help Google find, index, and rank your site. Even if you choose not to implement any of these suggestions, we strongly encourage you to pay very close attention to the "Quality Guidelines," which outline some of the illicit practices that may lead to a site being removed entirely from the Google index or otherwise penalized. If a site has been penalized, it may no longer show up in results on Google.com or on any of Google's partner sites. (Factors that affect your website’s ranking)
- 9. Offer a site map to your users with links that point to the important parts of your site. If the site map is larger than 100 or so links, you may want to break the site map into separate pages.
- 10. Create a useful, information-rich site, and write pages that clearly and accurately describe your content.
- 12. Make sure that your TITLE tags and ALT attributes are descriptive and accurate.
- 13. Check for broken links and correct HTML.
- 14. If you decide to use dynamic pages (i.e., the URL contains a "?" character), be aware that not every search engine spider crawls dynamic pages as well as static pages. It helps to keep the parameters short and the number of them few.
- 15. Keep the links on a given page to a reasonable number (fewer than 100).