The document provides tips for search engine optimization (SEO) to increase website traffic and visibility. It recommends properly coding the site so search engines can index it, using keyword density of less than 20% per page, and adding meta description tags to each page to tell readers what the site is about. It also suggests using keywords in internal anchor text, creating an XML sitemap to help search engines crawl the site, adding transcripts for media content, and using alt text descriptions for images to include keywords search engines can find.

1. Houston Seo Consultant
The tips below will help your site become more visible. Article Ref: expert seo houston When
attempting to use SEO on your site to increase traffic, make sure your site is coded well. For
instance, if most of your site relies on JavaScript and is poorly coded, search engine spiders
cannot index it. If there is a large amount of Flash content on your site that lacks an alternate
textual description, it will not be indexed at all.
Keyword density is important when optimizing an internet page for various search engines.
Do not include more than 20 percent of keywords on your page.
If you are making an effort in search engine optimization, each page on your site should
incorporate meta-description tags. A well-written description tag will benefit your site, as it is
included on many search engines to tell readers what your site is about, enticing them to
click through. It is important to write meta tags which are short but informative. A cleverly
worded meta tag should get more traffic to your site even if it happens to be ranked lower in
the search engines.
You should correctly anchor your text when internally linking on your site. Not using proper
keywords in your anchor text will harm your ratings in search rankings. Spiders focus on
keywords, so if you pick out the most appropriate keywords for your content, they will count
your anchor text towards your overall relevancy.
If you are wanting to make the most of search engine optimization, then you need a site map
describing your website. This will make it easier for spiders to crawl on your site. The larger
the site, the more maps it needs. You should generally limit the number of links on any given
site map to 100.
Providing transcripts for any media content on your site will make it more accessible and
make it visible to search engines. Search engines can then use those to easily find your
content and place you in search results.
Adding keywords to comment tags is believed to be a good practice. Instead, you should
focus on the actual content of your website.
While pictues make a website look attractive, sites that are looking to improve their search
rankings don't concentrate on images. Pictures only contain the image's URL, which crawlers
aren't as adept at handling.
Using "alt" tags on your images will help ensure high search engine results. The purpose of
these tags is to replace images, should the viewer choose not to view them. Search engines
dig through and read the alt tags so ensure that they contain your vital keywords.

2. SEO can help your customers find you. Many companies are unaware of this.
If you want to focus on search engine optimization, you need a social media strategy. You
can interact with your customers directly through applications, such as Facebook and Twitter.
Do not place yourself on the same server as a banned site. It could have a directly negative
effect on your own website. It is like being guilty by association.
If you are trying to make money online, search engine optimization can be an important tool.
Use the tips in this article to optimize your site and boost its search ranking.