functions , importance and process

1. BUSINESS
COMMUNICATION
By- Sanjana Purohit

2. Business Communication
Communication is transfer of information
from sender to receiver
 Information must be understood by the
receiver.

3. Functions of Business
1. Planning
2. Organizing
3. Staffing
4. Directing
Motivation , Leadership, Communication
1. Controlling

4. Communication Process

5. Importance of Business
Communication
1.Act as the basis of coordination
Coordination is explaining about
organization goal

6. Importance of Business
Communication
2.Helps in smooth working of an
Enterprise
The job of manager is to coordinate the
human and physical elements, of an
organization, into an efficient and
active working units ,that achieves
common objectives .

7. Patterns of Business Communication
INTERNAL COMMUNICATION
Worker A2
Worker A5Supervisor A
Worker B4 Supervisor B
Network

8. 4.Increases managerial efficiency
The management conveys the goals &
target , issued instructions, allocates
jobs & responsibilities and looks after
the performance of subordinates.
Importance of Business
Communication

9. 5. Promote corporation and
industrial peace
Communication is 2 way process,
where sender sent message and
receiver understand it and gave back
the feedback.
Importance of Business
Communication

10. 6. Establish effective leadership
Effective communication helps to influence
subordinate , it inspire them to work .
Leader is a person who work to inspire
workers motivate them to do work.
Leader is not a boss who just give order and
instruction , he is a person who inspire as
well as motivates other to work
Importance of Business
Communication

11. 7. Boost morale and provides motivation
• An efficient system of communication
enables management to motivate influence
and satisfy the subordinates
• It establish good human relation in the
industry
• Communication is the basis of participative
& democratic pattern of management.
Importance of Business
Communication