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• 	
  Televised	
  Outdoor	
  Shopping	
  Experience	
  for	
  
targe)ng	
  camping,	
  hun)ng,	
  and	
  fishing	
  
enthusiasts	
  
• 	
  Broadcasts	
  na)onally	
  and	
  regionally	
  to	
  over	
  
100	
  million	
  viewers	
  on	
  established	
  channels	
  
like	
  the	
  Outdoor	
  Channel,	
  World	
  Fishing	
  
Network,	
  Pursuit	
  Channel,	
  Sportsman	
  
Channel,	
  and	
  Cox	
  Sports,	
  which	
  are	
  televised	
  
on	
  DirectTV	
  and	
  Dish	
  Network	
  as	
  well	
  as	
  a	
  
rapidly	
  growing	
  group	
  of	
  162	
  cable	
  affiliates.	
  	
  	
  
• 	
  Outdoor	
  Channel:	
  	
  
80+	
  Million	
  Viewers	
  
• 	
  Pursuit	
  Channel:	
  
38.5+	
  Million	
  Viewers	
  
• 	
  Sportsman	
  Channel:	
  
31.1+	
  Million	
  Viewers	
  
• 	
  Cox	
  Sports:	
  
2+	
  Million	
  Viewers	
  
Outdoor	
  Industry	
  Target	
  
Camping	
  
Fishing	
  
Hun)ng	
  
The	
  
The	
  Outdoor	
  Shopper	
  –	
  ShopTOS	
  –	
  	
  
is	
  the	
  only	
  televised	
  shopping	
  
program	
  focused	
  solely	
  on	
  outdoor	
  
products.	
  
We	
  showcase	
  and	
  demonstrate	
  
outdoor	
  products	
  in	
  a	
  half	
  hour	
  TV	
  
show	
  and	
  through	
  mul,-­‐pla/orm,	
  
mul,-­‐media	
  marke)ng	
  campaigns.	
  	
  
TOS	
  promotes	
  brand	
  awareness	
  and	
  
extends	
  the	
  reach	
  of	
  innova)ve,	
  
unique	
  hun)ng,	
  fishing,	
  and	
  camping	
  
products.	
  	
  
Your	
  inside	
  source	
  for	
  outdoor	
  gear	
  	
  
Camping	
  
Fishing	
  
Hun)ng	
  
General	
  -­‐	
  Outdoors	
  
Market	
  Opportunity	
  
Na)onal	
  &	
  Regional	
  
Distribu)on	
  
• 	
  Na)onally	
  and	
  regionally	
  televised	
  
outdoor	
  shopping	
  network	
  and	
  
mul,-­‐media,	
  mul,-­‐pla/orm	
  digital	
  
marke,ng	
  campaigns	
  that	
  drive	
  e-­‐
commerce	
  backed	
  by	
  an	
  outdoor	
  
industry	
  specialty	
  call	
  center	
  
• 	
  Professional	
  15-­‐60	
  second	
  spots	
  
and	
  3+	
  minute	
  product	
  
demonstra)on	
  segments	
  with	
  our	
  
regular	
  hosts	
  and	
  celebrity	
  hosts	
  
• Themed	
  episodes	
  and	
  open	
  
episodes	
  to	
  suit	
  your	
  marke,ng	
  and	
  
media	
  strategy	
  needs	
  
• 	
  20-­‐100+	
  airings	
  across	
  mul)ple	
  
channels	
  
• 	
  AdverJsed	
  through	
  Google	
  
Adwords,	
  featured	
  in	
  Daily	
  Deal	
  
promo)ons,	
  promoted	
  in	
  social	
  
media	
  plaMorms	
  
www.ShopTOS.com	
  
The	
  
www.ShopTOS.com	
  
Camping	
  
Fishing	
  
Hun)ng	
  
Themed	
  Episodes	
  
Qualified	
  acJvity	
  specific	
  outdoor	
  
products	
  chosen	
  and	
  then	
  presented	
  in	
  4	
  
dis)nct	
  complimentary	
  ac)vity	
  blocks	
  
within	
  our	
  outdoor	
  theme-­‐based	
  
storytelling	
  half	
  hour	
  show.	
  Broadcasts	
  
frequently	
  on	
  selected	
  outdoor	
  TV	
  
channels	
  targe)ng	
  specific	
  outdoor	
  
ac)vi)es	
  and	
  their	
  corresponding	
  niche	
  
outdoor	
  enthusiasts.	
  
Mul)-­‐plaorm,	
  	
  
Mul)-­‐media	
  Campaigns	
  
Open	
  Episodes	
  
Qualified	
  specialty	
  outdoor	
  products	
  are	
  
individually	
  showcased	
  along	
  with	
  other	
  
outdoor	
  specific	
  products	
  within	
  our	
  
regularly	
  hosted	
  half	
  hour	
  show.	
  
Broadcasts	
  frequently	
  on	
  selected	
  
outdoor	
  TV	
  channels	
  targe)ng	
  outdoor	
  
enthusiasts.	
  	
  

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sales_brochure_TOS_V4-1

  • 1. •   Televised  Outdoor  Shopping  Experience  for   targe)ng  camping,  hun)ng,  and  fishing   enthusiasts   •   Broadcasts  na)onally  and  regionally  to  over   100  million  viewers  on  established  channels   like  the  Outdoor  Channel,  World  Fishing   Network,  Pursuit  Channel,  Sportsman   Channel,  and  Cox  Sports,  which  are  televised   on  DirectTV  and  Dish  Network  as  well  as  a   rapidly  growing  group  of  162  cable  affiliates.       •   Outdoor  Channel:     80+  Million  Viewers   •   Pursuit  Channel:   38.5+  Million  Viewers   •   Sportsman  Channel:   31.1+  Million  Viewers   •   Cox  Sports:   2+  Million  Viewers   Outdoor  Industry  Target   Camping   Fishing   Hun)ng   The   The  Outdoor  Shopper  –  ShopTOS  –     is  the  only  televised  shopping   program  focused  solely  on  outdoor   products.   We  showcase  and  demonstrate   outdoor  products  in  a  half  hour  TV   show  and  through  mul,-­‐pla/orm,   mul,-­‐media  marke)ng  campaigns.     TOS  promotes  brand  awareness  and   extends  the  reach  of  innova)ve,   unique  hun)ng,  fishing,  and  camping   products.     Your  inside  source  for  outdoor  gear     Camping   Fishing   Hun)ng   General  -­‐  Outdoors   Market  Opportunity   Na)onal  &  Regional   Distribu)on  
  • 2. •   Na)onally  and  regionally  televised   outdoor  shopping  network  and   mul,-­‐media,  mul,-­‐pla/orm  digital   marke,ng  campaigns  that  drive  e-­‐ commerce  backed  by  an  outdoor   industry  specialty  call  center   •   Professional  15-­‐60  second  spots   and  3+  minute  product   demonstra)on  segments  with  our   regular  hosts  and  celebrity  hosts   • Themed  episodes  and  open   episodes  to  suit  your  marke,ng  and   media  strategy  needs   •   20-­‐100+  airings  across  mul)ple   channels   •   AdverJsed  through  Google   Adwords,  featured  in  Daily  Deal   promo)ons,  promoted  in  social   media  plaMorms   www.ShopTOS.com   The   www.ShopTOS.com   Camping   Fishing   Hun)ng   Themed  Episodes   Qualified  acJvity  specific  outdoor   products  chosen  and  then  presented  in  4   dis)nct  complimentary  ac)vity  blocks   within  our  outdoor  theme-­‐based   storytelling  half  hour  show.  Broadcasts   frequently  on  selected  outdoor  TV   channels  targe)ng  specific  outdoor   ac)vi)es  and  their  corresponding  niche   outdoor  enthusiasts.   Mul)-­‐plaorm,     Mul)-­‐media  Campaigns   Open  Episodes   Qualified  specialty  outdoor  products  are   individually  showcased  along  with  other   outdoor  specific  products  within  our   regularly  hosted  half  hour  show.   Broadcasts  frequently  on  selected   outdoor  TV  channels  targe)ng  outdoor   enthusiasts.