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SALES SCOPE ADDITIONS
SALES TECHNOLOGY ADVANTAGE
DOMINANT BRAND TO MARKET CUSTOMER
DOMINANT PRODUCT TO MARKET CUSTOMER
DOMINANT VALUES, VALUE, DELIGHT, SATSFACTION
CAPITALIZE HIGH POTENTIAL CUSTOMER
IDENTIFY POTENT BRAND SWITCHES AND TARGET
CAPITALIZE WITH COMPETITION ONLY BRAND IDENTIFY
SWITCH NON-BRAND TO FIRM BRAND
SWITCH GENERICS TO FIRM BRAND
MAXIMIZE WEAKNESSES OF COMPETITION WEAK BRAND EQUITY, LOYALTY,ADVOCACY
IDENTIFY COMPETITION CUSTOMER EMBRACE MEDIA
IDENTIFY COMPETITION CUSTOMER WITH SLOW OR NO AVAILABILITY
IDENTIFY COMPETITION CUSTOMER LACK ADEQUATE CHANNELS
CAPITALIZE CUSTOMER NOT PARTICIPATING SURVEYS, EVENTS,SERVICE,DIRECT MAIL,PROMOTIONS,PRIVATE CARD
IDENTIFY NEW AND UNIQUE CATEGORY FOR CUSTOMER CARE AND PICKUP
USE POINT OF SALES FOR BRAND SWITCH
ALL RESOURCES APPLIED TO TARGET ACCOUNTS/CUSTOMER WITH SALES GOAL, SATISFACTION, DELIGHT, CUSTOMER FIRST
PLAY NOT UNIQUE RELATIONS FOR MARKET LEADER
SELLING POWER LOSS-LEADER PRODUCTS ALSO SELLING COMPANION
CONTROL PRICING WITH SIMULATION IMPACT TO ENTERPRISE
QUANTIFY CUSTOMER VALUE AND CUSTOMER FOR LIFE WITH ADDED SALES
LEVERAGE MARKETING CONCEPTS AND RESEARCH
SALES MAINTAINS COMPANY VALUES, MISSION, CREED, STRATEGY
PERFORM COMPETITIVE AND MARKET LEARNING
ADOPT LEARNING ORGANIZATION FOR FULL SALES IMPACT
COMMUNICATE ONLY KEY DEPENDENT IDENTITY OF CUSTOMER RELEVANT AND MEANINGFUL STRATEGY
SALES ENABLEMENT, FULL EMPOWERMENT AND ENGAGEMENT STRATEGY
LEARNING SALES PROPERLY APPLIED
CUSTOMER AND MARKET BENEFIT PRODUCT LIFE CYCLE ANALYSIS
PARTICIPATE IN SOCIAL BUSINESS
TECH BRAND ADVOCATES MASS SELLING TO GROW SALES FORCE BY THOUSANDS
TEACH ENTIRE ENTITY AS SALESPERSON
TEACH SUPPLIERS/ASSOCIATES TO GROW BY THOUSANDS SELLING FORCE
MAXIMIZE SOCIAL MEDIA
FOCUS ON MOST PROFITABLE CUSTOMERS FOR PROFITABILITY AND GROWTH
CAPITALIZE ON NEW CUSTOMER ENTRIES AND NEW ADJACENT MARKETS
SELLING PROCESS, BEHAVIOR AND COGNITIVE CUSTOMER STATUS
SELLING USING HUMAN INTELLIGENCE
SELL MULTIPLE CHANNELS TO MAXIMIZE PROFIT AND ROA
PRIORITIZE SELLS FOR HIGH POTENTIAL AND BRAND ADVOCACY
LEAD WITH ADVANTAGES AS MAJOR SALES FORCE
SELLING REQUIRED KNOWLEDGE, CUSTOMER, BUSINESS, MARKET, SKILLS, SCIENCE
STRATEGIC SALES DIMENSION-CUSTOMER, TALENT, PRODUCT, CHANNEL
SALES UTILIZE RESELLERS AND THIRD PARTY SERVICES
SALES CROSS-SELLING AND ONLY SELL SOLUTIONS NOT PRODUCT
DRIVE SALES ORIENTED CULTURE, BEYOND COMPETITION
SALES UNDERSTANDS CUSTOMER PURCHASE CYCLE
CUSTOMERS EXPAND PURCHASES DUE TO PRICE, AVAILABILITY, POWER CURVE, TRACKING
CRM AND CUSTOMER CALL CENTER CLOSELY INTERACT
COMPETITION WEAK CUSTOMER DO NOT PERFORM SURVEY, ATTEND EVENT, USE SERVICE AS POTENTIAL SWITCHERS
SALES CONDUCTS CUSTOMER AUDIT TO ENSURE COMPLETE SATISFACTION, ALSO CUSTOMER SURVEY
SALES MANUFACTURING EMERGENCY NEED AND EXPEDITED
SALES AS UPFRONT, TRUTHFUL AND FAIR CREDIT PROCESS
SALES RESOLVES CONCERNS, RISK MANAGEMENT, PREFERRED ACCOUNT
NATIONAL ACCOUNT STRATEGY FOR LARGE CUSTOMERS
SALES FOR EACH CUSTOMER HAS CLEAR VISION, CATALYST, EXPLORE OPTIONS, PROBLEM RECOGNITION
FIELD SALES SERVICES FOR ALL OPPORTUNITIES
SALES BUILDS INFRASTRUCTURE TO GO TO MARKET
SALES SUCCESS-GLOBAL, TALENT MANAGEMENT, ORGANIZATIONAL AND BEHAVIOR OPTIMIZATION, SYSTEM DYNAMICS,
ACTION, LEARNING, STRATEGY PLAN
HEAVY HITTER-DIFFERENTING SALES, PERSONAL, SELLING, INTUITION, PSYCHOLOGICAL, VALUE, MAINTAIN SATISFACTION
SALES PROCESS-STRATEGY,SOCIAL, CONSULTING, TARGET ACCOUNT, SPIN SELLING
HUMAN NATURE OF SELLING-SALES LINGUISTICS, BUILDING RAPPORT, ORGANIZATION BEHAVIOR, INFLUENCE POLITICS,
DECISION MAKING, PERSUASIVE CALLS, PRESENTATION
SALES PERFORMANCE MEASURERS-TIME SELLING, LEAD RESPONSIBILITY, COLLATERAL USE, OPPORTUNITY WIN, DEAL SIZE,
CYCLE METRICS, COST OF GOODS TO REVENUE

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MED BEST PRACTICES OF OPERATIONS & MARKETING
 

SALES SCOPE ADDITIONS

  • 1. SALES SCOPE ADDITIONS SALES TECHNOLOGY ADVANTAGE DOMINANT BRAND TO MARKET CUSTOMER DOMINANT PRODUCT TO MARKET CUSTOMER DOMINANT VALUES, VALUE, DELIGHT, SATSFACTION CAPITALIZE HIGH POTENTIAL CUSTOMER IDENTIFY POTENT BRAND SWITCHES AND TARGET CAPITALIZE WITH COMPETITION ONLY BRAND IDENTIFY SWITCH NON-BRAND TO FIRM BRAND SWITCH GENERICS TO FIRM BRAND MAXIMIZE WEAKNESSES OF COMPETITION WEAK BRAND EQUITY, LOYALTY,ADVOCACY IDENTIFY COMPETITION CUSTOMER EMBRACE MEDIA IDENTIFY COMPETITION CUSTOMER WITH SLOW OR NO AVAILABILITY IDENTIFY COMPETITION CUSTOMER LACK ADEQUATE CHANNELS CAPITALIZE CUSTOMER NOT PARTICIPATING SURVEYS, EVENTS,SERVICE,DIRECT MAIL,PROMOTIONS,PRIVATE CARD IDENTIFY NEW AND UNIQUE CATEGORY FOR CUSTOMER CARE AND PICKUP USE POINT OF SALES FOR BRAND SWITCH ALL RESOURCES APPLIED TO TARGET ACCOUNTS/CUSTOMER WITH SALES GOAL, SATISFACTION, DELIGHT, CUSTOMER FIRST PLAY NOT UNIQUE RELATIONS FOR MARKET LEADER SELLING POWER LOSS-LEADER PRODUCTS ALSO SELLING COMPANION CONTROL PRICING WITH SIMULATION IMPACT TO ENTERPRISE QUANTIFY CUSTOMER VALUE AND CUSTOMER FOR LIFE WITH ADDED SALES LEVERAGE MARKETING CONCEPTS AND RESEARCH SALES MAINTAINS COMPANY VALUES, MISSION, CREED, STRATEGY PERFORM COMPETITIVE AND MARKET LEARNING ADOPT LEARNING ORGANIZATION FOR FULL SALES IMPACT COMMUNICATE ONLY KEY DEPENDENT IDENTITY OF CUSTOMER RELEVANT AND MEANINGFUL STRATEGY SALES ENABLEMENT, FULL EMPOWERMENT AND ENGAGEMENT STRATEGY LEARNING SALES PROPERLY APPLIED CUSTOMER AND MARKET BENEFIT PRODUCT LIFE CYCLE ANALYSIS PARTICIPATE IN SOCIAL BUSINESS TECH BRAND ADVOCATES MASS SELLING TO GROW SALES FORCE BY THOUSANDS TEACH ENTIRE ENTITY AS SALESPERSON TEACH SUPPLIERS/ASSOCIATES TO GROW BY THOUSANDS SELLING FORCE MAXIMIZE SOCIAL MEDIA FOCUS ON MOST PROFITABLE CUSTOMERS FOR PROFITABILITY AND GROWTH CAPITALIZE ON NEW CUSTOMER ENTRIES AND NEW ADJACENT MARKETS SELLING PROCESS, BEHAVIOR AND COGNITIVE CUSTOMER STATUS SELLING USING HUMAN INTELLIGENCE SELL MULTIPLE CHANNELS TO MAXIMIZE PROFIT AND ROA PRIORITIZE SELLS FOR HIGH POTENTIAL AND BRAND ADVOCACY LEAD WITH ADVANTAGES AS MAJOR SALES FORCE SELLING REQUIRED KNOWLEDGE, CUSTOMER, BUSINESS, MARKET, SKILLS, SCIENCE STRATEGIC SALES DIMENSION-CUSTOMER, TALENT, PRODUCT, CHANNEL SALES UTILIZE RESELLERS AND THIRD PARTY SERVICES SALES CROSS-SELLING AND ONLY SELL SOLUTIONS NOT PRODUCT DRIVE SALES ORIENTED CULTURE, BEYOND COMPETITION SALES UNDERSTANDS CUSTOMER PURCHASE CYCLE CUSTOMERS EXPAND PURCHASES DUE TO PRICE, AVAILABILITY, POWER CURVE, TRACKING CRM AND CUSTOMER CALL CENTER CLOSELY INTERACT COMPETITION WEAK CUSTOMER DO NOT PERFORM SURVEY, ATTEND EVENT, USE SERVICE AS POTENTIAL SWITCHERS SALES CONDUCTS CUSTOMER AUDIT TO ENSURE COMPLETE SATISFACTION, ALSO CUSTOMER SURVEY SALES MANUFACTURING EMERGENCY NEED AND EXPEDITED SALES AS UPFRONT, TRUTHFUL AND FAIR CREDIT PROCESS SALES RESOLVES CONCERNS, RISK MANAGEMENT, PREFERRED ACCOUNT NATIONAL ACCOUNT STRATEGY FOR LARGE CUSTOMERS
  • 2. SALES FOR EACH CUSTOMER HAS CLEAR VISION, CATALYST, EXPLORE OPTIONS, PROBLEM RECOGNITION FIELD SALES SERVICES FOR ALL OPPORTUNITIES SALES BUILDS INFRASTRUCTURE TO GO TO MARKET SALES SUCCESS-GLOBAL, TALENT MANAGEMENT, ORGANIZATIONAL AND BEHAVIOR OPTIMIZATION, SYSTEM DYNAMICS, ACTION, LEARNING, STRATEGY PLAN HEAVY HITTER-DIFFERENTING SALES, PERSONAL, SELLING, INTUITION, PSYCHOLOGICAL, VALUE, MAINTAIN SATISFACTION SALES PROCESS-STRATEGY,SOCIAL, CONSULTING, TARGET ACCOUNT, SPIN SELLING HUMAN NATURE OF SELLING-SALES LINGUISTICS, BUILDING RAPPORT, ORGANIZATION BEHAVIOR, INFLUENCE POLITICS, DECISION MAKING, PERSUASIVE CALLS, PRESENTATION SALES PERFORMANCE MEASURERS-TIME SELLING, LEAD RESPONSIBILITY, COLLATERAL USE, OPPORTUNITY WIN, DEAL SIZE, CYCLE METRICS, COST OF GOODS TO REVENUE