2. THITHER.DIRECT's PROPOSITION
Commercial Marketing Mechanism for all Commercial Entity types, with
support for:
A wide inventory selection
Anywhere in the world
Any selling method
The local and the domestic market and served on an international scale
Directives of Information, for Consumers and Businesses, for decisions
making on purchases include:
Store information and business fact sheets
Product information
Product search by locations, categories, properties and words
Supporting literature on store and product features
Help on acquisition and shopping plans management
4. SERVICE CONCEPT
Accessible, user-friendly information base for both
business research and consumer product searches;
serves local and international markets on a single
platform; multilingual access via Internet browsers,
mobile devices and integrated navigators
Purchasing, acquisition, communication and research
tools
Support of literature with articles and other
publications, via a collaborative iJournal, by
consumers and any businesses
5. INFORMATION ACCESSIBILITY
Device-based Internet-Browser | Mobile-Devices Applications | Integrated Navigation
Narrow throughout
geographic regions to a Store
Including within Centers
Narrow products' Categories
Select by represented products' properties
(Landing-Page represented by Property Owner)
Select by product name
combination
s
vise-verse
Search by product feature
Search by key-words
Product at Store Landing Page
Store Landing Page
Store information:
Description and specialization
Website link + photos and embedded media
Address (description of accessibility)
Operating hours & delivery methods
Contact methods & Information
Languages supported
Articles related to Store's info
Search & browse in Store Inventory
Store reviews by tags
Product Information & Reviews
Articles Related to Product's info
Global Price Average
Store information:
Link to Landing Page & Website
Short description & specialization
Address and delivery methods
Languages supported & contact Information
Browse the availability of the Product
6. SEAMLESS COMMUNICATION
FOR CONSUMERS
FOR SELLERS
FOR PRODUCERS & PLACE MANAGERS
Enables smooth and seamless communication with a Store for
additional product information, ordering options, guidance on reaching
the store, and a fast method to inquiry via live chat with the Seller.
A convenient method for client acquisition, and developing
and maintaining existing customer relationships.
A fast method for direct engagement with new
and existing Sellers and Clients.
FOR ADVERTISERS
Easily accessed platform to enable campaign, offer
and deal discussions with Clients.
7. SUPPORT OF LITERATURE
FOR CONSUMERS
FOR SELLERS
FOR PRODUCERS & PLACE MANAGERS
Publish articles on experiences; help streamline the purchase
process with information and articles that clarify questions and
offer selection criteria and factors
Attracts audience through store's publications by
specialization, interest and location
Attracts audience to the productions by publishing a showcase
of upcoming and current products & events
FOR ADVERTISERS
Engage with authors, create more attention for campaigns, and
offer criteria for choosing ad spaces for campaigns
8. BENEFITS
FOR CONSUMERSFOR SELLERS FOR PRODUCERS
Increase of Sales
Local, Domestic and International
exposure of a Store
Scale up consumer audience
beyond a local presence
Maintenance of Commercial
Identity and branding
Producers' Informative & Promo
support
Channel for Public Relation
Create audience groups through
store
specializations/publications
Store landing page (with option
to point a domain name)
Inventory control efficiency;
available inventory is accessible
to potential buyers
Promotion through advertising
campaigns
Determination lacks in
Distribution
Scale up the distribution chain
Representation of intellectual
properties
Maintenance of Commercial
Identity, i.e., products, brands
and intellectual properties
Ease of providing products'
supporting info
Increase of productivity
Direct support for production
and distribution chain
placement
Products positioning realization
Channel for B2B engagements
Showcase current and upcoming
products
Ad campaign promotion
FOR ADVERTISERS
Ads space and placement
Target ads to markets' segments
Direct engagement with Clients,
receive requests and place offers
Work with standard or customized
banners on external platforms; ads
based on store & item information
from the platform
Communication channel with Clients
Cost-of-buying reduction by
shopping & travel planning
Information on product
availability at a given location
The optimal location to travel for
a type of products
Satisfaction with purchasing
decisions
Wide selection in regional
markets
Budgeting of shopping plans and
taking advantage of shopping
navigation to amplify cost
savings
Acquirement channel
Consult over accurate Info
and factual reviews
Complete guidance for ordering
and/or travel to a location
More time, resources and money
for travel and entertainment
FOR PLACE
MANAGERS
Commercial place landing page
Integration with indoor navigators
Ad campaigns promotions
More visitors, and growth of
audience & demographics
Presence of Markets & Stores at a
Place
10. SERVICE CONCEPT
Seller tool for Store Marketing
Strategic Tool: support & research on
products placement for Producers and
location Representation for Place Managers
Advertising Tools
11. SELLER'S TOOL FOR STORE MARKETING
Multi-Store management
with
unified billing information
Items Updates via:
Single item form
Data-feed
Store's software integration
Complete Information of a Store
Update-able and available
along an Item from the Store
Easy setup of Store location
Customized landing
page design
User-friendly mapping
of inventory categories
to categories on
the platform
User-friendly
item properties mapping
corresponding to category
Reviews Board
Store reputation management
and maintenance
Reviews accepted by the team
before being made available to the public
Reviews ranked 5
or below remain on the
Seller's board until
the issue is resolved;
then it is posted
with “Fixed” issues.
Ad campaigns
created from available
information
on the Store and Inventory
Reviews are listed and posted
under a tag accessibility,
internal, external,
service and etc.
from the Store or
Item Landing PageStatistics
reporting
Chat available
when the seller is online
Drafting / Publishing
articles for
the iJournal
Author is the
Seller
Management of
The iJournal
Advertisements
On & Off
the web-platform
Respond to
article comments
Depend on ad offers
from advertising Partners
and the availability
on the platform
Messaging system
platform support,
enables
communication
with Clients on inquiries
12. STRATEGIC TOOL FOR PRODUCERS & PLACE MANAGERS
Properties Representation
Managers by Address
Producers also
by Item Attributes
Support the Sellers' Items
placement by the
Represented Properties and
other matching value
Complete information of
the property owner
the info of the property
update-able and available
along the Items of the Property
Customized landing
page design
Scale of Support
determined by
quantity of
update Credits
for a Store and
total amount
Reviews Board
Property reputation management
and maintenance
Reviews accepted by the team
before being made
available to the public
Reviews ranked 5
or below remain on the
Representative's board until
the issue is resolved;
then it is posted
with “Fixed” issues.
Advertisements
On & Off
the web-platform
Depend on ad offers
from advertising Partners
and the availability
on the platform
Ad campaigns
created from available
information
on the Property and Inventory
Reviews are listed and posted
under a tag of production
feedback type and etc.
from the
attributes landing page
Live chat available
when the
Representative is online
Management of
The iJournal Respond to
article comments
Drafting / Publishing
articles for
the iJournal
Author is the
Representative
Statistics
reporting
Messaging system
platform support,
enables
communication
with Clients on inquiries
13. ADVERTISING TOOLS
Ads placement
By type
Category
Location
Landing page design
Advertisers Info
Messaging system
platform support,
enables
communication
with Clients on inquiries
Review Board
Advertiser reputation
management and maintenance
Reviews accepted by the team
before being made available to the public
Reviews ranked 5
or below remain on the
Advertiser's board until
the issue is resolved;
then it is posted
with “Fixed” issues.
Advertisements
On & Off
the web-platform
Reviews are listed and posted
under the service feedback type
from the
Advertiser's landing page
&
Live chat available
when Advertiser is online
Drafting / Publishing
articles for
the iJournal
Author is the
Advertiser
Management of
The iJournal Respond to
article comments
Bid by time
period on calendar
and rotational
space count
Ad placements on platform
Ad placement offers
on external sources
Targeted offers to Clients
on the platform by
banner types, categories,
location, specialization,
placement type and volume
Decline or
accept
Clients' request
for an offer
Standard and
Customized banners
from available info
on client and
inventory
Statistics
reporting
14. GROUPS OF CLIENT
THE CONSUMERSTHE SELLERS THE PRODUCERS
Retailers & Boutiques
Departments Store
Distributors
Resellers
Traders
Dealers
Manufacturers
Designers
Systems
Integrators
Authors
Artists
Publishers
Creative Studios
Film Directors
Producers
Etc.
THE ADVERTISERS
Ad Agencies
Web site Owners
Publishers
Personal End-Users
Business End-Users
Retailers
Makers
Distributors
THE SITE & LOCATION
MANAGERS
Retail mall/shopping center
representatives
Commercial center representatives
Commercial premises representatives
Geo Region Administrators
City Council Administration
