The document describes a mobile app called sQR that allows businesses to create QR codes linked to offers, information, or social media pages. Users can scan QR codes using the app to access deals, earn rewards and badges for frequent scans, and share their experiences. Businesses benefit from the platform by retaining more customers, measuring campaign effectiveness, and directly contacting users. The app also provides franchisees and customers with benefits like earning potential, money savings, and recognizing customer loyalty.

2. secret
QR

3. QR
secret
a location-based mobile platform
users share their experience
business retain their customers
secret offer of the day vouchers
Geo-tagged location recording
Badges of recognition
scan-ins linked to social media
On-line dashboard for business
direct contact with customers
franchisee, business & customer benefits !

4. QR
secret
a location-based mobile platform
The sQR environment, becomes a location-based
mobile platform that makes purchasing rewarding
both to the consumer and reseller.

5. QR
secret
users share their experience
By “scanning in” via a smartphone app (QR reader),
users share their experience (service) and
benefits (savings) with friends while collecting
points and virtual badges.

6. QR
secret
business retain their customers
sQR guides real-life experiences by allowing users
to bookmark information about business/venues
that they want to visit and surfacing relevant
suggestions about nearby venues. Business/groups
leverage the sQR platform by utilising a wide set
of tools to obtain, engage, and retain customers
and potentially audiences.

7. QR
secret
business retain their customers
This is achieved by each business creating QR
(tags) for as little or as many of their products
they wish to provide information, this can of
course be used for services (ie “how to” videos
which are launched on the scan of a QR code) ..

8. QR
secret
business retain their customers
.. the main attraction for the customer though are
offers/coupons/vouchers which can be developed
as often as the retailer wishes.

9. QR
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secret offer of the day vouchers
Secret vouchers “offer of the day” are created by
each business to encourage customers to scan the
QR this in turn records their activity, the process
will take the customers device (mobile phone)
browser to a coupon for the offer of the day, the
customer merely has to show the coupon at check
out to redeem.

10. QR
secret
Geo tagged location recording
Via geo-tagging and analytics technology built
right into the architecture of the app’ the
environment can quickly and effectively record the
customers location which can be used to generate
location based rewards - (i.e. upon 10 scans at this
location the user receives a discount coupon)

11. QR
secret
Badges of recognition
Users who have made the highest number of
scans at a location will be given badges of
recognition.

12. QR
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scan-ins linked to social media
Scan ins will also be recorded to the users
Facebook and Twitter accounts, therefore their
followers will be aware of the users purchase
activity or rewards generated ...

13. QR
secret
scan-ins linked to social media
... and also a testimonial written will be displayed
via a tweet or on the users Facebook wall.
Business owners will be encouraged to “friend” /
Follow their customers which will in turn build
their social networks.

14. QR
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On-line dashboard for business
Controlling QR coding
Create a voucher/discount incentive using prebuilt
templates, offer text, validity period, artwork can
all be simply added in order to build a voucher
which when saved has a unique URL, a QR code is
also constructed so that when scanned the user is
taken directly to the voucher.

15. QR
secret
On-line dashboard for business
Controlling QR coding
QR codes produced via the dashboard to create
links to existing web pages for example or
downloading of PDFs etc .. The really clever part
is that via the dashboard the business owner can
change the destination of QR scans, so therefore
there is no need to reprint stationary when the
offer changes !

16. QR
secret
On-line dashboard for business
Measure campaign performance
Business owners can view scan activity for their
own location(s) to monitor the effectiveness of
vouchers and also to help determine interest in
products by the volume of information accessed
via QR. Also a league of users will displayed
showing scan ins etc.

17. QR
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direct contact with customers
As part of the registration process, the user will
be asked for his eMail address, this can then be
used (permission granted during sign up) to drive
certain offers and promotions should the reseller
be minded to do so .. once again the generic mail
will be via the dashboard, the “send to” address
will not be visible to the sender

18. QR
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Franchisee benefits
Regular monthly income
Additional member benefit
Business member retention
Business to Business enhancement
Great earnings potential !

19. QR
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Business benefits
Customer retention
More testimonials
Structured offer generation
Offer effectiveness measurement
Customer contact & profiling

20. QR
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Customer benefits
Money saving offers
recognition of loyalty
regular direct and social media contact
Scheme badge structure
ability to endorse purchase decision